Sitecore Technology Adoption in E-commerce

Discover 1.3k verified e-commerce stores using Sitecore. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.6k domains. 1.3k verified as active stores with physical delivery.

· · Next full refresh: April 2026

1.3k verified active stores out of 1.6k detected · 83.5% verification rate

E-commerce Platforms Distribution

Custom leads with 70.5% of stores with physical delivery (917 stores) , followed by Isagenix Replicated Website Platform (28.1%) and nopCommerce with Venture Theme and SevenSpikes Plugins (0.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Sitecore
Platform Stores with Physical Delivery Percentage
Custom 917 70.54%
Isagenix Replicated Website Platform 365 28.08%
nopCommerce with Venture Theme and SevenSpikes Plugins 11 0.85%
Commerce Server 4 0.31%
Shopify 3 0.23%
1C-Bitrix 0 0.00%
Storbie 0 0.00%
Simplia, Makkok 0 0.00%
Uoou Solutions E-commerce Platform 0 0.00%
Pancake WebCMS 0 0.00%
C2TI 0 0.00%
E37 Triton, Storbie 0 0.00%
Mağazan Olsun 0 0.00%
Bagy 0 0.00%
GOGOSHOP 0 0.00%

Categories Distribution

Health & Beauty leads with 79.1% of all stores (1,002 stores) , followed by Business & Industrial (4.5%) and Tools & Hardware (4.2%) .

Base: 1,267 AI-verified stores with physical delivery and detected product categories (97.5% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 79.1%

1,002 stores

Business & Industrial 4.5%

57 stores

Tools & Hardware 4.2%

53 stores

Food & Beverages 2.8%

35 stores

Office Supplies 1.7%

22 stores

Sporting Goods & Outdoor Gear 1.3%

17 stores

Electronics & Technology 1.3%

17 stores

Home & Garden 1.2%

15 stores

Books & Media 0.9%

11 stores

Vehicles & Parts 0.6%

8 stores

Visual Distribution

Distribution of top 10 Sitecore store categories (March 2026)
Distribution of categories in Sitecore e-commerce stores
Category Number of Stores Percentage
Health & Beauty 1002 79.08%
Business & Industrial 57 4.50%
Tools & Hardware 53 4.18%
Food & Beverages 35 2.76%
Office Supplies 22 1.74%
Sporting Goods & Outdoor Gear 17 1.34%
Electronics & Technology 17 1.34%
Home & Garden 15 1.18%
Books & Media 11 0.87%
Vehicles & Parts 8 0.63%
Pets & Pet Supplies 7 0.55%
Clothing & Accessories 6 0.47%
Furniture & Home Decor 6 0.47%
Gifts & Special Occasions 6 0.47%
Baby & Toddler 5 0.39%

Payment Providers Distribution

MasterCard leads with 47.2% among AI-verified physical stores (162 stores) , followed by PayPal (12.5%) and Klarna (8.2%) .

Base: 248 AI-verified physical stores with detectable payment providers (15.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

162 stores

PayPal 12.5%

43 stores

28 stores

19 stores

17 stores

VISA 4.1%

14 stores

13 stores

Bolt 3.5%

12 stores

SEPA 2.6%

9 stores

iDEAL 1.7%

6 stores

Visual Distribution

Distribution of top 10 Sitecore payment providers (March 2026)
Distribution of payment providers in Sitecore e-commerce stores
Payment Provider Store Count Market Share
MasterCard 162 47.23%
PayPal 43 12.54%
Klarna 28 8.16%
Apple Pay 19 5.54%
American Express 17 4.96%
VISA 14 4.08%
Google Pay 13 3.79%
Bolt 12 3.50%
SEPA 9 2.62%
iDEAL 6 1.75%
JCB 5 1.46%
Bancontact 5 1.46%
Adyen 4 1.17%
Stripe Connect 4 1.17%
AliPay 2 0.58%

Shipping Carriers Distribution

USPS leads with 22.8% among AI-verified physical stores (26 stores) , followed by DHL (20.2%) and UPS (19.3%) .

Base: 113 AI-verified physical stores with detectable shipping carriers (7.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 22.8%

26 stores

DHL 20.2%

23 stores

UPS 19.3%

22 stores

DPD 11.4%

13 stores

7 stores

FedEx 4.4%

5 stores

3 stores

3 stores

Estes 1.8%

2 stores

2 stores

Visual Distribution

Distribution of top 10 Sitecore shipping carriers (March 2026)
Distribution of shipping carriers in Sitecore e-commerce stores
Shipping Carrier Store Count Market Share
USPS 26 22.81%
DHL 23 20.18%
UPS 22 19.30%
DPD 13 11.40%
PostNord 7 6.14%
FedEx 5 4.39%
Australia Post 3 2.63%
Ceska Posta 3 2.63%
Estes 2 1.75%
PostNL 2 1.75%
GLS 2 1.75%
La Poste 2 1.75%
Hermes 2 1.75%
Budbee 1 0.88%
CTT 1 0.88%

