Unbounce Technology Adoption in E-commerce
Discover 568.0 verified e-commerce stores using Unbounce. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.3k domains. 568.0 verified as active stores with physical delivery.
· · Next full refresh: May 2026
568.0 verified active stores out of 1.3k detected · 42.2% verification rate
E-commerce Platforms Distribution
Shopify leads with 36.6% of stores with physical delivery (204 stores) , followed by Custom (27.3%) and WooCommerce (14.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
204 stores
152 stores
79 stores
55 stores
30 stores
11 stores
5 stores
3 stores
3 stores
3 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 204 | 36.62% |
| Custom | 152 | 27.29% |
| WooCommerce | 79 | 14.18% |
| Magento | 55 | 9.87% |
| BigCommerce | 30 | 5.39% |
| PrestaShop | 11 | 1.97% |
| Askas | 5 | 0.90% |
| CS-Cart, CS Cart | 3 | 0.54% |
| Anifit, Shopify | 3 | 0.54% |
| Salesforce Commerce Cloud | 3 | 0.54% |
| Shopify, Magento | 3 | 0.54% |
| Tray | 3 | 0.54% |
| Shopify, Shopoe | 2 | 0.36% |
| Shopoe, Shopify | 2 | 0.36% |
| Shopify, Bagy | 2 | 0.36% |
All Stores Distribution
Shopify holds 23.8% share of all Unbounce e-commerce stores (294) , with Custom at 12.3% and WooCommerce at 20.1% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
294 stores
152 stores
248 stores
461 stores
42 stores
11 stores
5 stores
3 stores
3 stores
3 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 294 | 23.79% |
| Custom | 152 | 12.30% |
| WooCommerce | 248 | 20.06% |
| Magento | 461 | 37.30% |
| BigCommerce | 42 | 3.40% |
| PrestaShop | 11 | 0.89% |
| Askas | 5 | 0.40% |
| CS-Cart, CS Cart | 3 | 0.24% |
| Anifit, Shopify | 3 | 0.24% |
| Salesforce Commerce Cloud | 3 | 0.24% |
| Shopify, Magento | 3 | 0.24% |
| Tray | 4 | 0.32% |
| Shopify, Shopoe | 2 | 0.16% |
| Shopoe, Shopify | 3 | 0.24% |
| Shopify, Bagy | 2 | 0.16% |
Categories Distribution
Health & Beauty leads with 24.4% of all stores (126 stores) , followed by Sporting Goods & Outdoor Gear (12.2%) and Food & Beverages (11.0%) .
Base: 516 AI-verified stores with physical delivery and detected product categories (90.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
126 stores
63 stores
57 stores
54 stores
41 stores
25 stores
23 stores
21 stores
20 stores
20 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 126 | 24.42% |
| Sporting Goods & Outdoor Gear | 63 | 12.21% |
| Food & Beverages | 57 | 11.05% |
| Clothing & Accessories | 54 | 10.47% |
| Electronics & Technology | 41 | 7.95% |
| Furniture & Home Decor | 25 | 4.84% |
| Home & Garden | 23 | 4.46% |
| Vehicles & Parts | 21 | 4.07% |
| Toys & Games | 20 | 3.88% |
| Business & Industrial | 20 | 3.88% |
| Arts & Entertainment | 18 | 3.49% |
| Gifts & Special Occasions | 17 | 3.29% |
| Tools & Hardware | 14 | 2.71% |
| Office Supplies | 9 | 1.74% |
| Jewelry & Watches | 8 | 1.55% |
Payment Providers Distribution
PayPal leads with 17.0% among AI-verified physical stores (33 stores) , followed by American Express (16.0%) and MasterCard (13.9%) .
Base: 189 AI-verified physical stores with detectable payment providers (14.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
33 stores
31 stores
27 stores
23 stores
20 stores
12 stores
10 stores
10 stores
9 stores
4 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 33 | 17.01% |
| American Express | 31 | 15.98% |
| MasterCard | 27 | 13.92% |
| Klarna | 23 | 11.86% |
| VISA | 20 | 10.31% |
| Stripe Connect | 12 | 6.19% |
| Google Pay | 10 | 5.15% |
| Apple Pay | 10 | 5.15% |
| Bolt | 9 | 4.64% |
| Svea | 4 | 2.06% |
| Braintree | 3 | 1.55% |
| Amazon Pay | 3 | 1.55% |
| Mollie | 3 | 1.55% |
| SEPA | 3 | 1.55% |
| iDEAL | 3 | 1.55% |
Shipping Carriers Distribution
UPS leads with 28.2% among AI-verified physical stores (29 stores) , followed by FedEx (18.4%) and USPS (14.6%) .
