Fork Awesome Technology Adoption in E-commerce

Discover 92 verified e-commerce stores using Fork Awesome. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 134 domains. 92 verified as active stores with physical delivery.

Verified stores
92
active stores with physical delivery
Top country
India
10 verified stores
Top payment signal
PayPal
16 detection occurrences
Top carrier signal
DPD
7 detection occurrences
Top category
Health & Beauty
14 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

92 verified active stores out of 134 detected · 68.7% verification rate

E-commerce Platforms Distribution

Custom stores with 53.3% of stores with physical delivery (49 stores) , followed by WooCommerce (39.1%) and Shopify (5.4%) .

Base: 92 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 53.3%

49 stores

36 stores

5 stores

1 stores

BASE 1.1%

1 stores

0 stores

0 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Fork Awesome
Platform Stores with Physical Delivery Percentage
Custom 49 53.26%
WooCommerce 36 39.13%
Shopify 5 5.43%
Shopware 1 1.09%
BASE 1 1.09%
EasyDigitalDownloads 0 0.00%
HCL Commerce 0 0.00%
Zen Cart 0 0.00%
Squarespace Commerce 0 0.00%
Gambio 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 36.6% share of detected Fork Awesome e-commerce signals (49) , with WooCommerce at 49.3% and Shopify at 3.7% (March 2026) .

Base: 134 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 36.6%

49 websites

66 websites

5 websites

1 websites

BASE 0.7%

1 websites

1 websites

1 websites

2 websites

2 websites

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (March 2026)
E-commerce platforms distribution for websites with signals in Fork Awesome
Platform Websites with Signals Percentage
Custom 49 36.57%
WooCommerce 66 49.25%
Shopify 5 3.73%
Shopware 1 0.75%
BASE 1 0.75%
EasyDigitalDownloads 1 0.75%
HCL Commerce 1 0.75%
Zen Cart 2 1.49%
Squarespace Commerce 2 1.49%
Gambio 1 0.75%

Categories Distribution

Health & Beauty stores with 15.2% of all stores (14 stores) , followed by Jewelry & Watches (8.7%) and Sporting Goods & Outdoor Gear (7.6%) .

Base: 92 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 15.2%

14 stores

Jewelry & Watches 8.7%

8 stores

Sporting Goods & Outdoor Gear 7.6%

7 stores

Food & Beverages 6.5%

6 stores

Home & Garden 6.5%

6 stores

Clothing & Accessories 5.4%

5 stores

Tools & Hardware 4.3%

4 stores

Gifts & Special Occasions 3.3%

3 stores

Arts & Entertainment 3.3%

3 stores

Furniture & Home Decor 2.2%

2 stores

Visual Distribution

Distribution of top 10 Fork Awesome store categories (March 2026)
Distribution of categories in Fork Awesome e-commerce stores
Category Number of Stores Percentage
Health & Beauty 14 15.22%
Jewelry & Watches 8 8.70%
Sporting Goods & Outdoor Gear 7 7.61%
Food & Beverages 6 6.52%
Home & Garden 6 6.52%
Clothing & Accessories 5 5.43%
Tools & Hardware 4 4.35%
Gifts & Special Occasions 3 3.26%
Arts & Entertainment 3 3.26%
Furniture & Home Decor 2 2.17%

Payment Providers Distribution

PayPal accounts for 26.2% of displayed detection occurrences (16 occurrences) , followed by Klarna (16.4%) and Braintree (13.1%) .

Base: 61 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.2%

16 occurrences

Klarna 16.4%

10 occurrences

8 occurrences

JCB 11.5%

7 occurrences

VISA 11.5%

7 occurrences

5 occurrences

3 occurrences

3 occurrences

1 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 Fork Awesome payment providers (March 2026)
Distribution of payment providers in Fork Awesome e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 16 26.23%
Klarna 10 16.39%
Braintree 8 13.11%
JCB 7 11.48%
VISA 7 11.48%
Amazon Pay 5 8.20%
Apple Pay 3 4.92%
MasterCard 3 4.92%
Openpay 1 1.64%
Stripe Connect 1 1.64%

Shipping Carriers Distribution

DPD accounts for 21.9% of displayed detection occurrences (7 occurrences) , followed by DHL (21.9%) and Deutsche Post (9.4%) .

