ContentViews Technology Adoption in E-commerce
Discover 2.9k verified e-commerce stores using ContentViews. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 11.8k domains. 2.9k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
2.9k verified active stores out of 11.8k detected · 24.1% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 87.5% of stores with physical delivery (2,494 stores) , followed by Custom (9.8%) and Welcart (2.2%) .
Base: 2,850 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
2,494 stores
279 stores
62 stores
7 stores
2 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
2,494 stores
279 stores
62 stores
7 stores
2 stores
1 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 2494 | 87.51% |
| Custom | 279 | 9.79% |
| Welcart | 62 | 2.18% |
| Commerce7 | 7 | 0.25% |
| WooCommerce, Welcart | 2 | 0.07% |
| Welcart, WooCommerce | 1 | 0.04% |
| FreshStore, WooCommerce | 1 | 0.04% |
| Shopify | 1 | 0.04% |
| NCR Commerce Cloud | 1 | 0.04% |
| GodoMall, WooCommerce | 1 | 0.04% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 95.1% share of detected ContentViews e-commerce signals (11,232) , with Custom at 2.4% and Welcart at 0.7% (June 2026) .
Base: 11,814 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
11,232 websites
279 websites
82 websites
28 websites
2 websites
1 websites
4 websites
5 websites
1 websites
2 websites
Visual Distribution
11,232 websites
279 websites
82 websites
28 websites
2 websites
1 websites
4 websites
5 websites
1 websites
2 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 11232 | 95.07% |
| Custom | 279 | 2.36% |
| Welcart | 82 | 0.69% |
| Commerce7 | 28 | 0.24% |
| WooCommerce, Welcart | 2 | 0.02% |
| Welcart, WooCommerce | 1 | 0.01% |
| FreshStore, WooCommerce | 4 | 0.03% |
| Shopify | 5 | 0.04% |
| NCR Commerce Cloud | 1 | 0.01% |
| GodoMall, WooCommerce | 2 | 0.02% |
Categories Distribution
Health & Beauty stores with 12.7% of all stores (361 stores) , followed by Food & Beverages (12.3%) and Clothing & Accessories (7.5%) .
Base: 2,850 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
361 stores
351 stores
214 stores
202 stores
198 stores
185 stores
175 stores
163 stores
151 stores
110 stores
Visual Distribution
361 stores
351 stores
214 stores
202 stores
198 stores
185 stores
175 stores
163 stores
151 stores
110 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 361 | 12.67% |
| Food & Beverages | 351 | 12.32% |
| Clothing & Accessories | 214 | 7.51% |
| Business & Industrial | 202 | 7.09% |
| Sporting Goods & Outdoor Gear | 198 | 6.95% |
| Arts & Entertainment | 185 | 6.49% |
| Home & Garden | 175 | 6.14% |
| Tools & Hardware | 163 | 5.72% |
| Toys & Games | 151 | 5.30% |
| Electronics & Technology | 110 | 3.86% |
Payment Providers Distribution
PayPal accounts for 29.8% of displayed detection occurrences (292 occurrences) , followed by MasterCard (16.2%) and Stripe Connect (13.5%) .
Base: 981 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
292 occurrences
159 occurrences
132 occurrences
120 occurrences
96 occurrences
49 occurrences
43 occurrences
36 occurrences
28 occurrences
26 occurrences
Visual Distribution
292 occurrences
159 occurrences
132 occurrences
120 occurrences
96 occurrences
49 occurrences
43 occurrences
36 occurrences
28 occurrences
26 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 292 | 29.77% |
| MasterCard | 159 | 16.21% |
| Stripe Connect | 132 | 13.46% |
| American Express | 120 | 12.23% |
| VISA | 96 | 9.79% |
| JCB | 49 | 4.99% |
| Klarna | 43 | 4.38% |
| BitCoin | 36 | 3.67% |
| Bolt | 28 | 2.85% |
| SEPA | 26 | 2.65% |
Shipping Carriers Distribution
UPS accounts for 20.5% of displayed detection occurrences (129 occurrences) , followed by USPS (15.6%) and DHL (13.7%) .