Store Launch Timeline

Over the past 12 months, 14 new stores were launched in Sitecore , with the highest activity in 2026-02 (5 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 35.7%

5 stores launched

2025-12 35.7%

5 stores launched

2025-11 7.1%

1 stores launched

2025-09 7.1%

1 stores launched

2025-06 14.3%

2 stores launched

Monthly Trend

Monthly store launches in Sitecore (March 2026)
Monthly store launches in Sitecore over the past 12 months
Month Stores Launched Percentage
2026-02 5 35.71%
2025-12 5 35.71%
2025-11 1 7.14%
2025-09 1 7.14%
2025-06 2 14.29%

Active Stores by Launch Year

Currently, 1,244 active stores in Sitecore are tracked in our database , with the most stores launched in 2026 (5 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.4%

5 active stores

2025 0.8%

10 active stores

2024 0.5%

6 active stores

2023 1.3%

16 active stores

2022 2.1%

26 active stores

2021 17.8%

221 active stores

2020 24.9%

310 active stores

2019 1.3%

16 active stores

2018 2.7%

33 active stores

2017 3.0%

37 active stores

2016 3.9%

49 active stores

2015 4.0%

50 active stores

2014 3.9%

49 active stores

2013 3.9%

49 active stores

2012 3.1%

39 active stores

Distribution by Launch Year

Active stores in Sitecore by original launch year (March 2026)
Active stores in Sitecore by launch year
Launch Year Active Stores Percentage
2026 5 0.40%
2025 10 0.80%
2024 6 0.48%
2023 16 1.29%
2022 26 2.09%
2021 221 17.77%
2020 310 24.92%
2019 16 1.29%
2018 33 2.65%
2017 37 2.97%
2016 49 3.94%
2015 50 4.02%
2014 49 3.94%
2013 49 3.94%
2012 39 3.14%
2011 47 3.78%
2010 34 2.73%
2009 30 2.41%
2008 33 2.65%
2007 22 1.77%
2006 18 1.45%
2005 11 0.88%
2004 9 0.72%
2003 10 0.80%
2002 14 1.13%
2001 22 1.77%
2000 17 1.37%
1999 17 1.37%
1998 16 1.29%
1997 7 0.56%
1996 14 1.13%
1995 7 0.56%

Social Media Usage

Facebook leads with 21.2% among stores with at least one detectable social profile (1,229 stores) , followed by Instagram (20.7%) and YouTube (20.0%) .

Base: 1,416 stores with any detectable social profile (90.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 21.2%

1,229 stores

Instagram 20.7%

1,205 stores

YouTube 20.0%

1,160 stores

LinkedIn 18.1%

1,049 stores

Twitter 17.8%

1,036 stores

Pinterest 0.8%

45 stores

TikTok 0.7%

38 stores

Medium 0.4%

25 stores

X 0.3%

18 stores

WhatsApp 0.1%

3 stores

Visual Distribution

Distribution of social media platforms in Sitecore (March 2026)
Distribution of social media platforms in Sitecore e-commerce stores
Social Platform Store Count Market Share
Facebook 1229 21.16%
Instagram 1205 20.75%
YouTube 1160 19.97%
LinkedIn 1049 18.06%
Twitter 1036 17.84%
Pinterest 45 0.77%
TikTok 38 0.65%
Medium 25 0.43%
X 18 0.31%
WhatsApp 3 0.05%

Geographic Distribution

United States leads with 76.0% (892 AI-verified stores) , followed by Canada (3.2%) and Germany (2.6%) .

Base: 1,173 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

892 AI-verified stores

37 AI-verified stores

30 AI-verified stores

25 AI-verified stores

23 AI-verified stores

21 AI-verified stores

15 AI-verified stores

13 AI-verified stores

13 AI-verified stores

12 AI-verified stores

Visual Distribution

Geographic distribution of stores using Sitecore (March 2026)
Geographic distribution of stores using Sitecore
Country AI-Verified Store Count Market Share
United States 892 76.04%
Canada 37 3.15%
Germany 30 2.56%
United Kingdom 25 2.13%
Singapore 23 1.96%
Czechia 21 1.79%
Australia 15 1.28%
Netherlands 13 1.11%
France 13 1.11%
Sweden 12 1.02%
Austria 12 1.02%
Denmark 11 0.94%
Belgium 10 0.85%
Spain 10 0.85%
China 10 0.85%
Switzerland 9 0.77%
Japan 8 0.68%
Italy 8 0.68%
Ireland 7 0.60%
Mexico 7 0.60%

Data Coverage

Field Rows count Coverage
Website 1.6k 100.00%
Emails 227.0 14.58%
Phones 290.0 18.63%
Ecommerce platform 1.5k 97.11%
Couriers 113.0 7.26%
Payment Providers 248.0 15.93%
Categories 1.3k 82.92%
Social Media 1.4k 90.94%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Sitecore e-commerce landscape:

Analyze 1.3k verified e-commerce stores on Sitecore - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Sitecore e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Sitecore e-commerce intelligence?

We track 1.3k verified Sitecore e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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