Shopify Technology Adoption in E-commerce
Discover 2.9m e-commerce stores using Shopify. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Shopify leads with 99.9% of stores with physical delivery (2,926,329 stores) , followed by Zoorix, Shopify (0.0%) and Shopify, Zoorix (0.0%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
2,926,329 stores
1,099 stores
1,065 stores
488 stores
465 stores
293 stores
256 stores
124 stores
124 stores
98 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 2926329 | 99.85% |
| Zoorix, Shopify | 1099 | 0.04% |
| Shopify, Zoorix | 1065 | 0.04% |
| Haravan, Shopify | 488 | 0.02% |
| Shopify, Haravan | 465 | 0.02% |
| WooCommerce, Shopify | 293 | 0.01% |
| Shopify, WooCommerce | 256 | 0.01% |
| BinderPOS, Shopify | 124 | 0.00% |
| Shopify, BinderPOS | 124 | 0.00% |
| BigCommerce, Shopify | 98 | 0.00% |
| Shopify, BigCommerce | 86 | 0.00% |
| Shopify, Magento | 76 | 0.00% |
| TargetBay, Shopify | 73 | 0.00% |
| Magento, Shopify | 68 | 0.00% |
| Shopify, UpsellPlus | 64 | 0.00% |
All Stores Distribution
Shopify holds 99.8% share of all Shopify e-commerce stores (3,306,992) , with Zoorix, Shopify at 0.0% and Shopify, Zoorix at 0.0% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
3,306,992 stores
1,151 stores
1,127 stores
621 stores
611 stores
367 stores
329 stores
130 stores
127 stores
120 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 3306992 | 99.85% |
| Zoorix, Shopify | 1151 | 0.03% |
| Shopify, Zoorix | 1127 | 0.03% |
| Haravan, Shopify | 621 | 0.02% |
| Shopify, Haravan | 611 | 0.02% |
| WooCommerce, Shopify | 367 | 0.01% |
| Shopify, WooCommerce | 329 | 0.01% |
| BinderPOS, Shopify | 130 | 0.00% |
| Shopify, BinderPOS | 127 | 0.00% |
| BigCommerce, Shopify | 120 | 0.00% |
| Shopify, BigCommerce | 102 | 0.00% |
| Shopify, Magento | 118 | 0.00% |
| TargetBay, Shopify | 74 | 0.00% |
| Magento, Shopify | 101 | 0.00% |
| Shopify, UpsellPlus | 69 | 0.00% |
Categories Distribution
Clothing & Accessories leads with 32.5% of all stores (683,551 stores) , followed by Health & Beauty (19.3%) and Jewelry & Watches (8.0%) .
Top 10 Categories
683,551 stores
405,680 stores
169,397 stores
161,311 stores
111,365 stores
107,017 stores
73,654 stores
70,282 stores
68,192 stores
60,341 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 683551 | 32.47% |
| Health & Beauty | 405680 | 19.27% |
| Jewelry & Watches | 169397 | 8.05% |
| Food & Beverages | 161311 | 7.66% |
| Electronics & Technology | 111365 | 5.29% |
| Home & Garden | 107017 | 5.08% |
| Arts & Entertainment | 73654 | 3.50% |
| Furniture & Home Decor | 70282 | 3.34% |
| Gifts & Special Occasions | 68192 | 3.24% |
| Sporting Goods & Outdoor Gear | 60341 | 2.87% |
| Pets & Pet Supplies | 59012 | 2.80% |
| Vehicles & Parts | 43067 | 2.05% |
| Toys & Games | 38641 | 1.84% |
| Baby & Toddler | 30692 | 1.46% |
| Tools & Hardware | 23268 | 1.11% |
Payment Providers Distribution
PayPal leads with 24.4% among AI-verified physical stores (200,968 stores) , followed by American Express (15.6%) and MasterCard (10.9%) .
Base: 447,879 AI-verified physical stores with detectable payment providers (13.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
200,968 stores
127,865 stores
89,474 stores
80,983 stores
78,424 stores
65,485 stores
63,746 stores
32,621 stores
16,499 stores
15,316 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 200968 | 24.44% |
| American Express | 127865 | 15.55% |
| MasterCard | 89474 | 10.88% |
| Stripe Connect | 80983 | 9.85% |
| Apple Pay | 78424 | 9.54% |
| Klarna | 65485 | 7.96% |
| Google Pay | 63746 | 7.75% |
| VISA | 32621 | 3.97% |
| Bolt | 16499 | 2.01% |
| Amazon Pay | 15316 | 1.86% |
| JCB | 14492 | 1.76% |
| Bancontact | 12003 | 1.46% |
| Paddle | 9946 | 1.21% |
| iDEAL | 7513 | 0.91% |
| Mercado Pago | 6939 | 0.84% |
Shipping Carriers Distribution
USPS leads with 20.7% among AI-verified physical stores (127,076 stores) , followed by UPS (19.6%) and DHL (17.4%) .
