Milkman Shipping Carrier Usage Database
Explore 700.0 verified e-commerce stores shipping with Milkman. Discover logistics partnerships, geographic reach, and carrier adoption.
Detected across 1.1k domains. 700.0 verified as active stores with physical delivery.
· · Next full refresh: April 2026
700.0 verified active stores out of 1.1k detected · 62.4% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 35.5% of stores with physical delivery (244 stores) , followed by Custom (26.6%) and Shopify (22.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
244 stores
183 stores
157 stores
18 stores
16 stores
15 stores
15 stores
13 stores
11 stores
4 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 244 | 35.52% |
| Custom | 183 | 26.64% |
| Shopify | 157 | 22.85% |
| BigCommerce | 18 | 2.62% |
| PrestaShop | 16 | 2.33% |
| Wix eCommerce | 15 | 2.18% |
| Magento | 15 | 2.18% |
| OpenCart | 13 | 1.89% |
| Squarespace Commerce | 11 | 1.60% |
| Volusion | 4 | 0.58% |
| 1C-Bitrix | 3 | 0.44% |
| CS Cart | 2 | 0.29% |
| JTL Shop | 2 | 0.29% |
| nopCommerce | 2 | 0.29% |
| Fourthwall | 2 | 0.29% |
All Stores Distribution
WooCommerce holds 37.3% share of all Milkman e-commerce stores (389) , with Custom at 17.6% and Shopify at 15.8% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
389 stores
183 stores
165 stores
18 stores
16 stores
87 stores
17 stores
14 stores
135 stores
4 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 389 | 37.33% |
| Custom | 183 | 17.56% |
| Shopify | 165 | 15.83% |
| BigCommerce | 18 | 1.73% |
| PrestaShop | 16 | 1.54% |
| Wix eCommerce | 87 | 8.35% |
| Magento | 17 | 1.63% |
| OpenCart | 14 | 1.34% |
| Squarespace Commerce | 135 | 12.96% |
| Volusion | 4 | 0.38% |
| 1C-Bitrix | 5 | 0.48% |
| CS Cart | 2 | 0.19% |
| JTL Shop | 2 | 0.19% |
| nopCommerce | 3 | 0.29% |
| Fourthwall | 2 | 0.19% |
Categories Distribution
Health & Beauty leads with 39.7% of all stores (241 stores) , followed by Food & Beverages (18.1%) and Arts & Entertainment (13.7%) .
Base: 607 AI-verified stores with physical delivery and detected product categories (86.7% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
241 stores
110 stores
83 stores
53 stores
40 stores
26 stores
9 stores
9 stores
8 stores
8 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 241 | 39.70% |
| Food & Beverages | 110 | 18.12% |
| Arts & Entertainment | 83 | 13.67% |
| Electronics & Technology | 53 | 8.73% |
| Clothing & Accessories | 40 | 6.59% |
| Books & Media | 26 | 4.28% |
| Home & Garden | 9 | 1.48% |
| Sporting Goods & Outdoor Gear | 9 | 1.48% |
| Toys & Games | 8 | 1.32% |
| Gifts & Special Occasions | 8 | 1.32% |
| Furniture & Home Decor | 6 | 0.99% |
| Tools & Hardware | 5 | 0.82% |
| Pets & Pet Supplies | 3 | 0.49% |
| Collectibles & Hobbies | 3 | 0.49% |
| Business & Industrial | 3 | 0.49% |
Payment Providers Distribution
PayPal leads with 20.6% among AI-verified physical stores (90 stores) , followed by Stripe Connect (11.9%) and MasterCard (11.2%) .
