MSHOP Market Share & Real Store Usage

Explore 637.0 verified e-commerce stores built on MSHOP. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 697.0 domains. 637.0 verified as active stores with physical delivery.

Verified stores
637.0
active stores with physical delivery
Top country
United States
342 verified stores
Top payment signal
PayPal
357 stores detected
Top carrier signal
USPS
7 stores detected
Top category
Clothing & Accessories
136 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

637.0 verified active stores out of 697.0 detected · 91.4% verification rate

Categories Distribution

Clothing & Accessories stores with 30.9% of all stores (136 stores) , followed by Health & Beauty (26.8%) and Gifts & Special Occasions (15.7%) .

Base: 440 AI-verified stores with physical delivery and detected product categories (69.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 30.9%

136 stores

Health & Beauty 26.8%

118 stores

Gifts & Special Occasions 15.7%

69 stores

Sporting Goods & Outdoor Gear 10.2%

45 stores

Toys & Games 8.2%

36 stores

Food & Beverages 2.3%

10 stores

Furniture & Home Decor 1.1%

5 stores

Home & Garden 0.9%

4 stores

Arts & Entertainment 0.9%

4 stores

Electronics & Technology 0.7%

3 stores

Visual Distribution

Distribution of top 10 MSHOP store categories (May 2026)
Distribution of categories in MSHOP e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 136 30.91%
Health & Beauty 118 26.82%
Gifts & Special Occasions 69 15.68%
Sporting Goods & Outdoor Gear 45 10.23%
Toys & Games 36 8.18%
Food & Beverages 10 2.27%
Furniture & Home Decor 5 1.14%
Home & Garden 4 0.91%
Arts & Entertainment 4 0.91%
Electronics & Technology 3 0.68%

Payment Providers Distribution

PayPal stores with 30.5% among AI-verified physical stores (357 stores) , followed by American Express (26.6%) and VISA (16.7%) .

Base: 442 AI-verified physical stores with detectable payment providers (63.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 30.5%

357 stores

312 stores

VISA 16.7%

196 stores

165 stores

141 stores

1 stores

Visual Distribution

Distribution of top 10 MSHOP payment providers (May 2026)
Distribution of payment providers in MSHOP e-commerce stores
Payment Provider Store Count Market Share
PayPal 357 30.46%
American Express 312 26.62%
VISA 196 16.72%
Stripe Connect 165 14.08%
MasterCard 141 12.03%
Klarna 1 0.09%

Shipping Carriers Distribution

USPS stores with 16.7% among AI-verified physical stores (7 stores) , followed by DHL (14.3%) and FedEx (9.5%) .

Base: 14 AI-verified physical stores with detectable shipping carriers (2.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 16.7%

7 stores

DHL 14.3%

6 stores

FedEx 9.5%

4 stores

3 stores

2 stores

Bpost 4.8%

2 stores

2 stores

CTT 4.8%

2 stores

ELTA 4.8%

2 stores

2 stores

Visual Distribution

Distribution of top 10 MSHOP shipping carriers (May 2026)
Distribution of shipping carriers in MSHOP e-commerce stores
Shipping Carrier Store Count Market Share
USPS 7 16.67%
DHL 6 14.29%
FedEx 4 9.52%
Correios 3 7.14%
Japan Post 2 4.76%
Bpost 2 4.76%
PostNL 2 4.76%
CTT 2 4.76%
ELTA 2 4.76%
Korea Post 2 4.76%

Store Launch Timeline

Over the past 12 months, 278 new stores were launched in MSHOP , with the highest activity in 2026-04 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 1.1%

