Attentive Technology Adoption in E-commerce

Discover 5.5k verified e-commerce stores using Attentive. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 5.9k domains. 5.5k verified as active stores with physical delivery.

Verified stores
5.5k
active stores with physical delivery
Top country
United States
4,389 verified stores
Top payment signal
American Express
211 detection occurrences
Top carrier signal
USPS
341 detection occurrences
Top category
Clothing & Accessories
1,375 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

5.5k verified active stores out of 5.9k detected · 93.9% verification rate

E-commerce Platforms Distribution

Shopify stores with 84.2% of stores with physical delivery (4,631 stores) , followed by BigCommerce (4.8%) and Custom (3.5%) .

Base: 5,500 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 84.2%

4,631 stores

263 stores

193 stores

Musictoday 2.6%

141 stores

94 stores

41 stores

MerchantPro, Shopify 0.1%

7 stores

Shopify, Anifit 0.1%

6 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Attentive
Platform Stores with Physical Delivery Percentage
Shopify 4631 84.20%
BigCommerce 263 4.78%
Custom 193 3.51%
Musictoday 141 2.56%
WooCommerce 94 1.71%
Magento 41 0.75%
Salesforce Commerce Cloud 17 0.31%
MerchantPro, Shopify 7 0.13%
Shopify, Anifit 6 0.11%
Squarespace Commerce 6 0.11%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 81.0% share of detected Attentive e-commerce signals (4,743) , with BigCommerce at 5.1% and Custom at 3.3% (June 2026) .

Base: 5,855 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 81.0%

4,743 websites

297 websites

193 websites

Musictoday 2.4%

141 websites

156 websites

45 websites

MerchantPro, Shopify 0.1%

7 websites

Shopify, Anifit 0.1%

6 websites

81 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Attentive
Platform Websites with Signals Percentage
Shopify 4743 81.01%
BigCommerce 297 5.07%
Custom 193 3.30%
Musictoday 141 2.41%
WooCommerce 156 2.66%
Magento 45 0.77%
Salesforce Commerce Cloud 20 0.34%
MerchantPro, Shopify 7 0.12%
Shopify, Anifit 6 0.10%
Squarespace Commerce 81 1.38%

Categories Distribution

Clothing & Accessories stores with 25.0% of all stores (1,375 stores) , followed by Health & Beauty (22.9%) and Sporting Goods & Outdoor Gear (11.7%) .

Base: 5,500 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 25.0%

1,375 stores

Health & Beauty 22.9%

1,259 stores

Sporting Goods & Outdoor Gear 11.7%

641 stores

Food & Beverages 7.1%

389 stores

Arts & Entertainment 4.4%

244 stores

Home & Garden 4.3%

239 stores

Jewelry & Watches 3.7%

204 stores

Toys & Games 3.3%

184 stores

Furniture & Home Decor 2.0%

108 stores

Gifts & Special Occasions 1.8%

100 stores

Visual Distribution

Distribution of top 10 Attentive store categories (June 2026)
Distribution of categories in Attentive e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1375 25.00%
Health & Beauty 1259 22.89%
Sporting Goods & Outdoor Gear 641 11.65%
Food & Beverages 389 7.07%
Arts & Entertainment 244 4.44%
Home & Garden 239 4.35%
Jewelry & Watches 204 3.71%
Toys & Games 184 3.35%
Furniture & Home Decor 108 1.96%
Gifts & Special Occasions 100 1.82%

Payment Providers Distribution

American Express accounts for 21.1% of displayed detection occurrences (211 occurrences) , followed by PayPal (17.4%) and Apple Pay (11.6%) .

Base: 998 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

211 occurrences

PayPal 17.4%

174 occurrences

116 occurrences

105 occurrences

105 occurrences

90 occurrences

74 occurrences

55 occurrences

Bolt 4.9%

49 occurrences

19 occurrences

Visual Distribution

Distribution of top 10 Attentive payment providers (June 2026)
Distribution of payment providers in Attentive e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
American Express 211 21.14%
PayPal 174 17.43%
Apple Pay 116 11.62%
Google Pay 105 10.52%
Stripe Connect 105 10.52%
MasterCard 90 9.02%
Klarna 74 7.41%
Affirm 55 5.51%
Bolt 49 4.91%
Sezzle 19 1.90%

Shipping Carriers Distribution

USPS accounts for 32.0% of displayed detection occurrences (341 occurrences) , followed by UPS (26.8%) and FedEx (25.2%) .

