Outbrain Technology Adoption in E-commerce
Discover 17.0 verified e-commerce stores using Outbrain. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 52.0 domains. 17.0 verified as active stores with physical delivery.
· · Next full refresh: April 2026
17.0 verified active stores out of 52.0 detected · 32.7% verification rate
E-commerce Platforms Distribution
Custom leads with 82.4% of stores with physical delivery (14 stores) , followed by Magento (11.8%) and Miva (5.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
14 stores
2 stores
1 stores
0 stores
0 stores
0 stores
0 stores
0 stores
0 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 14 | 82.35% |
| Magento | 2 | 11.76% |
| Miva | 1 | 5.88% |
| Shopline | 0 | 0.00% |
| SAP Commerce Cloud | 0 | 0.00% |
| e-Shop Commerce | 0 | 0.00% |
| WooCommerce | 0 | 0.00% |
| HCL Commerce | 0 | 0.00% |
| Shopify | 0 | 0.00% |
| YouCan | 0 | 0.00% |
| Salesforce Commerce Cloud | 0 | 0.00% |
| Squarespace Commerce | 0 | 0.00% |
| Wix eCommerce | 0 | 0.00% |
All Stores Distribution
Custom holds 29.8% share of all Outbrain e-commerce stores (14) , with Magento at 6.4% and Miva at 2.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
14 stores
3 stores
1 stores
1 stores
1 stores
1 stores
17 stores
3 stores
2 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 14 | 29.79% |
| Magento | 3 | 6.38% |
| Miva | 1 | 2.13% |
| Shopline | 1 | 2.13% |
| SAP Commerce Cloud | 1 | 2.13% |
| e-Shop Commerce | 1 | 2.13% |
| WooCommerce | 17 | 36.17% |
| HCL Commerce | 3 | 6.38% |
| Shopify | 2 | 4.26% |
| YouCan | 1 | 2.13% |
| Salesforce Commerce Cloud | 1 | 2.13% |
| Squarespace Commerce | 1 | 2.13% |
| Wix eCommerce | 1 | 2.13% |
Categories Distribution
Clothing & Accessories leads with 50.0% of all stores (5 stores) , followed by Health & Beauty (20.0%) and Pets & Pet Supplies (10.0%) .
Base: 10 AI-verified stores with physical delivery and detected product categories (58.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
5 stores
2 stores
1 stores
1 stores
1 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 5 | 50.00% |
| Health & Beauty | 2 | 20.00% |
| Pets & Pet Supplies | 1 | 10.00% |
| Arts & Entertainment | 1 | 10.00% |
| Baby & Toddler | 1 | 10.00% |
Payment Providers Distribution
VISA leads with 50.0% among AI-verified physical stores (1 stores) , followed by JCB (50.0%) .
Base: 6 AI-verified physical stores with detectable payment providers (11.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| VISA | 1 | 50.00% |
| JCB | 1 | 50.00% |
Shipping Carriers Distribution
Correios leads with 50.0% among AI-verified physical stores (1 stores) , followed by Speedy (50.0%) .
Base: 7 AI-verified physical stores with detectable shipping carriers (13.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Correios | 1 | 50.00% |
| Speedy | 1 | 50.00% |
Store Launch Timeline
Over the past 12 months, 1 new stores were launched in Outbrain , with the highest activity in 2026-02 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 1 | 100.00% |
Active Stores by Launch Year
Currently, 11 active stores in Outbrain are tracked in our database , with the most stores launched in 2026 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1 active stores
1 active stores
1 active stores
1 active stores
1 active stores
2 active stores
1 active stores
1 active stores
1 active stores
1 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1 | 9.09% |
| 2020 | 1 | 9.09% |
| 2018 | 1 | 9.09% |
| 2017 | 1 | 9.09% |
| 2008 | 1 | 9.09% |
| 2006 | 2 | 18.18% |
| 2005 | 1 | 9.09% |
| 1999 | 1 | 9.09% |
| 1998 | 1 | 9.09% |
| 1997 | 1 | 9.09% |
Geographic Distribution
United States leads with 56.3% (9 AI-verified stores) , followed by Israel (12.5%) and India (6.3%) .
Base: 16 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
9 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
0 AI-verified stores
0 AI-verified stores
0 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 9 | 56.25% |
| Israel | 2 | 12.50% |
| India | 1 | 6.25% |
| Turkey | 1 | 6.25% |
| Argentina | 1 | 6.25% |
| Australia | 1 | 6.25% |
| Belize | 1 | 6.25% |
| Brazil | 0 | 0.00% |
| Spain | 0 | 0.00% |
| Benin | 0 | 0.00% |
| Russia | 0 | 0.00% |
| Luxembourg | 0 | 0.00% |
| Germany | 0 | 0.00% |
| Nigeria | 0 | 0.00% |
| Morocco | 0 | 0.00% |
| Portugal | 0 | 0.00% |
| United Kingdom | 0 | 0.00% |
| Japan | 0 | 0.00% |
| South Africa | 0 | 0.00% |
| Grenada | 0 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Magento
Miva
Magento
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 52.0 | 100.00% |
| Emails | 7.0 | 13.46% |
| Phones | 11.0 | 21.15% |
| Ecommerce platform | 47.0 | 90.38% |
| Couriers | 7.0 | 13.46% |
| Payment Providers | 6.0 | 11.54% |
| Categories | 10.0 | 19.23% |
| Social Media | 24.0 | 46.15% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Outbrain e-commerce landscape:
Analyze 17.0 verified e-commerce stores on Outbrain - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
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Monitor platform migrations, technology adoption, and market share changes across Outbrain e-commerce.
- Size Your Addressable Market
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Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
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Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Outbrain e-commerce intelligence?
-
We track 17.0 verified Outbrain e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
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We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
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Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
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Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 31.3% among stores with at least one detectable social profile (5 stores) , followed by Twitter (18.8%) and YouTube (18.8%) .
Base: 24 stores with any detectable social profile (46.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
5 stores
3 stores
3 stores
3 stores
1 stores
1 stores
Visual Distribution