Facebook Chat Plugin Technology Adoption in E-commerce
Discover 951 verified e-commerce stores using Facebook Chat Plugin. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 2k domains. 951 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
951 verified active stores out of 2k detected · 46.7% verification rate
E-commerce Platforms Distribution
Custom stores with 86.3% of stores with physical delivery (821 stores) , followed by PrestaShop (6.3%) and Shopify (3.3%) .
Base: 951 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
821 stores
60 stores
31 stores
20 stores
5 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
821 stores
60 stores
31 stores
20 stores
5 stores
1 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 821 | 86.33% |
| PrestaShop | 60 | 6.31% |
| Shopify | 31 | 3.26% |
| WooCommerce | 20 | 2.10% |
| CloudCart | 5 | 0.53% |
| Shoptet | 1 | 0.11% |
| ClickEshop | 1 | 0.11% |
| Salesforce Commerce Cloud | 1 | 0.11% |
| Comarch e-Sklep | 1 | 0.11% |
| Shopify, Haravan | 1 | 0.11% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 40.3% share of detected Facebook Chat Plugin e-commerce signals (821) , with PrestaShop at 3.5% and Shopify at 1.8% (June 2026) .
Base: 2,037 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
821 websites
72 websites
37 websites
184 websites
794 websites
1 websites
1 websites
1 websites
1 websites
1 websites
Visual Distribution
821 websites
72 websites
37 websites
184 websites
794 websites
1 websites
1 websites
1 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 821 | 40.30% |
| PrestaShop | 72 | 3.53% |
| Shopify | 37 | 1.82% |
| WooCommerce | 184 | 9.03% |
| CloudCart | 794 | 38.98% |
| Shoptet | 1 | 0.05% |
| ClickEshop | 1 | 0.05% |
| Salesforce Commerce Cloud | 1 | 0.05% |
| Comarch e-Sklep | 1 | 0.05% |
| Shopify, Haravan | 1 | 0.05% |
Categories Distribution
Health & Beauty stores with 12.6% of all stores (120 stores) , followed by Clothing & Accessories (12.0%) and Electronics & Technology (11.1%) .
Base: 951 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
120 stores
114 stores
106 stores
85 stores
80 stores
54 stores
48 stores
47 stores
44 stores
42 stores
Visual Distribution
120 stores
114 stores
106 stores
85 stores
80 stores
54 stores
48 stores
47 stores
44 stores
42 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 120 | 12.62% |
| Clothing & Accessories | 114 | 11.99% |
| Electronics & Technology | 106 | 11.15% |
| Sporting Goods & Outdoor Gear | 85 | 8.94% |
| Home & Garden | 80 | 8.41% |
| Vehicles & Parts | 54 | 5.68% |
| Business & Industrial | 48 | 5.05% |
| Food & Beverages | 47 | 4.94% |
| Toys & Games | 44 | 4.63% |
| Jewelry & Watches | 42 | 4.42% |
Payment Providers Distribution
PayPal accounts for 42.0% of displayed detection occurrences (146 occurrences) , followed by MasterCard (16.4%) and VISA (9.5%) .
Base: 348 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
146 occurrences
57 occurrences
33 occurrences
32 occurrences
31 occurrences
13 occurrences
12 occurrences
9 occurrences
8 occurrences
7 occurrences
Visual Distribution
146 occurrences
57 occurrences
33 occurrences
32 occurrences
31 occurrences
13 occurrences
12 occurrences
9 occurrences
8 occurrences
7 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 146 | 41.95% |
| MasterCard | 57 | 16.38% |
| VISA | 33 | 9.48% |
| American Express | 32 | 9.20% |
| Stripe Connect | 31 | 8.91% |
| JCB | 13 | 3.74% |
| Bolt | 12 | 3.45% |
| Google Pay | 9 | 2.59% |
| Apple Pay | 8 | 2.30% |
| AliPay | 7 | 2.01% |
Shipping Carriers Distribution
DHL accounts for 27.6% of displayed detection occurrences (190 occurrences) , followed by UPS (21.5%) and FedEx (17.4%) .
