Complianz Technology Adoption in E-commerce

Discover 83.5k verified e-commerce stores using Complianz. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 189.9k domains. 83.5k verified as active stores with physical delivery.

Verified stores
83.5k
active stores with physical delivery
Top country
Spain
13,595 verified stores
Top payment signal
PayPal
20,438 detection occurrences
Top carrier signal
DHL
6,092 detection occurrences
Top category
Food & Beverages
12,543 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

83.5k verified active stores out of 189.9k detected · 44.0% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 98.2% of stores with physical delivery (82,032 stores) , followed by Custom (1.7%) and WooCommerce, FreshStore (0.0%) .

Base: 83,539 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

82,032 stores

1,426 stores

WooCommerce, FreshStore 0.0%

6 stores

5 stores

WooCommerce, Shopify 0.0%

5 stores

5 stores

Magento, WooCommerce 0.0%

4 stores

Ideasoft, WooCommerce 0.0%

4 stores

3 stores

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Complianz
Platform Stores with Physical Delivery Percentage
WooCommerce 82032 98.20%
Custom 1426 1.71%
WooCommerce, FreshStore 6 0.01%
Commerce7 5 0.01%
WooCommerce, Shopify 5 0.01%
Shopify 5 0.01%
Magento, WooCommerce 4 0.00%
Ideasoft, WooCommerce 4 0.00%
Welcart 3 0.00%
HCL Commerce 3 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 98.5% share of detected Complianz e-commerce signals (187,086) , with Custom at 0.8% and WooCommerce, FreshStore at 0.0% (June 2026) .

Base: 189,894 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

187,086 websites

1,426 websites

WooCommerce, FreshStore 0.0%

9 websites

22 websites

WooCommerce, Shopify 0.0%

14 websites

28 websites

Magento, WooCommerce 0.0%

13 websites

Ideasoft, WooCommerce 0.0%

5 websites

5 websites

8 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Complianz
Platform Websites with Signals Percentage
WooCommerce 187086 98.52%
Custom 1426 0.75%
WooCommerce, FreshStore 9 0.00%
Commerce7 22 0.01%
WooCommerce, Shopify 14 0.01%
Shopify 28 0.01%
Magento, WooCommerce 13 0.01%
Ideasoft, WooCommerce 5 0.00%
Welcart 5 0.00%
HCL Commerce 8 0.00%

Categories Distribution

Food & Beverages stores with 15.0% of all stores (12,543 stores) , followed by Health & Beauty (11.2%) and Clothing & Accessories (10.9%) .

Base: 83,539 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Food & Beverages 15.0%

12,543 stores

Health & Beauty 11.2%

9,331 stores

Clothing & Accessories 10.9%

9,083 stores

Home & Garden 6.9%

5,727 stores

Arts & Entertainment 6.3%

5,302 stores

Sporting Goods & Outdoor Gear 5.4%

4,496 stores

Tools & Hardware 4.6%

3,803 stores

Business & Industrial 4.0%

3,306 stores

Jewelry & Watches 3.9%

3,240 stores

Gifts & Special Occasions 3.6%

2,983 stores

Visual Distribution

Distribution of top 10 Complianz store categories (June 2026)
Distribution of categories in Complianz e-commerce stores
Category Number of Stores Percentage
Food & Beverages 12543 15.01%
Health & Beauty 9331 11.17%
Clothing & Accessories 9083 10.87%
Home & Garden 5727 6.86%
Arts & Entertainment 5302 6.35%
Sporting Goods & Outdoor Gear 4496 5.38%
Tools & Hardware 3803 4.55%
Business & Industrial 3306 3.96%
Jewelry & Watches 3240 3.88%
Gifts & Special Occasions 2983 3.57%

Payment Providers Distribution

PayPal accounts for 32.0% of displayed detection occurrences (20,438 occurrences) , followed by Stripe Connect (20.5%) and MasterCard (10.8%) .

Base: 63,877 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 32.0%

20,438 occurrences

13,099 occurrences

6,890 occurrences

5,112 occurrences

4,424 occurrences

4,164 occurrences

3,644 occurrences

VISA 5.0%

3,185 occurrences

1,525 occurrences

SEPA 2.2%

1,396 occurrences

Visual Distribution

Distribution of top 10 Complianz payment providers (June 2026)
Distribution of payment providers in Complianz e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 20438 32.00%
Stripe Connect 13099 20.51%
MasterCard 6890 10.79%
Klarna 5112 8.00%
American Express 4424 6.93%
Apple Pay 4164 6.52%
Google Pay 3644 5.70%
VISA 3185 4.99%
Bancontact 1525 2.39%
SEPA 1396 2.19%

Shipping Carriers Distribution

DHL accounts for 22.8% of displayed detection occurrences (6,092 occurrences) , followed by DPD (14.9%) and GLS (12.9%) .

