eZ Publish Market Share & Real Store Usage
Explore 91.0 verified e-commerce stores built on eZ Publish. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 3.1k domains. 91.0 verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: July 2026
91.0 verified active stores out of 3.1k detected · 2.9% verification rate
Categories Distribution
Health & Beauty stores with 26.2% of all stores (22 stores) , followed by Tools & Hardware (15.5%) and Home & Garden (11.9%) .
Base: 84 AI-verified stores with physical delivery and detected product categories (92.3% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
22 stores
13 stores
10 stores
9 stores
6 stores
6 stores
4 stores
4 stores
3 stores
2 stores
Visual Distribution
22 stores
13 stores
10 stores
9 stores
6 stores
6 stores
4 stores
4 stores
3 stores
2 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 22 | 26.19% |
| Tools & Hardware | 13 | 15.48% |
| Home & Garden | 10 | 11.90% |
| Business & Industrial | 9 | 10.71% |
| Books & Media | 6 | 7.14% |
| Food & Beverages | 6 | 7.14% |
| Vehicles & Parts | 4 | 4.76% |
| Arts & Entertainment | 4 | 4.76% |
| Clothing & Accessories | 3 | 3.57% |
| Jewelry & Watches | 2 | 2.38% |
Payment Providers Distribution
Klarna stores with 22.2% among AI-verified physical stores (10 stores) , followed by PayPal (20.0%) and MasterCard (11.1%) .
Base: 258 AI-verified physical stores with detectable payment providers (8.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
10 stores
9 stores
5 stores
4 stores
3 stores
3 stores
3 stores
2 stores
2 stores
2 stores
Visual Distribution
10 stores
9 stores
5 stores
4 stores
3 stores
3 stores
3 stores
2 stores
2 stores
2 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 10 | 22.22% |
| PayPal | 9 | 20.00% |
| MasterCard | 5 | 11.11% |
| VISA | 4 | 8.89% |
| JCB | 3 | 6.67% |
| Stripe Connect | 3 | 6.67% |
| PayU | 3 | 6.67% |
| eService | 2 | 4.44% |
| American Express | 2 | 4.44% |
| Apple Pay | 2 | 4.44% |
Shipping Carriers Distribution
InPost stores with 14.3% among AI-verified physical stores (4 stores) , followed by Zabka (10.7%) and UPS (10.7%) .
Base: 154 AI-verified physical stores with detectable shipping carriers (4.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
4 stores
3 stores
3 stores
3 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
Visual Distribution
4 stores
3 stores
3 stores
3 stores
2 stores
2 stores
2 stores
2 stores
1 stores
1 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| InPost | 4 | 14.29% |
| Zabka | 3 | 10.71% |
| UPS | 3 | 10.71% |
| Poczta Polska | 3 | 10.71% |
| DPD | 2 | 7.14% |
| La Poste | 2 | 7.14% |
| DHL | 2 | 7.14% |
| Hermes | 2 | 7.14% |
| Mondial Relay | 1 | 3.57% |
| СДЭК | 1 | 3.57% |
Store Launch Timeline
Over the past 12 months, 2 new stores were launched in eZ Publish , with the highest activity in 2026-03 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
1 stores launched
Monthly Trend
50.0% of last 12 months
50.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 1 | 50.00% |
| 2026-01 | 1 | 50.00% |
Active Stores by Launch Year
Currently, 90 active stores in eZ Publish are tracked in our database , with the most stores launched in 2026 (2 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2 active stores
1 active stores
1 active stores
2 active stores
2 active stores
1 active stores
1 active stores
7 active stores
4 active stores
10 active stores
9 active stores
5 active stores
12 active stores
1 active stores
5 active stores
Distribution by Launch Year
2.2% of tracked active stores
1.1% of tracked active stores
1.1% of tracked active stores
2.2% of tracked active stores
2.2% of tracked active stores
1.1% of tracked active stores
1.1% of tracked active stores
7.8% of tracked active stores
4.4% of tracked active stores
11.1% of tracked active stores
10.0% of tracked active stores
5.6% of tracked active stores
13.3% of tracked active stores
1.1% of tracked active stores
5.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 2 | 2.22% |
| 2024 | 1 | 1.11% |
| 2023 | 1 | 1.11% |
| 2022 | 2 | 2.22% |
| 2021 | 2 | 2.22% |
| 2020 | 1 | 1.11% |
| 2019 | 1 | 1.11% |
| 2018 | 7 | 7.78% |
| 2017 | 4 | 4.44% |
| 2016 | 10 | 11.11% |
| 2015 | 9 | 10.00% |
| 2014 | 5 | 5.56% |
| 2013 | 12 | 13.33% |
| 2012 | 1 | 1.11% |
| 2011 | 5 | 5.56% |
Geographic Distribution
France stores with 19.3% (17 AI-verified stores) , followed by Germany (12.5%) and Austria (12.5%) .
Base: 88 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
17 AI-verified stores
11 AI-verified stores
11 AI-verified stores
8 AI-verified stores
6 AI-verified stores
5 AI-verified stores
4 AI-verified stores
4 AI-verified stores
3 AI-verified stores
3 AI-verified stores
Visual Distribution
17 AI-verified stores
11 AI-verified stores
11 AI-verified stores
8 AI-verified stores
6 AI-verified stores
5 AI-verified stores
4 AI-verified stores
4 AI-verified stores
3 AI-verified stores
3 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| France | 17 | 19.32% |
| Germany | 11 | 12.50% |
| Austria | 11 | 12.50% |
| Poland | 8 | 9.09% |
| Russia | 6 | 6.82% |
| Italy | 5 | 5.68% |
| Lithuania | 4 | 4.55% |
| Finland | 4 | 4.55% |
| Argentina | 3 | 3.41% |
| Switzerland | 3 | 3.41% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
eZ Publish
eZ Publish - Home & Garden
eZ Publish - Tools & Hardware
eZ Publish - Tools & Hardware
eZ Publish - Vehicles & Parts
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 3.1k | 100.00% |
| Emails | 1.9k | 61.60% |
| Phones | 1.7k | 53.32% |
| Ecommerce platform | 3.1k | 100.00% |
| Couriers | 154.0 | 4.94% |
| Payment Providers | 258.0 | 8.28% |
| Categories | 124.0 | 3.98% |
| Social Media | 1.4k | 44.08% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the eZ Publish e-commerce landscape:
Analyze 91.0 verified e-commerce stores on eZ Publish - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across eZ Publish e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the eZ Publish e-commerce intelligence?
-
We track 91.0 verified eZ Publish e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 38.7% among stores with at least one detectable social profile (48 stores) , followed by Instagram (19.4%) and Twitter (16.1%) .
Base: 1,374 stores with any detectable social profile (44.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
48 stores
24 stores
20 stores
14 stores
8 stores
7 stores
2 stores
1 stores
Visual Distribution
48 stores
24 stores
20 stores
14 stores
8 stores
7 stores
2 stores
1 stores