Smart Ad Server Technology Adoption in E-commerce

Discover 160.0 verified e-commerce stores using Smart Ad Server. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 269.0 domains. 160.0 verified as active stores with physical delivery.

· · Next full refresh: May 2026

160.0 verified active stores out of 269.0 detected · 59.5% verification rate

E-commerce Platforms Distribution

Magento leads with 44.4% of stores with physical delivery (71 stores) , followed by Custom (26.9%) and Shopify (19.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Magento 44.4%

71 stores

Custom 26.9%

43 stores

Shopify 19.4%

31 stores

4 stores

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Smart Ad Server
Platform Stores with Physical Delivery Percentage
Magento 71 44.38%
Custom 43 26.88%
Shopify 31 19.38%
WooCommerce 4 2.50%
Salesforce Commerce Cloud 4 2.50%
ScanNet Webshop, DanDomain Webshop 3 1.88%
DanDomain Webshop, ScanNet Webshop 3 1.88%
PrestaShop 1 0.63%
Mystore.no 0 0.00%
Squarespace Commerce 0 0.00%
Bagy 0 0.00%
WooCommerce, Stock Manager Advance (SMA) with Shop Module 0 0.00%
C2TI, WooCommerce 0 0.00%
WooCommerce, eTailPet 0 0.00%
C2TI 0 0.00%

Categories Distribution

Clothing & Accessories leads with 42.2% of all stores (62 stores) , followed by Arts & Entertainment (11.6%) and Gifts & Special Occasions (10.9%) .

Base: 147 AI-verified stores with physical delivery and detected product categories (91.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 42.2%

62 stores

Arts & Entertainment 11.6%

17 stores

Gifts & Special Occasions 10.9%

16 stores

Toys & Games 10.2%

15 stores

Food & Beverages 8.8%

13 stores

Health & Beauty 5.4%

8 stores

Sporting Goods & Outdoor Gear 4.8%

7 stores

Business & Industrial 4.1%

6 stores

Books & Media 0.7%

1 stores

Office Supplies 0.7%

1 stores

Visual Distribution

Distribution of top 10 Smart Ad Server store categories (April 2026)
Distribution of categories in Smart Ad Server e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 62 42.18%
Arts & Entertainment 17 11.56%
Gifts & Special Occasions 16 10.88%
Toys & Games 15 10.20%
Food & Beverages 13 8.84%
Health & Beauty 8 5.44%
Sporting Goods & Outdoor Gear 7 4.76%
Business & Industrial 6 4.08%
Books & Media 1 0.68%
Office Supplies 1 0.68%
Vehicles & Parts 1 0.68%

Payment Providers Distribution

American Express leads with 16.7% among AI-verified physical stores (10 stores) , followed by VISA (16.7%) and MasterCard (15.0%) .

Base: 41 AI-verified physical stores with detectable payment providers (15.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

10 stores

VISA 16.7%

10 stores

9 stores

PayPal 15.0%

9 stores

SEPA 8.3%

5 stores

JCB 5.0%

3 stores

2 stores

2 stores

2 stores

2 stores

Visual Distribution

Distribution of top 10 Smart Ad Server payment providers (April 2026)
Distribution of payment providers in Smart Ad Server e-commerce stores
Payment Provider Store Count Market Share
American Express 10 16.67%
VISA 10 16.67%
MasterCard 9 15.00%
PayPal 9 15.00%
SEPA 5 8.33%
JCB 3 5.00%
Apple Pay 2 3.33%
Klarna 2 3.33%
Google Pay 2 3.33%
Amazon Pay 2 3.33%
Stripe Connect 2 3.33%
UnionPay 1 1.67%
PayPro 1 1.67%
Mercado Pago 1 1.67%
Giropay 1 1.67%

Shipping Carriers Distribution

Estes leads with 12.5% among AI-verified physical stores (2 stores) , followed by UPS (12.5%) and DHL (12.5%) .

Base: 22 AI-verified physical stores with detectable shipping carriers (8.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

Estes 12.5%

2 stores

UPS 12.5%

2 stores

DHL 12.5%

2 stores

DSV 6.3%

1 stores

1 stores

1 stores

JNE 6.3%

1 stores

FedEx 6.3%

1 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 Smart Ad Server shipping carriers (April 2026)
Distribution of shipping carriers in Smart Ad Server e-commerce stores
Shipping Carrier Store Count Market Share
Estes 2 12.50%
UPS 2 12.50%
DHL 2 12.50%
DSV 1 6.25%
Royal Mail 1 6.25%
Blue Star 1 6.25%
JNE 1 6.25%
FedEx 1 6.25%
Schenker 1 6.25%
La Poste 1 6.25%
Poste Italiane 1 6.25%
Correos 1 6.25%
TCS 1 6.25%

Store Launch Timeline

Over the past 12 months, 55 new stores were launched in Smart Ad Server , with the highest activity in 2026-03 (13 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 23.6%

