Twik Technology Adoption in E-commerce

Discover 960 verified e-commerce stores using Twik. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 992 domains. 960 verified as active stores with physical delivery.

Verified stores
960
active stores with physical delivery
Top country
United States
468 verified stores
Top payment signal
PayPal
12 detection occurrences
Top carrier signal
USPS
14 detection occurrences
Top category
Clothing & Accessories
246 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

960 verified active stores out of 992 detected · 96.8% verification rate

E-commerce Platforms Distribution

Shopify stores with 94.6% of stores with physical delivery (908 stores) , followed by WooCommerce (1.1%) and Shopify, Shopoe (1.1%) .

Base: 960 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 94.6%

908 stores

11 stores

Shopify, Shopoe 1.1%

11 stores

Shopoe, Shopify 0.4%

4 stores

Konimbo 0.4%

4 stores

3 stores

Anifit, Shopify 0.3%

3 stores

Pathfinder Commerce, Shopify 0.2%

2 stores

Shopify, FX Commerce 0.2%

2 stores

Onlter, Shopify 0.2%

2 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Twik
Platform Stores with Physical Delivery Percentage
Shopify 908 94.58%
WooCommerce 11 1.15%
Shopify, Shopoe 11 1.15%
Shopoe, Shopify 4 0.42%
Konimbo 4 0.42%
Custom 3 0.31%
Anifit, Shopify 3 0.31%
Pathfinder Commerce, Shopify 2 0.21%
Shopify, FX Commerce 2 0.21%
Onlter, Shopify 2 0.21%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 94.2% share of detected Twik e-commerce signals (934) , with WooCommerce at 1.3% and Shopify, Shopoe at 1.1% (June 2026) .

Base: 992 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 94.2%

934 websites

13 websites

Shopify, Shopoe 1.1%

11 websites

Shopoe, Shopify 0.5%

5 websites

Konimbo 0.4%

4 websites

3 websites

Anifit, Shopify 0.3%

3 websites

Pathfinder Commerce, Shopify 0.2%

2 websites

Shopify, FX Commerce 0.2%

2 websites

Onlter, Shopify 0.2%

2 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Twik
Platform Websites with Signals Percentage
Shopify 934 94.15%
WooCommerce 13 1.31%
Shopify, Shopoe 11 1.11%
Shopoe, Shopify 5 0.50%
Konimbo 4 0.40%
Custom 3 0.30%
Anifit, Shopify 3 0.30%
Pathfinder Commerce, Shopify 2 0.20%
Shopify, FX Commerce 2 0.20%
Onlter, Shopify 2 0.20%

Categories Distribution

Clothing & Accessories stores with 25.6% of all stores (246 stores) , followed by Health & Beauty (16.0%) and Food & Beverages (7.1%) .

Base: 960 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 25.6%

246 stores

Health & Beauty 16.0%

154 stores

Food & Beverages 7.1%

68 stores

Sporting Goods & Outdoor Gear 6.9%

66 stores

Jewelry & Watches 5.3%

51 stores

Toys & Games 4.6%

44 stores

Home & Garden 4.4%

42 stores

Arts & Entertainment 4.3%

41 stores

Furniture & Home Decor 3.5%

34 stores

Gifts & Special Occasions 2.6%

25 stores

Visual Distribution

Distribution of top 10 Twik store categories (June 2026)
Distribution of categories in Twik e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 246 25.62%
Health & Beauty 154 16.04%
Food & Beverages 68 7.08%
Sporting Goods & Outdoor Gear 66 6.88%
Jewelry & Watches 51 5.31%
Toys & Games 44 4.58%
Home & Garden 42 4.38%
Arts & Entertainment 41 4.27%
Furniture & Home Decor 34 3.54%
Gifts & Special Occasions 25 2.60%

Payment Providers Distribution

PayPal accounts for 26.7% of displayed detection occurrences (12 occurrences) , followed by American Express (17.8%) and MasterCard (13.3%) .

Base: 45 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.7%

12 occurrences

8 occurrences

6 occurrences

6 occurrences

Bolt 6.7%

3 occurrences

3 occurrences

2 occurrences

2 occurrences

2 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 Twik payment providers (June 2026)
Distribution of payment providers in Twik e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 12 26.67%
American Express 8 17.78%
MasterCard 6 13.33%
Stripe Connect 6 13.33%
Bolt 3 6.67%
Klarna 3 6.67%
Apple Pay 2 4.44%
UnionPay 2 4.44%
Bancontact 2 4.44%
AfterPay 1 2.22%

Shipping Carriers Distribution

USPS accounts for 31.8% of displayed detection occurrences (14 occurrences) , followed by DHL (18.2%) and UPS (18.2%) .

