Smart Ad Server Technology Adoption in E-commerce
Discover 143 verified e-commerce stores using Smart Ad Server. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 235 domains. 143 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
143 verified active stores out of 235 detected · 60.9% verification rate
E-commerce Platforms Distribution
Magento stores with 36.4% of stores with physical delivery (52 stores) , followed by Custom (31.5%) and Shopify (22.4%) .
Base: 143 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
52 stores
45 stores
32 stores
4 stores
4 stores
3 stores
2 stores
1 stores
0 stores
0 stores
Visual Distribution
52 stores
45 stores
32 stores
4 stores
4 stores
3 stores
2 stores
1 stores
0 stores
0 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Magento | 52 | 36.36% |
| Custom | 45 | 31.47% |
| Shopify | 32 | 22.38% |
| Salesforce Commerce Cloud | 4 | 2.80% |
| ScanNet Webshop, DanDomain Webshop | 4 | 2.80% |
| WooCommerce | 3 | 2.10% |
| DanDomain Webshop, ScanNet Webshop | 2 | 1.40% |
| PrestaShop | 1 | 0.70% |
| Squarespace Commerce | 0 | 0.00% |
| C2TI | 0 | 0.00% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Magento holds 28.9% share of detected Smart Ad Server e-commerce signals (68) , with Custom at 19.1% and Shopify at 14.0% (May 2026) .
Base: 235 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
68 websites
45 websites
33 websites
4 websites
4 websites
50 websites
2 websites
1 websites
3 websites
1 websites
Visual Distribution
68 websites
45 websites
33 websites
4 websites
4 websites
50 websites
2 websites
1 websites
3 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Magento | 68 | 28.94% |
| Custom | 45 | 19.15% |
| Shopify | 33 | 14.04% |
| Salesforce Commerce Cloud | 4 | 1.70% |
| ScanNet Webshop, DanDomain Webshop | 4 | 1.70% |
| WooCommerce | 50 | 21.28% |
| DanDomain Webshop, ScanNet Webshop | 2 | 0.85% |
| PrestaShop | 1 | 0.43% |
| Squarespace Commerce | 3 | 1.28% |
| C2TI | 1 | 0.43% |
Categories Distribution
Clothing & Accessories stores with 35.0% of all stores (50 stores) , followed by Gifts & Special Occasions (11.9%) and Arts & Entertainment (11.9%) .
Base: 143 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
50 stores
17 stores
17 stores
15 stores
12 stores
8 stores
6 stores
4 stores
1 stores
1 stores
Visual Distribution
50 stores
17 stores
17 stores
15 stores
12 stores
8 stores
6 stores
4 stores
1 stores
1 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 50 | 34.97% |
| Gifts & Special Occasions | 17 | 11.89% |
| Arts & Entertainment | 17 | 11.89% |
| Toys & Games | 15 | 10.49% |
| Food & Beverages | 12 | 8.39% |
| Health & Beauty | 8 | 5.59% |
| Business & Industrial | 6 | 4.20% |
| Sporting Goods & Outdoor Gear | 4 | 2.80% |
| Vehicles & Parts | 1 | 0.70% |
| Books & Media | 1 | 0.70% |
Payment Providers Distribution
VISA accounts for 18.8% of displayed detection occurrences (13 occurrences) , followed by PayPal (17.4%) and MasterCard (17.4%) .
Base: 69 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
13 occurrences
12 occurrences
12 occurrences
10 occurrences
8 occurrences
5 occurrences
3 occurrences
2 occurrences
2 occurrences
2 occurrences
Visual Distribution
13 occurrences
12 occurrences
12 occurrences
10 occurrences
8 occurrences
5 occurrences
3 occurrences
2 occurrences
2 occurrences
2 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| VISA | 13 | 18.84% |
| PayPal | 12 | 17.39% |
| MasterCard | 12 | 17.39% |
| American Express | 10 | 14.49% |
| SEPA | 8 | 11.59% |
| Klarna | 5 | 7.25% |
| JCB | 3 | 4.35% |
| Google Pay | 2 | 2.90% |
| Amazon Pay | 2 | 2.90% |
| Stripe Connect | 2 | 2.90% |
Shipping Carriers Distribution
UPS accounts for 13.3% of displayed detection occurrences (2 occurrences) , followed by La Poste (13.3%) and Correos (13.3%) .
