Blue Star Shipping Carrier Usage Database

Explore 6.6k e-commerce stores shipping with Blue Star. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 40.7% of stores with physical delivery (2,600 stores) , followed by WooCommerce (23.6%) and Shopify (22.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 40.7%

2,600 stores

1,511 stores

Shopify 22.4%

1,431 stores

252 stores

160 stores

105 stores

97 stores

77 stores

41 stores

32 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Blue Star
Platform Stores with Physical Delivery Percentage
Custom 2600 40.69%
WooCommerce 1511 23.65%
Shopify 1431 22.39%
Wix eCommerce 252 3.94%
Squarespace Commerce 160 2.50%
PrestaShop 105 1.64%
Magento 97 1.52%
BigCommerce 77 1.21%
Nuvemshop 41 0.64%
OpenCart 32 0.50%
Loja Integrada 22 0.34%
Shoptet 19 0.30%
GoDaddy Online Store 16 0.25%
Big Cartel 14 0.22%
1C-Bitrix 13 0.20%

All Stores Distribution

Custom holds 33.0% share of all Blue Star e-commerce stores (2,600) , with WooCommerce at 29.8% and Shopify at 19.1% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 33.0%

2,600 stores

2,349 stores

Shopify 19.1%

1,500 stores

543 stores

379 stores

117 stores

116 stores

89 stores

42 stores

40 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Blue Star
Platform Total Stores Percentage
Custom 2600 33.03%
WooCommerce 2349 29.84%
Shopify 1500 19.06%
Wix eCommerce 543 6.90%
Squarespace Commerce 379 4.82%
PrestaShop 117 1.49%
Magento 116 1.47%
BigCommerce 89 1.13%
Nuvemshop 42 0.53%
OpenCart 40 0.51%
Loja Integrada 22 0.28%
Shoptet 19 0.24%
GoDaddy Online Store 16 0.20%
Big Cartel 14 0.18%
1C-Bitrix 25 0.32%

Categories Distribution

Clothing & Accessories leads with 18.7% of all stores (1,035 stores) , followed by Home & Garden (16.6%) and Electronics & Technology (13.6%) .

Top 10 Categories

Clothing & Accessories 18.7%

1,035 stores

Home & Garden 16.6%

917 stores

Electronics & Technology 13.6%

752 stores

Jewelry & Watches 10.3%

569 stores

Health & Beauty 8.2%

456 stores

Gifts & Special Occasions 5.9%

327 stores

Arts & Entertainment 5.2%

289 stores

Food & Beverages 4.5%

250 stores

Furniture & Home Decor 3.1%

173 stores

Baby & Toddler 2.9%

161 stores

Visual Distribution

Distribution of top 10 Blue Star store categories (November 2025)
Distribution of categories in Blue Star e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1035 18.69%
Home & Garden 917 16.56%
Electronics & Technology 752 13.58%
Jewelry & Watches 569 10.27%
Health & Beauty 456 8.23%
Gifts & Special Occasions 327 5.90%
Arts & Entertainment 289 5.22%
Food & Beverages 250 4.51%
Furniture & Home Decor 173 3.12%
Baby & Toddler 161 2.91%
Business & Industrial 144 2.60%
Pets & Pet Supplies 132 2.38%
Vehicles & Parts 116 2.09%
Sporting Goods & Outdoor Gear 111 2.00%
Books & Media 107 1.93%

Payment Providers Distribution

Stripe Connect leads with 23.3% among AI-verified physical stores (944 stores) , followed by PayPal (20.3%) and MasterCard (11.2%) .

Base: 3,980 AI-verified physical stores with detectable payment providers (42.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

944 stores

PayPal 20.3%

821 stores

453 stores

433 stores

Bolt 6.8%

277 stores

JCB 6.3%

256 stores

159 stores

149 stores

VISA 3.4%

136 stores

131 stores

Visual Distribution

Distribution of top 10 Blue Star payment providers (November 2025)
Distribution of payment providers in Blue Star e-commerce stores
Payment Provider Store Count Market Share
Stripe Connect 944 23.30%
PayPal 821 20.27%
MasterCard 453 11.18%
American Express 433 10.69%
Bolt 277 6.84%
JCB 256 6.32%
Apple Pay 159 3.92%
Klarna 149 3.68%
VISA 136 3.36%
Paddle 131 3.23%
Google Pay 120 2.96%
Swish 48 1.18%
Amazon Pay 47 1.16%
Mollie 39 0.96%
Przelewy24 38 0.94%

Store Launch Timeline

Over the past 12 months, 1,164 new stores were launched in Blue Star , with the highest activity in 2025-10 (88 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 7.6%

