MailChimp for WooCommerce Technology Adoption in E-commerce
Discover 92.6k verified e-commerce stores using MailChimp for WooCommerce. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 171.8k domains. 92.6k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
92.6k verified active stores out of 171.8k detected · 53.9% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 99.9% of stores with physical delivery (92,462 stores) , followed by WooCommerce, Ideasoft (0.0%) and Ideasoft, WooCommerce (0.0%) .
Base: 92,564 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
92,462 stores
10 stores
7 stores
7 stores
6 stores
5 stores
5 stores
5 stores
4 stores
4 stores
Visual Distribution
92,462 stores
10 stores
7 stores
7 stores
6 stores
5 stores
5 stores
5 stores
4 stores
4 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 92462 | 99.89% |
| WooCommerce, Ideasoft | 10 | 0.01% |
| Ideasoft, WooCommerce | 7 | 0.01% |
| RunFree, WooCommerce | 7 | 0.01% |
| WooCommerce, Shopify | 6 | 0.01% |
| QDM, WooCommerce | 5 | 0.01% |
| Shopify, WooCommerce | 5 | 0.01% |
| WooCommerce, FreshStore | 5 | 0.01% |
| WooCommerce, MyPrice | 4 | 0.00% |
| WooCommerce, RunFree | 4 | 0.00% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 99.9% share of detected MailChimp for WooCommerce e-commerce signals (171,615) , with WooCommerce, Ideasoft at 0.0% and Ideasoft, WooCommerce at 0.0% (June 2026) .
Base: 171,804 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
171,615 websites
13 websites
12 websites
11 websites
10 websites
6 websites
11 websites
6 websites
5 websites
6 websites
Visual Distribution
171,615 websites
13 websites
12 websites
11 websites
10 websites
6 websites
11 websites
6 websites
5 websites
6 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 171615 | 99.89% |
| WooCommerce, Ideasoft | 13 | 0.01% |
| Ideasoft, WooCommerce | 12 | 0.01% |
| RunFree, WooCommerce | 11 | 0.01% |
| WooCommerce, Shopify | 10 | 0.01% |
| QDM, WooCommerce | 6 | 0.00% |
| Shopify, WooCommerce | 11 | 0.01% |
| WooCommerce, FreshStore | 6 | 0.00% |
| WooCommerce, MyPrice | 5 | 0.00% |
| WooCommerce, RunFree | 6 | 0.00% |
Categories Distribution
Health & Beauty stores with 14.6% of all stores (13,489 stores) , followed by Food & Beverages (14.3%) and Clothing & Accessories (13.0%) .
Base: 92,564 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
13,489 stores
13,258 stores
12,048 stores
6,316 stores
5,914 stores
5,162 stores
3,580 stores
3,536 stores
3,499 stores
3,472 stores
Visual Distribution
13,489 stores
13,258 stores
12,048 stores
6,316 stores
5,914 stores
5,162 stores
3,580 stores
3,536 stores
3,499 stores
3,472 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 13489 | 14.57% |
| Food & Beverages | 13258 | 14.32% |
| Clothing & Accessories | 12048 | 13.02% |
| Sporting Goods & Outdoor Gear | 6316 | 6.82% |
| Arts & Entertainment | 5914 | 6.39% |
| Home & Garden | 5162 | 5.58% |
| Gifts & Special Occasions | 3580 | 3.87% |
| Electronics & Technology | 3536 | 3.82% |
| Jewelry & Watches | 3499 | 3.78% |
| Toys & Games | 3472 | 3.75% |
Payment Providers Distribution
PayPal accounts for 30.7% of displayed detection occurrences (13,593 occurrences) , followed by MasterCard (15.9%) and Stripe Connect (15.3%) .
Base: 44,239 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
13,593 occurrences
7,044 occurrences
6,775 occurrences
5,370 occurrences
2,926 occurrences
2,503 occurrences
2,286 occurrences
1,681 occurrences
1,054 occurrences
1,007 occurrences
Visual Distribution
13,593 occurrences
7,044 occurrences
6,775 occurrences
5,370 occurrences
2,926 occurrences
2,503 occurrences
2,286 occurrences
1,681 occurrences
1,054 occurrences
1,007 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 13593 | 30.73% |
| MasterCard | 7044 | 15.92% |
| Stripe Connect | 6775 | 15.31% |
| American Express | 5370 | 12.14% |
| Klarna | 2926 | 6.61% |
| VISA | 2503 | 5.66% |
| Apple Pay | 2286 | 5.17% |
| Google Pay | 1681 | 3.80% |
| Bolt | 1054 | 2.38% |
| Bancontact | 1007 | 2.28% |
Shipping Carriers Distribution
UPS accounts for 18.6% of displayed detection occurrences (4,414 occurrences) , followed by DHL (18.1%) and USPS (13.6%) .