Base: 15 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
2 occurrences
2 occurrences
2 occurrences
2 occurrences
2 occurrences
1 occurrences
1 occurrences
1 occurrences
1 occurrences
1 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 2 | 13.33% |
| La Poste | 2 | 13.33% |
| Correos | 2 | 13.33% |
| DHL | 2 | 13.33% |
| Estes | 2 | 13.33% |
| Schenker | 1 | 6.67% |
| Poste Italiane | 1 | 6.67% |
| DSV | 1 | 6.67% |
| Blue Star | 1 | 6.67% |
| FedEx | 1 | 6.67% |
Store Launch Timeline
Over the past 12 months, 37 new stores were launched in Smart Ad Server , with the highest activity in 2026-03 (10 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
10 stores launched
2 stores launched
3 stores launched
1 stores launched
4 stores launched
2 stores launched
2 stores launched
5 stores launched
6 stores launched
2 stores launched
Monthly Trend
27.0% of last 12 months
5.4% of last 12 months
8.1% of last 12 months
2.7% of last 12 months
10.8% of last 12 months
5.4% of last 12 months
5.4% of last 12 months
13.5% of last 12 months
16.2% of last 12 months
5.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 10 | 27.03% |
| 2026-02 | 2 | 5.41% |
| 2026-01 | 3 | 8.11% |
| 2025-12 | 1 | 2.70% |
| 2025-11 | 4 | 10.81% |
| 2025-10 | 2 | 5.41% |
| 2025-09 | 2 | 5.41% |
| 2025-08 | 5 | 13.51% |
| 2025-07 | 6 | 16.22% |
| 2025-05 | 2 | 5.41% |
Active Stores by Launch Year
Currently, 142 active stores in Smart Ad Server are tracked in our database , with the most stores launched in 2026 (15 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
15 active stores
26 active stores
5 active stores
18 active stores
1 active stores
1 active stores
11 active stores
6 active stores
7 active stores
4 active stores
2 active stores
3 active stores
8 active stores
7 active stores
1 active stores
Distribution by Launch Year
10.6% of tracked active stores
18.3% of tracked active stores
3.5% of tracked active stores
12.7% of tracked active stores
0.7% of tracked active stores
0.7% of tracked active stores
7.7% of tracked active stores
4.2% of tracked active stores
4.9% of tracked active stores
2.8% of tracked active stores
1.4% of tracked active stores
2.1% of tracked active stores
5.6% of tracked active stores
4.9% of tracked active stores
0.7% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 15 | 10.56% |
| 2025 | 26 | 18.31% |
| 2024 | 5 | 3.52% |
| 2023 | 18 | 12.68% |
| 2022 | 1 | 0.70% |
| 2021 | 1 | 0.70% |
| 2020 | 11 | 7.75% |
| 2019 | 6 | 4.23% |
| 2018 | 7 | 4.93% |
| 2017 | 4 | 2.82% |
| 2016 | 2 | 1.41% |
| 2015 | 3 | 2.11% |
| 2014 | 8 | 5.63% |
| 2013 | 7 | 4.93% |
| 2012 | 1 | 0.70% |
Geographic Distribution
Indonesia stores with 32.9% (47 active verified stores) , followed by United States (11.9%) and France (7.7%) .
Base: 143 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
47 active verified stores
17 active verified stores
11 active verified stores
10 active verified stores
8 active verified stores
7 active verified stores
5 active verified stores
4 active verified stores
3 active verified stores
3 active verified stores
Visual Distribution
47 active verified stores
17 active verified stores
11 active verified stores
10 active verified stores
8 active verified stores
7 active verified stores
5 active verified stores
4 active verified stores
3 active verified stores
3 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Indonesia | 47 | 32.87% |
| United States | 17 | 11.89% |
| France | 11 | 7.69% |
| Spain | 10 | 6.99% |
| Italy | 8 | 5.59% |
| Germany | 7 | 4.90% |
| Mexico | 5 | 3.50% |
| Denmark | 4 | 2.80% |
| United Kingdom | 3 | 2.10% |
| India | 3 | 2.10% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify - Toys & Games
Salesforce Commerce Cloud - Food & Beverages
Custom
Custom - Vehicles & Parts
Shopify - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 235 | 100.00% |
| Emails | 65 | 27.66% |
| Phones | 80 | 34.04% |
| Ecommerce platform | 229 | 97.45% |
| Couriers | 19 | 8.09% |
| Payment Providers | 42 | 17.87% |
| Categories | 133 | 56.60% |
| Social Media | 214 | 91.06% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Smart Ad Server e-commerce landscape:
Analyze 143 verified e-commerce stores on Smart Ad Server - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Smart Ad Server e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Smart Ad Server e-commerce intelligence?
-
We track 143 verified Smart Ad Server e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 29.8% of displayed detection occurrences (127 occurrences) , followed by Instagram (27.9%) and YouTube (15.0%) .
Base: 426 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
127 occurrences
119 occurrences
64 occurrences
52 occurrences
38 occurrences
18 occurrences
4 occurrences
2 occurrences
1 occurrences
1 occurrences
Visual Distribution
127 occurrences
119 occurrences
64 occurrences
52 occurrences
38 occurrences
18 occurrences
4 occurrences
2 occurrences
1 occurrences
1 occurrences