88 stores launched

2025-09 8.8%

103 stores launched

2025-08 8.1%

94 stores launched

2025-07 9.9%

115 stores launched

2025-06 8.6%

100 stores launched

2025-05 9.4%

109 stores launched

2025-04 9.3%

108 stores launched

2025-03 9.3%

108 stores launched

2025-02 9.1%

106 stores launched

2025-01 8.6%

100 stores launched

2024-12 7.7%

90 stores launched

2024-11 3.7%

43 stores launched

Monthly Trend

Monthly store launches in Blue Star (November 2025)
Monthly store launches in Blue Star over the past 12 months
Month Stores Launched Percentage
2025-10 88 7.56%
2025-09 103 8.85%
2025-08 94 8.08%
2025-07 115 9.88%
2025-06 100 8.59%
2025-05 109 9.36%
2025-04 108 9.28%
2025-03 108 9.28%
2025-02 106 9.11%
2025-01 100 8.59%
2024-12 90 7.73%
2024-11 43 3.69%

Active Stores by Launch Year

Currently, 6,446 active stores in Blue Star are tracked in our database , with the most stores launched in 2025 (1,031 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 16.0%

1,031 active stores

2024 8.9%

574 active stores

2023 5.8%

375 active stores

2022 5.7%

365 active stores

2021 6.2%

398 active stores

2020 6.7%

429 active stores

2019 4.7%

305 active stores

2018 6.0%

389 active stores

2017 4.6%

294 active stores

2016 3.2%

205 active stores

2015 2.6%

166 active stores

2014 2.7%

176 active stores

2013 3.5%

226 active stores

2012 2.2%

145 active stores

2011 2.8%

182 active stores

Distribution by Launch Year

Active stores in Blue Star by original launch year (November 2025)
Active stores in Blue Star by launch year
Launch Year Active Stores Percentage
2025 1031 15.99%
2024 574 8.90%
2023 375 5.82%
2022 365 5.66%
2021 398 6.17%
2020 429 6.66%
2019 305 4.73%
2018 389 6.03%
2017 294 4.56%
2016 205 3.18%
2015 166 2.58%
2014 176 2.73%
2013 226 3.51%
2012 145 2.25%
2011 182 2.82%
2010 148 2.30%
2009 125 1.94%
2008 114 1.77%
2007 116 1.80%
2006 87 1.35%
2005 79 1.23%
2004 85 1.32%
2003 75 1.16%
2002 64 0.99%
2001 97 1.50%
2000 71 1.10%
1999 52 0.81%
1998 33 0.51%
1997 23 0.36%
1996 14 0.22%
1995 3 0.05%

Social Media Usage

Facebook leads with 30.4% among stores with at least one detectable social profile (3,368 stores) , followed by Instagram (27.4%) and YouTube (9.6%) .

Base: 5,734 stores with any detectable social profile (61.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.4%

3,368 stores

Instagram 27.4%

3,035 stores

YouTube 9.6%

1,062 stores

Twitter 9.5%

1,052 stores

Pinterest 7.2%

796 stores

LinkedIn 5.5%

613 stores

TikTok 4.5%

502 stores

X 3.2%

352 stores

WhatsApp 2.4%

268 stores

Vimeo 0.3%

29 stores

Visual Distribution

Distribution of social media platforms in Blue Star (November 2025)
Distribution of social media platforms in Blue Star e-commerce stores
Social Platform Store Count Market Share
Facebook 3368 30.41%
Instagram 3035 27.40%
YouTube 1062 9.59%
Twitter 1052 9.50%
Pinterest 796 7.19%
LinkedIn 613 5.53%
TikTok 502 4.53%
X 352 3.18%
WhatsApp 268 2.42%
Vimeo 29 0.26%

Geographic Distribution

United States leads with 41.4% (1,997 AI-verified stores) , followed by India (13.3%) and United Kingdom (10.1%) .

Base: 4,826 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

1,997 AI-verified stores

India 13.3%

641 AI-verified stores

487 AI-verified stores

192 AI-verified stores

189 AI-verified stores

145 AI-verified stores

136 AI-verified stores

132 AI-verified stores

112 AI-verified stores

92 AI-verified stores

Visual Distribution

Geographic distribution of stores using Blue Star (November 2025)
Geographic distribution of stores using Blue Star
Country AI-Verified Store Count Market Share
United States 1997 41.38%
India 641 13.28%
United Kingdom 487 10.09%
Australia 192 3.98%
Romania 189 3.92%
Canada 145 3.00%
Brazil 136 2.82%
Germany 132 2.74%
Poland 112 2.32%
Hungary 92 1.91%
Netherlands 92 1.91%
Czechia 89 1.84%
Russia 85 1.76%
China 73 1.51%
Slovakia 70 1.45%
France 65 1.35%
Ukraine 62 1.28%
South Africa 60 1.24%
Spain 56 1.16%
Italy 51 1.06%

Dataset Coverage

Field Rows count Coverage
Website 9.4k 100.00%
Emails 6.0k 63.92%
Phones 2.2k 23.61%
Ecommerce platform 8.2k 87.15%
Couriers 9.4k 100.00%
Payment Providers 4.0k 42.48%
Categories 7.0k 74.85%
Social Media 5.7k 61.20%

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Frequently Asked Questions

What data is included in the Blue Star E-commerce Database?

Our database covers over 6.6k Blue Star physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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