Blue Star Shipping Carrier Usage Database

Explore 6.8k e-commerce stores shipping with Blue Star. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 37.3% of stores with physical delivery (2,461 stores) , followed by WooCommerce (25.9%) and Shopify (23.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 37.3%

2,461 stores

1,706 stores

Shopify 23.1%

1,526 stores

258 stores

161 stores

129 stores

100 stores

83 stores

47 stores

39 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Blue Star
Platform Stores with Physical Delivery Percentage
Custom 2461 37.30%
WooCommerce 1706 25.86%
Shopify 1526 23.13%
Wix eCommerce 258 3.91%
Squarespace Commerce 161 2.44%
PrestaShop 129 1.96%
Magento 100 1.52%
BigCommerce 83 1.26%
Nuvemshop 47 0.71%
OpenCart 39 0.59%
Loja Integrada 22 0.33%
GoDaddy Online Store 22 0.33%
1C-Bitrix 15 0.23%
Shoptet 14 0.21%
Big Cartel 14 0.21%

All Stores Distribution

Custom holds 30.1% share of all Blue Star e-commerce stores (2,461) , with WooCommerce at 31.7% and Shopify at 19.6% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 30.1%

2,461 stores

2,592 stores

Shopify 19.6%

1,599 stores

584 stores

379 stores

134 stores

119 stores

98 stores

47 stores

46 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Blue Star
Platform Total Stores Percentage
Custom 2461 30.13%
WooCommerce 2592 31.74%
Shopify 1599 19.58%
Wix eCommerce 584 7.15%
Squarespace Commerce 379 4.64%
PrestaShop 134 1.64%
Magento 119 1.46%
BigCommerce 98 1.20%
Nuvemshop 47 0.58%
OpenCart 46 0.56%
Loja Integrada 22 0.27%
GoDaddy Online Store 36 0.44%
1C-Bitrix 22 0.27%
Shoptet 14 0.17%
Big Cartel 14 0.17%

Categories Distribution

Clothing & Accessories leads with 17.8% of all stores (1,008 stores) , followed by Home & Garden (17.8%) and Electronics & Technology (13.6%) .

Top 10 Categories

Clothing & Accessories 17.8%

1,008 stores

Home & Garden 17.8%

1,006 stores

Electronics & Technology 13.6%

770 stores

Jewelry & Watches 10.5%

596 stores

Health & Beauty 8.3%

467 stores

Gifts & Special Occasions 6.4%

365 stores

Arts & Entertainment 5.0%

284 stores

Food & Beverages 4.2%

240 stores

Furniture & Home Decor 3.3%

188 stores

Baby & Toddler 2.8%

159 stores

Visual Distribution

Distribution of top 10 Blue Star store categories (December 2025)
Distribution of categories in Blue Star e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1008 17.81%
Home & Garden 1006 17.78%
Electronics & Technology 770 13.61%
Jewelry & Watches 596 10.53%
Health & Beauty 467 8.25%
Gifts & Special Occasions 365 6.45%
Arts & Entertainment 284 5.02%
Food & Beverages 240 4.24%
Furniture & Home Decor 188 3.32%
Baby & Toddler 159 2.81%
Pets & Pet Supplies 144 2.54%
Business & Industrial 112 1.98%
Books & Media 110 1.94%
Sporting Goods & Outdoor Gear 108 1.91%
Vehicles & Parts 102 1.80%

Payment Providers Distribution

Stripe Connect leads with 22.8% among AI-verified physical stores (965 stores) , followed by PayPal (21.3%) and MasterCard (11.2%) .

Base: 4,009 AI-verified physical stores with detectable payment providers (41.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

965 stores

PayPal 21.3%

900 stores

475 stores

447 stores

Bolt 6.6%

278 stores

JCB 5.7%

243 stores

172 stores

VISA 3.6%

152 stores

149 stores

135 stores

Visual Distribution

Distribution of top 10 Blue Star payment providers (December 2025)
Distribution of payment providers in Blue Star e-commerce stores
Payment Provider Store Count Market Share
Stripe Connect 965 22.81%
PayPal 900 21.27%
MasterCard 475 11.23%
American Express 447 10.56%
Bolt 278 6.57%
JCB 243 5.74%
Apple Pay 172 4.07%
VISA 152 3.59%
Klarna 149 3.52%
Paddle 135 3.19%
Google Pay 135 3.19%
Amazon Pay 51 1.21%
Swish 50 1.18%
BitCoin 40 0.95%
Mollie 39 0.92%

Store Launch Timeline

Over the past 12 months, 1,066 new stores were launched in Blue Star , with the highest activity in 2025-11 (116 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 10.9%

