Oman E-commerce Market

Explore 2.6k verified e-commerce stores in the Oman. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 4.1k with e-commerce signals. 2.6k verified as active stores.

Verified stores
2.6k
active stores with physical delivery
Top platform
WooCommerce
1,265 verified stores
Top payment signal
PayPal
72 stores detected
Top carrier signal
DHL
41 stores detected
Top category
Health & Beauty
831 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

E-commerce Platforms Distribution

WooCommerce stores with 50.1% of stores with physical delivery (1,265 stores) , followed by Custom (22.4%) and Shopify (20.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

1,265 stores

Custom 22.4%

567 stores

Shopify 20.8%

526 stores

Zid 2.5%

63 stores

22 stores

22 stores

17 stores

Stock Manager Advance (SMA) with Shop Module 0.7%

17 stores

15 stores

13 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Oman
Platform Stores with Physical Delivery Percentage
WooCommerce 1265 50.06%
Custom 567 22.44%
Shopify 526 20.82%
Zid 63 2.49%
Wix eCommerce 22 0.87%
Botble CMS 22 0.87%
Magento 17 0.67%
Stock Manager Advance (SMA) with Shop Module 17 0.67%
OpenCart 15 0.59%
PrestaShop 13 0.51%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 63.9% share of all Oman e-commerce stores (2,540) , with Custom at 14.3% and Shopify at 14.0% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

2,540 stores

Custom 14.3%

567 stores

Shopify 14.0%

557 stores

Zid 1.6%

63 stores

119 stores

35 stores

20 stores

Stock Manager Advance (SMA) with Shop Module 1.0%

39 stores

22 stores

13 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Oman
Platform Total Stores Percentage
WooCommerce 2540 63.90%
Custom 567 14.26%
Shopify 557 14.01%
Zid 63 1.58%
Wix eCommerce 119 2.99%
Botble CMS 35 0.88%
Magento 20 0.50%
Stock Manager Advance (SMA) with Shop Module 39 0.98%
OpenCart 22 0.55%
PrestaShop 13 0.33%

Categories Distribution

Health & Beauty stores with 36.7% of all stores (831 stores) , followed by Clothing & Accessories (15.8%) and Food & Beverages (9.7%) .

Base: 2,263 AI-verified stores with physical delivery and detected product categories (87.5% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 36.7%

831 stores

Clothing & Accessories 15.8%

358 stores

Food & Beverages 9.7%

219 stores

Electronics & Technology 8.6%

195 stores

Home & Garden 5.7%

129 stores

Jewelry & Watches 4.5%

102 stores

Business & Industrial 3.3%

74 stores

Sporting Goods & Outdoor Gear 2.5%

56 stores

Books & Media 2.4%

54 stores

Tools & Hardware 2.2%

50 stores

Visual Distribution

Distribution of top 10 Oman store categories (May 2026)
Distribution of categories in Oman e-commerce stores
Category Number of Stores Percentage
Health & Beauty 831 36.72%
Clothing & Accessories 358 15.82%
Food & Beverages 219 9.68%
Electronics & Technology 195 8.62%
Home & Garden 129 5.70%
Jewelry & Watches 102 4.51%
Business & Industrial 74 3.27%
Sporting Goods & Outdoor Gear 56 2.47%
Books & Media 54 2.39%
Tools & Hardware 50 2.21%

Payment Providers Distribution

PayPal stores with 32.6% among AI-verified physical stores (72 stores) , followed by MasterCard (24.0%) and American Express (10.9%) .

Base: 155 AI-verified physical stores with detectable payment providers (6.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 32.6%

72 stores

53 stores

24 stores

23 stores

19 stores

Bolt 4.5%

10 stores

VISA 2.3%

5 stores

4 stores

3 stores

Mada 1.4%

3 stores

Visual Distribution

Distribution of top 10 Oman payment providers (May 2026)
Distribution of payment providers in Oman e-commerce stores
Payment Provider Store Count Market Share
PayPal 72 32.58%
MasterCard 53 23.98%
American Express 24 10.86%
Apple Pay 23 10.41%
Stripe Connect 19 8.60%
Bolt 10 4.52%
VISA 5 2.26%
Google Pay 4 1.81%
BitCoin 3 1.36%
Mada 3 1.36%

Shipping Carriers Distribution

DHL stores with 26.1% among AI-verified physical stores (41 stores) , followed by UPS (19.7%) and Aramex (14.6%) .