Base: 44 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 31.8%

14 occurrences

DHL 18.2%

8 occurrences

UPS 18.2%

8 occurrences

FedEx 11.4%

5 occurrences

DPD 6.8%

3 occurrences

2 occurrences

Posti 2.3%

1 occurrences

1 occurrences

1 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 Twik shipping carriers (June 2026)
Distribution of shipping carriers in Twik e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
USPS 14 31.82%
DHL 8 18.18%
UPS 8 18.18%
FedEx 5 11.36%
DPD 3 6.82%
Royal Mail 2 4.55%
Posti 1 2.27%
PostNord 1 2.27%
Matkahuolto 1 2.27%
PostNL 1 2.27%

Store Launch Timeline

Over the past 12 months, 47 new stores were launched in Twik , with the highest activity in 2026-05 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.4%

3 stores launched

2026-04 6.4%

3 stores launched

2026-03 8.5%

4 stores launched

2026-02 6.4%

3 stores launched

2026-01 12.8%

6 stores launched

2025-12 4.3%

2 stores launched

2025-11 6.4%

3 stores launched

2025-10 6.4%

3 stores launched

2025-09 8.5%

4 stores launched

2025-08 10.6%

5 stores launched

2025-07 23.4%

11 stores launched

Monthly Trend

Monthly store launches in Twik (June 2026)
Monthly store launches in Twik over the past 12 months
Month Stores Launched Percentage
2026-05 3 6.38%
2026-04 3 6.38%
2026-03 4 8.51%
2026-02 3 6.38%
2026-01 6 12.77%
2025-12 2 4.26%
2025-11 3 6.38%
2025-10 3 6.38%
2025-09 4 8.51%
2025-08 5 10.64%
2025-07 11 23.40%

Active Stores by Launch Year

Currently, 934 active stores in Twik are tracked in our database , with the most stores launched in 2026 (19 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.0%

19 active stores

2025 4.6%

43 active stores

2024 5.0%

47 active stores

2023 7.7%

72 active stores

2022 13.4%

125 active stores

2021 13.4%

125 active stores

2020 10.8%

101 active stores

2019 8.5%

79 active stores

2018 6.4%

60 active stores

2017 5.5%

51 active stores

2016 3.9%

36 active stores

2015 2.9%

27 active stores

2014 1.8%

17 active stores

2013 3.7%

35 active stores

2012 0.7%

7 active stores

Distribution by Launch Year

Active stores in Twik by original launch year (June 2026)
Active stores in Twik by launch year
Launch Year Active Stores Percentage
2026 19 2.03%
2025 43 4.60%
2024 47 5.03%
2023 72 7.71%
2022 125 13.38%
2021 125 13.38%
2020 101 10.81%
2019 79 8.46%
2018 60 6.42%
2017 51 5.46%
2016 36 3.85%
2015 27 2.89%
2014 17 1.82%
2013 35 3.75%
2012 7 0.75%

Social Media Usage

Instagram accounts for 30.2% of displayed detection occurrences (716 occurrences) , followed by Facebook (29.1%) and YouTube (9.9%) .

Base: 2,369 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.2%

716 occurrences

Facebook 29.1%

690 occurrences

YouTube 9.9%

234 occurrences

Twitter 9.8%

232 occurrences

Pinterest 9.5%

226 occurrences

TikTok 7.4%

176 occurrences

LinkedIn 1.8%

43 occurrences

WhatsApp 1.3%

30 occurrences

X 0.8%

19 occurrences

Vimeo 0.1%

3 occurrences

Visual Distribution

Distribution of social media platforms in Twik (June 2026)
Distribution of social media platforms in Twik e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 716 30.22%
Facebook 690 29.13%
YouTube 234 9.88%
Twitter 232 9.79%
Pinterest 226 9.54%
TikTok 176 7.43%
LinkedIn 43 1.82%
WhatsApp 30 1.27%
X 19 0.80%
Vimeo 3 0.13%

Geographic Distribution

United States stores with 48.8% (468 active verified stores) , followed by United Kingdom (6.9%) and Australia (6.4%) .

Base: 960 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

468 active verified stores

66 active verified stores

61 active verified stores

India 6.1%

59 active verified stores

57 active verified stores

46 active verified stores

18 active verified stores

18 active verified stores

15 active verified stores

11 active verified stores

Visual Distribution

Geographic distribution of stores using Twik (June 2026)
Geographic distribution of stores using Twik
Country AI-Verified Store Count Market Share
United States 468 48.75%
United Kingdom 66 6.88%
Australia 61 6.35%
India 59 6.15%
Canada 57 5.94%
Israel 46 4.79%
Germany 18 1.88%
Pakistan 18 1.88%
South Africa 15 1.56%
Mexico 11 1.15%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 992 100.00%
Emails 244 24.60%
Phones 270 27.22%
Ecommerce platform 992 100.00%
Couriers 29 2.92%
Payment Providers 31 3.13%
Categories 874 88.10%
Social Media 804 81.05%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
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  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Twik e-commerce landscape:

Analyze 960 verified e-commerce stores on Twik - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Twik e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Twik e-commerce intelligence?

We track 960 verified Twik e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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