Disqus Technology Adoption in E-commerce

Discover 81.0 verified e-commerce stores using Disqus. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 143.0 domains. 81.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

81.0 verified active stores out of 143.0 detected · 56.6% verification rate

E-commerce Platforms Distribution

Custom leads with 65.4% of stores with physical delivery (53 stores) , followed by Loja Integrada (9.9%) and WooCommerce (7.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 65.4%

53 stores

8 stores

6 stores

5 stores

2 stores

2 stores

1 stores

1 stores

Dooca 1.2%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Disqus
Platform Stores with Physical Delivery Percentage
Custom 53 65.43%
Loja Integrada 8 9.88%
WooCommerce 6 7.41%
Shopify 5 6.17%
BigCommerce 2 2.47%
PrestaShop 2 2.47%
Squarespace Commerce 2 2.47%
JoomShopping 1 1.23%
Weblium 1 1.23%
Dooca 1 1.23%
Gumroad 0 0.00%
Kajabi 0 0.00%
Ecwid 0 0.00%
SAP Commerce Cloud 0 0.00%
1C-Bitrix 0 0.00%

Categories Distribution

Clothing & Accessories leads with 34.7% of all stores (17 stores) , followed by Health & Beauty (14.3%) and Food & Beverages (8.2%) .

Base: 49 AI-verified stores with physical delivery and detected product categories (60.5% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 34.7%

17 stores

Health & Beauty 14.3%

7 stores

Food & Beverages 8.2%

4 stores

Furniture & Home Decor 8.2%

4 stores

Business & Industrial 6.1%

3 stores

Jewelry & Watches 4.1%

2 stores

Electronics & Technology 4.1%

2 stores

Tools & Hardware 4.1%

2 stores

Sporting Goods & Outdoor Gear 4.1%

2 stores

Books & Media 2.0%

1 stores

Visual Distribution

Distribution of top 10 Disqus store categories (March 2026)
Distribution of categories in Disqus e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 17 34.69%
Health & Beauty 7 14.29%
Food & Beverages 4 8.16%
Furniture & Home Decor 4 8.16%
Business & Industrial 3 6.12%
Jewelry & Watches 2 4.08%
Electronics & Technology 2 4.08%
Tools & Hardware 2 4.08%
Sporting Goods & Outdoor Gear 2 4.08%
Books & Media 1 2.04%
Office Supplies 1 2.04%
Arts & Entertainment 1 2.04%
Collectibles & Hobbies 1 2.04%
Home & Garden 1 2.04%
Pets & Pet Supplies 1 2.04%

Payment Providers Distribution

PayPal leads with 20.6% among AI-verified physical stores (7 stores) , followed by MasterCard (17.6%) and American Express (14.7%) .

Base: 20 AI-verified physical stores with detectable payment providers (14.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 20.6%

7 stores

6 stores

5 stores

3 stores

2 stores

2 stores

1 stores

PayU 2.9%

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 Disqus payment providers (March 2026)
Distribution of payment providers in Disqus e-commerce stores
Payment Provider Store Count Market Share
PayPal 7 20.59%
MasterCard 6 17.65%
American Express 5 14.71%
Boleto 3 8.82%
Google Pay 2 5.88%
BitCoin 2 5.88%
Hipercard 1 2.94%
PayU 1 2.94%
BlueCash 1 2.94%
DotPay 1 2.94%
SEPA 1 2.94%
VISA 1 2.94%
Przelewy24 1 2.94%
Apple Pay 1 2.94%
Mercado Pago 1 2.94%

Shipping Carriers Distribution

Почта России leads with 15.6% among AI-verified physical stores (5 stores) , followed by FedEx (12.5%) and Correios (12.5%) .

Base: 26 AI-verified physical stores with detectable shipping carriers (18.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

FedEx 12.5%

4 stores

4 stores

USPS 12.5%

4 stores

UPS 9.4%

3 stores

DHL 6.3%

2 stores

2 stores

1 stores

TNT 3.1%

1 stores

Estes 3.1%

1 stores

Visual Distribution

Distribution of top 10 Disqus shipping carriers (March 2026)
Distribution of shipping carriers in Disqus e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 5 15.63%
FedEx 4 12.50%
Correios 4 12.50%
USPS 4 12.50%
UPS 3 9.38%
DHL 2 6.25%
СДЭК 2 6.25%
Asendia 1 3.13%
TNT 1 3.13%
Estes 1 3.13%
InPost 1 3.13%
Boxberry 1 3.13%
Deutsche Post 1 3.13%
Japan Post 1 3.13%
Hermes 1 3.13%