Base: 114 AI-verified physical stores with detectable shipping carriers (4.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 26.1%

41 stores

UPS 19.7%

31 stores

Aramex 14.6%

23 stores

FedEx 8.9%

14 stores

USPS 8.3%

13 stores

13 stores

TNT 2.5%

4 stores

4 stores

GSO 1.9%

3 stores

GLS 1.9%

3 stores

Visual Distribution

Distribution of top 10 Oman shipping carriers (May 2026)
Distribution of shipping carriers in Oman e-commerce stores
Shipping Carrier Store Count Market Share
DHL 41 26.11%
UPS 31 19.75%
Aramex 23 14.65%
FedEx 14 8.92%
USPS 13 8.28%
Hermes 13 8.28%
TNT 4 2.55%
Speedy 4 2.55%
GSO 3 1.91%
GLS 3 1.91%

Store Launch Timeline

Over the past 12 months, 873 new stores were launched in Oman , with the highest activity in 2026-04 (41 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 4.7%

41 stores launched

2026-03 7.3%

64 stores launched

2026-02 7.3%

64 stores launched

2026-01 14.0%

122 stores launched

2025-12 11.9%

104 stores launched

2025-11 10.8%

94 stores launched

2025-10 6.0%

52 stores launched

2025-09 8.5%

74 stores launched

2025-08 8.4%

73 stores launched

2025-07 8.5%

74 stores launched

2025-06 7.7%

67 stores launched

2025-05 5.0%

44 stores launched

Monthly Trend

Monthly store launches in Oman (May 2026)
Monthly store launches in Oman over the past 12 months
Month Stores Launched Percentage
2026-04 41 4.70%
2026-03 64 7.33%
2026-02 64 7.33%
2026-01 122 13.97%
2025-12 104 11.91%
2025-11 94 10.77%
2025-10 52 5.96%
2025-09 74 8.48%
2025-08 73 8.36%
2025-07 74 8.48%
2025-06 67 7.67%
2025-05 44 5.04%

Active Stores by Launch Year

Currently, 2,576 active stores in Oman are tracked in our database , with the most stores launched in 2026 (301 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 11.7%

301 active stores

2025 33.0%

851 active stores

2024 14.8%

380 active stores

2023 10.1%

259 active stores

2022 5.7%

146 active stores

2021 6.0%

154 active stores

2020 5.4%

138 active stores

2019 2.8%

72 active stores

2018 2.8%

72 active stores

2017 1.3%

33 active stores

2016 0.9%

22 active stores

2015 0.5%

13 active stores

2014 0.9%

24 active stores

2013 1.3%

33 active stores

2012 0.3%

9 active stores

Distribution by Launch Year

Active stores in Oman by original launch year (May 2026)
Active stores in Oman by launch year
Launch Year Active Stores Percentage
2026 301 11.68%
2025 851 33.04%
2024 380 14.75%
2023 259 10.05%
2022 146 5.67%
2021 154 5.98%
2020 138 5.36%
2019 72 2.80%
2018 72 2.80%
2017 33 1.28%
2016 22 0.85%
2015 13 0.50%
2014 24 0.93%
2013 33 1.28%
2012 9 0.35%

Social Media Usage

Instagram stores with 37.3% among stores with at least one detectable social profile (1,673 stores) , followed by Facebook (21.3%) and Twitter (7.4%) .

Base: 1,851 stores with any detectable social profile (71.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 37.3%

1,673 stores

Facebook 21.3%

954 stores

Twitter 7.4%

333 stores

WhatsApp 7.2%

321 stores

TikTok 6.8%

306 stores

YouTube 6.8%

306 stores

X 4.8%

215 stores

LinkedIn 4.6%

207 stores

Pinterest 3.8%

169 stores

SoundCloud 0.0%

2 stores

Visual Distribution

Distribution of social media platforms in Oman (May 2026)
Distribution of social media platforms in Oman e-commerce stores
Social Platform Store Count Market Share
Instagram 1673 37.29%
Facebook 954 21.27%
Twitter 333 7.42%
WhatsApp 321 7.16%
TikTok 306 6.82%
YouTube 306 6.82%
X 215 4.79%
LinkedIn 207 4.61%
Pinterest 169 3.77%
SoundCloud 2 0.04%

Data Coverage

Field Rows count Coverage
Website 2.6k 100.00%
Emails 1.3k 48.51%
Phones 1.3k 51.61%
Ecommerce platform 2.6k 100.00%
Couriers 114.0 4.41%
Payment Providers 155.0 6.00%
Categories 2.3k 89.79%
Social Media 1.9k 71.61%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Oman e-commerce landscape:

Analyze 2.6k verified e-commerce stores in Oman - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Oman e-commerce.

Filter Oman stores

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Build targeted list

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Find matching merchants

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Oman e-commerce intelligence?

We track 2.6k verified Oman e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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