MyWebsite Now Technology Adoption in E-commerce

Discover 6.7k verified e-commerce stores using MyWebsite Now. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 7k domains. 6.7k verified as active stores with physical delivery.

Verified stores
6.7k
active stores with physical delivery
Top country
Germany
3,031 verified stores
Top payment signal
PayPal
2,271 detection occurrences
Top carrier signal
DHL
1,084 detection occurrences
Top category
Arts & Entertainment
836 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

6.7k verified active stores out of 7k detected · 96.2% verification rate

E-commerce Platforms Distribution

Custom stores with 100.0% of stores with physical delivery (6,748 stores) , followed by Madeshop (0.0%) and BASE (0.0%) .

Base: 6,749 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 100.0%

6,748 stores

Madeshop 0.0%

1 stores

BASE 0.0%

0 stores

0 stores

Online-Shop.com 0.0%

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in MyWebsite Now
Platform Stores with Physical Delivery Percentage
Custom 6748 99.99%
Madeshop 1 0.01%
BASE 0 0.00%
Wix eCommerce 0 0.00%
Online-Shop.com 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 96.2% share of detected MyWebsite Now e-commerce signals (6,748) , with Madeshop at 0.0% and BASE at 0.0% (June 2026) .

Base: 7,017 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 96.2%

6,748 websites

Madeshop 0.0%

1 websites

BASE 0.0%

1 websites

1 websites

Online-Shop.com 0.0%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in MyWebsite Now
Platform Websites with Signals Percentage
Custom 6748 96.17%
Madeshop 1 0.01%
BASE 1 0.01%
Wix eCommerce 1 0.01%
Online-Shop.com 1 0.01%

Categories Distribution

Arts & Entertainment stores with 12.4% of all stores (836 stores) , followed by Food & Beverages (9.1%) and Health & Beauty (8.7%) .

Base: 6,749 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Arts & Entertainment 12.4%

836 stores

Food & Beverages 9.1%

613 stores

Health & Beauty 8.7%

585 stores

Clothing & Accessories 8.1%

547 stores

Toys & Games 7.4%

501 stores

Gifts & Special Occasions 6.7%

450 stores

Jewelry & Watches 6.5%

440 stores

Sporting Goods & Outdoor Gear 6.4%

429 stores

Home & Garden 5.5%

368 stores

Business & Industrial 2.9%

198 stores

Visual Distribution

Distribution of top 10 MyWebsite Now store categories (June 2026)
Distribution of categories in MyWebsite Now e-commerce stores
Category Number of Stores Percentage
Arts & Entertainment 836 12.39%
Food & Beverages 613 9.08%
Health & Beauty 585 8.67%
Clothing & Accessories 547 8.10%
Toys & Games 501 7.42%
Gifts & Special Occasions 450 6.67%
Jewelry & Watches 440 6.52%
Sporting Goods & Outdoor Gear 429 6.36%
Home & Garden 368 5.45%
Business & Industrial 198 2.93%

Payment Providers Distribution

PayPal accounts for 42.4% of displayed detection occurrences (2,271 occurrences) , followed by Klarna (14.5%) and Stripe Connect (14.4%) .

Base: 5,361 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 42.4%

2,271 occurrences

Klarna 14.5%

777 occurrences

770 occurrences

374 occurrences

337 occurrences

SEPA 5.1%

276 occurrences

164 occurrences

159 occurrences

126 occurrences

107 occurrences

Visual Distribution

Distribution of top 10 MyWebsite Now payment providers (June 2026)
Distribution of payment providers in MyWebsite Now e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 2271 42.36%
Klarna 777 14.49%
Stripe Connect 770 14.36%
Apple Pay 374 6.98%
Google Pay 337 6.29%
SEPA 276 5.15%
American Express 164 3.06%
MasterCard 159 2.97%
Amazon Pay 126 2.35%
Amazon Payments 107 2.00%

Shipping Carriers Distribution

DHL accounts for 38.6% of displayed detection occurrences (1,084 occurrences) , followed by Deutsche Post (11.0%) and Hermes (10.5%) .

Base: 2,806 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 38.6%

1,084 occurrences

310 occurrences

Hermes 10.5%

295 occurrences

DPD 8.7%

245 occurrences

UPS 7.2%

203 occurrences

164 occurrences

151 occurrences

133 occurrences

118 occurrences

GLS 3.7%

103 occurrences

Visual Distribution

Distribution of top 10 MyWebsite Now shipping carriers (June 2026)
Distribution of shipping carriers in MyWebsite Now e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 1084 38.63%
Deutsche Post 310 11.05%
Hermes 295 10.51%
DPD 245 8.73%
UPS 203 7.23%
Royal Mail 164 5.84%
Colissimo 151 5.38%
Mondial Relay 133 4.74%
La Poste 118 4.21%
GLS 103 3.67%

