UnoCSS Technology Adoption in E-commerce

Discover 198 verified e-commerce stores using UnoCSS. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 263 domains. 198 verified as active stores with physical delivery.

Verified stores
198
active stores with physical delivery
Top country
Australia
31 verified stores
Top payment signal
Koin
7 detection occurrences
Top carrier signal
Estes
3 detection occurrences
Top category
Home & Garden
78 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

198 verified active stores out of 263 detected · 75.3% verification rate

E-commerce Platforms Distribution

Custom stores with 52.0% of stores with physical delivery (103 stores) , followed by Magento (26.3%) and Shopify (15.2%) .

Base: 198 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 52.0%

103 stores

Magento 26.3%

52 stores

Shopify 15.2%

30 stores

6 stores

Store.link E-commerce Platform 1.0%

2 stores

Ikas 1.0%

2 stores

1 stores

1 stores

MSHOP 0.5%

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in UnoCSS
Platform Stores with Physical Delivery Percentage
Custom 103 52.02%
Magento 52 26.26%
Shopify 30 15.15%
WooCommerce 6 3.03%
Store.link E-commerce Platform 2 1.01%
Ikas 2 1.01%
Ideasoft 1 0.51%
YouCan 1 0.51%
MSHOP 1 0.51%
Brownie 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 39.2% share of detected UnoCSS e-commerce signals (103) , with Magento at 22.1% and Shopify at 12.2% (June 2026) .

Base: 263 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 39.2%

103 websites

Magento 22.1%

58 websites

Shopify 12.2%

32 websites

41 websites

Store.link E-commerce Platform 0.8%

2 websites

Ikas 0.8%

2 websites

1 websites

1 websites

MSHOP 0.4%

1 websites

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in UnoCSS
Platform Websites with Signals Percentage
Custom 103 39.16%
Magento 58 22.05%
Shopify 32 12.17%
WooCommerce 41 15.59%
Store.link E-commerce Platform 2 0.76%
Ikas 2 0.76%
Ideasoft 1 0.38%
YouCan 1 0.38%
MSHOP 1 0.38%
Brownie 1 0.38%

Categories Distribution

Home & Garden stores with 39.4% of all stores (78 stores) , followed by Tools & Hardware (14.1%) and Electronics & Technology (11.1%) .

Base: 198 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Home & Garden 39.4%

78 stores

Tools & Hardware 14.1%

28 stores

Electronics & Technology 11.1%

22 stores

Sporting Goods & Outdoor Gear 6.6%

13 stores

Furniture & Home Decor 6.1%

12 stores

Clothing & Accessories 4.0%

8 stores

Food & Beverages 2.5%

5 stores

Health & Beauty 1.5%

3 stores

Gifts & Special Occasions 1.0%

2 stores

Arts & Entertainment 1.0%

2 stores

Visual Distribution

Distribution of top 10 UnoCSS store categories (June 2026)
Distribution of categories in UnoCSS e-commerce stores
Category Number of Stores Percentage
Home & Garden 78 39.39%
Tools & Hardware 28 14.14%
Electronics & Technology 22 11.11%
Sporting Goods & Outdoor Gear 13 6.57%
Furniture & Home Decor 12 6.06%
Clothing & Accessories 8 4.04%
Food & Beverages 5 2.53%
Health & Beauty 3 1.52%
Gifts & Special Occasions 2 1.01%
Arts & Entertainment 2 1.01%

Payment Providers Distribution

Koin accounts for 29.2% of displayed detection occurrences (7 occurrences) , followed by PayPal (16.7%) and American Express (12.5%) .

Base: 24 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Koin 29.2%

7 occurrences

PayPal 16.7%

4 occurrences

3 occurrences

2 occurrences

2 occurrences

2 occurrences

SEPA 4.2%

1 occurrences

1 occurrences

1 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 UnoCSS payment providers (June 2026)
Distribution of payment providers in UnoCSS e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Koin 7 29.17%
PayPal 4 16.67%
American Express 3 12.50%
Google Pay 2 8.33%
Apple Pay 2 8.33%
MasterCard 2 8.33%
SEPA 1 4.17%
Mollie 1 4.17%
Klarna 1 4.17%
Giropay 1 4.17%

Shipping Carriers Distribution

Estes accounts for 16.7% of displayed detection occurrences (3 occurrences) , followed by UPS (16.7%) and DHL (16.7%) .

