BEM Technology Adoption in E-commerce

Discover 782 verified e-commerce stores using BEM. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.1k domains. 782 verified as active stores with physical delivery.

Verified stores
782
active stores with physical delivery
Top country
Russia
746 verified stores
Top payment signal
MasterCard
113 detection occurrences
Top carrier signal
Почта России
190 detection occurrences
Top category
Tools & Hardware
299 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

782 verified active stores out of 1.1k detected · 69.3% verification rate

E-commerce Platforms Distribution

Custom stores with 77.5% of stores with physical delivery (606 stores) , followed by 1C-Bitrix (6.5%) and WooCommerce (3.7%) .

Base: 782 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 77.5%

606 stores

51 stores

29 stores

HikaShop 2.6%

20 stores

miniShop2 2.3%

18 stores

15 stores

12 stores

6 stores

6 stores

CS Cart, CS-Cart 0.5%

4 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in BEM
Platform Stores with Physical Delivery Percentage
Custom 606 77.49%
1C-Bitrix 51 6.52%
WooCommerce 29 3.71%
HikaShop 20 2.56%
miniShop2 18 2.30%
OpenCart 15 1.92%
VirtueMart 12 1.53%
JoomShopping 6 0.77%
Drupal Commerce 6 0.77%
CS Cart, CS-Cart 4 0.51%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 53.7% share of detected BEM e-commerce signals (606) , with 1C-Bitrix at 16.7% and WooCommerce at 7.3% (June 2026) .

Base: 1,129 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 53.7%

606 websites

189 websites

82 websites

HikaShop 2.0%

23 websites

miniShop2 2.5%

28 websites

20 websites

19 websites

7 websites

6 websites

CS Cart, CS-Cart 0.4%

4 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in BEM
Platform Websites with Signals Percentage
Custom 606 53.68%
1C-Bitrix 189 16.74%
WooCommerce 82 7.26%
HikaShop 23 2.04%
miniShop2 28 2.48%
OpenCart 20 1.77%
VirtueMart 19 1.68%
JoomShopping 7 0.62%
Drupal Commerce 6 0.53%
CS Cart, CS-Cart 4 0.35%

Categories Distribution

Tools & Hardware stores with 38.2% of all stores (299 stores) , followed by Home & Garden (14.8%) and Business & Industrial (12.5%) .

Base: 782 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Tools & Hardware 38.2%

299 stores

Home & Garden 14.8%

116 stores

Business & Industrial 12.5%

98 stores

Vehicles & Parts 6.1%

48 stores

Clothing & Accessories 6.1%

48 stores

Electronics & Technology 4.1%

32 stores

Health & Beauty 4.0%

31 stores

Jewelry & Watches 3.6%

28 stores

Food & Beverages 1.8%

14 stores

Furniture & Home Decor 1.5%

12 stores

Visual Distribution

Distribution of top 10 BEM store categories (June 2026)
Distribution of categories in BEM e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 299 38.24%
Home & Garden 116 14.83%
Business & Industrial 98 12.53%
Vehicles & Parts 48 6.14%
Clothing & Accessories 48 6.14%
Electronics & Technology 32 4.09%
Health & Beauty 31 3.96%
Jewelry & Watches 28 3.58%
Food & Beverages 14 1.79%
Furniture & Home Decor 12 1.53%

Payment Providers Distribution

MasterCard accounts for 41.4% of displayed detection occurrences (113 occurrences) , followed by UnionPay (23.1%) and VISA (13.9%) .

Base: 273 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

113 occurrences

63 occurrences

VISA 13.9%

38 occurrences

JCB 6.2%

17 occurrences

QIWI 4.8%

13 occurrences

9 occurrences

9 occurrences

4 occurrences

4 occurrences

Zooz 1.1%

3 occurrences

Visual Distribution

Distribution of top 10 BEM payment providers (June 2026)
Distribution of payment providers in BEM e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
MasterCard 113 41.39%
UnionPay 63 23.08%
VISA 38 13.92%
JCB 17 6.23%
QIWI 13 4.76%
WebMoney 9 3.30%
PayPal 9 3.30%
Google Pay 4 1.47%
American Express 4 1.47%
Zooz 3 1.10%

Shipping Carriers Distribution

Почта России accounts for 42.0% of displayed detection occurrences (190 occurrences) , followed by СДЭК (40.7%) and DPD (8.4%) .

