Vanuatu E-commerce Market

Explore 133.0 verified e-commerce stores in the Vanuatu. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 242.0 with e-commerce signals. 133.0 verified as active stores.

Verified stores
133.0
active stores with physical delivery
Top platform
Custom
86 verified stores
Top payment signal
PayPal
7 stores detected
Top carrier signal
UPS
12 stores detected
Top category
Toys & Games
39 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

E-commerce Platforms Distribution

Custom stores with 64.7% of stores with physical delivery (86 stores) , followed by WooCommerce (16.5%) and Shopify (11.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 64.7%

86 stores

22 stores

Shopify 11.3%

15 stores

3 stores

OpenCart, Smoolis 0.8%

1 stores

HikaShop 0.8%

1 stores

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Vanuatu
Platform Stores with Physical Delivery Percentage
Custom 86 64.66%
WooCommerce 22 16.54%
Shopify 15 11.28%
BigCommerce 3 2.26%
GoDaddy Online Store 2 1.50%
OpenCart, Smoolis 1 0.75%
HikaShop 1 0.75%
Magento 1 0.75%
Big Cartel 1 0.75%
Wix eCommerce 1 0.75%
Show broader dataset (all e-commerce signals)

All Stores Distribution

Custom holds 36.9% share of all Vanuatu e-commerce stores (86) , with WooCommerce at 38.6% and Shopify at 9.0% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

Custom 36.9%

86 stores

90 stores

21 stores

3 stores

OpenCart, Smoolis 0.4%

1 stores

HikaShop 0.4%

1 stores

1 stores

1 stores

21 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Vanuatu
Platform Total Stores Percentage
Custom 86 36.91%
WooCommerce 90 38.63%
Shopify 21 9.01%
BigCommerce 3 1.29%
GoDaddy Online Store 8 3.43%
OpenCart, Smoolis 1 0.43%
HikaShop 1 0.43%
Magento 1 0.43%
Big Cartel 1 0.43%
Wix eCommerce 21 9.01%

Categories Distribution

Toys & Games stores with 32.8% of all stores (39 stores) , followed by Health & Beauty (16.0%) and Electronics & Technology (11.8%) .

Base: 119 AI-verified stores with physical delivery and detected product categories (89.5% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Toys & Games 32.8%

39 stores

Health & Beauty 16.0%

19 stores

Electronics & Technology 11.8%

14 stores

Sporting Goods & Outdoor Gear 10.1%

12 stores

Clothing & Accessories 9.2%

11 stores

Food & Beverages 7.6%

9 stores

Arts & Entertainment 3.4%

4 stores

Furniture & Home Decor 3.4%

4 stores

Tools & Hardware 1.7%

2 stores

Gifts & Special Occasions 0.8%

1 stores

Visual Distribution

Distribution of top 10 Vanuatu store categories (May 2026)
Distribution of categories in Vanuatu e-commerce stores
Category Number of Stores Percentage
Toys & Games 39 32.77%
Health & Beauty 19 15.97%
Electronics & Technology 14 11.76%
Sporting Goods & Outdoor Gear 12 10.08%
Clothing & Accessories 11 9.24%
Food & Beverages 9 7.56%
Arts & Entertainment 4 3.36%
Furniture & Home Decor 4 3.36%
Tools & Hardware 2 1.68%
Gifts & Special Occasions 1 0.84%

Payment Providers Distribution

PayPal stores with 31.8% among AI-verified physical stores (7 stores) , followed by American Express (18.2%) and BitCoin (13.6%) .

Base: 12 AI-verified physical stores with detectable payment providers (9.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.8%

7 stores

4 stores

BitCoin 13.6%

3 stores

3 stores

3 stores

2 stores

Visual Distribution

Distribution of top 10 Vanuatu payment providers (May 2026)
Distribution of payment providers in Vanuatu e-commerce stores
Payment Provider Store Count Market Share
PayPal 7 31.82%
American Express 4 18.18%
BitCoin 3 13.64%
TransferWise 3 13.64%
Stripe Connect 3 13.64%
MasterCard 2 9.09%

Shipping Carriers Distribution

UPS stores with 33.3% among AI-verified physical stores (12 stores) , followed by FedEx (22.2%) and USPS (13.9%) .

