Thimatic Technology Adoption in E-commerce

Discover 957 verified e-commerce stores using Thimatic. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 995 domains. 957 verified as active stores with physical delivery.

Verified stores
957
active stores with physical delivery
Top country
United States
447 verified stores
Top payment signal
PayPal
22 detection occurrences
Top carrier signal
DHL
16 detection occurrences
Top category
Health & Beauty
185 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

957 verified active stores out of 995 detected · 96.2% verification rate

E-commerce Platforms Distribution

Shopify stores with 94.6% of stores with physical delivery (905 stores) , followed by Shopoe, Shopify (1.5%) and Shopify, Anifit (1.0%) .

Base: 957 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 94.6%

905 stores

Shopoe, Shopify 1.5%

14 stores

Shopify, Anifit 1.0%

10 stores

Shopify, Shopoe 0.8%

8 stores

Shopify, OnCartX 0.5%

5 stores

OnCartX, Shopify 0.3%

3 stores

2 stores

Anifit, Shopify 0.2%

2 stores

Shopify, Tradift 0.1%

1 stores

Onlter, Shopify 0.1%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Thimatic
Platform Stores with Physical Delivery Percentage
Shopify 905 94.57%
Shopoe, Shopify 14 1.46%
Shopify, Anifit 10 1.04%
Shopify, Shopoe 8 0.84%
Shopify, OnCartX 5 0.52%
OnCartX, Shopify 3 0.31%
Custom 2 0.21%
Anifit, Shopify 2 0.21%
Shopify, Tradift 1 0.10%
Onlter, Shopify 1 0.10%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 94.8% share of detected Thimatic e-commerce signals (943) , with Shopoe, Shopify at 1.4% and Shopify, Anifit at 1.0% (June 2026) .

Base: 995 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 94.8%

943 websites

Shopoe, Shopify 1.4%

14 websites

Shopify, Anifit 1.0%

10 websites

Shopify, Shopoe 0.8%

8 websites

Shopify, OnCartX 0.5%

5 websites

OnCartX, Shopify 0.3%

3 websites

2 websites

Anifit, Shopify 0.2%

2 websites

Shopify, Tradift 0.1%

1 websites

Onlter, Shopify 0.1%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Thimatic
Platform Websites with Signals Percentage
Shopify 943 94.77%
Shopoe, Shopify 14 1.41%
Shopify, Anifit 10 1.01%
Shopify, Shopoe 8 0.80%
Shopify, OnCartX 5 0.50%
OnCartX, Shopify 3 0.30%
Custom 2 0.20%
Anifit, Shopify 2 0.20%
Shopify, Tradift 1 0.10%
Onlter, Shopify 1 0.10%

Categories Distribution

Health & Beauty stores with 19.3% of all stores (185 stores) , followed by Clothing & Accessories (15.4%) and Food & Beverages (9.5%) .

Base: 957 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 19.3%

185 stores

Clothing & Accessories 15.4%

147 stores

Food & Beverages 9.5%

91 stores

Home & Garden 8.5%

81 stores

Sporting Goods & Outdoor Gear 8.3%

79 stores

Electronics & Technology 4.8%

46 stores

Toys & Games 4.6%

44 stores

Jewelry & Watches 3.9%

37 stores

Gifts & Special Occasions 2.9%

28 stores

Furniture & Home Decor 2.8%

27 stores

Visual Distribution

Distribution of top 10 Thimatic store categories (June 2026)
Distribution of categories in Thimatic e-commerce stores
Category Number of Stores Percentage
Health & Beauty 185 19.33%
Clothing & Accessories 147 15.36%
Food & Beverages 91 9.51%
Home & Garden 81 8.46%
Sporting Goods & Outdoor Gear 79 8.25%
Electronics & Technology 46 4.81%
Toys & Games 44 4.60%
Jewelry & Watches 37 3.87%
Gifts & Special Occasions 28 2.93%
Furniture & Home Decor 27 2.82%

Payment Providers Distribution

PayPal accounts for 32.4% of displayed detection occurrences (22 occurrences) , followed by American Express (13.2%) and Stripe Connect (10.3%) .

Base: 68 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 32.4%

22 occurrences

9 occurrences

7 occurrences

7 occurrences

5 occurrences

5 occurrences

5 occurrences

3 occurrences

VISA 4.4%

3 occurrences

2 occurrences

Visual Distribution

Distribution of top 10 Thimatic payment providers (June 2026)
Distribution of payment providers in Thimatic e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 22 32.35%
American Express 9 13.24%
Stripe Connect 7 10.29%
Google Pay 7 10.29%
Klarna 5 7.35%
Apple Pay 5 7.35%
Amazon Pay 5 7.35%
MasterCard 3 4.41%
VISA 3 4.41%
Clearpay 2 2.94%

Shipping Carriers Distribution

DHL accounts for 24.6% of displayed detection occurrences (16 occurrences) , followed by USPS (23.1%) and UPS (20.0%) .

