Blue Star Shipping Carrier Usage Database

Explore 6.6k e-commerce stores shipping with Blue Star. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 40.2% of stores with physical delivery (2,557 stores) , followed by WooCommerce (23.8%) and Shopify (22.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 40.2%

2,557 stores

1,509 stores

Shopify 22.6%

1,433 stores

252 stores

159 stores

107 stores

98 stores

76 stores

41 stores

32 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Blue Star
Platform Stores with Physical Delivery Percentage
Custom 2557 40.25%
WooCommerce 1509 23.75%
Shopify 1433 22.56%
Wix eCommerce 252 3.97%
Squarespace Commerce 159 2.50%
PrestaShop 107 1.68%
Magento 98 1.54%
BigCommerce 76 1.20%
Nuvemshop 41 0.65%
OpenCart 32 0.50%
Loja Integrada 22 0.35%
GoDaddy Online Store 20 0.31%
Shoptet 19 0.30%
1C-Bitrix 14 0.22%
Big Cartel 14 0.22%

All Stores Distribution

Custom holds 32.6% share of all Blue Star e-commerce stores (2,557) , with WooCommerce at 30.0% and Shopify at 19.2% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 32.6%

2,557 stores

2,347 stores

Shopify 19.2%

1,502 stores

542 stores

378 stores

119 stores

117 stores

88 stores

42 stores

41 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Blue Star
Platform Total Stores Percentage
Custom 2557 32.64%
WooCommerce 2347 29.96%
Shopify 1502 19.17%
Wix eCommerce 542 6.92%
Squarespace Commerce 378 4.83%
PrestaShop 119 1.52%
Magento 117 1.49%
BigCommerce 88 1.12%
Nuvemshop 42 0.54%
OpenCart 41 0.52%
Loja Integrada 22 0.28%
GoDaddy Online Store 20 0.26%
Shoptet 19 0.24%
1C-Bitrix 26 0.33%
Big Cartel 14 0.18%

Categories Distribution

Clothing & Accessories leads with 18.6% of all stores (1,025 stores) , followed by Home & Garden (16.6%) and Electronics & Technology (13.5%) .

Top 10 Categories

Clothing & Accessories 18.6%

1,025 stores

Home & Garden 16.6%

915 stores

Electronics & Technology 13.5%

746 stores

Jewelry & Watches 10.3%

566 stores

Health & Beauty 8.2%

454 stores

Gifts & Special Occasions 5.9%

326 stores

Arts & Entertainment 5.3%

290 stores

Food & Beverages 4.6%

251 stores

Furniture & Home Decor 3.2%

174 stores

Baby & Toddler 2.9%

160 stores

Visual Distribution

Distribution of top 10 Blue Star store categories (November 2025)
Distribution of categories in Blue Star e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1025 18.59%
Home & Garden 915 16.60%
Electronics & Technology 746 13.53%
Jewelry & Watches 566 10.27%
Health & Beauty 454 8.24%
Gifts & Special Occasions 326 5.91%
Arts & Entertainment 290 5.26%
Food & Beverages 251 4.55%
Furniture & Home Decor 174 3.16%
Baby & Toddler 160 2.90%
Business & Industrial 143 2.59%
Pets & Pet Supplies 133 2.41%
Vehicles & Parts 114 2.07%
Sporting Goods & Outdoor Gear 109 1.98%
Books & Media 107 1.94%

Payment Providers Distribution

Stripe Connect leads with 23.3% among AI-verified physical stores (939 stores) , followed by PayPal (20.2%) and MasterCard (11.2%) .

Base: 3,967 AI-verified physical stores with detectable payment providers (42.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

939 stores

PayPal 20.2%

815 stores

450 stores

430 stores

Bolt 6.8%

272 stores

JCB 6.4%

256 stores

158 stores

148 stores

VISA 3.4%

136 stores

130 stores

Visual Distribution

Distribution of top 10 Blue Star payment providers (November 2025)
Distribution of payment providers in Blue Star e-commerce stores
Payment Provider Store Count Market Share
Stripe Connect 939 23.33%
PayPal 815 20.25%
MasterCard 450 11.18%
American Express 430 10.68%
Bolt 272 6.76%
JCB 256 6.36%
Apple Pay 158 3.93%
Klarna 148 3.68%
VISA 136 3.38%
Paddle 130 3.23%
Google Pay 119 2.96%
Swish 48 1.19%
Amazon Pay 47 1.17%
Mollie 39 0.97%
Przelewy24 38 0.94%

Store Launch Timeline

Over the past 12 months, 1,138 new stores were launched in Blue Star , with the highest activity in 2025-10 (86 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 7.6%

