MTN Mobile Money Payment Provider Usage Database

Explore 3.4k verified e-commerce stores accepting MTN Mobile Money. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 4.8k domains. 3.4k verified as active stores with physical delivery.

· · Next full refresh: May 2026

3.4k verified active stores out of 4.8k detected · 69.8% verification rate

E-commerce Platforms Distribution

Custom leads with 66.3% of stores with physical delivery (2,199 stores) , followed by WooCommerce (26.6%) and Shopify, Haravan (1.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 66.3%

2,199 stores

883 stores

48 stores

47 stores

36 stores

36 stores

13 stores

10 stores

8 stores

8 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in MTN Mobile Money
Platform Stores with Physical Delivery Percentage
Custom 2199 66.31%
WooCommerce 883 26.63%
Shopify, Haravan 48 1.45%
Haravan, Shopify 47 1.42%
Shopify 36 1.09%
Wix eCommerce 36 1.09%
PrestaShop 13 0.39%
Squarespace Commerce 10 0.30%
Magento 8 0.24%
Botble CMS 8 0.24%
YouCan 8 0.24%
Active IT Zone Core 6 0.18%
Stock Manager Advance (SMA) with Shop Module 5 0.15%
OpenCart 5 0.15%
Shoptet 4 0.12%

Categories Distribution

Food & Beverages leads with 37.0% of all stores (1,022 stores) , followed by Health & Beauty (11.7%) and Books & Media (10.1%) .

Base: 2,760 AI-verified stores with physical delivery and detected product categories (81.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Food & Beverages 37.0%

1,022 stores

Health & Beauty 11.7%

323 stores

Books & Media 10.1%

278 stores

Electronics & Technology 9.0%

249 stores

Clothing & Accessories 7.4%

205 stores

Business & Industrial 5.0%

139 stores

Home & Garden 4.9%

135 stores

Gifts & Special Occasions 2.2%

61 stores

Sporting Goods & Outdoor Gear 2.2%

60 stores

Tools & Hardware 2.1%

58 stores

Visual Distribution

Distribution of top 10 MTN Mobile Money store categories (April 2026)
Distribution of categories in MTN Mobile Money e-commerce stores
Category Number of Stores Percentage
Food & Beverages 1022 37.03%
Health & Beauty 323 11.70%
Books & Media 278 10.07%
Electronics & Technology 249 9.02%
Clothing & Accessories 205 7.43%
Business & Industrial 139 5.04%
Home & Garden 135 4.89%
Gifts & Special Occasions 61 2.21%
Sporting Goods & Outdoor Gear 60 2.17%
Tools & Hardware 58 2.10%
Toys & Games 58 2.10%
Jewelry & Watches 54 1.96%
Vehicles & Parts 50 1.81%
Arts & Entertainment 44 1.59%
Furniture & Home Decor 24 0.87%

Shipping Carriers Distribution

Giaohangnhanh leads with 83.6% among AI-verified physical stores (1,744 stores) , followed by UPS (4.0%) and DHL (3.7%) .

Base: 2,204 AI-verified physical stores with detectable shipping carriers (45.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

1,744 stores

UPS 4.0%

84 stores

DHL 3.7%

78 stores

FedEx 1.3%

28 stores

USPS 1.1%

22 stores

21 stores

GLS 0.8%

16 stores

TNT 0.8%

16 stores

13 stores

13 stores

Visual Distribution

Distribution of top 10 MTN Mobile Money shipping carriers (April 2026)
Distribution of shipping carriers in MTN Mobile Money e-commerce stores
Shipping Carrier Store Count Market Share
Giaohangnhanh 1744 83.60%
UPS 84 4.03%
DHL 78 3.74%
FedEx 28 1.34%
USPS 22 1.05%
Hermes 21 1.01%
GLS 16 0.77%
TNT 16 0.77%
Lalamove 13 0.62%
ViettelPost 13 0.62%
La Poste 12 0.58%
DPD 11 0.53%
Shopee Express 10 0.48%
Speedy 9 0.43%
Royal Mail 9 0.43%

Store Launch Timeline

Over the past 12 months, 964 new stores were launched in MTN Mobile Money , with the highest activity in 2026-03 (142 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 14.7%

142 stores launched

2026-02 5.9%

57 stores launched

2026-01 7.6%

73 stores launched

2025-12 7.0%

67 stores launched

2025-11 5.1%

49 stores launched

2025-10 19.3%

186 stores launched

2025-09 6.8%

66 stores launched

2025-08 4.1%

40 stores launched

2025-07 5.9%

57 stores launched

2025-06 3.9%

38 stores launched

2025-05 9.8%

94 stores launched

2025-04 9.9%

95 stores launched

Monthly Trend

Monthly store launches in MTN Mobile Money (April 2026)
Monthly store launches in MTN Mobile Money over the past 12 months
Month Stores Launched Percentage
2026-03 142 14.73%
2026-02 57 5.91%
2026-01 73 7.57%
2025-12 67 6.95%
2025-11 49 5.08%
2025-10 186 19.29%
2025-09 66 6.85%
2025-08 40 4.15%
2025-07 57 5.91%
2025-06 38 3.94%
2025-05 94 9.75%
2025-04 95 9.85%

