PrestaShop Technology Adoption in E-commerce

Discover 199.5k e-commerce stores using PrestaShop. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

PrestaShop leads with 99.8% of stores with physical delivery (199,075 stores) , followed by iPresta, PrestaShop (0.1%) and PrestaShop, iPresta (0.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

199,075 stores

115 stores

102 stores

12 stores

11 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in PrestaShop
Platform Stores with Physical Delivery Percentage
PrestaShop 199075 99.83%
iPresta, PrestaShop 115 0.06%
PrestaShop, iPresta 102 0.05%
PrestaShop, WooCommerce 22 0.01%
WooCommerce, PrestaShop 18 0.01%
PrestaShop, 1C-Bitrix 14 0.01%
1C-Bitrix, PrestaShop 13 0.01%
Shopify, PrestaShop 12 0.01%
PrestaShop, Shopify 11 0.01%
Future Shop, PrestaShop 8 0.00%
PrestaShop, Future Shop 7 0.00%
Shoptet, PrestaShop 6 0.00%
Magento, PrestaShop 6 0.00%
PrestaShop, Shopify, Haravan 5 0.00%
Shopify, Haravan, PrestaShop 5 0.00%

All Stores Distribution

PrestaShop holds 99.8% share of all PrestaShop e-commerce stores (221,449) , with iPresta, PrestaShop at 0.1% and PrestaShop, iPresta at 0.0% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

221,449 stores

120 stores

108 stores

14 stores

12 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in PrestaShop
Platform Total Stores Percentage
PrestaShop 221449 99.83%
iPresta, PrestaShop 120 0.05%
PrestaShop, iPresta 108 0.05%
PrestaShop, WooCommerce 25 0.01%
WooCommerce, PrestaShop 24 0.01%
PrestaShop, 1C-Bitrix 18 0.01%
1C-Bitrix, PrestaShop 18 0.01%
Shopify, PrestaShop 14 0.01%
PrestaShop, Shopify 12 0.01%
Future Shop, PrestaShop 9 0.00%
PrestaShop, Future Shop 7 0.00%
Shoptet, PrestaShop 6 0.00%
Magento, PrestaShop 8 0.00%
PrestaShop, Shopify, Haravan 5 0.00%
Shopify, Haravan, PrestaShop 6 0.00%

Categories Distribution

Clothing & Accessories leads with 20.3% of all stores (33,260 stores) , followed by Health & Beauty (13.7%) and Food & Beverages (10.5%) .

Top 10 Categories

Clothing & Accessories 20.3%

33,260 stores

Health & Beauty 13.7%

22,434 stores

Food & Beverages 10.5%

17,169 stores

Electronics & Technology 9.7%

15,853 stores

Home & Garden 8.4%

13,697 stores

Vehicles & Parts 6.0%

9,856 stores

Furniture & Home Decor 5.4%

8,881 stores

Tools & Hardware 5.0%

8,178 stores

Sporting Goods & Outdoor Gear 4.0%

6,574 stores

Jewelry & Watches 3.9%

6,404 stores

Visual Distribution

Distribution of top 10 PrestaShop store categories (December 2025)
Distribution of categories in PrestaShop e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 33260 20.33%
Health & Beauty 22434 13.71%
Food & Beverages 17169 10.49%
Electronics & Technology 15853 9.69%
Home & Garden 13697 8.37%
Vehicles & Parts 9856 6.02%
Furniture & Home Decor 8881 5.43%
Tools & Hardware 8178 5.00%
Sporting Goods & Outdoor Gear 6574 4.02%
Jewelry & Watches 6404 3.91%
Business & Industrial 5467 3.34%
Gifts & Special Occasions 5391 3.30%
Arts & Entertainment 3752 2.29%
Toys & Games 3347 2.05%
Pets & Pet Supplies 3345 2.04%

Payment Providers Distribution

PayPal leads with 32.1% among AI-verified physical stores (24,972 stores) , followed by MasterCard (16.1%) and VISA (9.1%) .