Store Launch Timeline

Over the past 12 months, 2 new stores were launched in Disqus , with the highest activity in 2026-01 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 50.0%

1 stores launched

2025-11 50.0%

1 stores launched

Monthly Trend

Monthly store launches in Disqus (March 2026)
Monthly store launches in Disqus over the past 12 months
Month Stores Launched Percentage
2026-01 1 50.00%
2025-11 1 50.00%

Active Stores by Launch Year

Currently, 79 active stores in Disqus are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.3%

1 active stores

2025 1.3%

1 active stores

2024 2.5%

2 active stores

2023 6.3%

5 active stores

2022 5.1%

4 active stores

2021 5.1%

4 active stores

2020 7.6%

6 active stores

2019 6.3%

5 active stores

2018 5.1%

4 active stores

2017 5.1%

4 active stores

2016 5.1%

4 active stores

2015 17.7%

14 active stores

2014 7.6%

6 active stores

2013 3.8%

3 active stores

2012 2.5%

2 active stores

Distribution by Launch Year

Active stores in Disqus by original launch year (March 2026)
Active stores in Disqus by launch year
Launch Year Active Stores Percentage
2026 1 1.27%
2025 1 1.27%
2024 2 2.53%
2023 5 6.33%
2022 4 5.06%
2021 4 5.06%
2020 6 7.59%
2019 5 6.33%
2018 4 5.06%
2017 4 5.06%
2016 4 5.06%
2015 14 17.72%
2014 6 7.59%
2013 3 3.80%
2012 2 2.53%
2011 2 2.53%
2010 2 2.53%
2009 2 2.53%
2008 2 2.53%
2005 1 1.27%
2004 1 1.27%
2003 1 1.27%
2000 1 1.27%
1998 1 1.27%
1997 1 1.27%

Social Media Usage

Facebook leads with 33.7% among stores with at least one detectable social profile (57 stores) , followed by Instagram (20.7%) and Pinterest (14.8%) .

Base: 108 stores with any detectable social profile (75.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.7%

57 stores

Instagram 20.7%

35 stores

Pinterest 14.8%

25 stores

YouTube 10.1%

17 stores

WhatsApp 7.7%

13 stores

Twitter 5.9%

10 stores

LinkedIn 3.0%

5 stores

X 2.4%

4 stores

TikTok 1.8%

3 stores

Visual Distribution

Distribution of social media platforms in Disqus (March 2026)
Distribution of social media platforms in Disqus e-commerce stores
Social Platform Store Count Market Share
Facebook 57 33.73%
Instagram 35 20.71%
Pinterest 25 14.79%
YouTube 17 10.06%
WhatsApp 13 7.69%
Twitter 10 5.92%
LinkedIn 5 2.96%
X 4 2.37%
TikTok 3 1.78%

Geographic Distribution

Ukraine leads with 41.8% (33 AI-verified stores) , followed by United States (17.7%) and Brazil (11.4%) .

Base: 79 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Ukraine 41.8%

33 AI-verified stores

14 AI-verified stores

Brazil 11.4%

9 AI-verified stores

6 AI-verified stores

3 AI-verified stores

Japan 2.5%

2 AI-verified stores

Italy 2.5%

2 AI-verified stores

Chile 1.3%

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using Disqus (March 2026)
Geographic distribution of stores using Disqus
Country AI-Verified Store Count Market Share
Ukraine 33 41.77%
United States 14 17.72%
Brazil 9 11.39%
Russia 6 7.59%
France 3 3.80%
Japan 2 2.53%
Italy 2 2.53%
Chile 1 1.27%
Georgia 1 1.27%
Germany 1 1.27%
Kazakhstan 1 1.27%
United Kingdom 1 1.27%
Spain 1 1.27%
Mexico 1 1.27%
Morocco 1 1.27%
Poland 1 1.27%
Czechia 1 1.27%
China 0 0.00%
Australia 0 0.00%
South Africa 0 0.00%

Data Coverage

Field Rows count Coverage
Website 143.0 100.00%
Emails 61.0 42.66%
Phones 55.0 38.46%
Ecommerce platform 140.0 97.90%
Couriers 26.0 18.18%
Payment Providers 20.0 13.99%
Categories 55.0 38.46%
Social Media 108.0 75.52%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Disqus e-commerce landscape:

Analyze 81.0 verified e-commerce stores on Disqus - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Disqus e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Disqus e-commerce intelligence?

We track 81.0 verified Disqus e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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