Active Stores by Launch Year

Currently, 3,373 active stores in MTN Mobile Money are tracked in our database , with the most stores launched in 2026 (276 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 8.2%

276 active stores

2025 49.5%

1,671 active stores

2024 8.0%

271 active stores

2023 5.2%

174 active stores

2022 3.6%

121 active stores

2021 4.2%

141 active stores

2020 4.2%

141 active stores

2019 2.7%

90 active stores

2018 3.0%

100 active stores

2017 2.3%

78 active stores

2016 1.1%

36 active stores

2015 0.9%

30 active stores

2014 0.9%

32 active stores

2013 1.7%

56 active stores

2012 0.8%

26 active stores

Distribution by Launch Year

Active stores in MTN Mobile Money by original launch year (April 2026)
Active stores in MTN Mobile Money by launch year
Launch Year Active Stores Percentage
2026 276 8.18%
2025 1671 49.54%
2024 271 8.03%
2023 174 5.16%
2022 121 3.59%
2021 141 4.18%
2020 141 4.18%
2019 90 2.67%
2018 100 2.96%
2017 78 2.31%
2016 36 1.07%
2015 30 0.89%
2014 32 0.95%
2013 56 1.66%
2012 26 0.77%
2011 24 0.71%
2010 25 0.74%
2009 19 0.56%
2008 13 0.39%
2007 14 0.42%
2006 6 0.18%
2005 6 0.18%
2004 9 0.27%
2003 2 0.06%
2002 4 0.12%
2001 3 0.09%
2000 2 0.06%
1999 1 0.03%
1998 2 0.06%

Social Media Usage

Facebook leads with 33.0% among stores with at least one detectable social profile (1,223 stores) , followed by Instagram (19.6%) and YouTube (13.5%) .

Base: 2,331 stores with any detectable social profile (48.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.0%

1,223 stores

Instagram 19.6%

725 stores

YouTube 13.5%

499 stores

TikTok 12.1%

447 stores

Twitter 6.6%

245 stores

LinkedIn 4.8%

178 stores

X 4.2%

155 stores

Pinterest 4.2%

154 stores

WhatsApp 2.0%

75 stores

Reddit 0.2%

6 stores

Visual Distribution

Distribution of social media platforms in MTN Mobile Money (April 2026)
Distribution of social media platforms in MTN Mobile Money e-commerce stores
Social Platform Store Count Market Share
Facebook 1223 32.99%
Instagram 725 19.56%
YouTube 499 13.46%
TikTok 447 12.06%
Twitter 245 6.61%
LinkedIn 178 4.80%
X 155 4.18%
Pinterest 154 4.15%
WhatsApp 75 2.02%
Reddit 6 0.16%

Geographic Distribution

Vietnam leads with 78.9% (2,403 AI-verified stores) , followed by Ghana (3.8%) and Cameroon (3.3%) .

Base: 3,044 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Vietnam 78.9%

2,403 AI-verified stores

Ghana 3.8%

116 AI-verified stores

100 AI-verified stores

97 AI-verified stores

56 AI-verified stores

52 AI-verified stores

34 AI-verified stores

Benin 0.9%

26 AI-verified stores

24 AI-verified stores

22 AI-verified stores

Visual Distribution

Geographic distribution of stores using MTN Mobile Money (April 2026)
Geographic distribution of stores using MTN Mobile Money
Country AI-Verified Store Count Market Share
Vietnam 2403 78.94%
Ghana 116 3.81%
Cameroon 100 3.29%
United States 97 3.19%
Ivory Coast 56 1.84%
Uganda 52 1.71%
United Kingdom 34 1.12%
Benin 26 0.85%
Rwanda 24 0.79%
France 22 0.72%
Germany 20 0.66%
Japan 15 0.49%
Zambia 12 0.39%
Nigeria 11 0.36%
China 11 0.36%
South Africa 10 0.33%
Nepal 10 0.33%
Taiwan 9 0.30%
Hong Kong 8 0.26%
India 8 0.26%

Data Coverage

Field Rows count Coverage
Website 4.8k 100.00%
Emails 3.6k 73.78%
Phones 638.0 13.18%
Ecommerce platform 4.7k 96.78%
Couriers 2.2k 45.54%
Payment Providers 4.8k 100.00%
Categories 2.9k 59.50%
Social Media 2.3k 48.16%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Analyze Market →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the MTN Mobile Money e-commerce landscape:

Analyze 3.4k verified e-commerce stores on MTN Mobile Money - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across MTN Mobile Money e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the MTN Mobile Money e-commerce intelligence?

We track 3.4k verified MTN Mobile Money e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy