OpenX Technology Adoption in E-commerce

Discover 49.0 verified e-commerce stores using OpenX. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 98.0 domains. 49.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

49.0 verified active stores out of 98.0 detected · 50.0% verification rate

E-commerce Platforms Distribution

Shopify leads with 57.1% of stores with physical delivery (28 stores) , followed by Custom (30.6%) and WooCommerce (8.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 57.1%

28 stores

Custom 30.6%

15 stores

4 stores

1 stores

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in OpenX
Platform Stores with Physical Delivery Percentage
Shopify 28 57.14%
Custom 15 30.61%
WooCommerce 4 8.16%
Yahoo! Ecommerce 1 2.04%
Magento 1 2.04%
PureCars, TradePending 0 0.00%
TradePending, PureCars 0 0.00%
BigCommerce 0 0.00%
EasyDigitalDownloads 0 0.00%
WooCommerce, EasyDigitalDownloads 0 0.00%
TradePending 0 0.00%
Ecwid 0 0.00%
PureCars 0 0.00%

Categories Distribution

Collectibles & Hobbies leads with 57.1% of all stores (28 stores) , followed by Electronics & Technology (14.3%) and Toys & Games (6.1%) .

Base: 49 AI-verified stores with physical delivery and detected product categories (100.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Collectibles & Hobbies 57.1%

28 stores

Electronics & Technology 14.3%

7 stores

Toys & Games 6.1%

3 stores

Clothing & Accessories 6.1%

3 stores

Jewelry & Watches 4.1%

2 stores

Health & Beauty 4.1%

2 stores

Food & Beverages 2.0%

1 stores

Arts & Entertainment 2.0%

1 stores

Business & Industrial 2.0%

1 stores

Furniture & Home Decor 2.0%

1 stores

Visual Distribution

Distribution of top 10 OpenX store categories (March 2026)
Distribution of categories in OpenX e-commerce stores
Category Number of Stores Percentage
Collectibles & Hobbies 28 57.14%
Electronics & Technology 7 14.29%
Toys & Games 3 6.12%
Clothing & Accessories 3 6.12%
Jewelry & Watches 2 4.08%
Health & Beauty 2 4.08%
Food & Beverages 1 2.04%
Arts & Entertainment 1 2.04%
Business & Industrial 1 2.04%
Furniture & Home Decor 1 2.04%

Payment Providers Distribution

PayPal leads with 23.1% among AI-verified physical stores (6 stores) , followed by American Express (19.2%) and Stripe Connect (19.2%) .

Base: 18 AI-verified physical stores with detectable payment providers (18.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.1%

6 stores

5 stores

5 stores

3 stores

3 stores

VISA 7.7%

2 stores

1 stores

Bolt 3.8%

1 stores

Visual Distribution

Distribution of top 10 OpenX payment providers (March 2026)
Distribution of payment providers in OpenX e-commerce stores
Payment Provider Store Count Market Share
PayPal 6 23.08%
American Express 5 19.23%
Stripe Connect 5 19.23%
Google Pay 3 11.54%
Apple Pay 3 11.54%
VISA 2 7.69%
MasterCard 1 3.85%
Bolt 1 3.85%

Shipping Carriers Distribution

FedEx leads with 38.1% among AI-verified physical stores (8 stores) , followed by USPS (38.1%) and UPS (14.3%) .

