Austrian Post Shipping Carrier Usage Database

Explore 589.0 e-commerce stores shipping with Austrian Post. Discover logistics partnerships, geographic reach, and carrier adoption.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

Shopify leads with 43.0% of stores with physical delivery (245 stores) , followed by WooCommerce (20.4%) and Custom (17.0%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 43.0%

245 stores

116 stores

Custom 17.0%

97 stores

25 stores

19 stores

12 stores

11 stores

Unas 1.4%

8 stores

7 stores

6 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in Austrian Post
Platform Stores with Physical Delivery Percentage
Shopify 245 42.98%
WooCommerce 116 20.35%
Custom 97 17.02%
Wix eCommerce 25 4.39%
PrestaShop 19 3.33%
Magento 12 2.11%
Squarespace Commerce 11 1.93%
Unas 8 1.40%
Shoptet 7 1.23%
OpenCart 6 1.05%
Lightspeed eCom 6 1.05%
Gambio 5 0.88%
JTL Shop 5 0.88%
Upgates 4 0.70%
ePages 4 0.70%

All Stores Distribution

Shopify holds 40.7% share of all Austrian Post e-commerce stores (245) , with WooCommerce at 22.6% and Custom at 16.1% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 40.7%

245 stores

136 stores

Custom 16.1%

97 stores

33 stores

19 stores

13 stores

14 stores

Unas 1.3%

8 stores

7 stores

6 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in Austrian Post
Platform Total Stores Percentage
Shopify 245 40.70%
WooCommerce 136 22.59%
Custom 97 16.11%
Wix eCommerce 33 5.48%
PrestaShop 19 3.16%
Magento 13 2.16%
Squarespace Commerce 14 2.33%
Unas 8 1.33%
Shoptet 7 1.16%
OpenCart 6 1.00%
Lightspeed eCom 6 1.00%
Gambio 5 0.83%
JTL Shop 5 0.83%
Upgates 4 0.66%
ePages 4 0.66%

Categories Distribution

Clothing & Accessories leads with 28.8% of all stores (127 stores) , followed by Health & Beauty (18.4%) and Arts & Entertainment (9.8%) .

Top 10 Categories

Clothing & Accessories 28.8%

127 stores

Health & Beauty 18.4%

81 stores

Arts & Entertainment 9.8%

43 stores

Jewelry & Watches 9.3%

41 stores

Food & Beverages 7.7%

34 stores

Sporting Goods & Outdoor Gear 5.2%

23 stores

Electronics & Technology 4.5%

20 stores

Home & Garden 3.2%

14 stores

Tools & Hardware 2.3%

10 stores

Vehicles & Parts 2.3%

10 stores

Visual Distribution

Distribution of top 10 Austrian Post store categories (January 2026)
Distribution of categories in Austrian Post e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 127 28.80%
Health & Beauty 81 18.37%
Arts & Entertainment 43 9.75%
Jewelry & Watches 41 9.30%
Food & Beverages 34 7.71%
Sporting Goods & Outdoor Gear 23 5.22%
Electronics & Technology 20 4.54%
Home & Garden 14 3.17%
Tools & Hardware 10 2.27%
Vehicles & Parts 10 2.27%
Collectibles & Hobbies 9 2.04%
Toys & Games 8 1.81%
Gifts & Special Occasions 8 1.81%
Furniture & Home Decor 8 1.81%
Pets & Pet Supplies 5 1.13%

Payment Providers Distribution

PayPal leads with 19.7% among AI-verified physical stores (354 stores) , followed by Klarna (13.2%) and Apple Pay (10.8%) .

Base: 538 AI-verified physical stores with detectable payment providers (76.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 19.7%

354 stores

Klarna 13.2%

238 stores

195 stores

167 stores

166 stores

104 stores

93 stores

81 stores

71 stores

VISA 3.8%

68 stores

Visual Distribution

Distribution of top 10 Austrian Post payment providers (January 2026)
Distribution of payment providers in Austrian Post e-commerce stores
Payment Provider Store Count Market Share
PayPal 354 19.68%
Klarna 238 13.23%
Apple Pay 195 10.84%
Stripe Connect 167 9.28%
Google Pay 166 9.23%
American Express 104 5.78%
MasterCard 93 5.17%
Amazon Pay 81 4.50%
Bancontact 71 3.95%
VISA 68 3.78%
Amazon Payments 66 3.67%
Przelewy24 58 3.22%
PayPro 50 2.78%
SEPA 50 2.78%
Mollie 38 2.11%

Store Launch Timeline

Over the past 12 months, 73 new stores were launched in Austrian Post , with the highest activity in 2025-12 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 2.7%