Base: 18 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

Estes 16.7%

3 occurrences

UPS 16.7%

3 occurrences

DHL 16.7%

3 occurrences

USPS 16.7%

3 occurrences

FedEx 11.1%

2 occurrences

2 occurrences

1 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 UnoCSS shipping carriers (June 2026)
Distribution of shipping carriers in UnoCSS e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Estes 3 16.67%
UPS 3 16.67%
DHL 3 16.67%
USPS 3 16.67%
FedEx 2 11.11%
СДЭК 2 11.11%
Почта России 1 5.56%
The Courier Guy 1 5.56%

Store Launch Timeline

Over the past 12 months, 25 new stores were launched in UnoCSS , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 4.0%

1 stores launched

2026-04 4.0%

1 stores launched

2026-03 16.0%

4 stores launched

2025-12 12.0%

3 stores launched

2025-11 12.0%

3 stores launched

2025-10 44.0%

11 stores launched

2025-08 8.0%

2 stores launched

Monthly Trend

Monthly store launches in UnoCSS (June 2026)
Monthly store launches in UnoCSS over the past 12 months
Month Stores Launched Percentage
2026-05 1 4.00%
2026-04 1 4.00%
2026-03 4 16.00%
2025-12 3 12.00%
2025-11 3 12.00%
2025-10 11 44.00%
2025-08 2 8.00%

Active Stores by Launch Year

Currently, 190 active stores in UnoCSS are tracked in our database , with the most stores launched in 2026 (6 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.2%

6 active stores

2025 12.1%

23 active stores

2024 7.9%

15 active stores

2023 9.5%

18 active stores

2022 11.1%

21 active stores

2021 13.2%

25 active stores

2020 8.4%

16 active stores

2019 3.7%

7 active stores

2018 3.7%

7 active stores

2017 2.6%

5 active stores

2016 2.1%

4 active stores

2015 5.8%

11 active stores

2014 2.6%

5 active stores

2013 5.8%

11 active stores

2012 0.5%

1 active stores

Distribution by Launch Year

Active stores in UnoCSS by original launch year (June 2026)
Active stores in UnoCSS by launch year
Launch Year Active Stores Percentage
2026 6 3.16%
2025 23 12.11%
2024 15 7.89%
2023 18 9.47%
2022 21 11.05%
2021 25 13.16%
2020 16 8.42%
2019 7 3.68%
2018 7 3.68%
2017 5 2.63%
2016 4 2.11%
2015 11 5.79%
2014 5 2.63%
2013 11 5.79%
2012 1 0.53%

Social Media Usage

Facebook accounts for 22.0% of displayed detection occurrences (142 occurrences) , followed by Instagram (19.6%) and YouTube (12.4%) .

Base: 644 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 22.0%

142 occurrences

Instagram 19.6%

126 occurrences

YouTube 12.4%

80 occurrences

TikTok 12.4%

80 occurrences

LinkedIn 10.9%

70 occurrences

X 9.8%

63 occurrences

Pinterest 8.1%

52 occurrences

Twitter 4.2%

27 occurrences

WhatsApp 0.6%

4 occurrences

Visual Distribution

Distribution of social media platforms in UnoCSS (June 2026)
Distribution of social media platforms in UnoCSS e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 142 22.05%
Instagram 126 19.57%
YouTube 80 12.42%
TikTok 80 12.42%
LinkedIn 70 10.87%
X 63 9.78%
Pinterest 52 8.07%
Twitter 27 4.19%
WhatsApp 4 0.62%

Geographic Distribution

Australia stores with 15.7% (31 active verified stores) , followed by Russia (13.6%) and United States (10.6%) .

Base: 198 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

31 active verified stores

Russia 13.6%

27 active verified stores

21 active verified stores

10 active verified stores

9 active verified stores

8 active verified stores

8 active verified stores

7 active verified stores

Japan 3.5%

7 active verified stores

7 active verified stores

Visual Distribution

Geographic distribution of stores using UnoCSS (June 2026)
Geographic distribution of stores using UnoCSS
Country AI-Verified Store Count Market Share
Australia 31 15.66%
Russia 27 13.64%
United States 21 10.61%
Indonesia 10 5.05%
Germany 9 4.55%
Canada 8 4.04%
Taiwan 8 4.04%
United Kingdom 7 3.54%
Japan 7 3.54%
France 7 3.54%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 263 100.00%
Emails 105 39.92%
Phones 169 64.26%
Ecommerce platform 248 94.30%
Couriers 20 7.60%
Payment Providers 29 11.03%
Categories 183 69.58%
Social Media 191 72.62%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the UnoCSS e-commerce landscape:

Analyze 198 verified e-commerce stores on UnoCSS - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across UnoCSS e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the UnoCSS e-commerce intelligence?

We track 198 verified UnoCSS e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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