Mouse Flow Technology Adoption in E-commerce

Discover 37.0 e-commerce stores using Mouse Flow. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 62.2% of stores with physical delivery (23 stores) , followed by Shopify (13.5%) and WooCommerce (8.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 62.2%

23 stores

Shopify 13.5%

5 stores

3 stores

2 stores

1 stores

1 stores

1 stores

0 stores

Podia 0.0%

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Mouse Flow
Platform Stores with Physical Delivery Percentage
Custom 23 62.16%
Shopify 5 13.51%
WooCommerce 3 8.11%
Magento 2 5.41%
SAP Commerce Cloud 1 2.70%
BigCommerce 1 2.70%
Salesforce Commerce Cloud 1 2.70%
OpenCart 1 2.70%
PrestaShop 0 0.00%
Podia 0 0.00%
Orckestra 0 0.00%
CS Cart 0 0.00%
EC-CUBE 0 0.00%
Kajabi 0 0.00%
WooCommerce, EasyDigitalDownloads 0 0.00%

All Stores Distribution

Custom holds 33.8% share of all Mouse Flow e-commerce stores (23) , with Shopify at 13.2% and WooCommerce at 22.1% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 33.8%

23 stores

Shopify 13.2%

9 stores

15 stores

5 stores

2 stores

2 stores

1 stores

2 stores

Podia 4.4%

3 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Mouse Flow
Platform Total Stores Percentage
Custom 23 33.82%
Shopify 9 13.24%
WooCommerce 15 22.06%
Magento 5 7.35%
SAP Commerce Cloud 2 2.94%
BigCommerce 2 2.94%
Salesforce Commerce Cloud 1 1.47%
OpenCart 1 1.47%
PrestaShop 2 2.94%
Podia 3 4.41%
Orckestra 1 1.47%
CS Cart 1 1.47%
EC-CUBE 1 1.47%
Kajabi 1 1.47%
WooCommerce, EasyDigitalDownloads 1 1.47%

Categories Distribution

Business & Industrial leads with 28.6% of all stores (6 stores) , followed by Clothing & Accessories (19.0%) and Furniture & Home Decor (14.3%) .

Top 10 Categories

Business & Industrial 28.6%

6 stores

Clothing & Accessories 19.0%

4 stores

Furniture & Home Decor 14.3%

3 stores

Sporting Goods & Outdoor Gear 9.5%

2 stores

Tools & Hardware 4.8%

1 stores

Jewelry & Watches 4.8%

1 stores

Vehicles & Parts 4.8%

1 stores

Food & Beverages 4.8%

1 stores

Gifts & Special Occasions 4.8%

1 stores

Electronics & Technology 4.8%

1 stores

Visual Distribution

Distribution of top 10 Mouse Flow store categories (December 2025)
Distribution of categories in Mouse Flow e-commerce stores
Category Number of Stores Percentage
Business & Industrial 6 28.57%
Clothing & Accessories 4 19.05%
Furniture & Home Decor 3 14.29%
Sporting Goods & Outdoor Gear 2 9.52%
Tools & Hardware 1 4.76%
Jewelry & Watches 1 4.76%
Vehicles & Parts 1 4.76%
Food & Beverages 1 4.76%
Gifts & Special Occasions 1 4.76%
Electronics & Technology 1 4.76%

Payment Providers Distribution

Stripe Connect leads with 50.0% among AI-verified physical stores (6 stores) , followed by Google Pay (16.7%) and American Express (16.7%) .

Base: 12 AI-verified physical stores with detectable payment providers (16.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

6 stores

2 stores

2 stores

VISA 8.3%

1 stores

JCB 8.3%

1 stores

Visual Distribution

Distribution of top 10 Mouse Flow payment providers (December 2025)
Distribution of payment providers in Mouse Flow e-commerce stores
Payment Provider Store Count Market Share
Stripe Connect 6 50.00%
Google Pay 2 16.67%
American Express 2 16.67%
VISA 1 8.33%
JCB 1 8.33%

Shipping Carriers Distribution

UPS leads with 50.0% among AI-verified physical stores (6 stores) , followed by FedEx (25.0%) and USPS (16.7%) .