Base: 12 AI-verified physical stores with detectable shipping carriers (12.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

FedEx 38.1%

8 stores

USPS 38.1%

8 stores

UPS 14.3%

3 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 OpenX shipping carriers (March 2026)
Distribution of shipping carriers in OpenX e-commerce stores
Shipping Carrier Store Count Market Share
FedEx 8 38.10%
USPS 8 38.10%
UPS 3 14.29%
OnTrac 1 4.76%
Blue Star 1 4.76%

Active Stores by Launch Year

Currently, 48 active stores in OpenX are tracked in our database , with the most stores launched in 2024 (5 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2024 10.4%

5 active stores

2023 16.7%

8 active stores

2022 2.1%

1 active stores

2020 37.5%

18 active stores

2019 6.3%

3 active stores

2017 4.2%

2 active stores

2016 4.2%

2 active stores

2015 2.1%

1 active stores

2013 2.1%

1 active stores

2011 4.2%

2 active stores

2006 2.1%

1 active stores

2000 2.1%

1 active stores

1999 2.1%

1 active stores

1997 2.1%

1 active stores

1995 2.1%

1 active stores

Distribution by Launch Year

Active stores in OpenX by original launch year (March 2026)
Active stores in OpenX by launch year
Launch Year Active Stores Percentage
2024 5 10.42%
2023 8 16.67%
2022 1 2.08%
2020 18 37.50%
2019 3 6.25%
2017 2 4.17%
2016 2 4.17%
2015 1 2.08%
2013 1 2.08%
2011 2 4.17%
2006 1 2.08%
2000 1 2.08%
1999 1 2.08%
1997 1 2.08%
1995 1 2.08%

Social Media Usage

Facebook leads with 24.5% among stores with at least one detectable social profile (46 stores) , followed by Instagram (22.9%) and YouTube (21.8%) .

Base: 73 stores with any detectable social profile (74.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 24.5%

46 stores

Instagram 22.9%

43 stores

YouTube 21.8%

41 stores

Twitter 20.7%

39 stores

Pinterest 4.3%

8 stores

LinkedIn 2.7%

5 stores

TikTok 1.6%

3 stores

Vimeo 1.1%

2 stores

X 0.5%

1 stores

Visual Distribution

Distribution of social media platforms in OpenX (March 2026)
Distribution of social media platforms in OpenX e-commerce stores
Social Platform Store Count Market Share
Facebook 46 24.47%
Instagram 43 22.87%
YouTube 41 21.81%
Twitter 39 20.74%
Pinterest 8 4.26%
LinkedIn 5 2.66%
TikTok 3 1.60%
Vimeo 2 1.06%
X 1 0.53%

Geographic Distribution

United States leads with 56.5% (26 AI-verified stores) , followed by India (6.5%) and Turkey (6.5%) .

Base: 46 AI-verified stores across 18 countries. Percentages show share among AI-verified stores.

Top 10 Countries

26 AI-verified stores

India 6.5%

3 AI-verified stores

3 AI-verified stores

3 AI-verified stores

Spain 6.5%

3 AI-verified stores

2 AI-verified stores

Japan 4.3%

2 AI-verified stores

1 AI-verified stores

Italy 2.2%

1 AI-verified stores

1 AI-verified stores

Visual Distribution

Geographic distribution of stores using OpenX (March 2026)
Geographic distribution of stores using OpenX
Country AI-Verified Store Count Market Share
United States 26 56.52%
India 3 6.52%
Turkey 3 6.52%
Germany 3 6.52%
Spain 3 6.52%
United Kingdom 2 4.35%
Japan 2 4.35%
Brazil 1 2.17%
Italy 1 2.17%
France 1 2.17%
Slovenia 1 2.17%
Morocco 0 0.00%
Canada 0 0.00%
New Zealand 0 0.00%
Netherlands 0 0.00%
Palestine 0 0.00%
Australia 0 0.00%
Malaysia 0 0.00%

Data Coverage

Field Rows count Coverage
Website 98.0 100.00%
Emails 15.0 15.31%
Phones 6.0 6.12%
Ecommerce platform 95.0 96.94%
Couriers 12.0 12.24%
Payment Providers 18.0 18.37%
Categories 52.0 53.06%
Social Media 73.0 74.49%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the OpenX e-commerce landscape:

Analyze 49.0 verified e-commerce stores on OpenX - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across OpenX e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the OpenX e-commerce intelligence?

We track 49.0 verified OpenX e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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