OpenX Technology Adoption in E-commerce
Discover 178.0 e-commerce stores using OpenX. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
Custom leads with 91.0% of stores with physical delivery (162 stores) , followed by WooCommerce (5.6%) and Magento (1.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
162 stores
10 stores
2 stores
2 stores
1 stores
1 stores
0 stores
0 stores
0 stores
0 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 162 | 91.01% |
| WooCommerce | 10 | 5.62% |
| Magento | 2 | 1.12% |
| EasyDigitalDownloads | 2 | 1.12% |
| Yahoo! Ecommerce | 1 | 0.56% |
| PlatinMarket | 1 | 0.56% |
| WooCommerce, Dokan | 0 | 0.00% |
| TradePending, PureCars | 0 | 0.00% |
| EasyDigitalDownloads, WooCommerce | 0 | 0.00% |
| WooCommerce, EasyDigitalDownloads | 0 | 0.00% |
| PureCars | 0 | 0.00% |
| Salesforce Commerce Cloud | 0 | 0.00% |
| BigCommerce | 0 | 0.00% |
| TradePending | 0 | 0.00% |
| PureCars, TradePending | 0 | 0.00% |
All Stores Distribution
Custom holds 60.7% share of all OpenX e-commerce stores (162) , with WooCommerce at 25.1% and Magento at 1.1% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
162 stores
67 stores
3 stores
6 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 162 | 60.67% |
| WooCommerce | 67 | 25.09% |
| Magento | 3 | 1.12% |
| EasyDigitalDownloads | 6 | 2.25% |
| Yahoo! Ecommerce | 1 | 0.37% |
| PlatinMarket | 1 | 0.37% |
| WooCommerce, Dokan | 1 | 0.37% |
| TradePending, PureCars | 1 | 0.37% |
| EasyDigitalDownloads, WooCommerce | 1 | 0.37% |
| WooCommerce, EasyDigitalDownloads | 1 | 0.37% |
| PureCars | 10 | 3.75% |
| Salesforce Commerce Cloud | 4 | 1.50% |
| BigCommerce | 2 | 0.75% |
| TradePending | 6 | 2.25% |
| PureCars, TradePending | 1 | 0.37% |
Categories Distribution
Electronics & Technology leads with 14.1% of all stores (19 stores) , followed by Food & Beverages (12.6%) and Health & Beauty (11.9%) .
Top 10 Categories
19 stores
17 stores
16 stores
15 stores
13 stores
10 stores
9 stores
9 stores
8 stores
5 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Electronics & Technology | 19 | 14.07% |
| Food & Beverages | 17 | 12.59% |
| Health & Beauty | 16 | 11.85% |
| Collectibles & Hobbies | 15 | 11.11% |
| Arts & Entertainment | 13 | 9.63% |
| Clothing & Accessories | 10 | 7.41% |
| Home & Garden | 9 | 6.67% |
| Vehicles & Parts | 9 | 6.67% |
| Pets & Pet Supplies | 8 | 5.93% |
| Sporting Goods & Outdoor Gear | 5 | 3.70% |
| Business & Industrial | 4 | 2.96% |
| Books & Media | 4 | 2.96% |
| Jewelry & Watches | 3 | 2.22% |
| Furniture & Home Decor | 2 | 1.48% |
| Toys & Games | 1 | 0.74% |
Payment Providers Distribution
Stripe Connect leads with 30.4% among AI-verified physical stores (7 stores) , followed by PayPal (21.7%) and Paddle (8.7%) .
Base: 29 AI-verified physical stores with detectable payment providers (10.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
7 stores
5 stores
2 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Stripe Connect | 7 | 30.43% |
| PayPal | 5 | 21.74% |
| Paddle | 2 | 8.70% |
| Apple Pay | 1 | 4.35% |
| BitCoin | 1 | 4.35% |
| MTN Mobile Money | 1 | 4.35% |
| American Express | 1 | 4.35% |
| Bolt | 1 | 4.35% |
| VISA | 1 | 4.35% |
| Google Pay | 1 | 4.35% |
| SAP Ariba | 1 | 4.35% |
| Affirm | 1 | 4.35% |
Shipping Carriers Distribution
Purolator leads with 27.8% among AI-verified physical stores (5 stores) , followed by USPS (22.2%) and GLS (11.1%) .
