Windows Server Technology Adoption in E-commerce

Discover 49.3k verified e-commerce stores using Windows Server. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 65.1k domains. 49.3k verified as active stores with physical delivery.

Verified stores
49.3k
active stores with physical delivery
Top country
United States
5,989 verified stores
Top payment signal
PayPal
4,938 detection occurrences
Top carrier signal
UPS
3,165 detection occurrences
Top category
Food & Beverages
5,285 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

49.3k verified active stores out of 65.1k detected · 75.6% verification rate

E-commerce Platforms Distribution

Custom stores with 75.1% of stores with physical delivery (37,001 stores) , followed by nopCommerce (11.0%) and WooCommerce (4.5%) .

Base: 49,255 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 75.1%

37,001 stores

5,407 stores

2,203 stores

586 stores

C2TI Apps 0.8%

407 stores

317 stores

RunFree 0.6%

295 stores

Eticaretkur 0.6%

272 stores

GianHangVN 0.5%

234 stores

209 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Windows Server
Platform Stores with Physical Delivery Percentage
Custom 37001 75.12%
nopCommerce 5407 10.98%
WooCommerce 2203 4.47%
Smartstore 586 1.19%
C2TI Apps 407 0.83%
PrestaShop 317 0.64%
RunFree 295 0.60%
Eticaretkur 272 0.55%
GianHangVN 234 0.48%
Mabisy 209 0.42%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 56.8% share of detected Windows Server e-commerce signals (37,001) , with nopCommerce at 10.7% and WooCommerce at 12.5% (June 2026) .

Base: 65,148 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 56.8%

37,001 websites

6,966 websites

8,111 websites

666 websites

C2TI Apps 4.4%

2,864 websites

398 websites

RunFree 0.5%

323 websites

Eticaretkur 0.5%

315 websites

GianHangVN 1.4%

916 websites

316 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Windows Server
Platform Websites with Signals Percentage
Custom 37001 56.80%
nopCommerce 6966 10.69%
WooCommerce 8111 12.45%
Smartstore 666 1.02%
C2TI Apps 2864 4.40%
PrestaShop 398 0.61%
RunFree 323 0.50%
Eticaretkur 315 0.48%
GianHangVN 916 1.41%
Mabisy 316 0.49%

Categories Distribution

Food & Beverages stores with 10.7% of all stores (5,285 stores) , followed by Clothing & Accessories (10.0%) and Business & Industrial (9.4%) .

Base: 49,255 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Food & Beverages 10.7%

5,285 stores

Clothing & Accessories 10.0%

4,943 stores

Business & Industrial 9.4%

4,648 stores

Health & Beauty 9.3%

4,559 stores

Electronics & Technology 8.0%

3,933 stores

Home & Garden 7.9%

3,892 stores

Tools & Hardware 6.1%

3,019 stores

Sporting Goods & Outdoor Gear 5.5%

2,728 stores

Vehicles & Parts 5.1%

2,494 stores

Gifts & Special Occasions 3.9%

1,912 stores

Visual Distribution

Distribution of top 10 Windows Server store categories (June 2026)
Distribution of categories in Windows Server e-commerce stores
Category Number of Stores Percentage
Food & Beverages 5285 10.73%
Clothing & Accessories 4943 10.04%
Business & Industrial 4648 9.44%
Health & Beauty 4559 9.26%
Electronics & Technology 3933 7.98%
Home & Garden 3892 7.90%
Tools & Hardware 3019 6.13%
Sporting Goods & Outdoor Gear 2728 5.54%
Vehicles & Parts 2494 5.06%
Gifts & Special Occasions 1912 3.88%

Payment Providers Distribution

PayPal accounts for 30.4% of displayed detection occurrences (4,938 occurrences) , followed by MasterCard (18.1%) and American Express (14.4%) .

Base: 16,245 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.4%

4,938 occurrences

2,941 occurrences

2,347 occurrences

VISA 11.0%

1,790 occurrences

989 occurrences

846 occurrences

694 occurrences

Bolt 4.2%

684 occurrences

513 occurrences

JCB 3.1%

503 occurrences

Visual Distribution

Distribution of top 10 Windows Server payment providers (June 2026)
Distribution of payment providers in Windows Server e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 4938 30.40%
MasterCard 2941 18.10%
American Express 2347 14.45%
VISA 1790 11.02%
Stripe Connect 989 6.09%
Klarna 846 5.21%
Google Pay 694 4.27%
Bolt 684 4.21%
Mollie 513 3.16%
JCB 503 3.10%

Shipping Carriers Distribution

UPS accounts for 25.2% of displayed detection occurrences (3,165 occurrences) , followed by DHL (16.5%) and FedEx (12.2%) .

