OpenX Technology Adoption in E-commerce
Discover 93.0 e-commerce stores using OpenX. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
Custom leads with 69.9% of stores with physical delivery (65 stores) , followed by Shopify (17.2%) and WooCommerce (9.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
65 stores
16 stores
9 stores
1 stores
1 stores
1 stores
0 stores
0 stores
0 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 65 | 69.89% |
| Shopify | 16 | 17.20% |
| WooCommerce | 9 | 9.68% |
| Magento | 1 | 1.08% |
| PlatinMarket | 1 | 1.08% |
| Yahoo! Ecommerce | 1 | 1.08% |
| HCL Commerce | 0 | 0.00% |
| PureCars | 0 | 0.00% |
| BigCommerce | 0 | 0.00% |
| EasyDigitalDownloads | 0 | 0.00% |
All Stores Distribution
Custom holds 55.1% share of all OpenX e-commerce stores (65) , with Shopify at 13.6% and WooCommerce at 24.6% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
65 stores
16 stores
29 stores
2 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 65 | 55.08% |
| Shopify | 16 | 13.56% |
| WooCommerce | 29 | 24.58% |
| Magento | 2 | 1.69% |
| PlatinMarket | 1 | 0.85% |
| Yahoo! Ecommerce | 1 | 0.85% |
| HCL Commerce | 1 | 0.85% |
| PureCars | 1 | 0.85% |
| BigCommerce | 1 | 0.85% |
| EasyDigitalDownloads | 1 | 0.85% |
Categories Distribution
Collectibles & Hobbies leads with 21.5% of all stores (17 stores) , followed by Electronics & Technology (15.2%) and Food & Beverages (12.7%) .
Top 10 Categories
17 stores
12 stores
10 stores
8 stores
5 stores
5 stores
4 stores
4 stores
3 stores
2 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Collectibles & Hobbies | 17 | 21.52% |
| Electronics & Technology | 12 | 15.19% |
| Food & Beverages | 10 | 12.66% |
| Health & Beauty | 8 | 10.13% |
| Arts & Entertainment | 5 | 6.33% |
| Pets & Pet Supplies | 5 | 6.33% |
| Clothing & Accessories | 4 | 5.06% |
| Home & Garden | 4 | 5.06% |
| Furniture & Home Decor | 3 | 3.80% |
| Gifts & Special Occasions | 2 | 2.53% |
| Jewelry & Watches | 2 | 2.53% |
| Business & Industrial | 2 | 2.53% |
| Books & Media | 2 | 2.53% |
| Vehicles & Parts | 2 | 2.53% |
| Baby & Toddler | 1 | 1.27% |
Payment Providers Distribution
PayPal leads with 39.1% among AI-verified physical stores (9 stores) , followed by MasterCard (26.1%) and Stripe Connect (17.4%) .
Base: 22 AI-verified physical stores with detectable payment providers (17.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
9 stores
6 stores
4 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 9 | 39.13% |
| MasterCard | 6 | 26.09% |
| Stripe Connect | 4 | 17.39% |
| VISA | 1 | 4.35% |
| American Express | 1 | 4.35% |
| Google Pay | 1 | 4.35% |
| SAP Ariba | 1 | 4.35% |
Shipping Carriers Distribution
Purolator leads with 33.3% among AI-verified physical stores (6 stores) , followed by UPS (27.8%) and USPS (22.2%) .
Base: 14 AI-verified physical stores with detectable shipping carriers (11.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Purolator | 6 | 33.33% |
| UPS | 5 | 27.78% |
| USPS | 4 | 22.22% |
| Blue Star | 1 | 5.56% |
| Hermes | 1 | 5.56% |
| Correos | 1 | 5.56% |
Store Launch Timeline
Over the past 12 months, 1 new stores were launched in OpenX , with the highest activity in 2024-12 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2024-12 | 1 | 100.00% |
Active Stores by Launch Year
Currently, 90 active stores in OpenX are tracked in our database , with the most stores launched in 2024 (7 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
7 active stores
4 active stores
2 active stores
9 active stores
18 active stores
7 active stores
5 active stores
6 active stores
2 active stores
4 active stores
5 active stores
3 active stores
1 active stores
6 active stores
2 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2024 | 7 | 7.78% |
| 2023 | 4 | 4.44% |
| 2022 | 2 | 2.22% |
| 2021 | 9 | 10.00% |
| 2020 | 18 | 20.00% |
| 2019 | 7 | 7.78% |
| 2018 | 5 | 5.56% |
| 2017 | 6 | 6.67% |
| 2016 | 2 | 2.22% |
| 2015 | 4 | 4.44% |
| 2014 | 5 | 5.56% |
| 2013 | 3 | 3.33% |
| 2012 | 1 | 1.11% |
| 2011 | 6 | 6.67% |
| 2010 | 2 | 2.22% |
| 2008 | 1 | 1.11% |
| 2006 | 2 | 2.22% |
| 2005 | 1 | 1.11% |
| 2001 | 1 | 1.11% |
| 2000 | 1 | 1.11% |
| 1999 | 1 | 1.11% |
| 1997 | 1 | 1.11% |
| 1995 | 1 | 1.11% |
Geographic Distribution
United States leads with 47.0% (31 AI-verified stores) , followed by Spain (9.1%) and India (6.1%) .
Base: 66 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
31 AI-verified stores
6 AI-verified stores
4 AI-verified stores
4 AI-verified stores
4 AI-verified stores
3 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 31 | 46.97% |
| Spain | 6 | 9.09% |
| India | 4 | 6.06% |
| United Kingdom | 4 | 6.06% |
| Turkey | 4 | 6.06% |
| France | 3 | 4.55% |
| Japan | 3 | 4.55% |
| Indonesia | 2 | 3.03% |
| Brazil | 2 | 3.03% |
| Bangladesh | 1 | 1.52% |
| Australia | 1 | 1.52% |
| Germany | 1 | 1.52% |
| Sweden | 1 | 1.52% |
| Portugal | 1 | 1.52% |
| Mexico | 1 | 1.52% |
| Argentina | 1 | 1.52% |
| Netherlands | 0 | 0.00% |
| Malaysia | 0 | 0.00% |
| United Arab Emirates | 0 | 0.00% |
| Ukraine | 0 | 0.00% |
Featured Stores
Discover the strongest performers and newest entrants in OpenX's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 124.0 | 100.00% |
| Emails | 28.0 | 22.58% |
| Phones | 7.0 | 5.65% |
| Ecommerce platform | 118.0 | 95.16% |
| Couriers | 14.0 | 11.29% |
| Payment Providers | 22.0 | 17.74% |
| Categories | 97.0 | 78.23% |
| Social Media | 96.0 | 77.42% |
Starter Package
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Maximize Your ROI
Use our detailed OpenX E-commerce Database to:
Gain actionable insights into 93.0 physical stores in OpenX.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at OpenX online stores.
- Conduct Competitive Analysis
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Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
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Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the OpenX E-commerce Database?
-
Our database covers over 93.0 OpenX physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 23.1% among stores with at least one detectable social profile (61 stores) , followed by Instagram (20.5%) and Twitter (20.1%) .
Base: 96 stores with any detectable social profile (77.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
61 stores
54 stores
53 stores
52 stores
19 stores
9 stores
5 stores
4 stores
4 stores
3 stores
Visual Distribution