Base: 439,302 AI-verified physical stores with detectable shipping carriers (13.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
127,076 stores
120,063 stores
106,516 stores
74,172 stores
34,336 stores
28,400 stores
25,155 stores
18,314 stores
15,611 stores
13,554 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 127076 | 20.71% |
| UPS | 120063 | 19.57% |
| DHL | 106516 | 17.36% |
| FedEx | 74172 | 12.09% |
| Royal Mail | 34336 | 5.60% |
| DPD | 28400 | 4.63% |
| Australia Post | 25155 | 4.10% |
| GLS | 18314 | 2.98% |
| Canada Post | 15611 | 2.54% |
| Colissimo | 13554 | 2.21% |
| Correios | 12394 | 2.02% |
| PostNL | 10345 | 1.69% |
| Hermes | 10101 | 1.65% |
| Estes | 8824 | 1.44% |
| La Poste | 8702 | 1.42% |
Store Launch Timeline
Over the past 12 months, 1,011,763 new stores were launched in Shopify , with the highest activity in 2025-11 (90,221 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
90,221 stores launched
97,722 stores launched
102,126 stores launched
105,437 stores launched
110,490 stores launched
90,619 stores launched
97,651 stores launched
84,307 stores launched
84,655 stores launched
64,073 stores launched
59,851 stores launched
24,611 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 90221 | 8.92% |
| 2025-10 | 97722 | 9.66% |
| 2025-09 | 102126 | 10.09% |
| 2025-08 | 105437 | 10.42% |
| 2025-07 | 110490 | 10.92% |
| 2025-06 | 90619 | 8.96% |
| 2025-05 | 97651 | 9.65% |
| 2025-04 | 84307 | 8.33% |
| 2025-03 | 84655 | 8.37% |
| 2025-02 | 64073 | 6.33% |
| 2025-01 | 59851 | 5.92% |
| 2024-12 | 24611 | 2.43% |
Active Stores by Launch Year
Currently, 2,871,494 active stores in Shopify are tracked in our database , with the most stores launched in 2025 (987,792 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
987,792 active stores
372,629 active stores
246,210 active stores
183,287 active stores
189,247 active stores
177,478 active stores
105,729 active stores
107,755 active stores
84,952 active stores
46,465 active stores
41,034 active stores
43,265 active stores
54,857 active stores
28,786 active stores
33,505 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 987792 | 34.40% |
| 2024 | 372629 | 12.98% |
| 2023 | 246210 | 8.57% |
| 2022 | 183287 | 6.38% |
| 2021 | 189247 | 6.59% |
| 2020 | 177478 | 6.18% |
| 2019 | 105729 | 3.68% |
| 2018 | 107755 | 3.75% |
| 2017 | 84952 | 2.96% |
| 2016 | 46465 | 1.62% |
| 2015 | 41034 | 1.43% |
| 2014 | 43265 | 1.51% |
| 2013 | 54857 | 1.91% |
| 2012 | 28786 | 1.00% |
| 2011 | 33505 | 1.17% |
| 2010 | 23358 | 0.81% |
| 2009 | 20212 | 0.70% |
| 2008 | 16436 | 0.57% |
| 2007 | 14876 | 0.52% |
| 2006 | 11181 | 0.39% |
| 2005 | 10288 | 0.36% |
| 2004 | 14923 | 0.52% |
| 2003 | 10936 | 0.38% |
| 2002 | 9533 | 0.33% |
| 2001 | 11326 | 0.39% |
| 2000 | 8182 | 0.28% |
| 1999 | 7130 | 0.25% |
| 1998 | 4768 | 0.17% |
| 1997 | 2758 | 0.10% |
| 1996 | 2045 | 0.07% |
| 1995 | 551 | 0.02% |
Geographic Distribution
United States leads with 43.8% (1,083,263 AI-verified stores) , followed by United Kingdom (9.2%) and India (5.6%) .
Base: 2,471,402 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
1,083,263 AI-verified stores
226,348 AI-verified stores
138,468 AI-verified stores
136,976 AI-verified stores
131,946 AI-verified stores
114,263 AI-verified stores
91,084 AI-verified stores
66,438 AI-verified stores
60,755 AI-verified stores
59,536 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 1083263 | 43.83% |
| United Kingdom | 226348 | 9.16% |
| India | 138468 | 5.60% |
| Canada | 136976 | 5.54% |
| Australia | 131946 | 5.34% |
| France | 114263 | 4.62% |
| Germany | 91084 | 3.69% |
| Netherlands | 66438 | 2.69% |
| Spain | 60755 | 2.46% |
| Pakistan | 59536 | 2.41% |
| Italy | 57695 | 2.33% |
| Brazil | 46965 | 1.90% |
| Mexico | 39612 | 1.60% |
| Colombia | 39392 | 1.59% |
| Japan | 38938 | 1.58% |
| China | 31770 | 1.29% |
| Hong Kong | 31709 | 1.28% |
| United Arab Emirates | 26635 | 1.08% |
| Sweden | 25390 | 1.03% |
| Chile | 24219 | 0.98% |
Featured Stores
Discover the strongest performers and newest entrants in Shopify's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify — Health & Beauty
Shopify — Electronics & Technology
Shopify — Electronics & Technology
Shopify
Shopify — Vehicles & Parts
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 3.3m | 100.00% |
| Emails | 1.6m | 46.79% |
| Phones | 324.3k | 9.79% |
| Ecommerce platform | 3.3m | 100.00% |
| Couriers | 439.3k | 13.26% |
| Payment Providers | 447.9k | 13.52% |
| Categories | 2.3m | 69.16% |
| Social Media | 2.0m | 58.87% |
Starter Package
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Maximize Your ROI
Use our detailed Shopify E-commerce Database to:
Gain actionable insights into 2.9m physical stores in Shopify.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Shopify online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
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Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
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Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Shopify E-commerce Database?
-
Our database covers over 2.9m Shopify physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 34.6% among stores with at least one detectable social profile (1,590,163 stores) , followed by Facebook (26.6%) and TikTok (12.3%) .
Base: 1,950,318 stores with any detectable social profile (58.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,590,163 stores
1,225,661 stores
567,945 stores
438,208 stores
291,680 stores
274,896 stores
80,333 stores
78,780 stores
41,436 stores
11,223 stores
Visual Distribution