Jetpack Technology Adoption in E-commerce
Discover 246.4k verified e-commerce stores using Jetpack. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 515.1k domains. 246.4k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
246.4k verified active stores out of 515.1k detected · 47.8% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 99.2% of stores with physical delivery (244,415 stores) , followed by Custom (0.6%) and Welcart (0.1%) .
Base: 246,449 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
244,415 stores
1,532 stores
186 stores
44 stores
39 stores
17 stores
13 stores
10 stores
9 stores
9 stores
Visual Distribution
244,415 stores
1,532 stores
186 stores
44 stores
39 stores
17 stores
13 stores
10 stores
9 stores
9 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 244415 | 99.17% |
| Custom | 1532 | 0.62% |
| Welcart | 186 | 0.08% |
| Shopify, WooCommerce | 44 | 0.02% |
| WooCommerce, Shopify | 39 | 0.02% |
| Ideasoft, WooCommerce | 17 | 0.01% |
| WooCommerce, Ideasoft | 13 | 0.01% |
| Magento, WooCommerce | 10 | 0.00% |
| Commerce7 | 9 | 0.00% |
| WooCommerce, Magento | 9 | 0.00% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 99.3% share of detected Jetpack e-commerce signals (511,463) , with Custom at 0.3% and Welcart at 0.1% (June 2026) .
Base: 515,056 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
511,463 websites
1,532 websites
375 websites
68 websites
71 websites
18 websites
17 websites
33 websites
31 websites
46 websites
Visual Distribution
511,463 websites
1,532 websites
375 websites
68 websites
71 websites
18 websites
17 websites
33 websites
31 websites
46 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 511463 | 99.30% |
| Custom | 1532 | 0.30% |
| Welcart | 375 | 0.07% |
| Shopify, WooCommerce | 68 | 0.01% |
| WooCommerce, Shopify | 71 | 0.01% |
| Ideasoft, WooCommerce | 18 | 0.00% |
| WooCommerce, Ideasoft | 17 | 0.00% |
| Magento, WooCommerce | 33 | 0.01% |
| Commerce7 | 31 | 0.01% |
| WooCommerce, Magento | 46 | 0.01% |
Categories Distribution
Health & Beauty stores with 15.3% of all stores (37,636 stores) , followed by Clothing & Accessories (13.7%) and Food & Beverages (11.9%) .
Base: 246,449 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
37,636 stores
33,652 stores
29,229 stores
15,875 stores
14,807 stores
12,079 stores
11,453 stores
10,352 stores
9,754 stores
8,735 stores
Visual Distribution
37,636 stores
33,652 stores
29,229 stores
15,875 stores
14,807 stores
12,079 stores
11,453 stores
10,352 stores
9,754 stores
8,735 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 37636 | 15.27% |
| Clothing & Accessories | 33652 | 13.65% |
| Food & Beverages | 29229 | 11.86% |
| Sporting Goods & Outdoor Gear | 15875 | 6.44% |
| Arts & Entertainment | 14807 | 6.01% |
| Home & Garden | 12079 | 4.90% |
| Electronics & Technology | 11453 | 4.65% |
| Toys & Games | 10352 | 4.20% |
| Gifts & Special Occasions | 9754 | 3.96% |
| Jewelry & Watches | 8735 | 3.54% |
Payment Providers Distribution
PayPal accounts for 31.6% of displayed detection occurrences (29,954 occurrences) , followed by Stripe Connect (17.3%) and MasterCard (14.2%) .
Base: 94,751 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
29,954 occurrences
16,383 occurrences
13,477 occurrences
9,564 occurrences
6,620 occurrences
5,441 occurrences
5,313 occurrences
3,905 occurrences
2,346 occurrences
1,748 occurrences
Visual Distribution
29,954 occurrences
16,383 occurrences
13,477 occurrences
9,564 occurrences
6,620 occurrences
5,441 occurrences
5,313 occurrences
3,905 occurrences
2,346 occurrences
1,748 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 29954 | 31.61% |
| Stripe Connect | 16383 | 17.29% |
| MasterCard | 13477 | 14.22% |
| American Express | 9564 | 10.09% |
| Apple Pay | 6620 | 6.99% |
| Klarna | 5441 | 5.74% |
| Google Pay | 5313 | 5.61% |
| VISA | 3905 | 4.12% |
| Bolt | 2346 | 2.48% |
| BitCoin | 1748 | 1.84% |
Shipping Carriers Distribution
UPS accounts for 20.2% of displayed detection occurrences (9,837 occurrences) , followed by DHL (19.4%) and USPS (16.0%) .