Base: 23,707 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
4,414 occurrences
4,299 occurrences
3,222 occurrences
2,597 occurrences
2,236 occurrences
2,049 occurrences
1,856 occurrences
1,271 occurrences
1,048 occurrences
715 occurrences
Visual Distribution
4,414 occurrences
4,299 occurrences
3,222 occurrences
2,597 occurrences
2,236 occurrences
2,049 occurrences
1,856 occurrences
1,271 occurrences
1,048 occurrences
715 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 4414 | 18.62% |
| DHL | 4299 | 18.13% |
| USPS | 3222 | 13.59% |
| FedEx | 2597 | 10.95% |
| DPD | 2236 | 9.43% |
| Royal Mail | 2049 | 8.64% |
| GLS | 1856 | 7.83% |
| PostNL | 1271 | 5.36% |
| Australia Post | 1048 | 4.42% |
| Correos | 715 | 3.02% |
Store Launch Timeline
Over the past 12 months, 4,582 new stores were launched in MailChimp for WooCommerce , with the highest activity in 2026-05 (246 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
246 stores launched
293 stores launched
333 stores launched
301 stores launched
381 stores launched
362 stores launched
469 stores launched
495 stores launched
508 stores launched
437 stores launched
541 stores launched
216 stores launched
Monthly Trend
5.4% of last 12 months
6.4% of last 12 months
7.3% of last 12 months
6.6% of last 12 months
8.3% of last 12 months
7.9% of last 12 months
10.2% of last 12 months
10.8% of last 12 months
11.1% of last 12 months
9.5% of last 12 months
11.8% of last 12 months
4.7% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 246 | 5.37% |
| 2026-04 | 293 | 6.39% |
| 2026-03 | 333 | 7.27% |
| 2026-02 | 301 | 6.57% |
| 2026-01 | 381 | 8.32% |
| 2025-12 | 362 | 7.90% |
| 2025-11 | 469 | 10.24% |
| 2025-10 | 495 | 10.80% |
| 2025-09 | 508 | 11.09% |
| 2025-08 | 437 | 9.54% |
| 2025-07 | 541 | 11.81% |
| 2025-06 | 216 | 4.71% |
Active Stores by Launch Year
Currently, 92,413 active stores in MailChimp for WooCommerce are tracked in our database , with the most stores launched in 2026 (1,570 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,570 active stores
5,143 active stores
8,790 active stores
4,801 active stores
4,877 active stores
9,222 active stores
12,181 active stores
7,883 active stores
7,094 active stores
5,032 active stores
2,816 active stores
2,336 active stores
2,334 active stores
2,961 active stores
1,844 active stores
Distribution by Launch Year
1.7% of tracked active stores
5.6% of tracked active stores
9.5% of tracked active stores
5.2% of tracked active stores
5.3% of tracked active stores
10.0% of tracked active stores
13.2% of tracked active stores
8.5% of tracked active stores
7.7% of tracked active stores
5.4% of tracked active stores
3.0% of tracked active stores
2.5% of tracked active stores
2.5% of tracked active stores
3.2% of tracked active stores
2.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1570 | 1.70% |
| 2025 | 5143 | 5.57% |
| 2024 | 8790 | 9.51% |
| 2023 | 4801 | 5.20% |
| 2022 | 4877 | 5.28% |
| 2021 | 9222 | 9.98% |
| 2020 | 12181 | 13.18% |
| 2019 | 7883 | 8.53% |
| 2018 | 7094 | 7.68% |
| 2017 | 5032 | 5.45% |
| 2016 | 2816 | 3.05% |
| 2015 | 2336 | 2.53% |
| 2014 | 2334 | 2.53% |
| 2013 | 2961 | 3.20% |
| 2012 | 1844 | 2.00% |
Geographic Distribution
United States stores with 17.9% (16,604 active verified stores) , followed by United Kingdom (7.7%) and Italy (5.2%) .
Base: 92,564 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
16,604 active verified stores
7,120 active verified stores
4,845 active verified stores
4,263 active verified stores
4,033 active verified stores
3,601 active verified stores
3,094 active verified stores
2,932 active verified stores
2,542 active verified stores
2,401 active verified stores
Visual Distribution
16,604 active verified stores
7,120 active verified stores
4,845 active verified stores
4,263 active verified stores
4,033 active verified stores
3,601 active verified stores
3,094 active verified stores
2,932 active verified stores
2,542 active verified stores
2,401 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 16604 | 17.94% |
| United Kingdom | 7120 | 7.69% |
| Italy | 4845 | 5.23% |
| Netherlands | 4263 | 4.61% |
| Spain | 4033 | 4.36% |
| Australia | 3601 | 3.89% |
| France | 3094 | 3.34% |
| South Africa | 2932 | 3.17% |
| India | 2542 | 2.75% |
| Canada | 2401 | 2.59% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Home & Garden
WooCommerce
WooCommerce - Electronics & Technology
WooCommerce
WooCommerce - Furniture & Home Decor
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Home & Garden
WooCommerce
WooCommerce - Baby & Toddler
WooCommerce - Sporting Goods & Outdoor Gear
WooCommerce - Food & Beverages
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 171.8k | 100.00% |
| Emails | 110k | 64.05% |
| Phones | 78.5k | 45.71% |
| Ecommerce platform | 171.8k | 100.00% |
| Couriers | 27k | 15.74% |
| Payment Providers | 39k | 22.69% |
| Categories | 91.2k | 53.09% |
| Social Media | 129.9k | 75.58% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the MailChimp for WooCommerce e-commerce landscape:
Analyze 92.6k verified e-commerce stores on MailChimp for WooCommerce - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across MailChimp for WooCommerce e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the MailChimp for WooCommerce e-commerce intelligence?
-
We track 92.6k verified MailChimp for WooCommerce e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 32.3% of displayed detection occurrences (62,256 occurrences) , followed by Instagram (30.9%) and YouTube (9.0%) .
Base: 192,790 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
62,256 occurrences
59,530 occurrences
17,370 occurrences
13,388 occurrences
10,757 occurrences
9,130 occurrences
8,547 occurrences
6,721 occurrences
4,693 occurrences
398 occurrences
Visual Distribution
62,256 occurrences
59,530 occurrences
17,370 occurrences
13,388 occurrences
10,757 occurrences
9,130 occurrences
8,547 occurrences
6,721 occurrences
4,693 occurrences
398 occurrences