Base: 52,019 AI-verified physical stores with detectable payment providers (23.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 32.1%

24,972 stores

12,553 stores

VISA 9.1%

7,069 stores

7,002 stores

4,796 stores

3,617 stores

3,040 stores

PayU 3.8%

2,976 stores

2,478 stores

2,126 stores

Visual Distribution

Distribution of top 10 PrestaShop payment providers (December 2025)
Distribution of payment providers in PrestaShop e-commerce stores
Payment Provider Store Count Market Share
PayPal 24972 32.09%
MasterCard 12553 16.13%
VISA 7069 9.08%
American Express 7002 9.00%
Stripe Connect 4796 6.16%
Przelewy24 3617 4.65%
Klarna 3040 3.91%
PayU 2976 3.82%
Apple Pay 2478 3.18%
Google Pay 2126 2.73%
BLIK 1997 2.57%
PayPro 1382 1.78%
Bolt 1364 1.75%
Bancontact 1265 1.63%
JCB 1180 1.52%

Shipping Carriers Distribution

UPS leads with 32.8% among AI-verified physical stores (28,900 stores) , followed by DPD (10.5%) and Colissimo (9.9%) .

Base: 74,077 AI-verified physical stores with detectable shipping carriers (33.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 32.8%

28,900 stores

DPD 10.5%

9,251 stores

8,717 stores

DHL 8.4%

7,386 stores

GLS 8.3%

7,283 stores

4,422 stores

4,008 stores

3,333 stores

3,212 stores

TNT 3.3%

2,918 stores

Visual Distribution

Distribution of top 10 PrestaShop shipping carriers (December 2025)
Distribution of shipping carriers in PrestaShop e-commerce stores
Shipping Carrier Store Count Market Share
UPS 28900 32.80%
DPD 9251 10.50%
Colissimo 8717 9.89%
DHL 7386 8.38%
GLS 7283 8.27%
InPost 4422 5.02%
La Poste 4008 4.55%
Chronopost 3333 3.78%
Mondial Relay 3212 3.65%
TNT 2918 3.31%
Correos 2804 3.18%
FedEx 2111 2.40%
Poczta Polska 1560 1.77%
MRW 1203 1.37%
Point Relais 1010 1.15%

Store Launch Timeline

Over the past 12 months, 20,631 new stores were launched in PrestaShop , with the highest activity in 2025-11 (2,104 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 10.2%

2,104 stores launched

2025-10 13.7%

2,818 stores launched

2025-09 7.8%

1,617 stores launched

2025-08 6.8%

1,396 stores launched

2025-07 8.5%

1,763 stores launched

2025-06 7.5%

1,543 stores launched

2025-05 7.6%

1,576 stores launched

2025-04 8.5%

1,745 stores launched

2025-03 9.5%

1,955 stores launched

2025-02 8.9%

1,834 stores launched

2025-01 7.8%

1,604 stores launched

2024-12 3.3%

676 stores launched

Monthly Trend

Monthly store launches in PrestaShop (December 2025)
Monthly store launches in PrestaShop over the past 12 months
Month Stores Launched Percentage
2025-11 2104 10.20%
2025-10 2818 13.66%
2025-09 1617 7.84%
2025-08 1396 6.77%
2025-07 1763 8.55%
2025-06 1543 7.48%
2025-05 1576 7.64%
2025-04 1745 8.46%
2025-03 1955 9.48%
2025-02 1834 8.89%
2025-01 1604 7.77%
2024-12 676 3.28%

Active Stores by Launch Year

Currently, 198,690 active stores in PrestaShop are tracked in our database , with the most stores launched in 2025 (19,958 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 10.0%

