Carts Guru Technology Adoption in E-commerce

Discover 685 verified e-commerce stores using Carts Guru. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 702 domains. 685 verified as active stores with physical delivery.

Verified stores
685
active stores with physical delivery
Top country
France
560 verified stores
Top payment signal
PayPal
230 detection occurrences
Top carrier signal
Colissimo
265 detection occurrences
Top category
Health & Beauty
97 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

685 verified active stores out of 702 detected · 97.6% verification rate

E-commerce Platforms Distribution

PrestaShop stores with 93.1% of stores with physical delivery (638 stores) , followed by Magento (6.0%) and WooCommerce (0.4%) .

Base: 685 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

638 stores

41 stores

3 stores

MaxiCart, PrestaShop 0.1%

1 stores

PrestaShop, S3 (Megagroup) Shop2 0.1%

1 stores

PrestaShop, MaxiCart 0.1%

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Carts Guru
Platform Stores with Physical Delivery Percentage
PrestaShop 638 93.14%
Magento 41 5.99%
WooCommerce 3 0.44%
MaxiCart, PrestaShop 1 0.15%
PrestaShop, S3 (Megagroup) Shop2 1 0.15%
PrestaShop, MaxiCart 1 0.15%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

PrestaShop holds 92.7% share of detected Carts Guru e-commerce signals (651) , with Magento at 6.4% and WooCommerce at 0.4% (June 2026) .

Base: 702 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

651 websites

45 websites

3 websites

MaxiCart, PrestaShop 0.1%

1 websites

PrestaShop, S3 (Megagroup) Shop2 0.1%

1 websites

PrestaShop, MaxiCart 0.1%

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Carts Guru
Platform Websites with Signals Percentage
PrestaShop 651 92.74%
Magento 45 6.41%
WooCommerce 3 0.43%
MaxiCart, PrestaShop 1 0.14%
PrestaShop, S3 (Megagroup) Shop2 1 0.14%
PrestaShop, MaxiCart 1 0.14%

Categories Distribution

Health & Beauty stores with 14.2% of all stores (97 stores) , followed by Clothing & Accessories (10.7%) and Home & Garden (10.1%) .

Base: 685 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 14.2%

97 stores

Clothing & Accessories 10.7%

73 stores

Home & Garden 10.1%

69 stores

Vehicles & Parts 9.5%

65 stores

Sporting Goods & Outdoor Gear 9.2%

63 stores

Food & Beverages 8.3%

57 stores

Tools & Hardware 7.4%

51 stores

Business & Industrial 5.3%

36 stores

Electronics & Technology 4.7%

32 stores

Furniture & Home Decor 4.2%

29 stores

Visual Distribution

Distribution of top 10 Carts Guru store categories (June 2026)
Distribution of categories in Carts Guru e-commerce stores
Category Number of Stores Percentage
Health & Beauty 97 14.16%
Clothing & Accessories 73 10.66%
Home & Garden 69 10.07%
Vehicles & Parts 65 9.49%
Sporting Goods & Outdoor Gear 63 9.20%
Food & Beverages 57 8.32%
Tools & Hardware 51 7.45%
Business & Industrial 36 5.26%
Electronics & Technology 32 4.67%
Furniture & Home Decor 29 4.23%

Payment Providers Distribution

PayPal accounts for 31.9% of displayed detection occurrences (230 occurrences) , followed by MasterCard (20.1%) and American Express (17.3%) .

Base: 721 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.9%

230 occurrences

145 occurrences

125 occurrences

VISA 9.8%

71 occurrences

41 occurrences

31 occurrences

31 occurrences

19 occurrences

16 occurrences

SEPA 1.7%

12 occurrences

Visual Distribution

Distribution of top 10 Carts Guru payment providers (June 2026)
Distribution of payment providers in Carts Guru e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 230 31.90%
MasterCard 145 20.11%
American Express 125 17.34%
VISA 71 9.85%
Apple Pay 41 5.69%
Stripe Connect 31 4.30%
Bancontact 31 4.30%
Google Pay 19 2.64%
Monetico 16 2.22%
SEPA 12 1.66%

Shipping Carriers Distribution

Colissimo accounts for 26.5% of displayed detection occurrences (265 occurrences) , followed by Chronopost (13.9%) and La Poste (13.5%) .