Base: 26,683 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 22.8%

6,092 occurrences

DPD 14.9%

3,986 occurrences

GLS 12.9%

3,441 occurrences

UPS 10.2%

2,724 occurrences

2,639 occurrences

2,229 occurrences

1,535 occurrences

1,389 occurrences

1,376 occurrences

1,272 occurrences

Visual Distribution

Distribution of top 10 Complianz shipping carriers (June 2026)
Distribution of shipping carriers in Complianz e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 6092 22.83%
DPD 3986 14.94%
GLS 3441 12.90%
UPS 2724 10.21%
Correos 2639 9.89%
Colissimo 2229 8.35%
PostNL 1535 5.75%
La Poste 1389 5.21%
Mondial Relay 1376 5.16%
InPost 1272 4.77%

Store Launch Timeline

Over the past 12 months, 10,708 new stores were launched in Complianz , with the highest activity in 2026-05 (574 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 5.4%

574 stores launched

2026-04 6.1%

650 stores launched

2026-03 9.0%

959 stores launched

2026-02 8.0%

853 stores launched

2026-01 9.4%

1,009 stores launched

2025-12 7.8%

830 stores launched

2025-11 9.7%

1,042 stores launched

2025-10 11.3%

1,209 stores launched

2025-09 10.4%

1,116 stores launched

2025-08 8.6%

926 stores launched

2025-07 10.0%

1,076 stores launched

2025-06 4.3%

464 stores launched

Monthly Trend

Monthly store launches in Complianz (June 2026)
Monthly store launches in Complianz over the past 12 months
Month Stores Launched Percentage
2026-05 574 5.36%
2026-04 650 6.07%
2026-03 959 8.96%
2026-02 853 7.97%
2026-01 1009 9.42%
2025-12 830 7.75%
2025-11 1042 9.73%
2025-10 1209 11.29%
2025-09 1116 10.42%
2025-08 926 8.65%
2025-07 1076 10.05%
2025-06 464 4.33%

Active Stores by Launch Year

Currently, 83,341 active stores in Complianz are tracked in our database , with the most stores launched in 2026 (4,089 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.9%

4,089 active stores

2025 14.9%

12,407 active stores

2024 11.3%

9,411 active stores

2023 8.9%

7,423 active stores

2022 7.1%

5,891 active stores

2021 7.7%

6,387 active stores

2020 7.2%

5,989 active stores

2019 4.5%

3,787 active stores

2018 4.9%

4,097 active stores

2017 4.2%

3,482 active stores

2016 2.4%

2,021 active stores

2015 2.0%

1,646 active stores

2014 2.0%

1,702 active stores

2013 2.9%

2,390 active stores

2012 1.7%

1,391 active stores

Distribution by Launch Year

Active stores in Complianz by original launch year (June 2026)
Active stores in Complianz by launch year
Launch Year Active Stores Percentage
2026 4089 4.91%
2025 12407 14.89%
2024 9411 11.29%
2023 7423 8.91%
2022 5891 7.07%
2021 6387 7.66%
2020 5989 7.19%
2019 3787 4.54%
2018 4097 4.92%
2017 3482 4.18%
2016 2021 2.42%
2015 1646 1.98%
2014 1702 2.04%
2013 2390 2.87%
2012 1391 1.67%

Social Media Usage

Facebook accounts for 33.9% of displayed detection occurrences (52,108 occurrences) , followed by Instagram (33.4%) and YouTube (8.1%) .

Base: 153,767 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.9%

52,108 occurrences

Instagram 33.4%

51,366 occurrences

YouTube 8.1%

12,415 occurrences

TikTok 6.0%

9,238 occurrences

LinkedIn 5.8%

8,960 occurrences

Twitter 3.7%

5,645 occurrences

Pinterest 3.6%

5,488 occurrences

X 2.9%

4,496 occurrences

WhatsApp 2.5%

3,833 occurrences

Vimeo 0.1%

218 occurrences

Visual Distribution

Distribution of social media platforms in Complianz (June 2026)
Distribution of social media platforms in Complianz e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 52108 33.89%
Instagram 51366 33.41%
YouTube 12415 8.07%
TikTok 9238 6.01%
LinkedIn 8960 5.83%
Twitter 5645 3.67%
Pinterest 5488 3.57%
X 4496 2.92%
WhatsApp 3833 2.49%
Vimeo 218 0.14%

Geographic Distribution

Spain stores with 16.3% (13,595 active verified stores) , followed by France (11.0%) and Germany (10.0%) .

Base: 83,539 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Spain 16.3%

13,595 active verified stores

France 11.0%

9,167 active verified stores

Germany 10.0%

8,342 active verified stores

Italy 10.0%

8,315 active verified stores

4,690 active verified stores

3,196 active verified stores

3,142 active verified stores

2,627 active verified stores

2,296 active verified stores

2,243 active verified stores

Visual Distribution

Geographic distribution of stores using Complianz (June 2026)
Geographic distribution of stores using Complianz
Country AI-Verified Store Count Market Share
Spain 13595 16.27%
France 9167 10.97%
Germany 8342 9.99%
Italy 8315 9.95%
Netherlands 4690 5.61%
United Kingdom 3196 3.83%
Poland 3142 3.76%
United States 2627 3.14%
Romania 2296 2.75%
Czechia 2243 2.68%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 189.9k 100.00%
Emails 142.4k 75.01%
Phones 112.7k 59.34%
Ecommerce platform 189.1k 99.60%
Couriers 33.2k 17.46%
Payment Providers 58.4k 30.77%
Categories 81.4k 42.88%
Social Media 139.8k 73.63%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Complianz e-commerce landscape:

Analyze 83.5k verified e-commerce stores on Complianz - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Complianz e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Complianz e-commerce intelligence?

We track 83.5k verified Complianz e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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