Guinea E-commerce Market

Explore 476 verified e-commerce stores in the Guinea. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 833 with e-commerce signals. 476 verified as active stores.

Verified stores
476
active stores with physical delivery
Top platform
WooCommerce
140 verified stores
Top payment signal
Orange Money
95 detection occurrences
Top carrier signal
UPS
5 detection occurrences
Top category
Health & Beauty
99 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

E-commerce Platforms Distribution

WooCommerce stores with 29.4% of stores with physical delivery (140 stores) , followed by Custom (29.0%) and Shopify (25.6%) .

Base: 476 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

140 stores

Custom 29.0%

138 stores

Shopify 25.6%

122 stores

42 stores

12 stores

Odoo 1.3%

6 stores

5 stores

3 stores

SureCart, WooCommerce 0.4%

2 stores

Active IT Zone Core 0.2%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in Guinea
Platform Stores with Physical Delivery Percentage
WooCommerce 140 29.41%
Custom 138 28.99%
Shopify 122 25.63%
YouCan 42 8.82%
PrestaShop 12 2.52%
Odoo 6 1.26%
Wix eCommerce 5 1.05%
Magento 3 0.63%
SureCart, WooCommerce 2 0.42%
Active IT Zone Core 1 0.21%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 52.9% share of detected Guinea e-commerce signals (441) , with Custom at 17.3% and Shopify at 15.0% (October 2026) .

Base: 833 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

441 websites

Custom 17.3%

144 websites

Shopify 15.0%

125 websites

42 websites

12 websites

Odoo 0.8%

7 websites

28 websites

4 websites

SureCart, WooCommerce 0.2%

2 websites

Active IT Zone Core 0.1%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in Guinea
Platform Websites with Signals Percentage
WooCommerce 441 52.94%
Custom 144 17.29%
Shopify 125 15.01%
YouCan 42 5.04%
PrestaShop 12 1.44%
Odoo 7 0.84%
Wix eCommerce 28 3.36%
Magento 4 0.48%
SureCart, WooCommerce 2 0.24%
Active IT Zone Core 1 0.12%

Categories Distribution

Health & Beauty stores with 20.8% of all stores (99 stores) , followed by Electronics & Technology (20.2%) and Clothing & Accessories (11.8%) .

Base: 476 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 20.8%

99 stores

Electronics & Technology 20.2%

96 stores

Clothing & Accessories 11.8%

56 stores

Food & Beverages 7.6%

36 stores

Home & Garden 5.9%

28 stores

Tools & Hardware 2.9%

14 stores

Furniture & Home Decor 2.1%

10 stores

Jewelry & Watches 1.9%

9 stores

Sporting Goods & Outdoor Gear 1.9%

9 stores

Baby & Toddler 1.1%

5 stores

Visual Distribution

Distribution of top 10 Guinea store categories (October 2026)
Distribution of categories in Guinea e-commerce stores
Category Number of Stores Percentage
Health & Beauty 99 20.80%
Electronics & Technology 96 20.17%
Clothing & Accessories 56 11.76%
Food & Beverages 36 7.56%
Home & Garden 28 5.88%
Tools & Hardware 14 2.94%
Furniture & Home Decor 10 2.10%
Jewelry & Watches 9 1.89%
Sporting Goods & Outdoor Gear 9 1.89%
Baby & Toddler 5 1.05%

Payment Providers Distribution

Orange Money accounts for 30.8% of displayed detection occurrences (95 occurrences) , followed by PayPal (24.7%) and MTN Mobile Money (14.9%) .

Base: 308 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

95 occurrences

PayPal 24.7%

76 occurrences

46 occurrences

VISA 9.7%

30 occurrences

27 occurrences

15 occurrences

7 occurrences

5 occurrences

Discover 1.6%

5 occurrences

2 occurrences

Visual Distribution

Distribution of top 10 Guinea payment providers (October 2026)
Distribution of payment providers in Guinea e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Orange Money 95 30.84%
PayPal 76 24.68%
MTN Mobile Money 46 14.94%
VISA 30 9.74%
MasterCard 27 8.77%
Stripe 15 4.87%
American Express 7 2.27%
Apple Pay 5 1.62%
Discover 5 1.62%
DinersClub 2 0.65%

Shipping Carriers Distribution

UPS accounts for 55.6% of displayed detection occurrences (5 occurrences) , followed by DHL (22.2%) and Chronopost (11.1%) .