Base: 9 AI-verified physical stores with detectable shipping carriers (12.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 50.0%

6 stores

FedEx 25.0%

3 stores

USPS 16.7%

2 stores

DHL 8.3%

1 stores

Visual Distribution

Distribution of top 10 Mouse Flow shipping carriers (December 2025)
Distribution of shipping carriers in Mouse Flow e-commerce stores
Shipping Carrier Store Count Market Share
UPS 6 50.00%
FedEx 3 25.00%
USPS 2 16.67%
DHL 1 8.33%

Store Launch Timeline

Over the past 12 months, 4 new stores were launched in Mouse Flow , with the highest activity in 2025-08 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-08 50.0%

2 stores launched

2025-03 25.0%

1 stores launched

2024-12 25.0%

1 stores launched

Monthly Trend

Monthly store launches in Mouse Flow (December 2025)
Monthly store launches in Mouse Flow over the past 12 months
Month Stores Launched Percentage
2025-08 2 50.00%
2025-03 1 25.00%
2024-12 1 25.00%

Active Stores by Launch Year

Currently, 37 active stores in Mouse Flow are tracked in our database , with the most stores launched in 2025 (3 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 8.1%

3 active stores

2024 2.7%

1 active stores

2023 2.7%

1 active stores

2022 32.4%

12 active stores

2021 5.4%

2 active stores

2020 2.7%

1 active stores

2019 2.7%

1 active stores

2018 5.4%

2 active stores

2016 2.7%

1 active stores

2014 2.7%

1 active stores

2013 2.7%

1 active stores

2012 2.7%

1 active stores

2010 2.7%

1 active stores

2009 5.4%

2 active stores

2000 5.4%

2 active stores

Distribution by Launch Year

Active stores in Mouse Flow by original launch year (December 2025)
Active stores in Mouse Flow by launch year
Launch Year Active Stores Percentage
2025 3 8.11%
2024 1 2.70%
2023 1 2.70%
2022 12 32.43%
2021 2 5.41%
2020 1 2.70%
2019 1 2.70%
2018 2 5.41%
2016 1 2.70%
2014 1 2.70%
2013 1 2.70%
2012 1 2.70%
2010 1 2.70%
2009 2 5.41%
2000 2 5.41%
1998 2 5.41%
1997 2 5.41%
1995 1 2.70%

Social Media Usage

Facebook leads with 31.3% among stores with at least one detectable social profile (15 stores) , followed by Instagram (25.0%) and Pinterest (10.4%) .

Base: 30 stores with any detectable social profile (40.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.3%

15 stores

Instagram 25.0%

12 stores

Pinterest 10.4%

5 stores

YouTube 10.4%

5 stores

TikTok 6.3%

3 stores

Twitter 4.2%

2 stores

WhatsApp 4.2%

2 stores

LinkedIn 4.2%

2 stores

X 4.2%

2 stores

Visual Distribution

Distribution of social media platforms in Mouse Flow (December 2025)
Distribution of social media platforms in Mouse Flow e-commerce stores
Social Platform Store Count Market Share
Facebook 15 31.25%
Instagram 12 25.00%
Pinterest 5 10.42%
YouTube 5 10.42%
TikTok 3 6.25%
Twitter 2 4.17%
WhatsApp 2 4.17%
LinkedIn 2 4.17%
X 2 4.17%

Geographic Distribution

United States leads with 20.6% (7 AI-verified stores) , followed by China (11.8%) and Czechia (8.8%) .

Base: 34 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

7 AI-verified stores

China 11.8%

4 AI-verified stores

3 AI-verified stores

3 AI-verified stores

Spain 5.9%

2 AI-verified stores

2 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using Mouse Flow (December 2025)
Geographic distribution of stores using Mouse Flow
Country AI-Verified Store Count Market Share
United States 7 20.59%
China 4 11.76%
Czechia 3 8.82%
Netherlands 3 8.82%
Spain 2 5.88%
Singapore 2 5.88%
Romania 1 2.94%
New Zealand 1 2.94%
Georgia 1 2.94%
Turkey 1 2.94%
Sri Lanka 1 2.94%
Canada 1 2.94%
Hong Kong 1 2.94%
Mexico 1 2.94%
Azerbaijan 1 2.94%
Iran 1 2.94%
Australia 1 2.94%
France 1 2.94%
Lithuania 1 2.94%
Brazil 0 0.00%

Dataset Coverage

Field Rows count Coverage
Website 75.0 100.00%
Emails 29.0 38.67%
Phones 16.0 21.33%
Ecommerce platform 72.0 96.00%
Couriers 9.0 12.00%
Payment Providers 12.0 16.00%
Categories 27.0 36.00%
Social Media 30.0 40.00%

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Frequently Asked Questions

What data is included in the Mouse Flow E-commerce Database?

Our database covers over 37.0 Mouse Flow physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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