13 stores launched

2026-02 16.4%

9 stores launched

2026-01 7.3%

4 stores launched

2025-12 3.6%

2 stores launched

2025-11 9.1%

5 stores launched

2025-10 5.5%

3 stores launched

2025-09 3.6%

2 stores launched

2025-08 10.9%

6 stores launched

2025-07 10.9%

6 stores launched

2025-06 3.6%

2 stores launched

2025-05 3.6%

2 stores launched

2025-04 1.8%

1 stores launched

Monthly Trend

Monthly store launches in Smart Ad Server (April 2026)
Monthly store launches in Smart Ad Server over the past 12 months
Month Stores Launched Percentage
2026-03 13 23.64%
2026-02 9 16.36%
2026-01 4 7.27%
2025-12 2 3.64%
2025-11 5 9.09%
2025-10 3 5.45%
2025-09 2 3.64%
2025-08 6 10.91%
2025-07 6 10.91%
2025-06 2 3.64%
2025-05 2 3.64%
2025-04 1 1.82%

Active Stores by Launch Year

Currently, 159 active stores in Smart Ad Server are tracked in our database , with the most stores launched in 2026 (26 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 16.4%

26 active stores

2025 20.8%

33 active stores

2024 2.5%

4 active stores

2023 10.7%

17 active stores

2022 0.6%

1 active stores

2021 0.6%

1 active stores

2020 7.5%

12 active stores

2019 3.8%

6 active stores

2018 4.4%

7 active stores

2017 3.8%

6 active stores

2015 1.9%

3 active stores

2014 4.4%

7 active stores

2013 5.0%

8 active stores

2012 0.6%

1 active stores

2011 3.1%

5 active stores

Distribution by Launch Year

Active stores in Smart Ad Server by original launch year (April 2026)
Active stores in Smart Ad Server by launch year
Launch Year Active Stores Percentage
2026 26 16.35%
2025 33 20.75%
2024 4 2.52%
2023 17 10.69%
2022 1 0.63%
2021 1 0.63%
2020 12 7.55%
2019 6 3.77%
2018 7 4.40%
2017 6 3.77%
2015 3 1.89%
2014 7 4.40%
2013 8 5.03%
2012 1 0.63%
2011 5 3.14%
2010 1 0.63%
2009 3 1.89%
2007 2 1.26%
2003 4 2.52%
2002 2 1.26%
2001 3 1.89%
2000 1 0.63%
1999 1 0.63%
1998 1 0.63%
1997 2 1.26%
1995 2 1.26%

Social Media Usage

Facebook leads with 31.1% among stores with at least one detectable social profile (144 stores) , followed by Instagram (29.2%) and YouTube (14.0%) .

Base: 240 stores with any detectable social profile (89.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.1%

144 stores

Instagram 29.2%

135 stores

YouTube 14.0%

65 stores

Twitter 11.7%

54 stores

TikTok 8.4%

39 stores

LinkedIn 3.7%

17 stores

Pinterest 1.1%

5 stores

WhatsApp 0.4%

2 stores

Twitch 0.2%

1 stores

X 0.2%

1 stores

Visual Distribution

Distribution of social media platforms in Smart Ad Server (April 2026)
Distribution of social media platforms in Smart Ad Server e-commerce stores
Social Platform Store Count Market Share
Facebook 144 31.10%
Instagram 135 29.16%
YouTube 65 14.04%
Twitter 54 11.66%
TikTok 39 8.42%
LinkedIn 17 3.67%
Pinterest 5 1.08%
WhatsApp 2 0.43%
Twitch 1 0.22%
X 1 0.22%

Geographic Distribution

Indonesia leads with 43.2% (63 AI-verified stores) , followed by United States (12.3%) and Spain (6.8%) .

Base: 146 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

63 AI-verified stores

18 AI-verified stores

Spain 6.8%

10 AI-verified stores

9 AI-verified stores

Italy 5.5%

8 AI-verified stores

7 AI-verified stores

5 AI-verified stores

4 AI-verified stores

4 AI-verified stores

3 AI-verified stores

Visual Distribution

Geographic distribution of stores using Smart Ad Server (April 2026)
Geographic distribution of stores using Smart Ad Server
Country AI-Verified Store Count Market Share
Indonesia 63 43.15%
United States 18 12.33%
Spain 10 6.85%
France 9 6.16%
Italy 8 5.48%
Germany 7 4.79%
Mexico 5 3.42%
Denmark 4 2.74%
United Kingdom 4 2.74%
Poland 3 2.05%
Sweden 3 2.05%
Portugal 2 1.37%
Brazil 2 1.37%
India 2 1.37%
Finland 1 0.68%
Ireland 1 0.68%
Austria 1 0.68%
Czechia 1 0.68%
Hungary 1 0.68%
Romania 1 0.68%

Data Coverage

Field Rows count Coverage
Website 269.0 100.00%
Emails 65.0 24.16%
Phones 60.0 22.30%
Ecommerce platform 262.0 97.40%
Couriers 22.0 8.18%
Payment Providers 41.0 15.24%
Categories 150.0 55.76%
Social Media 240.0 89.22%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
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Market Intelligence

Understand the Smart Ad Server e-commerce landscape:

Analyze 160.0 verified e-commerce stores on Smart Ad Server - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Smart Ad Server e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Smart Ad Server e-commerce intelligence?

We track 160.0 verified Smart Ad Server e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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