Dojo Technology Adoption in E-commerce

Discover 1.9k e-commerce stores using Dojo. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 92.5% of stores with physical delivery (1,803 stores) , followed by JoomShopping (2.8%) and HCL Commerce (2.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 92.5%

1,803 stores

55 stores

48 stores

16 stores

15 stores

3 stores

2 stores

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Dojo
Platform Stores with Physical Delivery Percentage
Custom 1803 92.51%
JoomShopping 55 2.82%
HCL Commerce 48 2.46%
WooCommerce 16 0.82%
VirtueMart 15 0.77%
PrestaShop 3 0.15%
ePages 2 0.10%
Oxatis 1 0.05%
WooCommerce, Dokan 1 0.05%
Magento 1 0.05%
Miva 1 0.05%
EKM 1 0.05%
Squarespace Commerce 1 0.05%
Lightspeed eCom 1 0.05%
Gumroad 0 0.00%

All Stores Distribution

Custom holds 59.7% share of all Dojo e-commerce stores (1,803) , with JoomShopping at 2.1% and HCL Commerce at 2.7% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 59.7%

1,803 stores

62 stores

81 stores

692 stores

18 stores

27 stores

199 stores

1 stores

1 stores

40 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Dojo
Platform Total Stores Percentage
Custom 1803 59.70%
JoomShopping 62 2.05%
HCL Commerce 81 2.68%
WooCommerce 692 22.91%
VirtueMart 18 0.60%
PrestaShop 27 0.89%
ePages 199 6.59%
Oxatis 1 0.03%
WooCommerce, Dokan 1 0.03%
Magento 40 1.32%
Miva 29 0.96%
EKM 2 0.07%
Squarespace Commerce 59 1.95%
Lightspeed eCom 5 0.17%
Gumroad 1 0.03%

Categories Distribution

Health & Beauty leads with 14.1% of all stores (219 stores) , followed by Food & Beverages (11.2%) and Business & Industrial (10.4%) .

Top 10 Categories

Health & Beauty 14.1%

219 stores

Food & Beverages 11.2%

174 stores

Business & Industrial 10.4%

162 stores

Electronics & Technology 9.5%

148 stores

Home & Garden 7.5%

117 stores

Arts & Entertainment 7.1%

111 stores

Furniture & Home Decor 6.3%

98 stores

Vehicles & Parts 6.0%

94 stores

Clothing & Accessories 5.9%

92 stores

Tools & Hardware 5.7%

89 stores

Visual Distribution

Distribution of top 10 Dojo store categories (November 2025)
Distribution of categories in Dojo e-commerce stores
Category Number of Stores Percentage
Health & Beauty 219 14.07%
Food & Beverages 174 11.18%
Business & Industrial 162 10.41%
Electronics & Technology 148 9.51%
Home & Garden 117 7.52%
Arts & Entertainment 111 7.13%
Furniture & Home Decor 98 6.30%
Vehicles & Parts 94 6.04%
Clothing & Accessories 92 5.91%
Tools & Hardware 89 5.72%
Sporting Goods & Outdoor Gear 88 5.66%
Books & Media 66 4.24%
Gifts & Special Occasions 37 2.38%
Pets & Pet Supplies 33 2.12%
Toys & Games 28 1.80%

Payment Providers Distribution

PayPal leads with 21.9% among AI-verified physical stores (86 stores) , followed by MasterCard (20.4%) and VISA (13.5%) .

Base: 445 AI-verified physical stores with detectable payment providers (12.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 21.9%

86 stores

80 stores

VISA 13.5%

53 stores

45 stores

31 stores

Bolt 6.6%

26 stores

16 stores

JCB 3.6%

14 stores

QIWI 2.8%

11 stores

9 stores

Visual Distribution

Distribution of top 10 Dojo payment providers (November 2025)
Distribution of payment providers in Dojo e-commerce stores
Payment Provider Store Count Market Share
PayPal 86 21.94%
MasterCard 80 20.41%
VISA 53 13.52%
American Express 45 11.48%
Stripe Connect 31 7.91%
Bolt 26 6.63%
Paddle 16 4.08%
JCB 14 3.57%
QIWI 11 2.81%
WebMoney 9 2.30%
Apple Pay 5 1.28%
Bancontact 4 1.02%
PayU 4 1.02%
Klarna 4 1.02%
Viva Wallet 4 1.02%

Shipping Carriers Distribution

Почта России leads with 20.7% among AI-verified physical stores (53 stores) , followed by UPS (12.1%) and СДЭК (12.1%) .

Base: 415 AI-verified physical stores with detectable shipping carriers (11.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 12.1%

31 stores

31 stores

DHL 7.8%

20 stores

GLS 6.3%

16 stores

USPS 5.1%

13 stores

ASM 5.1%

13 stores

Seur 4.7%

12 stores

DPD 4.7%

12 stores

12 stores

Visual Distribution

Distribution of top 10 Dojo shipping carriers (November 2025)
Distribution of shipping carriers in Dojo e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 53 20.70%
UPS 31 12.11%
СДЭК 31 12.11%
DHL 20 7.81%
GLS 16 6.25%
USPS 13 5.08%
ASM 13 5.08%
Seur 12 4.69%
DPD 12 4.69%
Correos 12 4.69%
FedEx 9 3.52%
Royal Mail 9 3.52%
Speedy 9 3.52%
Hermes 8 3.13%
Estes 8 3.13%