Base: 629 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
129 occurrences
98 occurrences
86 occurrences
75 occurrences
69 occurrences
45 occurrences
44 occurrences
37 occurrences
24 occurrences
22 occurrences
Visual Distribution
129 occurrences
98 occurrences
86 occurrences
75 occurrences
69 occurrences
45 occurrences
44 occurrences
37 occurrences
24 occurrences
22 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 129 | 20.51% |
| USPS | 98 | 15.58% |
| DHL | 86 | 13.67% |
| FedEx | 75 | 11.92% |
| СДЭК | 69 | 10.97% |
| DPD | 45 | 7.15% |
| Почта России | 44 | 7.00% |
| Royal Mail | 37 | 5.88% |
| GLS | 24 | 3.82% |
| Colissimo | 22 | 3.50% |
Store Launch Timeline
Over the past 12 months, 226 new stores were launched in ContentViews , with the highest activity in 2026-05 (29 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
29 stores launched
15 stores launched
19 stores launched
14 stores launched
17 stores launched
19 stores launched
15 stores launched
22 stores launched
24 stores launched
24 stores launched
18 stores launched
10 stores launched
Monthly Trend
12.8% of last 12 months
6.6% of last 12 months
8.4% of last 12 months
6.2% of last 12 months
7.5% of last 12 months
8.4% of last 12 months
6.6% of last 12 months
9.7% of last 12 months
10.6% of last 12 months
10.6% of last 12 months
8.0% of last 12 months
4.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 29 | 12.83% |
| 2026-04 | 15 | 6.64% |
| 2026-03 | 19 | 8.41% |
| 2026-02 | 14 | 6.19% |
| 2026-01 | 17 | 7.52% |
| 2025-12 | 19 | 8.41% |
| 2025-11 | 15 | 6.64% |
| 2025-10 | 22 | 9.73% |
| 2025-09 | 24 | 10.62% |
| 2025-08 | 24 | 10.62% |
| 2025-07 | 18 | 7.96% |
| 2025-06 | 10 | 4.42% |
Active Stores by Launch Year
Currently, 2,840 active stores in ContentViews are tracked in our database , with the most stores launched in 2026 (95 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
95 active stores
225 active stores
171 active stores
180 active stores
142 active stores
181 active stores
270 active stores
177 active stores
214 active stores
198 active stores
113 active stores
99 active stores
73 active stores
107 active stores
66 active stores
Distribution by Launch Year
3.3% of tracked active stores
7.9% of tracked active stores
6.0% of tracked active stores
6.3% of tracked active stores
5.0% of tracked active stores
6.4% of tracked active stores
9.5% of tracked active stores
6.2% of tracked active stores
7.5% of tracked active stores
7.0% of tracked active stores
4.0% of tracked active stores
3.5% of tracked active stores
2.6% of tracked active stores
3.8% of tracked active stores
2.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 95 | 3.35% |
| 2025 | 225 | 7.92% |
| 2024 | 171 | 6.02% |
| 2023 | 180 | 6.34% |
| 2022 | 142 | 5.00% |
| 2021 | 181 | 6.37% |
| 2020 | 270 | 9.51% |
| 2019 | 177 | 6.23% |
| 2018 | 214 | 7.54% |
| 2017 | 198 | 6.97% |
| 2016 | 113 | 3.98% |
| 2015 | 99 | 3.49% |
| 2014 | 73 | 2.57% |
| 2013 | 107 | 3.77% |
| 2012 | 66 | 2.32% |
Geographic Distribution
United States stores with 14.7% (419 active verified stores) , followed by Russia (10.1%) and Japan (7.2%) .
Base: 2,850 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
419 active verified stores
287 active verified stores
206 active verified stores
150 active verified stores
143 active verified stores
106 active verified stores
100 active verified stores
97 active verified stores
94 active verified stores
90 active verified stores
Visual Distribution
419 active verified stores
287 active verified stores
206 active verified stores
150 active verified stores
143 active verified stores
106 active verified stores
100 active verified stores
97 active verified stores
94 active verified stores
90 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 419 | 14.70% |
| Russia | 287 | 10.07% |
| Japan | 206 | 7.23% |
| United Kingdom | 150 | 5.26% |
| Spain | 143 | 5.02% |
| India | 106 | 3.72% |
| Vietnam | 100 | 3.51% |
| France | 97 | 3.40% |
| Italy | 94 | 3.30% |
| Germany | 90 | 3.16% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Home & Garden
WooCommerce
WooCommerce - Toys & Games
WooCommerce - Vehicles & Parts
WooCommerce - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce
WooCommerce
WooCommerce - Clothing & Accessories
WooCommerce
WooCommerce - Food & Beverages
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 11.8k | 100.00% |
| Emails | 6.6k | 55.94% |
| Phones | 4.8k | 40.65% |
| Ecommerce platform | 11.7k | 99.45% |
| Couriers | 1.1k | 9.36% |
| Payment Providers | 1.7k | 14.58% |
| Categories | 3.1k | 25.94% |
| Social Media | 7.5k | 63.79% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the ContentViews e-commerce landscape:
Analyze 2.9k verified e-commerce stores on ContentViews - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across ContentViews e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the ContentViews e-commerce intelligence?
-
We track 2.9k verified ContentViews e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 30.5% of displayed detection occurrences (1,535 occurrences) , followed by Instagram (26.6%) and YouTube (12.4%) .
Base: 5,027 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,535 occurrences
1,335 occurrences
625 occurrences
442 occurrences
283 occurrences
236 occurrences
198 occurrences
190 occurrences
168 occurrences
15 occurrences
Visual Distribution
1,535 occurrences
1,335 occurrences
625 occurrences
442 occurrences
283 occurrences
236 occurrences
198 occurrences
190 occurrences
168 occurrences
15 occurrences