3 stores launched

2026-03 1.4%

4 stores launched

2026-02 2.5%

7 stores launched

2026-01 12.9%

36 stores launched

2025-12 21.9%

61 stores launched

2025-11 11.2%

31 stores launched

2025-10 5.4%

15 stores launched

2025-09 19.1%

53 stores launched

2025-08 9.4%

26 stores launched

2025-07 8.3%

23 stores launched

2025-06 5.0%

14 stores launched

2025-05 1.8%

5 stores launched

Monthly Trend

Monthly store launches in MSHOP (May 2026)
Monthly store launches in MSHOP over the past 12 months
Month Stores Launched Percentage
2026-04 3 1.08%
2026-03 4 1.44%
2026-02 7 2.52%
2026-01 36 12.95%
2025-12 61 21.94%
2025-11 31 11.15%
2025-10 15 5.40%
2025-09 53 19.06%
2025-08 26 9.35%
2025-07 23 8.27%
2025-06 14 5.04%
2025-05 5 1.80%

Active Stores by Launch Year

Currently, 637 active stores in MSHOP are tracked in our database , with the most stores launched in 2026 (50 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 7.8%

50 active stores

2025 42.5%

271 active stores

2024 9.9%

63 active stores

2023 11.8%

75 active stores

2022 13.2%

84 active stores

2021 2.8%

18 active stores

2020 2.7%

17 active stores

2019 1.7%

11 active stores

2018 1.7%

11 active stores

2017 0.8%

5 active stores

2016 0.6%

4 active stores

2015 0.5%

3 active stores

2014 0.5%

3 active stores

2013 0.5%

3 active stores

2012 0.6%

4 active stores

Distribution by Launch Year

Active stores in MSHOP by original launch year (May 2026)
Active stores in MSHOP by launch year
Launch Year Active Stores Percentage
2026 50 7.85%
2025 271 42.54%
2024 63 9.89%
2023 75 11.77%
2022 84 13.19%
2021 18 2.83%
2020 17 2.67%
2019 11 1.73%
2018 11 1.73%
2017 5 0.78%
2016 4 0.63%
2015 3 0.47%
2014 3 0.47%
2013 3 0.47%
2012 4 0.63%

Social Media Usage

Facebook stores with 26.1% among stores with at least one detectable social profile (98 stores) , followed by Instagram (22.9%) and Pinterest (22.3%) .

Base: 101 stores with any detectable social profile (14.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 26.1%

98 stores

Instagram 22.9%

86 stores

Pinterest 22.3%

84 stores

Twitter 22.1%

83 stores

YouTube 6.6%

25 stores

Visual Distribution

Distribution of social media platforms in MSHOP (May 2026)
Distribution of social media platforms in MSHOP e-commerce stores
Social Platform Store Count Market Share
Facebook 98 26.06%
Instagram 86 22.87%
Pinterest 84 22.34%
Twitter 83 22.07%
YouTube 25 6.65%

Geographic Distribution

United States stores with 82.2% (342 AI-verified stores) , followed by Germany (6.5%) and United Kingdom (3.6%) .

Base: 416 AI-verified stores across 15 countries. Percentages show share among AI-verified stores.

Top 10 Countries

342 AI-verified stores

27 AI-verified stores

15 AI-verified stores

China 2.6%

11 AI-verified stores

6 AI-verified stores

5 AI-verified stores

3 AI-verified stores

1 AI-verified stores

Italy 0.2%

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using MSHOP (May 2026)
Geographic distribution of stores using MSHOP
Country AI-Verified Store Count Market Share
United States 342 82.21%
Germany 27 6.49%
United Kingdom 15 3.61%
China 11 2.64%
France 6 1.44%
Canada 5 1.20%
Ireland 3 0.72%
Portugal 1 0.24%
Italy 1 0.24%
Poland 1 0.24%

Data Coverage

Field Rows count Coverage
Website 697.0 100.00%
Emails 26.0 3.73%
Phones 63.0 9.04%
Ecommerce platform 697.0 100.00%
Couriers 14.0 2.01%
Payment Providers 442.0 63.41%
Categories 450.0 64.56%
Social Media 101.0 14.49%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the MSHOP e-commerce landscape:

Analyze 637.0 verified e-commerce stores on MSHOP - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across MSHOP e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the MSHOP e-commerce intelligence?

We track 637.0 verified MSHOP e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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