2 stores launched

2025-11 5.5%

4 stores launched

2025-10 12.3%

9 stores launched

2025-09 11.0%

8 stores launched

2025-08 17.8%

13 stores launched

2025-07 11.0%

8 stores launched

2025-06 11.0%

8 stores launched

2025-05 4.1%

3 stores launched

2025-04 8.2%

6 stores launched

2025-03 5.5%

4 stores launched

2025-02 5.5%

4 stores launched

2025-01 5.5%

4 stores launched

Monthly Trend

Monthly store launches in Austrian Post (January 2026)
Monthly store launches in Austrian Post over the past 12 months
Month Stores Launched Percentage
2025-12 2 2.74%
2025-11 4 5.48%
2025-10 9 12.33%
2025-09 8 10.96%
2025-08 13 17.81%
2025-07 8 10.96%
2025-06 8 10.96%
2025-05 3 4.11%
2025-04 6 8.22%
2025-03 4 5.48%
2025-02 4 5.48%
2025-01 4 5.48%

Active Stores by Launch Year

Currently, 588 active stores in Austrian Post are tracked in our database , with the most stores launched in 2025 (76 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 12.9%

76 active stores

2024 7.7%

45 active stores

2023 7.3%

43 active stores

2022 6.6%

39 active stores

2021 8.7%

51 active stores

2020 10.4%

61 active stores

2019 4.8%

28 active stores

2018 6.1%

36 active stores

2017 5.4%

32 active stores

2016 3.2%

19 active stores

2015 1.9%

11 active stores

2014 1.7%

10 active stores

2013 2.7%

16 active stores

2012 2.6%

15 active stores

2011 2.2%

13 active stores

Distribution by Launch Year

Active stores in Austrian Post by original launch year (January 2026)
Active stores in Austrian Post by launch year
Launch Year Active Stores Percentage
2025 76 12.93%
2024 45 7.65%
2023 43 7.31%
2022 39 6.63%
2021 51 8.67%
2020 61 10.37%
2019 28 4.76%
2018 36 6.12%
2017 32 5.44%
2016 19 3.23%
2015 11 1.87%
2014 10 1.70%
2013 16 2.72%
2012 15 2.55%
2011 13 2.21%
2010 11 1.87%
2009 11 1.87%
2008 7 1.19%
2007 16 2.72%
2006 4 0.68%
2005 3 0.51%
2004 7 1.19%
2003 4 0.68%
2002 6 1.02%
2001 10 1.70%
2000 7 1.19%
1999 3 0.51%
1998 1 0.17%
1997 2 0.34%
1995 1 0.17%

Social Media Usage

Instagram leads with 33.6% among stores with at least one detectable social profile (402 stores) , followed by Facebook (28.3%) and YouTube (12.2%) .

Base: 524 stores with any detectable social profile (74.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 33.6%

402 stores

Facebook 28.3%

339 stores

YouTube 12.2%

146 stores

TikTok 8.5%

102 stores

Pinterest 5.9%

71 stores

Twitter 5.3%

63 stores

LinkedIn 3.5%

42 stores

X 1.2%

14 stores

WhatsApp 0.9%

11 stores

Vimeo 0.6%

7 stores

Visual Distribution

Distribution of social media platforms in Austrian Post (January 2026)
Distribution of social media platforms in Austrian Post e-commerce stores
Social Platform Store Count Market Share
Instagram 402 33.58%
Facebook 339 28.32%
YouTube 146 12.20%
TikTok 102 8.52%
Pinterest 71 5.93%
Twitter 63 5.26%
LinkedIn 42 3.51%
X 14 1.17%
WhatsApp 11 0.92%
Vimeo 7 0.58%

Geographic Distribution

Austria leads with 57.3% (306 AI-verified stores) , followed by Germany (13.1%) and United States (5.2%) .

Base: 534 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Austria 57.3%

306 AI-verified stores

Germany 13.1%

70 AI-verified stores

28 AI-verified stores

18 AI-verified stores

18 AI-verified stores

17 AI-verified stores

13 AI-verified stores

Italy 2.1%

11 AI-verified stores

8 AI-verified stores

7 AI-verified stores

Visual Distribution

Geographic distribution of stores using Austrian Post (January 2026)
Geographic distribution of stores using Austrian Post
Country AI-Verified Store Count Market Share
Austria 306 57.30%
Germany 70 13.11%
United States 28 5.24%
Switzerland 18 3.37%
Czechia 18 3.37%
United Kingdom 17 3.18%
Slovakia 13 2.43%
Italy 11 2.06%
France 8 1.50%
Netherlands 7 1.31%
Hungary 6 1.12%
Ireland 5 0.94%
Romania 4 0.75%
China 4 0.75%
Australia 4 0.75%
Belgium 3 0.56%
Hong Kong 3 0.56%
Spain 3 0.56%
Canada 3 0.56%
Japan 3 0.56%

Dataset Coverage

Field Rows count Coverage
Website 708.0 100.00%
Emails 574.0 81.07%
Phones 305.0 43.08%
Ecommerce platform 627.0 88.56%
Couriers 708.0 100.00%
Payment Providers 538.0 75.99%
Categories 482.0 68.08%
Social Media 524.0 74.01%

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Data Format & Delivery

Available Formats

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Use Cases

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Frequently Asked Questions

What data is included in the Austrian Post E-commerce Database?

Our database covers over 589.0 Austrian Post physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

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