116 stores launched

2025-10 8.1%

86 stores launched

2025-09 8.4%

90 stores launched

2025-08 7.9%

84 stores launched

2025-07 9.6%

102 stores launched

2025-06 8.4%

90 stores launched

2025-05 9.7%

103 stores launched

2025-04 9.8%

104 stores launched

2025-03 8.2%

87 stores launched

2025-02 8.2%

87 stores launched

2025-01 7.6%

81 stores launched

2024-12 3.4%

36 stores launched

Monthly Trend

Monthly store launches in Blue Star (December 2025)
Monthly store launches in Blue Star over the past 12 months
Month Stores Launched Percentage
2025-11 116 10.88%
2025-10 86 8.07%
2025-09 90 8.44%
2025-08 84 7.88%
2025-07 102 9.57%
2025-06 90 8.44%
2025-05 103 9.66%
2025-04 104 9.76%
2025-03 87 8.16%
2025-02 87 8.16%
2025-01 81 7.60%
2024-12 36 3.38%

Active Stores by Launch Year

Currently, 6,686 active stores in Blue Star are tracked in our database , with the most stores launched in 2025 (1,031 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 15.4%

1,031 active stores

2024 8.4%

560 active stores

2023 5.8%

385 active stores

2022 6.0%

403 active stores

2021 6.1%

407 active stores

2020 6.6%

440 active stores

2019 5.4%

364 active stores

2018 6.4%

428 active stores

2017 5.0%

331 active stores

2016 3.1%

210 active stores

2015 2.6%

175 active stores

2014 2.6%

173 active stores

2013 3.5%

237 active stores

2012 2.1%

138 active stores

2011 2.6%

176 active stores

Distribution by Launch Year

Active stores in Blue Star by original launch year (December 2025)
Active stores in Blue Star by launch year
Launch Year Active Stores Percentage
2025 1031 15.42%
2024 560 8.38%
2023 385 5.76%
2022 403 6.03%
2021 407 6.09%
2020 440 6.58%
2019 364 5.44%
2018 428 6.40%
2017 331 4.95%
2016 210 3.14%
2015 175 2.62%
2014 173 2.59%
2013 237 3.54%
2012 138 2.06%
2011 176 2.63%
2010 150 2.24%
2009 127 1.90%
2008 116 1.73%
2007 122 1.82%
2006 87 1.30%
2005 78 1.17%
2004 93 1.39%
2003 76 1.14%
2002 69 1.03%
2001 98 1.47%
2000 80 1.20%
1999 58 0.87%
1998 34 0.51%
1997 19 0.28%
1996 19 0.28%
1995 2 0.03%

Social Media Usage

Facebook leads with 30.6% among stores with at least one detectable social profile (3,668 stores) , followed by Instagram (27.4%) and YouTube (10.0%) .

Base: 6,056 stores with any detectable social profile (63.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.6%

3,668 stores

Instagram 27.4%

3,283 stores

YouTube 10.0%

1,204 stores

Twitter 9.4%

1,132 stores

Pinterest 7.3%

874 stores

LinkedIn 5.3%

641 stores

TikTok 4.7%

561 stores

X 2.7%

319 stores

WhatsApp 2.3%

280 stores

Vimeo 0.3%

33 stores

Visual Distribution

Distribution of social media platforms in Blue Star (December 2025)
Distribution of social media platforms in Blue Star e-commerce stores
Social Platform Store Count Market Share
Facebook 3668 30.58%
Instagram 3283 27.37%
YouTube 1204 10.04%
Twitter 1132 9.44%
Pinterest 874 7.29%
LinkedIn 641 5.34%
TikTok 561 4.68%
X 319 2.66%
WhatsApp 280 2.33%
Vimeo 33 0.28%

Geographic Distribution

United States leads with 40.6% (2,035 AI-verified stores) , followed by India (12.5%) and United Kingdom (10.6%) .

Base: 5,016 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

2,035 AI-verified stores

India 12.5%

627 AI-verified stores

531 AI-verified stores

210 AI-verified stores

196 AI-verified stores

158 AI-verified stores

146 AI-verified stores

138 AI-verified stores

131 AI-verified stores

116 AI-verified stores

Visual Distribution

Geographic distribution of stores using Blue Star (December 2025)
Geographic distribution of stores using Blue Star
Country AI-Verified Store Count Market Share
United States 2035 40.57%
India 627 12.50%
United Kingdom 531 10.59%
Romania 210 4.19%
Australia 196 3.91%
Canada 158 3.15%
Russia 146 2.91%
Brazil 138 2.75%
Germany 131 2.61%
Poland 116 2.31%
Netherlands 93 1.85%
China 87 1.73%
Hungary 86 1.71%
France 81 1.61%
Czechia 79 1.57%
Slovakia 65 1.30%
Ukraine 62 1.24%
South Africa 62 1.24%
Italy 58 1.16%
Spain 55 1.10%

Dataset Coverage

Field Rows count Coverage
Website 9.6k 100.00%
Emails 6.3k 65.68%
Phones 2.3k 23.69%
Ecommerce platform 8.5k 88.32%
Couriers 9.6k 100.00%
Payment Providers 4.0k 41.76%
Categories 7.2k 74.96%
Social Media 6.1k 63.08%

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Frequently Asked Questions

What data is included in the Blue Star E-commerce Database?

Our database covers over 6.8k Blue Star physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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