Base: 689 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
190 occurrences
148 occurrences
120 occurrences
87 occurrences
40 occurrences
35 occurrences
28 occurrences
17 occurrences
12 occurrences
12 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 190 | 27.58% |
| UPS | 148 | 21.48% |
| FedEx | 120 | 17.42% |
| TNT | 87 | 12.63% |
| USPS | 40 | 5.81% |
| Speedy | 35 | 5.08% |
| China Post | 28 | 4.06% |
| DPD | 17 | 2.47% |
| GLS | 12 | 1.74% |
| ePacket | 12 | 1.74% |
Store Launch Timeline
Over the past 12 months, 72 new stores were launched in Facebook Chat Plugin , with the highest activity in 2026-05 (5 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
5 stores launched
11 stores launched
6 stores launched
4 stores launched
4 stores launched
11 stores launched
6 stores launched
4 stores launched
11 stores launched
2 stores launched
5 stores launched
3 stores launched
Monthly Trend
6.9% of last 12 months
15.3% of last 12 months
8.3% of last 12 months
5.6% of last 12 months
5.6% of last 12 months
15.3% of last 12 months
8.3% of last 12 months
5.6% of last 12 months
15.3% of last 12 months
2.8% of last 12 months
6.9% of last 12 months
4.2% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 5 | 6.94% |
| 2026-04 | 11 | 15.28% |
| 2026-03 | 6 | 8.33% |
| 2026-02 | 4 | 5.56% |
| 2026-01 | 4 | 5.56% |
| 2025-12 | 11 | 15.28% |
| 2025-11 | 6 | 8.33% |
| 2025-10 | 4 | 5.56% |
| 2025-09 | 11 | 15.28% |
| 2025-08 | 2 | 2.78% |
| 2025-07 | 5 | 6.94% |
| 2025-06 | 3 | 4.17% |
Active Stores by Launch Year
Currently, 932 active stores in Facebook Chat Plugin are tracked in our database , with the most stores launched in 2026 (30 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
30 active stores
71 active stores
75 active stores
77 active stores
68 active stores
94 active stores
90 active stores
62 active stores
68 active stores
56 active stores
47 active stores
24 active stores
31 active stores
38 active stores
21 active stores
Distribution by Launch Year
3.2% of tracked active stores
7.6% of tracked active stores
8.0% of tracked active stores
8.3% of tracked active stores
7.3% of tracked active stores
10.1% of tracked active stores
9.7% of tracked active stores
6.7% of tracked active stores
7.3% of tracked active stores
6.0% of tracked active stores
5.0% of tracked active stores
2.6% of tracked active stores
3.3% of tracked active stores
4.1% of tracked active stores
2.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 30 | 3.22% |
| 2025 | 71 | 7.62% |
| 2024 | 75 | 8.05% |
| 2023 | 77 | 8.26% |
| 2022 | 68 | 7.30% |
| 2021 | 94 | 10.09% |
| 2020 | 90 | 9.66% |
| 2019 | 62 | 6.65% |
| 2018 | 68 | 7.30% |
| 2017 | 56 | 6.01% |
| 2016 | 47 | 5.04% |
| 2015 | 24 | 2.58% |
| 2014 | 31 | 3.33% |
| 2013 | 38 | 4.08% |
| 2012 | 21 | 2.25% |
Geographic Distribution
China stores with 29.8% (283 active verified stores) , followed by Bulgaria (24.1%) and United States (11.0%) .
Base: 951 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
283 active verified stores
229 active verified stores
105 active verified stores
30 active verified stores
25 active verified stores
22 active verified stores
20 active verified stores
16 active verified stores
13 active verified stores
12 active verified stores
Visual Distribution
283 active verified stores
229 active verified stores
105 active verified stores
30 active verified stores
25 active verified stores
22 active verified stores
20 active verified stores
16 active verified stores
13 active verified stores
12 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| China | 283 | 29.76% |
| Bulgaria | 229 | 24.08% |
| United States | 105 | 11.04% |
| Poland | 30 | 3.15% |
| Vietnam | 25 | 2.63% |
| Hong Kong | 22 | 2.31% |
| Japan | 20 | 2.10% |
| France | 16 | 1.68% |
| United Kingdom | 13 | 1.37% |
| Australia | 12 | 1.26% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Sporting Goods & Outdoor Gear
Custom
CloudCart
Salesforce Commerce Cloud
CloudCart
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Clothing & Accessories
Shopify - Arts & Entertainment
Custom - Food & Beverages
Custom - Sporting Goods & Outdoor Gear
Custom - Toys & Games
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2k | 100.00% |
| Emails | 726 | 35.64% |
| Phones | 1.1k | 53.90% |
| Ecommerce platform | 2k | 98.63% |
| Couriers | 322 | 15.81% |
| Payment Providers | 254 | 12.47% |
| Categories | 919 | 45.12% |
| Social Media | 805 | 39.52% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Facebook Chat Plugin e-commerce landscape:
Analyze 951 verified e-commerce stores on Facebook Chat Plugin - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Facebook Chat Plugin e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Facebook Chat Plugin e-commerce intelligence?
-
We track 951 verified Facebook Chat Plugin e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 29.8% of displayed detection occurrences (660 occurrences) , followed by Instagram (22.0%) and YouTube (14.8%) .
Base: 2,218 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
660 occurrences
488 occurrences
328 occurrences
177 occurrences
164 occurrences
145 occurrences
134 occurrences
76 occurrences
36 occurrences
10 occurrences
Visual Distribution
660 occurrences
488 occurrences
328 occurrences
177 occurrences
164 occurrences
145 occurrences
134 occurrences
76 occurrences
36 occurrences
10 occurrences