Base: 20 AI-verified physical stores with detectable shipping carriers (7.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Purolator | 5 | 27.78% |
| USPS | 4 | 22.22% |
| GLS | 2 | 11.11% |
| Correos | 2 | 11.11% |
| DPD | 1 | 5.56% |
| Estes | 1 | 5.56% |
| Hermes | 1 | 5.56% |
| UPS | 1 | 5.56% |
| Blue Star | 1 | 5.56% |
Store Launch Timeline
Over the past 12 months, 4 new stores were launched in OpenX , with the highest activity in 2025-06 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
1 stores launched
1 stores launched
1 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-06 | 1 | 25.00% |
| 2025-05 | 1 | 25.00% |
| 2025-03 | 1 | 25.00% |
| 2024-12 | 1 | 25.00% |
Active Stores by Launch Year
Currently, 129 active stores in OpenX are tracked in our database , with the most stores launched in 2025 (3 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3 active stores
11 active stores
4 active stores
5 active stores
7 active stores
22 active stores
7 active stores
7 active stores
10 active stores
2 active stores
6 active stores
9 active stores
10 active stores
1 active stores
9 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 3 | 2.33% |
| 2024 | 11 | 8.53% |
| 2023 | 4 | 3.10% |
| 2022 | 5 | 3.88% |
| 2021 | 7 | 5.43% |
| 2020 | 22 | 17.05% |
| 2019 | 7 | 5.43% |
| 2018 | 7 | 5.43% |
| 2017 | 10 | 7.75% |
| 2016 | 2 | 1.55% |
| 2015 | 6 | 4.65% |
| 2014 | 9 | 6.98% |
| 2013 | 10 | 7.75% |
| 2012 | 1 | 0.78% |
| 2011 | 9 | 6.98% |
| 2010 | 3 | 2.33% |
| 2009 | 1 | 0.78% |
| 2008 | 1 | 0.78% |
| 2007 | 1 | 0.78% |
| 2006 | 2 | 1.55% |
| 2003 | 2 | 1.55% |
| 2001 | 1 | 0.78% |
| 2000 | 2 | 1.55% |
| 1999 | 1 | 0.78% |
| 1997 | 1 | 0.78% |
| 1995 | 1 | 0.78% |
Geographic Distribution
United States leads with 41.0% (55 AI-verified stores) , followed by Spain (9.7%) and Japan (7.5%) .
Base: 134 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
55 AI-verified stores
13 AI-verified stores
10 AI-verified stores
7 AI-verified stores
7 AI-verified stores
5 AI-verified stores
5 AI-verified stores
4 AI-verified stores
4 AI-verified stores
3 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 55 | 41.04% |
| Spain | 13 | 9.70% |
| Japan | 10 | 7.46% |
| United Kingdom | 7 | 5.22% |
| Turkey | 7 | 5.22% |
| France | 5 | 3.73% |
| Indonesia | 5 | 3.73% |
| Australia | 4 | 2.99% |
| India | 4 | 2.99% |
| Argentina | 3 | 2.24% |
| Brazil | 3 | 2.24% |
| Canada | 3 | 2.24% |
| Netherlands | 3 | 2.24% |
| Italy | 3 | 2.24% |
| Sweden | 2 | 1.49% |
| Armenia | 2 | 1.49% |
| Mexico | 2 | 1.49% |
| Philippines | 1 | 0.75% |
| Ukraine | 1 | 0.75% |
| Germany | 1 | 0.75% |
Featured Stores
Discover the strongest performers and newest entrants in OpenX's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 273.0 | 100.00% |
| Emails | 59.0 | 21.61% |
| Phones | 16.0 | 5.86% |
| Ecommerce platform | 268.0 | 98.17% |
| Couriers | 20.0 | 7.33% |
| Payment Providers | 29.0 | 10.62% |
| Categories | 157.0 | 57.51% |
| Social Media | 183.0 | 67.03% |
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Maximize Your ROI
Use our detailed OpenX E-commerce Database to:
Gain actionable insights into 178.0 physical stores in OpenX.
- Identify High-Value Leads
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Quickly find and contact the best decision-makers at OpenX online stores.
- Conduct Competitive Analysis
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Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
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Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
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Use Cases
- Lead Generation
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- Email Marketing
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Frequently Asked Questions
- What data is included in the OpenX E-commerce Database?
-
Our database covers over 178.0 OpenX physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 23.8% among stores with at least one detectable social profile (86 stores) , followed by Twitter (19.7%) and Instagram (18.8%) .
Base: 183 stores with any detectable social profile (67.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
86 stores
71 stores
68 stores
60 stores
30 stores
15 stores
14 stores
9 stores
4 stores
4 stores
Visual Distribution