Base: 362 AI-verified physical stores with detectable payment providers (32.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
90 stores
52 stores
49 stores
45 stores
43 stores
30 stores
29 stores
20 stores
18 stores
17 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 90 | 20.64% |
| Stripe Connect | 52 | 11.93% |
| MasterCard | 49 | 11.24% |
| Bolt | 45 | 10.32% |
| American Express | 43 | 9.86% |
| Revv | 30 | 6.88% |
| Apple Pay | 29 | 6.65% |
| Google Pay | 20 | 4.59% |
| VISA | 18 | 4.13% |
| BitCoin | 17 | 3.90% |
| Klarna | 12 | 2.75% |
| Amazon Pay | 10 | 2.29% |
| JCB | 8 | 1.83% |
| Mollie | 7 | 1.61% |
| Affirm | 6 | 1.38% |
Store Launch Timeline
Over the past 12 months, 108 new stores were launched in Milkman , with the highest activity in 2026-02 (5 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
5 stores launched
12 stores launched
16 stores launched
10 stores launched
9 stores launched
6 stores launched
11 stores launched
7 stores launched
10 stores launched
12 stores launched
5 stores launched
5 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 5 | 4.63% |
| 2026-01 | 12 | 11.11% |
| 2025-12 | 16 | 14.81% |
| 2025-11 | 10 | 9.26% |
| 2025-10 | 9 | 8.33% |
| 2025-09 | 6 | 5.56% |
| 2025-08 | 11 | 10.19% |
| 2025-07 | 7 | 6.48% |
| 2025-06 | 10 | 9.26% |
| 2025-05 | 12 | 11.11% |
| 2025-04 | 5 | 4.63% |
| 2025-03 | 5 | 4.63% |
Active Stores by Launch Year
Currently, 689 active stores in Milkman are tracked in our database , with the most stores launched in 2026 (17 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
17 active stores
96 active stores
101 active stores
26 active stores
35 active stores
34 active stores
47 active stores
32 active stores
43 active stores
38 active stores
30 active stores
15 active stores
23 active stores
23 active stores
16 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 17 | 2.47% |
| 2025 | 96 | 13.93% |
| 2024 | 101 | 14.66% |
| 2023 | 26 | 3.77% |
| 2022 | 35 | 5.08% |
| 2021 | 34 | 4.93% |
| 2020 | 47 | 6.82% |
| 2019 | 32 | 4.64% |
| 2018 | 43 | 6.24% |
| 2017 | 38 | 5.52% |
| 2016 | 30 | 4.35% |
| 2015 | 15 | 2.18% |
| 2014 | 23 | 3.34% |
| 2013 | 23 | 3.34% |
| 2012 | 16 | 2.32% |
| 2011 | 14 | 2.03% |
| 2010 | 12 | 1.74% |
| 2009 | 9 | 1.31% |
| 2008 | 11 | 1.60% |
| 2007 | 10 | 1.45% |
| 2006 | 5 | 0.73% |
| 2005 | 4 | 0.58% |
| 2004 | 4 | 0.58% |
| 2003 | 6 | 0.87% |
| 2002 | 5 | 0.73% |
| 2001 | 7 | 1.02% |
| 2000 | 8 | 1.16% |
| 1999 | 5 | 0.73% |
| 1998 | 8 | 1.16% |
| 1997 | 5 | 0.73% |
Geographic Distribution
United States leads with 47.6% (256 AI-verified stores) , followed by United Kingdom (15.4%) and Australia (7.4%) .
Base: 538 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
256 AI-verified stores
83 AI-verified stores
40 AI-verified stores
19 AI-verified stores
15 AI-verified stores
14 AI-verified stores
12 AI-verified stores
12 AI-verified stores
9 AI-verified stores
8 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 256 | 47.58% |
| United Kingdom | 83 | 15.43% |
| Australia | 40 | 7.43% |
| Russia | 19 | 3.53% |
| Canada | 15 | 2.79% |
| India | 14 | 2.60% |
| Turkey | 12 | 2.23% |
| Spain | 12 | 2.23% |
| Japan | 9 | 1.67% |
| Taiwan | 8 | 1.49% |
| France | 8 | 1.49% |
| Germany | 8 | 1.49% |
| Italy | 8 | 1.49% |
| United Arab Emirates | 8 | 1.49% |
| Cocos (Keeling) Islands | 7 | 1.30% |
| Ireland | 7 | 1.30% |
| Malaysia | 7 | 1.30% |
| Netherlands | 7 | 1.30% |
| Ukraine | 5 | 0.93% |
| Mexico | 5 | 0.93% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Arts & Entertainment
Magento - Electronics & Technology
Custom
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom
1C-Bitrix - Food & Beverages
WooCommerce - Health & Beauty
WooCommerce - Health & Beauty
Shopify - Clothing & Accessories
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.1k | 100.00% |
| Emails | 742.0 | 66.13% |
| Phones | 221.0 | 19.70% |
| Ecommerce platform | 1.1k | 95.90% |
| Couriers | 1.1k | 100.00% |
| Payment Providers | 362.0 | 32.26% |
| Categories | 640.0 | 57.04% |
| Social Media | 821.0 | 73.17% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Milkman e-commerce landscape:
Analyze 700.0 verified e-commerce stores on Milkman - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Milkman e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Milkman e-commerce intelligence?
-
We track 700.0 verified Milkman e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 32.9% among stores with at least one detectable social profile (417 stores) , followed by Facebook (27.8%) and YouTube (11.1%) .
Base: 821 stores with any detectable social profile (73.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
417 stores
352 stores
141 stores
127 stores
58 stores
56 stores
49 stores
42 stores
20 stores
6 stores
Visual Distribution