Base: 452 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

190 occurrences

184 occurrences

DPD 8.4%

38 occurrences

14 occurrences

DHL 1.8%

8 occurrences

UPS 1.3%

6 occurrences

3 occurrences

FedEx 0.7%

3 occurrences

USPS 0.7%

3 occurrences

FMX 0.7%

3 occurrences

Visual Distribution

Distribution of top 10 BEM shipping carriers (June 2026)
Distribution of shipping carriers in BEM e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Почта России 190 42.04%
СДЭК 184 40.71%
DPD 38 8.41%
Boxberry 14 3.10%
DHL 8 1.77%
UPS 6 1.33%
Hermes 3 0.66%
FedEx 3 0.66%
USPS 3 0.66%
FMX 3 0.66%

Store Launch Timeline

Over the past 12 months, 108 new stores were launched in BEM , with the highest activity in 2026-05 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 2.8%

3 stores launched

2026-04 3.7%

4 stores launched

2026-03 0.9%

1 stores launched

2026-02 2.8%

3 stores launched

2026-01 1.9%

2 stores launched

2025-12 10.2%

11 stores launched

2025-11 4.6%

5 stores launched

2025-10 1.9%

2 stores launched

2025-09 0.9%

1 stores launched

2025-08 3.7%

4 stores launched

2025-07 65.7%

71 stores launched

2025-06 0.9%

1 stores launched

Monthly Trend

Monthly store launches in BEM (June 2026)
Monthly store launches in BEM over the past 12 months
Month Stores Launched Percentage
2026-05 3 2.78%
2026-04 4 3.70%
2026-03 1 0.93%
2026-02 3 2.78%
2026-01 2 1.85%
2025-12 11 10.19%
2025-11 5 4.63%
2025-10 2 1.85%
2025-09 1 0.93%
2025-08 4 3.70%
2025-07 71 65.74%
2025-06 1 0.93%

Active Stores by Launch Year

Currently, 699 active stores in BEM are tracked in our database , with the most stores launched in 2026 (13 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.9%

13 active stores

2025 15.2%

106 active stores

2024 3.6%

25 active stores

2023 4.1%

29 active stores

2022 3.3%

23 active stores

2021 6.7%

47 active stores

2020 18.6%

130 active stores

2019 5.4%

38 active stores

2018 4.0%

28 active stores

2017 3.3%

23 active stores

2016 3.3%

23 active stores

2015 4.1%

29 active stores

2014 5.2%

36 active stores

2013 5.0%

35 active stores

2012 3.7%

26 active stores

Distribution by Launch Year

Active stores in BEM by original launch year (June 2026)
Active stores in BEM by launch year
Launch Year Active Stores Percentage
2026 13 1.86%
2025 106 15.16%
2024 25 3.58%
2023 29 4.15%
2022 23 3.29%
2021 47 6.72%
2020 130 18.60%
2019 38 5.44%
2018 28 4.01%
2017 23 3.29%
2016 23 3.29%
2015 29 4.15%
2014 36 5.15%
2013 35 5.01%
2012 26 3.72%

Social Media Usage

YouTube accounts for 39.3% of displayed detection occurrences (213 occurrences) , followed by WhatsApp (24.0%) and Instagram (19.2%) .

Base: 542 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

YouTube 39.3%

213 occurrences

WhatsApp 24.0%

130 occurrences

Instagram 19.2%

104 occurrences

Facebook 8.9%

48 occurrences

Twitter 5.0%

27 occurrences

TikTok 1.3%

7 occurrences

LinkedIn 1.3%

7 occurrences

Pinterest 0.7%

4 occurrences

Vimeo 0.2%

1 occurrences

X 0.2%

1 occurrences

Visual Distribution

Distribution of social media platforms in BEM (June 2026)
Distribution of social media platforms in BEM e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
YouTube 213 39.30%
WhatsApp 130 23.99%
Instagram 104 19.19%
Facebook 48 8.86%
Twitter 27 4.98%
TikTok 7 1.29%
LinkedIn 7 1.29%
Pinterest 4 0.74%
Vimeo 1 0.18%
X 1 0.18%

Geographic Distribution

Russia stores with 95.4% (746 active verified stores) , followed by Belarus (1.8%) and United States (0.9%) .

Base: 782 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Russia 95.4%

746 active verified stores

14 active verified stores

7 active verified stores

5 active verified stores

2 active verified stores

2 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

1 active verified stores

Visual Distribution

Geographic distribution of stores using BEM (June 2026)
Geographic distribution of stores using BEM
Country AI-Verified Store Count Market Share
Russia 746 95.40%
Belarus 14 1.79%
United States 7 0.90%
Kazakhstan 5 0.64%
Belgium 2 0.26%
Germany 2 0.26%
Norway 1 0.13%
Turkey 1 0.13%
United Arab Emirates 1 0.13%
Azerbaijan 1 0.13%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1.1k 100.00%
Emails 854 75.64%
Phones 1k 88.57%
Ecommerce platform 1k 89.55%
Couriers 317 28.08%
Payment Providers 151 13.37%
Categories 795 70.42%
Social Media 494 43.76%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the BEM e-commerce landscape:

Analyze 782 verified e-commerce stores on BEM - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across BEM e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the BEM e-commerce intelligence?

We track 782 verified BEM e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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