Base: 9 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

UPS 55.6%

5 occurrences

DHL 22.2%

2 occurrences

1 occurrences

FedEx 11.1%

1 occurrences

Visual Distribution

Distribution of top 10 Guinea shipping carriers (October 2026)
Distribution of shipping carriers in Guinea e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 5 55.56%
DHL 2 22.22%
Chronopost 1 11.11%
FedEx 1 11.11%

Store Launch Timeline

Over the past 12 months, 227 new stores were launched in Guinea , with the highest activity in 2026-09 (39 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 17.2%

39 stores launched

2026-08 13.7%

31 stores launched

2026-07 12.8%

29 stores launched

2026-06 10.1%

23 stores launched

2026-05 6.2%

14 stores launched

2026-04 8.4%

19 stores launched

2026-03 7.0%

16 stores launched

2026-02 4.8%

11 stores launched

2026-01 7.5%

17 stores launched

2025-12 4.8%

11 stores launched

2025-11 7.0%

16 stores launched

2025-10 0.4%

1 stores launched

Monthly Trend

Monthly store launches in Guinea (October 2026)
Monthly store launches in Guinea over the past 12 months
Month Stores Launched Percentage
2026-09 39 17.18%
2026-08 31 13.66%
2026-07 29 12.78%
2026-06 23 10.13%
2026-05 14 6.17%
2026-04 19 8.37%
2026-03 16 7.05%
2026-02 11 4.85%
2026-01 17 7.49%
2025-12 11 4.85%
2025-11 16 7.05%
2025-10 1 0.44%

Active Stores by Launch Year

Currently, 473 active stores in Guinea are tracked in our database , with the most stores launched in 2026 (208 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 44.0%

208 active stores

2025 20.3%

96 active stores

2024 8.9%

42 active stores

2023 5.3%

25 active stores

2022 4.4%

21 active stores

2021 5.1%

24 active stores

2020 3.6%

17 active stores

2019 2.1%

10 active stores

2018 2.5%

12 active stores

2017 1.3%

6 active stores

2016 0.2%

1 active stores

2015 0.2%

1 active stores

2014 0.4%

2 active stores

2013 0.8%

4 active stores

2008 0.2%

1 active stores

Distribution by Launch Year

Active stores in Guinea by original launch year (October 2026)
Active stores in Guinea by launch year
Launch Year Active Stores Percentage
2026 208 43.97%
2025 96 20.30%
2024 42 8.88%
2023 25 5.29%
2022 21 4.44%
2021 24 5.07%
2020 17 3.59%
2019 10 2.11%
2018 12 2.54%
2017 6 1.27%
2016 1 0.21%
2015 1 0.21%
2014 2 0.42%
2013 4 0.85%
2008 1 0.21%

Social Media Usage

Facebook accounts for 34.3% of displayed detection occurrences (144 occurrences) , followed by Instagram (21.9%) and TikTok (10.5%) .

Base: 420 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.3%

144 occurrences

Instagram 21.9%

92 occurrences

TikTok 10.5%

44 occurrences

Twitter 9.0%

38 occurrences

LinkedIn 7.9%

33 occurrences

YouTube 5.2%

22 occurrences

Pinterest 4.0%

17 occurrences

X 3.8%

16 occurrences

WhatsApp 3.3%

14 occurrences

Visual Distribution

Distribution of social media platforms in Guinea (October 2026)
Distribution of social media platforms in Guinea e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 144 34.29%
Instagram 92 21.90%
TikTok 44 10.48%
Twitter 38 9.05%
LinkedIn 33 7.86%
YouTube 22 5.24%
Pinterest 17 4.05%
X 16 3.81%
WhatsApp 14 3.33%

Data Coverage

Coverage among active verified stores in this country.

Field Rows count Coverage
Website 476 100.00%
Emails 326 68.49%
Phones 267 56.09%
Ecommerce platform 476 100.00%
Couriers 7 1.47%
Payment Providers 180 37.82%
Categories 380 79.83%
Social Media 162 34.03%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

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  • Periodic index updates
  • Market sizing and segmentation
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Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Guinea e-commerce landscape:

Analyze 476 verified e-commerce stores in Guinea - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store in this country with its payment providers, carriers and size tier as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Guinea e-commerce intelligence?

We track 476 verified Guinea e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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