Tumblr Technology Adoption in E-commerce
Discover 5.1k e-commerce stores using Tumblr. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Custom leads with 99.8% of stores with physical delivery (5,136 stores) , followed by HCL Commerce (0.1%) and Shopify (0.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
5,136 stores
3 stores
3 stores
1 stores
1 stores
0 stores
0 stores
0 stores
0 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 5136 | 99.84% |
| HCL Commerce | 3 | 0.06% |
| Shopify | 3 | 0.06% |
| Ecwid | 1 | 0.02% |
| BASE | 1 | 0.02% |
| Magento | 0 | 0.00% |
| Gumroad, Sellfy | 0 | 0.00% |
| WooCommerce | 0 | 0.00% |
| Gumroad | 0 | 0.00% |
| Salesforce Commerce Cloud | 0 | 0.00% |
| Sellfy, Gumroad | 0 | 0.00% |
| BigCommerce | 0 | 0.00% |
| Snipcart | 0 | 0.00% |
| FastSpring, Fastspring | 0 | 0.00% |
| SAP Commerce Cloud | 0 | 0.00% |
All Stores Distribution
Custom holds 97.9% share of all Tumblr e-commerce stores (5,136) , with HCL Commerce at 0.5% and Shopify at 0.5% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
5,136 stores
28 stores
25 stores
5 stores
18 stores
4 stores
1 stores
1 stores
11 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 5136 | 97.94% |
| HCL Commerce | 28 | 0.53% |
| Shopify | 25 | 0.48% |
| Ecwid | 5 | 0.10% |
| BASE | 18 | 0.34% |
| Magento | 4 | 0.08% |
| Gumroad, Sellfy | 1 | 0.02% |
| WooCommerce | 1 | 0.02% |
| Gumroad | 11 | 0.21% |
| Salesforce Commerce Cloud | 1 | 0.02% |
| Sellfy, Gumroad | 1 | 0.02% |
| BigCommerce | 7 | 0.13% |
| Snipcart | 1 | 0.02% |
| FastSpring, Fastspring | 1 | 0.02% |
| SAP Commerce Cloud | 4 | 0.08% |
Categories Distribution
Arts & Entertainment leads with 28.7% of all stores (1,217 stores) , followed by Books & Media (26.4%) and Clothing & Accessories (11.8%) .
Top 10 Categories
1,217 stores
1,118 stores
502 stores
246 stores
206 stores
162 stores
141 stores
126 stores
97 stores
77 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Arts & Entertainment | 1217 | 28.72% |
| Books & Media | 1118 | 26.39% |
| Clothing & Accessories | 502 | 11.85% |
| Health & Beauty | 246 | 5.81% |
| Toys & Games | 206 | 4.86% |
| Collectibles & Hobbies | 162 | 3.82% |
| Food & Beverages | 141 | 3.33% |
| Gifts & Special Occasions | 126 | 2.97% |
| Jewelry & Watches | 97 | 2.29% |
| Electronics & Technology | 77 | 1.82% |
| Vehicles & Parts | 76 | 1.79% |
| Sporting Goods & Outdoor Gear | 75 | 1.77% |
| Home & Garden | 70 | 1.65% |
| Furniture & Home Decor | 63 | 1.49% |
| Pets & Pet Supplies | 61 | 1.44% |
Payment Providers Distribution
PayPal leads with 36.8% among AI-verified physical stores (28 stores) , followed by Stripe Connect (26.3%) and Gumroad (9.2%) .
Base: 95 AI-verified physical stores with detectable payment providers (1.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
28 stores
20 stores
7 stores
5 stores
4 stores
2 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 28 | 36.84% |
| Stripe Connect | 20 | 26.32% |
| Gumroad | 7 | 9.21% |
| BitCoin | 5 | 6.58% |
| Bolt | 4 | 5.26% |
| Skrill | 2 | 2.63% |
| Affirm | 2 | 2.63% |
| AliPay | 1 | 1.32% |
| WePay | 1 | 1.32% |
| American Express | 1 | 1.32% |
| MasterCard | 1 | 1.32% |
| Mercado Pago | 1 | 1.32% |
| SagePay | 1 | 1.32% |
| Paddle | 1 | 1.32% |
| Swish | 1 | 1.32% |
Shipping Carriers Distribution
Yamato Japan leads with 20.0% among AI-verified physical stores (12 stores) , followed by Hermes (16.7%) and UPS (15.0%) .