Base: 65 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 24.6%

16 occurrences

USPS 23.1%

15 occurrences

UPS 20.0%

13 occurrences

FedEx 12.3%

8 occurrences

DPD 7.7%

5 occurrences

GLS 4.6%

3 occurrences

Estes 3.1%

2 occurrences

1 occurrences

1 occurrences

YRC 1.5%

1 occurrences

Visual Distribution

Distribution of top 10 Thimatic shipping carriers (June 2026)
Distribution of shipping carriers in Thimatic e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 16 24.62%
USPS 15 23.08%
UPS 13 20.00%
FedEx 8 12.31%
DPD 5 7.69%
GLS 3 4.62%
Estes 2 3.08%
Milkman 1 1.54%
Estafeta 1 1.54%
YRC 1 1.54%

Store Launch Timeline

Over the past 12 months, 17 new stores were launched in Thimatic , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 5.9%

1 stores launched

2026-03 23.5%

4 stores launched

2026-02 11.8%

2 stores launched

2026-01 5.9%

1 stores launched

2025-12 11.8%

2 stores launched

2025-11 11.8%

2 stores launched

2025-10 5.9%

1 stores launched

2025-09 5.9%

1 stores launched

2025-07 11.8%

2 stores launched

2025-06 5.9%

1 stores launched

Monthly Trend

Monthly store launches in Thimatic (June 2026)
Monthly store launches in Thimatic over the past 12 months
Month Stores Launched Percentage
2026-05 1 5.88%
2026-03 4 23.53%
2026-02 2 11.76%
2026-01 1 5.88%
2025-12 2 11.76%
2025-11 2 11.76%
2025-10 1 5.88%
2025-09 1 5.88%
2025-07 2 11.76%
2025-06 1 5.88%

Active Stores by Launch Year

Currently, 888 active stores in Thimatic are tracked in our database , with the most stores launched in 2026 (9 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.0%

9 active stores

2025 1.7%

15 active stores

2024 3.4%

30 active stores

2023 3.9%

35 active stores

2022 4.4%

39 active stores

2021 10.8%

96 active stores

2020 16.1%

143 active stores

2019 13.7%

122 active stores

2018 10.8%

96 active stores

2017 7.7%

68 active stores

2016 5.0%

44 active stores

2015 2.9%

26 active stores

2014 3.6%

32 active stores

2013 3.3%

29 active stores

2012 1.7%

15 active stores

Distribution by Launch Year

Active stores in Thimatic by original launch year (June 2026)
Active stores in Thimatic by launch year
Launch Year Active Stores Percentage
2026 9 1.01%
2025 15 1.69%
2024 30 3.38%
2023 35 3.94%
2022 39 4.39%
2021 96 10.81%
2020 143 16.10%
2019 122 13.74%
2018 96 10.81%
2017 68 7.66%
2016 44 4.95%
2015 26 2.93%
2014 32 3.60%
2013 29 3.27%
2012 15 1.69%

Social Media Usage

Instagram accounts for 29.7% of displayed detection occurrences (722 occurrences) , followed by Facebook (29.3%) and YouTube (13.6%) .

Base: 2,435 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 29.7%

722 occurrences

Facebook 29.3%

713 occurrences

YouTube 13.6%

332 occurrences

Twitter 12.1%

295 occurrences

Pinterest 9.5%

231 occurrences

TikTok 3.4%

82 occurrences

LinkedIn 1.3%

31 occurrences

WhatsApp 0.5%

13 occurrences

X 0.5%

11 occurrences

Vimeo 0.2%

5 occurrences

Visual Distribution

Distribution of social media platforms in Thimatic (June 2026)
Distribution of social media platforms in Thimatic e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 722 29.65%
Facebook 713 29.28%
YouTube 332 13.63%
Twitter 295 12.11%
Pinterest 231 9.49%
TikTok 82 3.37%
LinkedIn 31 1.27%
WhatsApp 13 0.53%
X 11 0.45%
Vimeo 5 0.21%

Geographic Distribution

United States stores with 46.7% (447 active verified stores) , followed by United Kingdom (5.9%) and India (5.5%) .

Base: 957 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

447 active verified stores

56 active verified stores

India 5.5%

53 active verified stores

China 5.1%

49 active verified stores

45 active verified stores

37 active verified stores

34 active verified stores

Japan 2.5%

24 active verified stores

22 active verified stores

19 active verified stores

Visual Distribution

Geographic distribution of stores using Thimatic (June 2026)
Geographic distribution of stores using Thimatic
Country AI-Verified Store Count Market Share
United States 447 46.71%
United Kingdom 56 5.85%
India 53 5.54%
China 49 5.12%
Canada 45 4.70%
Australia 37 3.87%
Germany 34 3.55%
Japan 24 2.51%
Hong Kong 22 2.30%
France 19 1.99%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 995 100.00%
Emails 305 30.65%
Phones 266 26.73%
Ecommerce platform 995 100.00%
Couriers 46 4.62%
Payment Providers 49 4.92%
Categories 895 89.95%
Social Media 839 84.32%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Thimatic e-commerce landscape:

Analyze 957 verified e-commerce stores on Thimatic - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Thimatic e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Thimatic e-commerce intelligence?

We track 957 verified Thimatic e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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