Store Launch Timeline

Over the past 12 months, 48 new stores were launched in Dojo , with the highest activity in 2025-10 (5 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 10.4%

5 stores launched

2025-09 18.8%

9 stores launched

2025-08 2.1%

1 stores launched

2025-07 12.5%

6 stores launched

2025-06 12.5%

6 stores launched

2025-05 6.3%

3 stores launched

2025-04 6.3%

3 stores launched

2025-03 6.3%

3 stores launched

2025-02 2.1%

1 stores launched

2025-01 4.2%

2 stores launched

2024-12 14.6%

7 stores launched

2024-11 4.2%

2 stores launched

Monthly Trend

Monthly store launches in Dojo (November 2025)
Monthly store launches in Dojo over the past 12 months
Month Stores Launched Percentage
2025-10 5 10.42%
2025-09 9 18.75%
2025-08 1 2.08%
2025-07 6 12.50%
2025-06 6 12.50%
2025-05 3 6.25%
2025-04 3 6.25%
2025-03 3 6.25%
2025-02 1 2.08%
2025-01 2 4.17%
2024-12 7 14.58%
2024-11 2 4.17%

Active Stores by Launch Year

Currently, 1,868 active stores in Dojo are tracked in our database , with the most stores launched in 2025 (39 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 2.1%

39 active stores

2024 4.0%

74 active stores

2023 4.9%

92 active stores

2022 3.6%

67 active stores

2021 5.2%

98 active stores

2020 8.2%

154 active stores

2019 6.7%

126 active stores

2018 8.0%

150 active stores

2017 6.9%

128 active stores

2016 5.9%

110 active stores

2015 3.6%

67 active stores

2014 4.0%

75 active stores

2013 5.9%

110 active stores

2012 4.8%

90 active stores

2011 3.4%

64 active stores

Distribution by Launch Year

Active stores in Dojo by original launch year (November 2025)
Active stores in Dojo by launch year
Launch Year Active Stores Percentage
2025 39 2.09%
2024 74 3.96%
2023 92 4.93%
2022 67 3.59%
2021 98 5.25%
2020 154 8.24%
2019 126 6.75%
2018 150 8.03%
2017 128 6.85%
2016 110 5.89%
2015 67 3.59%
2014 75 4.01%
2013 110 5.89%
2012 90 4.82%
2011 64 3.43%
2010 56 3.00%
2009 44 2.36%
2008 35 1.87%
2007 49 2.62%
2006 27 1.45%
2005 21 1.12%
2004 22 1.18%
2003 25 1.34%
2002 26 1.39%
2001 33 1.77%
2000 30 1.61%
1999 15 0.80%
1998 17 0.91%
1997 12 0.64%
1996 11 0.59%
1995 1 0.05%

Social Media Usage

Facebook leads with 30.3% among stores with at least one detectable social profile (1,060 stores) , followed by Instagram (24.6%) and Twitter (13.2%) .

Base: 2,536 stores with any detectable social profile (68.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.3%

1,060 stores

Instagram 24.6%

862 stores

Twitter 13.2%

463 stores

YouTube 13.2%

461 stores

LinkedIn 8.1%

282 stores

Pinterest 5.4%

190 stores

WhatsApp 2.4%

83 stores

X 1.3%

45 stores

TikTok 1.2%

41 stores

Vimeo 0.4%

15 stores

Visual Distribution

Distribution of social media platforms in Dojo (November 2025)
Distribution of social media platforms in Dojo e-commerce stores
Social Platform Store Count Market Share
Facebook 1060 30.27%
Instagram 862 24.61%
Twitter 463 13.22%
YouTube 461 13.16%
LinkedIn 282 8.05%
Pinterest 190 5.43%
WhatsApp 83 2.37%
X 45 1.28%
TikTok 41 1.17%
Vimeo 15 0.43%

Geographic Distribution

United States leads with 26.1% (389 AI-verified stores) , followed by Russia (20.5%) and United Kingdom (7.6%) .

Base: 1,493 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

389 AI-verified stores

Russia 20.5%

306 AI-verified stores

113 AI-verified stores

Spain 7.6%

113 AI-verified stores

81 AI-verified stores

58 AI-verified stores

57 AI-verified stores

Italy 3.4%

51 AI-verified stores

39 AI-verified stores

Iran 2.5%

38 AI-verified stores

Visual Distribution

Geographic distribution of stores using Dojo (November 2025)
Geographic distribution of stores using Dojo
Country AI-Verified Store Count Market Share
United States 389 26.05%
Russia 306 20.50%
United Kingdom 113 7.57%
Spain 113 7.57%
Ukraine 81 5.43%
Greece 58 3.88%
Canada 57 3.82%
Italy 51 3.42%
Bulgaria 39 2.61%
Iran 38 2.55%
Australia 35 2.34%
France 34 2.28%
Hungary 30 2.01%
Netherlands 28 1.88%
India 23 1.54%
Belgium 21 1.41%
Mexico 20 1.34%
Czechia 19 1.27%
Germany 19 1.27%
Denmark 19 1.27%

Dataset Coverage

Field Rows count Coverage
Website 3.7k 100.00%
Emails 1.5k 41.48%
Phones 1.3k 35.31%
Ecommerce platform 3.6k 98.24%
Couriers 415.0 11.23%
Payment Providers 445.0 12.04%
Categories 1.7k 44.70%
Social Media 2.5k 68.61%

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Frequently Asked Questions

What data is included in the Dojo E-commerce Database?

Our database covers over 1.9k Dojo physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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