Base: 15 AI-verified physical stores with detectable shipping carriers (11.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 33.3%

12 stores

FedEx 22.2%

8 stores

USPS 13.9%

5 stores

4PX 8.3%

3 stores

3 stores

1 stores

DTDC 2.8%

1 stores

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 Vanuatu shipping carriers (May 2026)
Distribution of shipping carriers in Vanuatu e-commerce stores
Shipping Carrier Store Count Market Share
UPS 12 33.33%
FedEx 8 22.22%
USPS 5 13.89%
4PX 3 8.33%
Royal Mail 3 8.33%
Bluedart 1 2.78%
DTDC 1 2.78%
Hermes 1 2.78%
Australia Post 1 2.78%
Delhivery 1 2.78%

Store Launch Timeline

Over the past 12 months, 79 new stores were launched in Vanuatu , with the highest activity in 2026-04 (52 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 65.8%

52 stores launched

2026-03 8.9%

7 stores launched

2026-02 2.5%

2 stores launched

2026-01 2.5%

2 stores launched

2025-12 3.8%

3 stores launched

2025-11 1.3%

1 stores launched

2025-10 1.3%

1 stores launched

2025-09 1.3%

1 stores launched

2025-08 6.3%

5 stores launched

2025-06 5.1%

4 stores launched

2025-05 1.3%

1 stores launched

Monthly Trend

Monthly store launches in Vanuatu (May 2026)
Monthly store launches in Vanuatu over the past 12 months
Month Stores Launched Percentage
2026-04 52 65.82%
2026-03 7 8.86%
2026-02 2 2.53%
2026-01 2 2.53%
2025-12 3 3.80%
2025-11 1 1.27%
2025-10 1 1.27%
2025-09 1 1.27%
2025-08 5 6.33%
2025-06 4 5.06%
2025-05 1 1.27%

Active Stores by Launch Year

Currently, 133 active stores in Vanuatu are tracked in our database , with the most stores launched in 2026 (70 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 52.6%

70 active stores

2025 14.3%

19 active stores

2024 4.5%

6 active stores

2023 3.8%

5 active stores

2022 2.3%

3 active stores

2021 3.0%

4 active stores

2020 3.0%

4 active stores

2019 1.5%

2 active stores

2018 3.0%

4 active stores

2017 1.5%

2 active stores

2016 0.8%

1 active stores

2015 2.3%

3 active stores

2013 1.5%

2 active stores

2012 1.5%

2 active stores

2010 1.5%

2 active stores

Distribution by Launch Year

Active stores in Vanuatu by original launch year (May 2026)
Active stores in Vanuatu by launch year
Launch Year Active Stores Percentage
2026 70 52.63%
2025 19 14.29%
2024 6 4.51%
2023 5 3.76%
2022 3 2.26%
2021 4 3.01%
2020 4 3.01%
2019 2 1.50%
2018 4 3.01%
2017 2 1.50%
2016 1 0.75%
2015 3 2.26%
2013 2 1.50%
2012 2 1.50%
2010 2 1.50%

Social Media Usage

Facebook stores with 33.3% among stores with at least one detectable social profile (37 stores) , followed by Instagram (22.5%) and YouTube (13.5%) .

Base: 39 stores with any detectable social profile (29.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.3%

37 stores

Instagram 22.5%

25 stores

YouTube 13.5%

15 stores

LinkedIn 8.1%

9 stores

X 6.3%

7 stores

TikTok 5.4%

6 stores

Twitter 5.4%

6 stores

Pinterest 4.5%

5 stores

Behance 0.9%

1 stores

Visual Distribution

Distribution of social media platforms in Vanuatu (May 2026)
Distribution of social media platforms in Vanuatu e-commerce stores
Social Platform Store Count Market Share
Facebook 37 33.33%
Instagram 25 22.52%
YouTube 15 13.51%
LinkedIn 9 8.11%
X 7 6.31%
TikTok 6 5.41%
Twitter 6 5.41%
Pinterest 5 4.50%
Behance 1 0.90%

Data Coverage

Field Rows count Coverage
Website 133.0 100.00%
Emails 35.0 26.32%
Phones 51.0 38.35%
Ecommerce platform 133.0 100.00%
Couriers 15.0 11.28%
Payment Providers 12.0 9.02%
Categories 119.0 89.47%
Social Media 39.0 29.32%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Vanuatu e-commerce landscape:

Analyze 133.0 verified e-commerce stores in Vanuatu - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Vanuatu e-commerce.

Filter Vanuatu stores

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Build targeted list

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Find matching merchants

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Vanuatu e-commerce intelligence?

We track 133.0 verified Vanuatu e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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