Base: 120 AI-verified physical stores with detectable shipping carriers (8.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
29 stores
19 stores
15 stores
7 stores
7 stores
3 stores
3 stores
3 stores
3 stores
3 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 29 | 28.16% |
| FedEx | 19 | 18.45% |
| USPS | 15 | 14.56% |
| DPD | 7 | 6.80% |
| DHL | 7 | 6.80% |
| Correios | 3 | 2.91% |
| Canada Post | 3 | 2.91% |
| Australia Post | 3 | 2.91% |
| GLS | 3 | 2.91% |
| Royal Mail | 3 | 2.91% |
| Purolator | 3 | 2.91% |
| PostNord | 2 | 1.94% |
| Chronopost | 2 | 1.94% |
| Estes | 2 | 1.94% |
| Ninja Van | 2 | 1.94% |
Store Launch Timeline
Over the past 12 months, 40 new stores were launched in Unbounce , with the highest activity in 2026-03 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
2 stores launched
3 stores launched
18 stores launched
1 stores launched
2 stores launched
2 stores launched
2 stores launched
6 stores launched
1 stores launched
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 2 | 5.00% |
| 2026-02 | 2 | 5.00% |
| 2026-01 | 3 | 7.50% |
| 2025-12 | 18 | 45.00% |
| 2025-11 | 1 | 2.50% |
| 2025-09 | 2 | 5.00% |
| 2025-08 | 2 | 5.00% |
| 2025-07 | 2 | 5.00% |
| 2025-06 | 6 | 15.00% |
| 2025-05 | 1 | 2.50% |
| 2025-04 | 1 | 2.50% |
Active Stores by Launch Year
Currently, 561 active stores in Unbounce are tracked in our database , with the most stores launched in 2026 (7 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
7 active stores
41 active stores
38 active stores
35 active stores
45 active stores
34 active stores
30 active stores
36 active stores
38 active stores
36 active stores
22 active stores
16 active stores
21 active stores
24 active stores
19 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 7 | 1.25% |
| 2025 | 41 | 7.31% |
| 2024 | 38 | 6.77% |
| 2023 | 35 | 6.24% |
| 2022 | 45 | 8.02% |
| 2021 | 34 | 6.06% |
| 2020 | 30 | 5.35% |
| 2019 | 36 | 6.42% |
| 2018 | 38 | 6.77% |
| 2017 | 36 | 6.42% |
| 2016 | 22 | 3.92% |
| 2015 | 16 | 2.85% |
| 2014 | 21 | 3.74% |
| 2013 | 24 | 4.28% |
| 2012 | 19 | 3.39% |
| 2011 | 13 | 2.32% |
| 2010 | 8 | 1.43% |
| 2009 | 12 | 2.14% |
| 2008 | 12 | 2.14% |
| 2007 | 7 | 1.25% |
| 2006 | 3 | 0.53% |
| 2005 | 6 | 1.07% |
| 2004 | 9 | 1.60% |
| 2003 | 8 | 1.43% |
| 2002 | 7 | 1.25% |
| 2001 | 6 | 1.07% |
| 2000 | 5 | 0.89% |
| 1999 | 7 | 1.25% |
| 1998 | 7 | 1.25% |
| 1997 | 5 | 0.89% |
| 1996 | 3 | 0.53% |
| 1995 | 1 | 0.18% |
Geographic Distribution
United States leads with 50.5% (234 AI-verified stores) , followed by Canada (9.3%) and Italy (5.0%) .
Base: 463 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
234 AI-verified stores
43 AI-verified stores
23 AI-verified stores
23 AI-verified stores
20 AI-verified stores
16 AI-verified stores
14 AI-verified stores
14 AI-verified stores
13 AI-verified stores
10 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 234 | 50.54% |
| Canada | 43 | 9.29% |
| Italy | 23 | 4.97% |
| United Kingdom | 23 | 4.97% |
| Australia | 20 | 4.32% |
| France | 16 | 3.46% |
| Spain | 14 | 3.02% |
| Brazil | 14 | 3.02% |
| Mexico | 13 | 2.81% |
| Netherlands | 10 | 2.16% |
| Germany | 10 | 2.16% |
| Belgium | 7 | 1.51% |
| New Zealand | 7 | 1.51% |
| Chile | 6 | 1.30% |
| Denmark | 5 | 1.08% |
| Norway | 5 | 1.08% |
| Switzerland | 4 | 0.86% |
| Sweden | 3 | 0.65% |
| Romania | 3 | 0.65% |
| Singapore | 3 | 0.65% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Magento
Salesforce Commerce Cloud - Sporting Goods & Outdoor Gear
WooCommerce - Health & Beauty
Custom
Custom - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Food & Beverages
Magento - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.3k | 100.00% |
| Emails | 749.0 | 55.69% |
| Phones | 420.0 | 31.23% |
| Ecommerce platform | 1.3k | 98.44% |
| Couriers | 120.0 | 8.92% |
| Payment Providers | 189.0 | 14.05% |
| Categories | 560.0 | 41.64% |
| Social Media | 606.0 | 45.06% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Unbounce e-commerce landscape:
Analyze 568.0 verified e-commerce stores on Unbounce - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Unbounce e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Unbounce e-commerce intelligence?
-
We track 568.0 verified Unbounce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 28.0% among stores with at least one detectable social profile (332 stores) , followed by Instagram (27.0%) and YouTube (14.2%) .
Base: 606 stores with any detectable social profile (45.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
332 stores
320 stores
168 stores
108 stores
85 stores
69 stores
61 stores
19 stores
13 stores
11 stores
Visual Distribution