Paraguay E-commerce Database

Explore 2.9k verified e-commerce stores in the Paraguay. Instant access to technologies, contacts, platforms, and market dynamics.

Scanned from 300M+ domains. 4.1k with e-commerce signals. 2.9k verified as active stores.

· · Next full refresh: April 2026

E-commerce Platforms Distribution

WooCommerce leads with 41.1% of stores with physical delivery (1,163 stores) , followed by Shopify (32.5%) and Custom (17.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

1,163 stores

Shopify 32.5%

919 stores

Custom 17.6%

499 stores

106 stores

82 stores

33 stores

9 stores

VTEX 0.3%

9 stores

7 stores

5 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Paraguay
Platform Stores with Physical Delivery Percentage
WooCommerce 1163 41.07%
Shopify 919 32.45%
Custom 499 17.62%
PrestaShop 106 3.74%
Wix eCommerce 82 2.90%
Magento 33 1.17%
OpenCart 9 0.32%
VTEX 9 0.32%
Nuvemshop 7 0.25%
nopCommerce 5 0.18%

Categories Distribution

Health & Beauty leads with 25.4% of all stores (586 stores) , followed by Electronics & Technology (21.3%) and Clothing & Accessories (17.1%) .

Base: 2,310 AI-verified stores with physical delivery and detected product categories (80.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 25.4%

586 stores

Electronics & Technology 21.3%

491 stores

Clothing & Accessories 17.1%

396 stores

Food & Beverages 7.0%

161 stores

Home & Garden 6.0%

138 stores

Jewelry & Watches 4.0%

93 stores

Tools & Hardware 3.8%

87 stores

Furniture & Home Decor 3.4%

79 stores

Vehicles & Parts 2.2%

51 stores

Pets & Pet Supplies 1.9%

45 stores

Visual Distribution

Distribution of top 10 Paraguay store categories (March 2026)
Distribution of categories in Paraguay e-commerce stores
Category Number of Stores Percentage
Health & Beauty 586 25.37%
Electronics & Technology 491 21.26%
Clothing & Accessories 396 17.14%
Food & Beverages 161 6.97%
Home & Garden 138 5.97%
Jewelry & Watches 93 4.03%
Tools & Hardware 87 3.77%
Furniture & Home Decor 79 3.42%
Vehicles & Parts 51 2.21%
Pets & Pet Supplies 45 1.95%
Toys & Games 43 1.86%
Business & Industrial 37 1.60%
Gifts & Special Occasions 35 1.52%
Sporting Goods & Outdoor Gear 34 1.47%
Office Supplies 34 1.47%

Payment Providers Distribution

American Express leads with 32.9% among AI-verified physical stores (91 stores) , followed by MasterCard (18.4%) and PayPal (12.3%) .

Base: 190 AI-verified physical stores with detectable payment providers (6.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

91 stores

51 stores

PayPal 12.3%

34 stores

Bolt 6.5%

18 stores

VISA 5.1%

14 stores

12 stores

11 stores

10 stores

JCB 3.2%

9 stores

8 stores

Visual Distribution

Distribution of top 10 Paraguay payment providers (March 2026)
Distribution of payment providers in Paraguay e-commerce stores
Payment Provider Store Count Market Share
American Express 91 32.85%
MasterCard 51 18.41%
PayPal 34 12.27%
Bolt 18 6.50%
VISA 14 5.05%
BitCoin 12 4.33%
Stripe Connect 11 3.97%
Apple Pay 10 3.61%
JCB 9 3.25%
Boleto 8 2.89%
Google Pay 5 1.81%
Mercado Pago 4 1.44%
SEPA 4 1.44%
Paysafecard 3 1.08%
BLIK 3 1.08%

Shipping Carriers Distribution

UPS leads with 46.7% among AI-verified physical stores (99 stores) , followed by DHL (9.4%) and TNT (8.5%) .

Base: 198 AI-verified physical stores with detectable shipping carriers (6.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 46.7%

99 stores

DHL 9.4%

20 stores

TNT 8.5%

18 stores

17 stores

Estes 6.6%

14 stores

9 stores

9 stores

FedEx 2.8%

6 stores

6 stores

USPS 1.4%

3 stores

Visual Distribution

Distribution of top 10 Paraguay shipping carriers (March 2026)
Distribution of shipping carriers in Paraguay e-commerce stores
Shipping Carrier Store Count Market Share
UPS 99 46.70%
DHL 20 9.43%
TNT 18 8.49%
Correos 17 8.02%
Estes 14 6.60%
Correios 9 4.25%
Hermes 9 4.25%
FedEx 6 2.83%
Speedy 6 2.83%
USPS 3 1.42%
Posti 3 1.42%
Yamato Japan 2 0.94%
TCS 2 0.94%
JX 2 0.94%
GLS 2 0.94%