Base: 32 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DPD 21.9%

7 occurrences

DHL 21.9%

7 occurrences

3 occurrences

3 occurrences

TNT 9.4%

3 occurrences

2 occurrences

FedEx 6.3%

2 occurrences

2 occurrences

UPS 6.3%

2 occurrences

1 occurrences

Visual Distribution

Distribution of top 10 Fork Awesome shipping carriers (March 2026)
Distribution of shipping carriers in Fork Awesome e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DPD 7 21.88%
DHL 7 21.88%
Deutsche Post 3 9.38%
Royal Mail 3 9.38%
TNT 3 9.38%
Schenker 2 6.25%
FedEx 2 6.25%
Chronopost 2 6.25%
UPS 2 6.25%
Hermes 1 3.13%

Store Launch Timeline

Over the past 12 months, 10 new stores were launched in Fork Awesome , with the highest activity in 2025-09 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-09 20.0%

2 stores launched

2025-08 10.0%

1 stores launched

2025-07 10.0%

1 stores launched

2025-06 20.0%

2 stores launched

2025-05 20.0%

2 stores launched

2025-04 10.0%

1 stores launched

2025-03 10.0%

1 stores launched

Monthly Trend

Monthly store launches in Fork Awesome (March 2026)
Monthly store launches in Fork Awesome over the past 12 months
Month Stores Launched Percentage
2025-09 2 20.00%
2025-08 1 10.00%
2025-07 1 10.00%
2025-06 2 20.00%
2025-05 2 20.00%
2025-04 1 10.00%
2025-03 1 10.00%

Active Stores by Launch Year

Currently, 91 active stores in Fork Awesome are tracked in our database , with the most stores launched in 2025 (13 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 14.3%

13 active stores

2024 6.6%

6 active stores

2023 12.1%

11 active stores

2022 13.2%

12 active stores

2021 7.7%

7 active stores

2020 8.8%

8 active stores

2019 5.5%

5 active stores

2018 3.3%

3 active stores

2017 6.6%

6 active stores

2016 3.3%

3 active stores

2015 3.3%

3 active stores

2014 3.3%

3 active stores

2013 4.4%

4 active stores

2012 1.1%

1 active stores

2011 1.1%

1 active stores

Distribution by Launch Year

Active stores in Fork Awesome by original launch year (March 2026)
Active stores in Fork Awesome by launch year
Launch Year Active Stores Percentage
2025 13 14.29%
2024 6 6.59%
2023 11 12.09%
2022 12 13.19%
2021 7 7.69%
2020 8 8.79%
2019 5 5.49%
2018 3 3.30%
2017 6 6.59%
2016 3 3.30%
2015 3 3.30%
2014 3 3.30%
2013 4 4.40%
2012 1 1.10%
2011 1 1.10%

Social Media Usage

Facebook accounts for 29.7% of displayed detection occurrences (41 occurrences) , followed by Instagram (24.6%) and Twitter (13.0%) .

Base: 138 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.7%

41 occurrences

Instagram 24.6%

34 occurrences

Twitter 13.0%

18 occurrences

YouTube 12.3%

17 occurrences

LinkedIn 6.5%

9 occurrences

WhatsApp 6.5%

9 occurrences

Pinterest 3.6%

5 occurrences

TikTok 2.2%

3 occurrences

Discord 0.7%

1 occurrences

Reddit 0.7%

1 occurrences

Visual Distribution

Distribution of social media platforms in Fork Awesome (March 2026)
Distribution of social media platforms in Fork Awesome e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 41 29.71%
Instagram 34 24.64%
Twitter 18 13.04%
YouTube 17 12.32%
LinkedIn 9 6.52%
WhatsApp 9 6.52%
Pinterest 5 3.62%
TikTok 3 2.17%
Discord 1 0.72%
Reddit 1 0.72%

Geographic Distribution

India stores with 10.9% (10 active verified stores) , followed by Vietnam (9.8%) and United States (9.8%) .

Base: 92 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

India 10.9%

10 active verified stores

9 active verified stores

9 active verified stores

8 active verified stores

8 active verified stores

6 active verified stores

Japan 6.5%

6 active verified stores

4 active verified stores

4 active verified stores

4 active verified stores

Visual Distribution

Geographic distribution of stores using Fork Awesome (March 2026)
Geographic distribution of stores using Fork Awesome
Country AI-Verified Store Count Market Share
India 10 10.87%
Vietnam 9 9.78%
United States 9 9.78%
Germany 8 8.70%
France 8 8.70%
United Kingdom 6 6.52%
Japan 6 6.52%
Turkey 4 4.35%
Mexico 4 4.35%
Czechia 4 4.35%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 134 100.00%
Emails 83 61.94%
Phones 48 35.82%
Ecommerce platform 129 96.27%
Couriers 24 17.91%
Payment Providers 33 24.63%
Categories 69 51.49%
Social Media 82 61.19%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Fork Awesome e-commerce landscape:

Analyze 92 verified e-commerce stores on Fork Awesome - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Fork Awesome e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Fork Awesome e-commerce intelligence?

We track 92 verified Fork Awesome e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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