19,958 active stores

2024 7.8%

15,559 active stores

2023 6.5%

12,924 active stores

2022 5.5%

10,893 active stores

2021 6.8%

13,554 active stores

2020 7.8%

15,563 active stores

2019 5.5%

10,859 active stores

2018 6.0%

11,960 active stores

2017 6.0%

11,895 active stores

2016 3.9%

7,787 active stores

2015 3.6%

7,092 active stores

2014 3.6%

7,117 active stores

2013 4.7%

9,342 active stores

2012 3.2%

6,443 active stores

2011 3.0%

5,898 active stores

Distribution by Launch Year

Active stores in PrestaShop by original launch year (December 2025)
Active stores in PrestaShop by launch year
Launch Year Active Stores Percentage
2025 19958 10.04%
2024 15559 7.83%
2023 12924 6.50%
2022 10893 5.48%
2021 13554 6.82%
2020 15563 7.83%
2019 10859 5.47%
2018 11960 6.02%
2017 11895 5.99%
2016 7787 3.92%
2015 7092 3.57%
2014 7117 3.58%
2013 9342 4.70%
2012 6443 3.24%
2011 5898 2.97%
2010 5165 2.60%
2009 4892 2.46%
2008 3638 1.83%
2007 3428 1.73%
2006 2221 1.12%
2005 1903 0.96%
2004 2204 1.11%
2003 1738 0.87%
2002 1610 0.81%
2001 1886 0.95%
2000 1418 0.71%
1999 964 0.49%
1998 509 0.26%
1997 199 0.10%
1996 63 0.03%
1995 8 0.00%

Social Media Usage

Facebook leads with 35.9% among stores with at least one detectable social profile (101,242 stores) , followed by Instagram (27.3%) and YouTube (11.1%) .

Base: 125,634 stores with any detectable social profile (56.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 35.9%

101,242 stores

Instagram 27.3%

76,962 stores

YouTube 11.1%

31,299 stores

Twitter 8.4%

23,739 stores

WhatsApp 6.1%

17,104 stores

LinkedIn 4.0%

11,195 stores

Pinterest 3.4%

9,642 stores

TikTok 2.8%

7,937 stores

X 0.7%

1,876 stores

Vimeo 0.3%

812 stores

Visual Distribution

Distribution of social media platforms in PrestaShop (December 2025)
Distribution of social media platforms in PrestaShop e-commerce stores
Social Platform Store Count Market Share
Facebook 101242 35.93%
Instagram 76962 27.31%
YouTube 31299 11.11%
Twitter 23739 8.42%
WhatsApp 17104 6.07%
LinkedIn 11195 3.97%
Pinterest 9642 3.42%
TikTok 7937 2.82%
X 1876 0.67%
Vimeo 812 0.29%

Geographic Distribution

France leads with 24.2% (38,078 AI-verified stores) , followed by Spain (17.5%) and Poland (12.0%) .

Base: 157,232 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

France 24.2%

38,078 AI-verified stores

Spain 17.5%

27,587 AI-verified stores

Poland 12.0%

18,884 AI-verified stores

Italy 10.7%

16,883 AI-verified stores

9,055 AI-verified stores

5,697 AI-verified stores

5,051 AI-verified stores

4,138 AI-verified stores

3,797 AI-verified stores

3,153 AI-verified stores

Visual Distribution

Geographic distribution of stores using PrestaShop (December 2025)
Geographic distribution of stores using PrestaShop
Country AI-Verified Store Count Market Share
France 38078 24.22%
Spain 27587 17.55%
Poland 18884 12.01%
Italy 16883 10.74%
United States 9055 5.76%
Czechia 5697 3.62%
Germany 5051 3.21%
Romania 4138 2.63%
Russia 3797 2.41%
Netherlands 3153 2.01%
Switzerland 2958 1.88%
Mexico 2730 1.74%
United Kingdom 2727 1.73%
Portugal 2709 1.72%
Belgium 2669 1.70%
Slovakia 2562 1.63%
Greece 2482 1.58%
Lithuania 2378 1.51%
Chile 1934 1.23%
Ukraine 1760 1.12%

Dataset Coverage

Field Rows count Coverage
Website 221.9k 100.00%
Emails 145.6k 65.62%
Phones 99.5k 44.84%
Ecommerce platform 221.9k 100.00%
Couriers 74.1k 33.38%
Payment Providers 52.0k 23.44%
Categories 180.1k 81.13%
Social Media 125.6k 56.61%

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Frequently Asked Questions

What data is included in the PrestaShop E-commerce Database?

Our database covers over 199.5k PrestaShop physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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