WP Rocket Technology Adoption in E-commerce
Discover 205.9k verified e-commerce stores using WP Rocket. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 398.8k domains. 205.9k verified as active stores with physical delivery.
· · Next full refresh: April 2026
205.9k verified active stores out of 398.8k detected · 51.6% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 98.0% of stores with physical delivery (201,764 stores) , followed by Custom (1.9%) and WooCommerce, EasyDigitalDownloads (0.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
201,764 stores
3,891 stores
45 stores
42 stores
41 stores
36 stores
17 stores
15 stores
13 stores
12 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 201764 | 97.99% |
| Custom | 3891 | 1.89% |
| WooCommerce, EasyDigitalDownloads | 45 | 0.02% |
| Ecwid | 42 | 0.02% |
| EasyDigitalDownloads, WooCommerce | 41 | 0.02% |
| EasyDigitalDownloads | 36 | 0.02% |
| WooCommerce, Shopify | 17 | 0.01% |
| Shopify | 15 | 0.01% |
| Commerce7 | 13 | 0.01% |
| Shopify, WooCommerce | 12 | 0.01% |
| BigCommerce | 7 | 0.00% |
| Magento | 6 | 0.00% |
| WooCommerce, Magento | 4 | 0.00% |
| Welcart | 4 | 0.00% |
| OXID eShop Enterprise Edition | 3 | 0.00% |
All Stores Distribution
WooCommerce holds 98.4% share of all WP Rocket e-commerce stores (391,024) , with Custom at 1.0% and WooCommerce, EasyDigitalDownloads at 0.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
391,024 stores
3,891 stores
201 stores
65 stores
165 stores
1,507 stores
138 stores
78 stores
53 stores
95 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 391024 | 98.37% |
| Custom | 3891 | 0.98% |
| WooCommerce, EasyDigitalDownloads | 201 | 0.05% |
| Ecwid | 65 | 0.02% |
| EasyDigitalDownloads, WooCommerce | 165 | 0.04% |
| EasyDigitalDownloads | 1507 | 0.38% |
| WooCommerce, Shopify | 138 | 0.03% |
| Shopify | 78 | 0.02% |
| Commerce7 | 53 | 0.01% |
| Shopify, WooCommerce | 95 | 0.02% |
| BigCommerce | 17 | 0.00% |
| Magento | 239 | 0.06% |
| WooCommerce, Magento | 19 | 0.00% |
| Welcart | 5 | 0.00% |
| OXID eShop Enterprise Edition | 3 | 0.00% |
Categories Distribution
Health & Beauty leads with 18.2% of all stores (31,305 stores) , followed by Clothing & Accessories (17.3%) and Food & Beverages (10.2%) .
Base: 172,183 AI-verified stores with physical delivery and detected product categories (83.6% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
31,305 stores
29,763 stores
17,521 stores
15,951 stores
13,239 stores
11,186 stores
7,503 stores
7,396 stores
6,752 stores
6,488 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 31305 | 18.18% |
| Clothing & Accessories | 29763 | 17.29% |
| Food & Beverages | 17521 | 10.18% |
| Electronics & Technology | 15951 | 9.26% |
| Home & Garden | 13239 | 7.69% |
| Furniture & Home Decor | 11186 | 6.50% |
| Sporting Goods & Outdoor Gear | 7503 | 4.36% |
| Jewelry & Watches | 7396 | 4.30% |
| Vehicles & Parts | 6752 | 3.92% |
| Tools & Hardware | 6488 | 3.77% |
| Business & Industrial | 6463 | 3.75% |
| Gifts & Special Occasions | 5426 | 3.15% |
| Arts & Entertainment | 5015 | 2.91% |
| Pets & Pet Supplies | 4371 | 2.54% |
| Toys & Games | 3804 | 2.21% |
Payment Providers Distribution
PayPal leads with 26.2% among AI-verified physical stores (30,285 stores) , followed by MasterCard (14.5%) and Stripe Connect (14.1%) .
Base: 85,111 AI-verified physical stores with detectable payment providers (21.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
30,285 stores
16,756 stores
16,329 stores
12,528 stores
6,970 stores
6,417 stores
6,038 stores
4,603 stores
3,214 stores
3,048 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 30285 | 26.16% |
| MasterCard | 16756 | 14.47% |
| Stripe Connect | 16329 | 14.10% |
| American Express | 12528 | 10.82% |
| Klarna | 6970 | 6.02% |
| Apple Pay | 6417 | 5.54% |
| VISA | 6038 | 5.22% |
| Google Pay | 4603 | 3.98% |
| JCB | 3214 | 2.78% |
| Bolt | 3048 | 2.63% |
| Bancontact | 2838 | 2.45% |
| iDEAL | 1893 | 1.63% |
| Mollie | 1795 | 1.55% |
| Amazon Pay | 1668 | 1.44% |
| SEPA | 1399 | 1.21% |
Shipping Carriers Distribution
UPS leads with 18.5% among AI-verified physical stores (12,523 stores) , followed by DHL (17.2%) and USPS (13.1%) .