Base: 12,559 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 25.2%

3,165 occurrences

DHL 16.5%

2,072 occurrences

FedEx 12.2%

1,533 occurrences

GLS 10.8%

1,359 occurrences

DPD 10.7%

1,345 occurrences

USPS 9.6%

1,204 occurrences

TNT 5.3%

669 occurrences

629 occurrences

292 occurrences

291 occurrences

Visual Distribution

Distribution of top 10 Windows Server shipping carriers (June 2026)
Distribution of shipping carriers in Windows Server e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 3165 25.20%
DHL 2072 16.50%
FedEx 1533 12.21%
GLS 1359 10.82%
DPD 1345 10.71%
USPS 1204 9.59%
TNT 669 5.33%
Royal Mail 629 5.01%
Hermes 292 2.33%
Ceska Posta 291 2.32%

Store Launch Timeline

Over the past 12 months, 4,606 new stores were launched in Windows Server , with the highest activity in 2026-05 (517 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 11.2%

517 stores launched

2026-04 9.4%

431 stores launched

2026-03 8.7%

400 stores launched

2026-02 7.8%

359 stores launched

2026-01 8.9%

412 stores launched

2025-12 8.6%

396 stores launched

2025-11 8.3%

381 stores launched

2025-10 8.0%

367 stores launched

2025-09 8.6%

398 stores launched

2025-08 7.9%

362 stores launched

2025-07 8.9%

411 stores launched

2025-06 3.7%

172 stores launched

Monthly Trend

Monthly store launches in Windows Server (June 2026)
Monthly store launches in Windows Server over the past 12 months
Month Stores Launched Percentage
2026-05 517 11.22%
2026-04 431 9.36%
2026-03 400 8.68%
2026-02 359 7.79%
2026-01 412 8.94%
2025-12 396 8.60%
2025-11 381 8.27%
2025-10 367 7.97%
2025-09 398 8.64%
2025-08 362 7.86%
2025-07 411 8.92%
2025-06 172 3.73%

Active Stores by Launch Year

Currently, 48,559 active stores in Windows Server are tracked in our database , with the most stores launched in 2026 (2,186 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.5%

2,186 active stores

2025 8.6%

4,160 active stores

2024 6.4%

3,130 active stores

2023 6.3%

3,040 active stores

2022 5.3%

2,578 active stores

2021 6.1%

2,978 active stores

2020 6.5%

3,147 active stores

2019 4.5%

2,190 active stores

2018 4.8%

2,343 active stores

2017 4.8%

2,311 active stores

2016 3.2%

1,539 active stores

2015 2.8%

1,337 active stores

2014 2.9%

1,418 active stores

2013 4.1%

1,971 active stores

2012 2.8%

1,372 active stores

Distribution by Launch Year

Active stores in Windows Server by original launch year (June 2026)
Active stores in Windows Server by launch year
Launch Year Active Stores Percentage
2026 2186 4.50%
2025 4160 8.57%
2024 3130 6.45%
2023 3040 6.26%
2022 2578 5.31%
2021 2978 6.13%
2020 3147 6.48%
2019 2190 4.51%
2018 2343 4.83%
2017 2311 4.76%
2016 1539 3.17%
2015 1337 2.75%
2014 1418 2.92%
2013 1971 4.06%
2012 1372 2.83%

Social Media Usage

Facebook accounts for 34.3% of displayed detection occurrences (24,860 occurrences) , followed by Instagram (24.2%) and YouTube (13.5%) .

Base: 72,554 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.3%

24,860 occurrences

Instagram 24.2%

17,530 occurrences

YouTube 13.5%

9,796 occurrences

Twitter 11.1%

8,021 occurrences

LinkedIn 5.5%

3,968 occurrences

WhatsApp 4.9%

3,541 occurrences

Pinterest 3.2%

2,339 occurrences

TikTok 2.2%

1,601 occurrences

X 1.0%

752 occurrences

Vimeo 0.2%

146 occurrences

Visual Distribution

Distribution of social media platforms in Windows Server (June 2026)
Distribution of social media platforms in Windows Server e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 24860 34.26%
Instagram 17530 24.16%
YouTube 9796 13.50%
Twitter 8021 11.06%
LinkedIn 3968 5.47%
WhatsApp 3541 4.88%
Pinterest 2339 3.22%
TikTok 1601 2.21%
X 752 1.04%
Vimeo 146 0.20%

Geographic Distribution

United States stores with 12.2% (5,989 active verified stores) , followed by Turkey (9.0%) and Italy (6.4%) .

Base: 49,255 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

5,989 active verified stores

4,454 active verified stores

Italy 6.4%

3,155 active verified stores

2,798 active verified stores

2,514 active verified stores

India 4.1%

2,001 active verified stores

1,808 active verified stores

1,479 active verified stores

1,346 active verified stores

1,330 active verified stores

Visual Distribution

Geographic distribution of stores using Windows Server (June 2026)
Geographic distribution of stores using Windows Server
Country AI-Verified Store Count Market Share
United States 5989 12.16%
Turkey 4454 9.04%
Italy 3155 6.41%
Vietnam 2798 5.68%
United Kingdom 2514 5.10%
India 2001 4.06%
Netherlands 1808 3.67%
Czechia 1479 3.00%
Brazil 1346 2.73%
Germany 1330 2.70%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 65.1k 100.00%
Emails 44k 67.53%
Phones 30.3k 46.44%
Ecommerce platform 63.1k 96.81%
Couriers 12.5k 19.22%
Payment Providers 13.3k 20.40%
Categories 46.2k 70.87%
Social Media 37.9k 58.22%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Periodic index updates
  • Market sizing and segmentation
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Custom research and competitive analysis

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Market Intelligence

Understand the Windows Server e-commerce landscape:

Analyze 49.3k verified e-commerce stores on Windows Server - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Windows Server e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Windows Server e-commerce intelligence?

We track 49.3k verified Windows Server e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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