Store Launch Timeline

Over the past 12 months, 987 new stores were launched in Paraguay , with the highest activity in 2026-02 (52 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 5.3%

52 stores launched

2026-01 10.9%

108 stores launched

2025-12 9.0%

89 stores launched

2025-11 13.2%

130 stores launched

2025-10 9.6%

95 stores launched

2025-09 10.0%

99 stores launched

2025-08 9.0%

89 stores launched

2025-07 8.6%

85 stores launched

2025-06 7.3%

72 stores launched

2025-05 5.7%

56 stores launched

2025-04 5.5%

54 stores launched

2025-03 5.9%

58 stores launched

Monthly Trend

Monthly store launches in Paraguay (March 2026)
Monthly store launches in Paraguay over the past 12 months
Month Stores Launched Percentage
2026-02 52 5.27%
2026-01 108 10.94%
2025-12 89 9.02%
2025-11 130 13.17%
2025-10 95 9.63%
2025-09 99 10.03%
2025-08 89 9.02%
2025-07 85 8.61%
2025-06 72 7.29%
2025-05 56 5.67%
2025-04 54 5.47%
2025-03 58 5.88%

Active Stores by Launch Year

Currently, 2,849 active stores in Paraguay are tracked in our database , with the most stores launched in 2026 (160 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.6%

160 active stores

2025 31.9%

909 active stores

2024 12.7%

363 active stores

2023 7.1%

201 active stores

2022 6.0%

172 active stores

2021 5.9%

167 active stores

2020 7.3%

207 active stores

2019 3.7%

105 active stores

2018 4.7%

135 active stores

2017 2.9%

83 active stores

2016 1.1%

31 active stores

2015 1.0%

28 active stores

2014 1.0%

29 active stores

2013 1.5%

42 active stores

2012 0.9%

25 active stores

Distribution by Launch Year

Active stores in Paraguay by original launch year (March 2026)
Active stores in Paraguay by launch year
Launch Year Active Stores Percentage
2026 160 5.62%
2025 909 31.91%
2024 363 12.74%
2023 201 7.06%
2022 172 6.04%
2021 167 5.86%
2020 207 7.27%
2019 105 3.69%
2018 135 4.74%
2017 83 2.91%
2016 31 1.09%
2015 28 0.98%
2014 29 1.02%
2013 42 1.47%
2012 25 0.88%
2011 24 0.84%
2010 17 0.60%
2009 33 1.16%
2008 13 0.46%
2007 33 1.16%
2006 12 0.42%
2005 5 0.18%
2004 10 0.35%
2003 11 0.39%
2002 15 0.53%
2001 11 0.39%
2000 4 0.14%
1999 1 0.04%
1998 1 0.04%
1997 2 0.07%

Social Media Usage

Instagram leads with 34.2% among stores with at least one detectable social profile (1,771 stores) , followed by Facebook (31.1%) and WhatsApp (9.8%) .

Base: 1,967 stores with any detectable social profile (68.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 34.2%

1,771 stores

Facebook 31.1%

1,610 stores

WhatsApp 9.8%

509 stores

TikTok 8.1%

421 stores

YouTube 5.7%

294 stores

Twitter 3.6%

188 stores

LinkedIn 2.8%

144 stores

Pinterest 2.3%

117 stores

X 2.2%

114 stores

Vimeo 0.1%

5 stores

Visual Distribution

Distribution of social media platforms in Paraguay (March 2026)
Distribution of social media platforms in Paraguay e-commerce stores
Social Platform Store Count Market Share
Instagram 1771 34.24%
Facebook 1610 31.12%
WhatsApp 509 9.84%
TikTok 421 8.14%
YouTube 294 5.68%
Twitter 188 3.63%
LinkedIn 144 2.78%
Pinterest 117 2.26%
X 114 2.20%
Vimeo 5 0.10%

Data Coverage

Field Rows count Coverage
Website 2.9k 100.00%
Emails 1.5k 53.66%
Phones 690.0 24.17%
Ecommerce platform 2.9k 100.00%
Couriers 198.0 6.94%
Payment Providers 190.0 6.65%
Categories 2.4k 82.91%
Social Media 2.0k 68.90%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Paraguay e-commerce landscape:

Analyze 2.9k verified e-commerce stores in Paraguay - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Paraguay e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Paraguay e-commerce intelligence?

We track 2.9k verified Paraguay e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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