Base: 48,798 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
9,837 occurrences
9,443 occurrences
7,792 occurrences
5,667 occurrences
3,927 occurrences
2,917 occurrences
2,803 occurrences
2,501 occurrences
2,038 occurrences
1,873 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 9837 | 20.16% |
| DHL | 9443 | 19.35% |
| USPS | 7792 | 15.97% |
| FedEx | 5667 | 11.61% |
| DPD | 3927 | 8.05% |
| GLS | 2917 | 5.98% |
| Royal Mail | 2803 | 5.74% |
| Colissimo | 2501 | 5.13% |
| PostNL | 2038 | 4.18% |
| La Poste | 1873 | 3.84% |
Store Launch Timeline
Over the past 12 months, 51,228 new stores were launched in Jetpack , with the highest activity in 2026-05 (3,385 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,385 stores launched
4,488 stores launched
4,357 stores launched
3,979 stores launched
4,967 stores launched
4,574 stores launched
5,125 stores launched
5,105 stores launched
4,447 stores launched
4,063 stores launched
4,860 stores launched
1,878 stores launched
Monthly Trend
6.6% of last 12 months
8.8% of last 12 months
8.5% of last 12 months
7.8% of last 12 months
9.7% of last 12 months
8.9% of last 12 months
10.0% of last 12 months
10.0% of last 12 months
8.7% of last 12 months
7.9% of last 12 months
9.5% of last 12 months
3.7% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 3385 | 6.61% |
| 2026-04 | 4488 | 8.76% |
| 2026-03 | 4357 | 8.51% |
| 2026-02 | 3979 | 7.77% |
| 2026-01 | 4967 | 9.70% |
| 2025-12 | 4574 | 8.93% |
| 2025-11 | 5125 | 10.00% |
| 2025-10 | 5105 | 9.97% |
| 2025-09 | 4447 | 8.68% |
| 2025-08 | 4063 | 7.93% |
| 2025-07 | 4860 | 9.49% |
| 2025-06 | 1878 | 3.67% |
Active Stores by Launch Year
Currently, 246,155 active stores in Jetpack are tracked in our database , with the most stores launched in 2026 (21,366 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
21,366 active stores
44,367 active stores
25,112 active stores
22,714 active stores
18,462 active stores
19,161 active stores
18,796 active stores
11,831 active stores
12,466 active stores
8,928 active stores
4,835 active stores
4,073 active stores
4,124 active stores
5,379 active stores
3,089 active stores
Distribution by Launch Year
8.7% of tracked active stores
18.0% of tracked active stores
10.2% of tracked active stores
9.2% of tracked active stores
7.5% of tracked active stores
7.8% of tracked active stores
7.6% of tracked active stores
4.8% of tracked active stores
5.1% of tracked active stores
3.6% of tracked active stores
2.0% of tracked active stores
1.7% of tracked active stores
1.7% of tracked active stores
2.2% of tracked active stores
1.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 21366 | 8.68% |
| 2025 | 44367 | 18.02% |
| 2024 | 25112 | 10.20% |
| 2023 | 22714 | 9.23% |
| 2022 | 18462 | 7.50% |
| 2021 | 19161 | 7.78% |
| 2020 | 18796 | 7.64% |
| 2019 | 11831 | 4.81% |
| 2018 | 12466 | 5.06% |
| 2017 | 8928 | 3.63% |
| 2016 | 4835 | 1.96% |
| 2015 | 4073 | 1.65% |
| 2014 | 4124 | 1.68% |
| 2013 | 5379 | 2.19% |
| 2012 | 3089 | 1.25% |
Geographic Distribution
United States stores with 19.5% (48,049 active verified stores) , followed by United Kingdom (5.4%) and France (4.8%) .
Base: 246,449 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
48,049 active verified stores
13,236 active verified stores
11,732 active verified stores
10,397 active verified stores
8,767 active verified stores
8,272 active verified stores
7,872 active verified stores
7,346 active verified stores
5,527 active verified stores
5,291 active verified stores
Visual Distribution
48,049 active verified stores
13,236 active verified stores
11,732 active verified stores
10,397 active verified stores
8,767 active verified stores
8,272 active verified stores
7,872 active verified stores
7,346 active verified stores
5,527 active verified stores
5,291 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 48049 | 19.50% |
| United Kingdom | 13236 | 5.37% |
| France | 11732 | 4.76% |
| India | 10397 | 4.22% |
| Italy | 8767 | 3.56% |
| Germany | 8272 | 3.36% |
| Netherlands | 7872 | 3.19% |
| Spain | 7346 | 2.98% |
| Canada | 5527 | 2.24% |
| Australia | 5291 | 2.15% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Jewelry & Watches
WooCommerce - Food & Beverages
WooCommerce - Home & Garden
WooCommerce
WooCommerce - Arts & Entertainment
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Arts & Entertainment
WooCommerce - Health & Beauty
WooCommerce
WooCommerce - Health & Beauty
WooCommerce - Tools & Hardware
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 515.1k | 100.00% |
| Emails | 308k | 59.79% |
| Phones | 189k | 36.69% |
| Ecommerce platform | 514.5k | 99.89% |
| Couriers | 58.3k | 11.31% |
| Payment Providers | 90.5k | 17.58% |
| Categories | 238.3k | 46.26% |
| Social Media | 339.7k | 65.96% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Jetpack e-commerce landscape:
Analyze 246.4k verified e-commerce stores on Jetpack - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Jetpack e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Jetpack e-commerce intelligence?
-
We track 246.4k verified Jetpack e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 30.9% of displayed detection occurrences (126,664 occurrences) , followed by Instagram (30.8%) and YouTube (8.3%) .
Base: 409,721 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
126,664 occurrences
125,996 occurrences
33,822 occurrences
26,784 occurrences
21,995 occurrences
20,305 occurrences
19,777 occurrences
19,633 occurrences
14,107 occurrences
638 occurrences
Visual Distribution
126,664 occurrences
125,996 occurrences
33,822 occurrences
26,784 occurrences
21,995 occurrences
20,305 occurrences
19,777 occurrences
19,633 occurrences
14,107 occurrences
638 occurrences