86 stores launched

2025-09 9.0%

102 stores launched

2025-08 7.9%

90 stores launched

2025-07 10.1%

115 stores launched

2025-06 8.7%

99 stores launched

2025-05 9.6%

109 stores launched

2025-04 9.5%

108 stores launched

2025-03 9.4%

107 stores launched

2025-02 9.3%

106 stores launched

2025-01 8.7%

99 stores launched

2024-12 7.7%

88 stores launched

2024-11 2.5%

29 stores launched

Monthly Trend

Monthly store launches in Blue Star (November 2025)
Monthly store launches in Blue Star over the past 12 months
Month Stores Launched Percentage
2025-10 86 7.56%
2025-09 102 8.96%
2025-08 90 7.91%
2025-07 115 10.11%
2025-06 99 8.70%
2025-05 109 9.58%
2025-04 108 9.49%
2025-03 107 9.40%
2025-02 106 9.31%
2025-01 99 8.70%
2024-12 88 7.73%
2024-11 29 2.55%

Active Stores by Launch Year

Currently, 6,412 active stores in Blue Star are tracked in our database , with the most stores launched in 2025 (1,021 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 15.9%

1,021 active stores

2024 8.7%

561 active stores

2023 5.8%

374 active stores

2022 5.7%

363 active stores

2021 6.2%

398 active stores

2020 6.7%

428 active stores

2019 4.7%

301 active stores

2018 6.1%

392 active stores

2017 4.6%

294 active stores

2016 3.2%

204 active stores

2015 2.6%

165 active stores

2014 2.7%

175 active stores

2013 3.5%

227 active stores

2012 2.2%

144 active stores

2011 2.8%

182 active stores

Distribution by Launch Year

Active stores in Blue Star by original launch year (November 2025)
Active stores in Blue Star by launch year
Launch Year Active Stores Percentage
2025 1021 15.92%
2024 561 8.75%
2023 374 5.83%
2022 363 5.66%
2021 398 6.21%
2020 428 6.67%
2019 301 4.69%
2018 392 6.11%
2017 294 4.59%
2016 204 3.18%
2015 165 2.57%
2014 175 2.73%
2013 227 3.54%
2012 144 2.25%
2011 182 2.84%
2010 147 2.29%
2009 125 1.95%
2008 114 1.78%
2007 116 1.81%
2006 87 1.36%
2005 79 1.23%
2004 85 1.33%
2003 74 1.15%
2002 64 1.00%
2001 97 1.51%
2000 70 1.09%
1999 52 0.81%
1998 33 0.51%
1997 23 0.36%
1996 14 0.22%
1995 3 0.05%

Social Media Usage

Facebook leads with 30.4% among stores with at least one detectable social profile (3,392 stores) , followed by Instagram (27.4%) and YouTube (9.6%) .

Base: 5,753 stores with any detectable social profile (61.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.4%

3,392 stores

Instagram 27.4%

3,056 stores

YouTube 9.6%

1,077 stores

Twitter 9.5%

1,059 stores

Pinterest 7.2%

803 stores

LinkedIn 5.5%

617 stores

TikTok 4.6%

512 stores

X 3.2%

354 stores

WhatsApp 2.4%

266 stores

Vimeo 0.3%

29 stores

Visual Distribution

Distribution of social media platforms in Blue Star (November 2025)
Distribution of social media platforms in Blue Star e-commerce stores
Social Platform Store Count Market Share
Facebook 3392 30.38%
Instagram 3056 27.37%
YouTube 1077 9.65%
Twitter 1059 9.48%
Pinterest 803 7.19%
LinkedIn 617 5.53%
TikTok 512 4.59%
X 354 3.17%
WhatsApp 266 2.38%
Vimeo 29 0.26%

Geographic Distribution

United States leads with 41.5% (1,995 AI-verified stores) , followed by India (13.2%) and United Kingdom (10.1%) .

Base: 4,805 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

1,995 AI-verified stores

India 13.2%

636 AI-verified stores

486 AI-verified stores

192 AI-verified stores

189 AI-verified stores

145 AI-verified stores

135 AI-verified stores

131 AI-verified stores

112 AI-verified stores

93 AI-verified stores

Visual Distribution

Geographic distribution of stores using Blue Star (November 2025)
Geographic distribution of stores using Blue Star
Country AI-Verified Store Count Market Share
United States 1995 41.52%
India 636 13.24%
United Kingdom 486 10.11%
Australia 192 4.00%
Romania 189 3.93%
Canada 145 3.02%
Brazil 135 2.81%
Germany 131 2.73%
Poland 112 2.33%
Hungary 93 1.94%
Netherlands 91 1.89%
Czechia 88 1.83%
Russia 85 1.77%
Slovakia 69 1.44%
China 66 1.37%
France 65 1.35%
Ukraine 61 1.27%
South Africa 60 1.25%
Spain 56 1.17%
Italy 50 1.04%

Dataset Coverage

Field Rows count Coverage
Website 9.3k 100.00%
Emails 6.0k 63.95%
Phones 2.2k 23.71%
Ecommerce platform 8.1k 87.10%
Couriers 9.3k 100.00%
Payment Providers 4.0k 42.50%
Categories 7.0k 74.82%
Social Media 5.8k 61.63%

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Frequently Asked Questions

What data is included in the Blue Star E-commerce Database?

Our database covers over 6.6k Blue Star physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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