Base: 1,067 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 32.0%

341 occurrences

UPS 26.8%

286 occurrences

FedEx 25.2%

269 occurrences

DHL 6.9%

74 occurrences

27 occurrences

22 occurrences

DPD 1.6%

17 occurrences

11 occurrences

11 occurrences

Estes 0.8%

9 occurrences

Visual Distribution

Distribution of top 10 Attentive shipping carriers (June 2026)
Distribution of shipping carriers in Attentive e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
USPS 341 31.96%
UPS 286 26.80%
FedEx 269 25.21%
DHL 74 6.94%
Canada Post 27 2.53%
Royal Mail 22 2.06%
DPD 17 1.59%
Australia Post 11 1.03%
Speedy 11 1.03%
Estes 9 0.84%

Store Launch Timeline

Over the past 12 months, 356 new stores were launched in Attentive , with the highest activity in 2026-05 (30 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.4%

30 stores launched

2026-04 18.3%

65 stores launched

2026-03 18.0%

64 stores launched

2026-02 7.0%

25 stores launched

2026-01 6.2%

22 stores launched

2025-12 7.3%

26 stores launched

2025-11 6.2%

22 stores launched

2025-10 6.5%

23 stores launched

2025-09 5.6%

20 stores launched

2025-08 3.7%

13 stores launched

2025-07 10.7%

38 stores launched

2025-06 2.2%

8 stores launched

Monthly Trend

Monthly store launches in Attentive (June 2026)
Monthly store launches in Attentive over the past 12 months
Month Stores Launched Percentage
2026-05 30 8.43%
2026-04 65 18.26%
2026-03 64 17.98%
2026-02 25 7.02%
2026-01 22 6.18%
2025-12 26 7.30%
2025-11 22 6.18%
2025-10 23 6.46%
2025-09 20 5.62%
2025-08 13 3.65%
2025-07 38 10.67%
2025-06 8 2.25%

Active Stores by Launch Year

Currently, 5,295 active stores in Attentive are tracked in our database , with the most stores launched in 2026 (209 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.9%

209 active stores

2025 5.0%

263 active stores

2024 5.7%

304 active stores

2023 5.8%

309 active stores

2022 5.2%

277 active stores

2021 7.2%

379 active stores

2020 6.1%

323 active stores

2019 4.5%

238 active stores

2018 6.0%

320 active stores

2017 5.7%

300 active stores

2016 3.9%

206 active stores

2015 4.0%

211 active stores

2014 3.6%

193 active stores

2013 3.9%

209 active stores

2012 3.0%

158 active stores

Distribution by Launch Year

Active stores in Attentive by original launch year (June 2026)
Active stores in Attentive by launch year
Launch Year Active Stores Percentage
2026 209 3.95%
2025 263 4.97%
2024 304 5.74%
2023 309 5.84%
2022 277 5.23%
2021 379 7.16%
2020 323 6.10%
2019 238 4.49%
2018 320 6.04%
2017 300 5.67%
2016 206 3.89%
2015 211 3.98%
2014 193 3.64%
2013 209 3.95%
2012 158 2.98%

Social Media Usage

Instagram accounts for 25.2% of displayed detection occurrences (5,011 occurrences) , followed by Facebook (23.8%) and YouTube (13.2%) .

Base: 19,908 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 25.2%

5,011 occurrences

Facebook 23.8%

4,733 occurrences

YouTube 13.2%

2,630 occurrences

TikTok 12.1%

2,409 occurrences

Pinterest 10.0%

1,995 occurrences

Twitter 8.9%

1,776 occurrences

LinkedIn 3.8%

753 occurrences

X 2.5%

504 occurrences

Vimeo 0.3%

68 occurrences

Reddit 0.1%

29 occurrences

Visual Distribution

Distribution of social media platforms in Attentive (June 2026)
Distribution of social media platforms in Attentive e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 5011 25.17%
Facebook 4733 23.77%
YouTube 2630 13.21%
TikTok 2409 12.10%
Pinterest 1995 10.02%
Twitter 1776 8.92%
LinkedIn 753 3.78%
X 504 2.53%
Vimeo 68 0.34%
Reddit 29 0.15%

Geographic Distribution

United States stores with 79.8% (4,389 active verified stores) , followed by United Kingdom (5.7%) and Canada (3.4%) .

Base: 5,500 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

4,389 active verified stores

311 active verified stores

187 active verified stores

109 active verified stores

31 active verified stores

25 active verified stores

24 active verified stores

23 active verified stores

Italy 0.3%

19 active verified stores

10 active verified stores

Visual Distribution

Geographic distribution of stores using Attentive (June 2026)
Geographic distribution of stores using Attentive
Country AI-Verified Store Count Market Share
United States 4389 79.80%
United Kingdom 311 5.65%
Canada 187 3.40%
Australia 109 1.98%
France 31 0.56%
Germany 25 0.45%
Mexico 24 0.44%
Netherlands 23 0.42%
Italy 19 0.35%
New Zealand 10 0.18%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 5.9k 100.00%
Emails 1.3k 22.05%
Phones 1.1k 18.39%
Ecommerce platform 5.8k 99.61%
Couriers 591 10.09%
Payment Providers 540 9.22%
Categories 5.3k 89.74%
Social Media 5.4k 92.08%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Attentive e-commerce landscape:

Analyze 5.5k verified e-commerce stores on Attentive - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Attentive e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Attentive e-commerce intelligence?

We track 5.5k verified Attentive e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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