Base: 62,942 AI-verified physical stores with detectable shipping carriers (15.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 12523 | 18.46% |
| DHL | 11697 | 17.24% |
| USPS | 8914 | 13.14% |
| FedEx | 8469 | 12.48% |
| DPD | 5001 | 7.37% |
| GLS | 4526 | 6.67% |
| Colissimo | 2749 | 4.05% |
| PostNL | 2417 | 3.56% |
| La Poste | 1938 | 2.86% |
| Royal Mail | 1774 | 2.61% |
| Correos | 1761 | 2.60% |
| TNT | 1643 | 2.42% |
| Correios | 1486 | 2.19% |
| Estes | 1478 | 2.18% |
| Hermes | 1477 | 2.18% |
Store Launch Timeline
Over the past 12 months, 40,395 new stores were launched in WP Rocket , with the highest activity in 2026-02 (2,516 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2,516 stores launched
4,697 stores launched
4,305 stores launched
3,985 stores launched
3,638 stores launched
3,500 stores launched
3,168 stores launched
3,122 stores launched
2,609 stores launched
2,967 stores launched
3,610 stores launched
2,278 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 2516 | 6.23% |
| 2026-01 | 4697 | 11.63% |
| 2025-12 | 4305 | 10.66% |
| 2025-11 | 3985 | 9.87% |
| 2025-10 | 3638 | 9.01% |
| 2025-09 | 3500 | 8.66% |
| 2025-08 | 3168 | 7.84% |
| 2025-07 | 3122 | 7.73% |
| 2025-06 | 2609 | 6.46% |
| 2025-05 | 2967 | 7.34% |
| 2025-04 | 3610 | 8.94% |
| 2025-03 | 2278 | 5.64% |
Active Stores by Launch Year
Currently, 205,673 active stores in WP Rocket are tracked in our database , with the most stores launched in 2026 (7,233 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
7,233 active stores
37,624 active stores
23,935 active stores
19,086 active stores
14,725 active stores
15,655 active stores
14,422 active stores
10,152 active stores
9,934 active stores
8,259 active stores
4,743 active stores
4,098 active stores
4,219 active stores
5,519 active stores
3,107 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 7233 | 3.52% |
| 2025 | 37624 | 18.29% |
| 2024 | 23935 | 11.64% |
| 2023 | 19086 | 9.28% |
| 2022 | 14725 | 7.16% |
| 2021 | 15655 | 7.61% |
| 2020 | 14422 | 7.01% |
| 2019 | 10152 | 4.94% |
| 2018 | 9934 | 4.83% |
| 2017 | 8259 | 4.02% |
| 2016 | 4743 | 2.31% |
| 2015 | 4098 | 1.99% |
| 2014 | 4219 | 2.05% |
| 2013 | 5519 | 2.68% |
| 2012 | 3107 | 1.51% |
| 2011 | 3141 | 1.53% |
| 2010 | 2727 | 1.33% |
| 2009 | 2452 | 1.19% |
| 2008 | 1971 | 0.96% |
| 2007 | 1906 | 0.93% |
| 2006 | 1279 | 0.62% |
| 2005 | 1156 | 0.56% |
| 2004 | 1487 | 0.72% |
| 2003 | 1236 | 0.60% |
| 2002 | 1175 | 0.57% |
| 2001 | 1556 | 0.76% |
| 2000 | 1106 | 0.54% |
| 1999 | 794 | 0.39% |
| 1998 | 533 | 0.26% |
| 1997 | 259 | 0.13% |
| 1996 | 149 | 0.07% |
| 1995 | 35 | 0.02% |
Geographic Distribution
United States leads with 23.0% (33,674 AI-verified stores) , followed by Iran (14.4%) and Germany (8.1%) .
Base: 146,263 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
33,674 AI-verified stores
21,130 AI-verified stores
11,845 AI-verified stores
9,123 AI-verified stores
8,503 AI-verified stores
7,604 AI-verified stores
7,382 AI-verified stores
6,984 AI-verified stores
5,034 AI-verified stores
4,412 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 33674 | 23.02% |
| Iran | 21130 | 14.45% |
| Germany | 11845 | 8.10% |
| France | 9123 | 6.24% |
| United Kingdom | 8503 | 5.81% |
| Vietnam | 7604 | 5.20% |
| Netherlands | 7382 | 5.05% |
| Spain | 6984 | 4.77% |
| Brazil | 5034 | 3.44% |
| India | 4412 | 3.02% |
| Italy | 4190 | 2.86% |
| Israel | 3753 | 2.57% |
| Australia | 3558 | 2.43% |
| Russia | 3258 | 2.23% |
| Greece | 3091 | 2.11% |
| Canada | 3047 | 2.08% |
| Poland | 2769 | 1.89% |
| Hungary | 2557 | 1.75% |
| China | 2252 | 1.54% |
| Denmark | 2097 | 1.43% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
WooCommerce - Toys & Games
Custom
WooCommerce - Health & Beauty
WooCommerce - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Electronics & Technology
WooCommerce - Furniture & Home Decor
WooCommerce
WooCommerce - Clothing & Accessories
WooCommerce - Jewelry & Watches
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 398.8k | 100.00% |
| Emails | 234.1k | 58.70% |
| Phones | 118.8k | 29.79% |
| Ecommerce platform | 397.7k | 99.73% |
| Couriers | 62.9k | 15.78% |
| Payment Providers | 85.1k | 21.34% |
| Categories | 199.0k | 49.90% |
| Social Media | 270.5k | 67.82% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the WP Rocket e-commerce landscape:
Analyze 205.9k verified e-commerce stores on WP Rocket - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across WP Rocket e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the WP Rocket e-commerce intelligence?
-
We track 205.9k verified WP Rocket e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 29.1% among stores with at least one detectable social profile (105,319 stores) , followed by Instagram (27.5%) and YouTube (9.5%) .
Base: 270,459 stores with any detectable social profile (67.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
105,319 stores
99,518 stores
34,365 stores
27,677 stores
23,349 stores
21,051 stores
16,788 stores
16,762 stores
16,458 stores
581 stores
Visual Distribution