Base: 999 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

265 occurrences

139 occurrences

135 occurrences

DPD 12.7%

127 occurrences

74 occurrences

GLS 7.3%

73 occurrences

DHL 5.9%

59 occurrences

UPS 4.9%

49 occurrences

49 occurrences

TNT 2.9%

29 occurrences

Visual Distribution

Distribution of top 10 Carts Guru shipping carriers (June 2026)
Distribution of shipping carriers in Carts Guru e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Colissimo 265 26.53%
Chronopost 139 13.91%
La Poste 135 13.51%
DPD 127 12.71%
Mondial Relay 74 7.41%
GLS 73 7.31%
DHL 59 5.91%
UPS 49 4.90%
Point Relais 49 4.90%
TNT 29 2.90%

Store Launch Timeline

Over the past 12 months, 17 new stores were launched in Carts Guru , with the highest activity in 2026-03 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 11.8%

2 stores launched

2026-01 5.9%

1 stores launched

2025-12 5.9%

1 stores launched

2025-11 11.8%

2 stores launched

2025-10 23.5%

4 stores launched

2025-09 17.6%

3 stores launched

2025-08 11.8%

2 stores launched

2025-06 11.8%

2 stores launched

Monthly Trend

Monthly store launches in Carts Guru (June 2026)
Monthly store launches in Carts Guru over the past 12 months
Month Stores Launched Percentage
2026-03 2 11.76%
2026-01 1 5.88%
2025-12 1 5.88%
2025-11 2 11.76%
2025-10 4 23.53%
2025-09 3 17.65%
2025-08 2 11.76%
2025-06 2 11.76%

Active Stores by Launch Year

Currently, 681 active stores in Carts Guru are tracked in our database , with the most stores launched in 2026 (7 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.0%

7 active stores

2025 3.4%

23 active stores

2024 2.8%

19 active stores

2023 3.2%

22 active stores

2022 2.2%

15 active stores

2021 2.6%

18 active stores

2020 5.4%

37 active stores

2019 4.1%

28 active stores

2018 4.6%

31 active stores

2017 5.6%

38 active stores

2016 5.0%

34 active stores

2015 5.9%

40 active stores

2014 4.3%

29 active stores

2013 7.3%

50 active stores

2012 5.4%

37 active stores

Distribution by Launch Year

Active stores in Carts Guru by original launch year (June 2026)
Active stores in Carts Guru by launch year
Launch Year Active Stores Percentage
2026 7 1.03%
2025 23 3.38%
2024 19 2.79%
2023 22 3.23%
2022 15 2.20%
2021 18 2.64%
2020 37 5.43%
2019 28 4.11%
2018 31 4.55%
2017 38 5.58%
2016 34 4.99%
2015 40 5.87%
2014 29 4.26%
2013 50 7.34%
2012 37 5.43%

Social Media Usage

Facebook accounts for 33.3% of displayed detection occurrences (514 occurrences) , followed by Instagram (28.9%) and YouTube (15.9%) .

Base: 1,545 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.3%

514 occurrences

Instagram 28.9%

446 occurrences

YouTube 15.9%

246 occurrences

LinkedIn 6.3%

98 occurrences

Twitter 5.8%

90 occurrences

TikTok 4.3%

66 occurrences

Pinterest 2.8%

44 occurrences

WhatsApp 1.5%

23 occurrences

X 1.0%

15 occurrences

Vimeo 0.2%

3 occurrences

Visual Distribution

Distribution of social media platforms in Carts Guru (June 2026)
Distribution of social media platforms in Carts Guru e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 514 33.27%
Instagram 446 28.87%
YouTube 246 15.92%
LinkedIn 98 6.34%
Twitter 90 5.83%
TikTok 66 4.27%
Pinterest 44 2.85%
WhatsApp 23 1.49%
X 15 0.97%
Vimeo 3 0.19%

Geographic Distribution

France stores with 81.8% (560 active verified stores) , followed by Spain (7.4%) and Switzerland (2.2%) .

Base: 685 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

France 81.8%

560 active verified stores

Spain 7.4%

51 active verified stores

15 active verified stores

15 active verified stores

10 active verified stores

Italy 1.3%

9 active verified stores

5 active verified stores

3 active verified stores

2 active verified stores

2 active verified stores

Visual Distribution

Geographic distribution of stores using Carts Guru (June 2026)
Geographic distribution of stores using Carts Guru
Country AI-Verified Store Count Market Share
France 560 81.75%
Spain 51 7.45%
Switzerland 15 2.19%
Belgium 15 2.19%
Germany 10 1.46%
Italy 9 1.31%
United States 5 0.73%
United Kingdom 3 0.44%
Portugal 2 0.29%
Romania 2 0.29%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 702 100.00%
Emails 413 58.83%
Phones 478 68.09%
Ecommerce platform 702 100.00%
Couriers 428 60.97%
Payment Providers 373 53.13%
Categories 679 96.72%
Social Media 548 78.06%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Carts Guru e-commerce landscape:

Analyze 685 verified e-commerce stores on Carts Guru - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Carts Guru e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Carts Guru e-commerce intelligence?

We track 685 verified Carts Guru e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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