Store Launch Timeline

Over the past 12 months, 2,052 new stores were launched in MyWebsite Now , with the highest activity in 2026-05 (115 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 5.6%

115 stores launched

2026-04 5.4%

111 stores launched

2026-03 6.0%

124 stores launched

2026-02 6.2%

127 stores launched

2026-01 9.9%

204 stores launched

2025-12 7.9%

163 stores launched

2025-11 11.8%

243 stores launched

2025-10 12.8%

263 stores launched

2025-09 10.8%

221 stores launched

2025-08 10.3%

211 stores launched

2025-07 9.1%

187 stores launched

2025-06 4.0%

83 stores launched

Monthly Trend

Monthly store launches in MyWebsite Now (June 2026)
Monthly store launches in MyWebsite Now over the past 12 months
Month Stores Launched Percentage
2026-05 115 5.60%
2026-04 111 5.41%
2026-03 124 6.04%
2026-02 127 6.19%
2026-01 204 9.94%
2025-12 163 7.94%
2025-11 243 11.84%
2025-10 263 12.82%
2025-09 221 10.77%
2025-08 211 10.28%
2025-07 187 9.11%
2025-06 83 4.04%

Active Stores by Launch Year

Currently, 6,722 active stores in MyWebsite Now are tracked in our database , with the most stores launched in 2026 (686 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 10.2%

686 active stores

2025 33.4%

2,243 active stores

2024 17.4%

1,170 active stores

2023 12.0%

809 active stores

2022 6.6%

444 active stores

2021 4.2%

282 active stores

2020 3.2%

218 active stores

2019 1.5%

101 active stores

2018 2.3%

156 active stores

2017 1.8%

124 active stores

2016 0.6%

40 active stores

2015 0.6%

39 active stores

2014 0.6%

37 active stores

2013 1.1%

71 active stores

2012 0.3%

22 active stores

Distribution by Launch Year

Active stores in MyWebsite Now by original launch year (June 2026)
Active stores in MyWebsite Now by launch year
Launch Year Active Stores Percentage
2026 686 10.21%
2025 2243 33.37%
2024 1170 17.41%
2023 809 12.04%
2022 444 6.61%
2021 282 4.20%
2020 218 3.24%
2019 101 1.50%
2018 156 2.32%
2017 124 1.84%
2016 40 0.60%
2015 39 0.58%
2014 37 0.55%
2013 71 1.06%
2012 22 0.33%

Social Media Usage

Instagram accounts for 37.6% of displayed detection occurrences (5,078 occurrences) , followed by Facebook (31.8%) and Twitter (10.4%) .

Base: 13,495 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 37.6%

5,078 occurrences

Facebook 31.8%

4,291 occurrences

Twitter 10.4%

1,397 occurrences

TikTok 7.2%

965 occurrences

YouTube 6.0%

810 occurrences

X 5.7%

766 occurrences

LinkedIn 1.1%

151 occurrences

WhatsApp 0.2%

24 occurrences

Twitch 0.1%

7 occurrences

Pinterest 0.0%

6 occurrences

Visual Distribution

Distribution of social media platforms in MyWebsite Now (June 2026)
Distribution of social media platforms in MyWebsite Now e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 5078 37.63%
Facebook 4291 31.80%
Twitter 1397 10.35%
TikTok 965 7.15%
YouTube 810 6.00%
X 766 5.68%
LinkedIn 151 1.12%
WhatsApp 24 0.18%
Twitch 7 0.05%
Pinterest 6 0.04%

Geographic Distribution

Germany stores with 44.9% (3,031 active verified stores) , followed by France (13.1%) and United Kingdom (11.1%) .

Base: 6,749 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Germany 44.9%

3,031 active verified stores

France 13.1%

882 active verified stores

748 active verified stores

Spain 7.3%

496 active verified stores

345 active verified stores

228 active verified stores

114 active verified stores

94 active verified stores

Italy 1.2%

84 active verified stores

35 active verified stores

Visual Distribution

Geographic distribution of stores using MyWebsite Now (June 2026)
Geographic distribution of stores using MyWebsite Now
Country AI-Verified Store Count Market Share
Germany 3031 44.91%
France 882 13.07%
United Kingdom 748 11.08%
Spain 496 7.35%
United States 345 5.11%
Netherlands 228 3.38%
Sweden 114 1.69%
Austria 94 1.39%
Italy 84 1.24%
Canada 35 0.52%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 7k 100.00%
Emails 6.2k 88.88%
Phones 3.1k 44.46%
Ecommerce platform 6.8k 96.22%
Couriers 2k 29.19%
Payment Providers 2.8k 40.19%
Categories 5.8k 81.97%
Social Media 5.6k 80.09%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the MyWebsite Now e-commerce landscape:

Analyze 6.7k verified e-commerce stores on MyWebsite Now - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across MyWebsite Now e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the MyWebsite Now e-commerce intelligence?

We track 6.7k verified MyWebsite Now e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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