Base: 72 AI-verified physical stores with detectable shipping carriers (1.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
12 stores
10 stores
9 stores
8 stores
4 stores
4 stores
2 stores
2 stores
2 stores
2 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Yamato Japan | 12 | 20.00% |
| Hermes | 10 | 16.67% |
| UPS | 9 | 15.00% |
| USPS | 8 | 13.33% |
| Royal Mail | 4 | 6.67% |
| DPD | 4 | 6.67% |
| DHL | 2 | 3.33% |
| Canada Post | 2 | 3.33% |
| Speedy | 2 | 3.33% |
| FedEx | 2 | 3.33% |
| Почта России | 1 | 1.67% |
| IMX | 1 | 1.67% |
| TCS | 1 | 1.67% |
| Aquiline | 1 | 1.67% |
| CTT | 1 | 1.67% |
Store Launch Timeline
Over the past 12 months, 28 new stores were launched in Tumblr , with the highest activity in 2025-11 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
2 stores launched
3 stores launched
3 stores launched
2 stores launched
3 stores launched
3 stores launched
1 stores launched
2 stores launched
6 stores launched
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 2 | 7.14% |
| 2025-10 | 2 | 7.14% |
| 2025-09 | 3 | 10.71% |
| 2025-08 | 3 | 10.71% |
| 2025-06 | 2 | 7.14% |
| 2025-05 | 3 | 10.71% |
| 2025-04 | 3 | 10.71% |
| 2025-03 | 1 | 3.57% |
| 2025-02 | 2 | 7.14% |
| 2025-01 | 6 | 21.43% |
| 2024-12 | 1 | 3.57% |
Active Stores by Launch Year
Currently, 2,101 active stores in Tumblr are tracked in our database , with the most stores launched in 2025 (27 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
27 active stores
40 active stores
67 active stores
158 active stores
140 active stores
100 active stores
394 active stores
136 active stores
119 active stores
152 active stores
226 active stores
121 active stores
171 active stores
109 active stores
56 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 27 | 1.29% |
| 2024 | 40 | 1.90% |
| 2023 | 67 | 3.19% |
| 2022 | 158 | 7.52% |
| 2021 | 140 | 6.66% |
| 2020 | 100 | 4.76% |
| 2019 | 394 | 18.75% |
| 2018 | 136 | 6.47% |
| 2017 | 119 | 5.66% |
| 2016 | 152 | 7.23% |
| 2015 | 226 | 10.76% |
| 2014 | 121 | 5.76% |
| 2013 | 171 | 8.14% |
| 2012 | 109 | 5.19% |
| 2011 | 56 | 2.67% |
| 2010 | 25 | 1.19% |
| 2009 | 14 | 0.67% |
| 2008 | 12 | 0.57% |
| 2007 | 8 | 0.38% |
| 2006 | 4 | 0.19% |
| 2005 | 5 | 0.24% |
| 2004 | 7 | 0.33% |
| 2003 | 1 | 0.05% |
| 2002 | 1 | 0.05% |
| 2001 | 3 | 0.14% |
| 2000 | 1 | 0.05% |
| 1999 | 1 | 0.05% |
| 1998 | 1 | 0.05% |
| 1997 | 2 | 0.10% |
Geographic Distribution
United States leads with 38.8% (1,276 AI-verified stores) , followed by Japan (17.6%) and Australia (8.6%) .
Base: 3,286 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
1,276 AI-verified stores
578 AI-verified stores
284 AI-verified stores
264 AI-verified stores
126 AI-verified stores
99 AI-verified stores
95 AI-verified stores
84 AI-verified stores
75 AI-verified stores
67 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 1276 | 38.83% |
| Japan | 578 | 17.59% |
| Australia | 284 | 8.64% |
| United Kingdom | 264 | 8.03% |
| France | 126 | 3.83% |
| India | 99 | 3.01% |
| South Africa | 95 | 2.89% |
| Canada | 84 | 2.56% |
| Turkey | 75 | 2.28% |
| Italy | 67 | 2.04% |
| China | 59 | 1.80% |
| Germany | 52 | 1.58% |
| Brazil | 51 | 1.55% |
| Russia | 47 | 1.43% |
| Spain | 30 | 0.91% |
| Singapore | 21 | 0.64% |
| Slovakia | 21 | 0.64% |
| Mexico | 20 | 0.61% |
| Sweden | 19 | 0.58% |
| Argentina | 18 | 0.55% |
Featured Stores
Discover the strongest performers and newest entrants in Tumblr's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom — Books & Media
Custom — Baby & Toddler
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 5.3k | 100.00% |
| Emails | 280.0 | 5.32% |
| Phones | 74.0 | 1.41% |
| Ecommerce platform | 5.2k | 99.77% |
| Couriers | 72.0 | 1.37% |
| Payment Providers | 95.0 | 1.81% |
| Categories | 4.4k | 82.89% |
| Social Media | 3.1k | 59.08% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Tumblr E-commerce Database to:
Gain actionable insights into 5.1k physical stores in Tumblr.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Tumblr online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Tumblr E-commerce Database?
-
Our database covers over 5.1k Tumblr physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Twitter leads with 32.2% among stores with at least one detectable social profile (2,412 stores) , followed by Facebook (26.3%) and Instagram (13.8%) .
Base: 3,107 stores with any detectable social profile (59.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,412 stores
1,973 stores
1,031 stores
756 stores
668 stores
398 stores
98 stores
68 stores
46 stores
46 stores
Visual Distribution