Online Stores Shipping with Italy SDA

Explore 9.7k verified e-commerce stores with Italy SDA detected on their websites. Compare carrier signals, store segments, and geographic coverage.

Detected across 10.6k domains. 9.7k verified as active stores with physical delivery.

Verified stores
9.7k
active stores with physical delivery
Top country
Italy
9,136 verified stores
Top payment signal
PayPal
8,511 detection occurrences
Top category
Clothing & Accessories
1,970 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

9.7k verified active stores out of 10.6k detected · 92.0% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 33.4% of stores with physical delivery (3,259 stores) , followed by Shopify (29.7%) and PrestaShop (16.0%) .

Base: 9,745 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

3,259 stores

Shopify 29.7%

2,895 stores

1,555 stores

Custom 12.4%

1,207 stores

184 stores

158 stores

81 stores

59 stores

35 stores

Storeden, TeamSystem Commerce 0.3%

34 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in Italy SDA
Platform Stores with Physical Delivery Percentage
WooCommerce 3259 33.44%
Shopify 2895 29.71%
PrestaShop 1555 15.96%
Custom 1207 12.39%
Magento 184 1.89%
Wix eCommerce 158 1.62%
OpenCart 81 0.83%
VirtueMart 59 0.61%
nopCommerce 35 0.36%
Storeden, TeamSystem Commerce 34 0.35%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 33.5% share of detected Italy SDA e-commerce signals (3,548) , with Shopify at 27.7% and PrestaShop at 14.9% (October 2026) .

Base: 10,591 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

3,548 websites

Shopify 27.7%

2,939 websites

1,576 websites

Custom 11.4%

1,208 websites

192 websites

205 websites

86 websites

62 websites

36 websites

Storeden, TeamSystem Commerce 0.3%

34 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in Italy SDA
Platform Websites with Signals Percentage
WooCommerce 3548 33.50%
Shopify 2939 27.75%
PrestaShop 1576 14.88%
Custom 1208 11.41%
Magento 192 1.81%
Wix eCommerce 205 1.94%
OpenCart 86 0.81%
VirtueMart 62 0.59%
nopCommerce 36 0.34%
Storeden, TeamSystem Commerce 34 0.32%

Categories Distribution

Clothing & Accessories stores with 20.2% of all stores (1,970 stores) , followed by Food & Beverages (13.0%) and Health & Beauty (11.9%) .

Base: 9,745 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 20.2%

1,970 stores

Food & Beverages 13.0%

1,268 stores

Health & Beauty 11.9%

1,161 stores

Home & Garden 6.9%

670 stores

Sporting Goods & Outdoor Gear 4.9%

482 stores

Jewelry & Watches 4.6%

452 stores

Arts & Entertainment 4.6%

449 stores

Vehicles & Parts 4.2%

414 stores

Electronics & Technology 4.0%

394 stores

Toys & Games 3.8%

375 stores

Visual Distribution

Distribution of top 10 Italy SDA store categories (October 2026)
Distribution of categories in Italy SDA e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1970 20.22%
Food & Beverages 1268 13.01%
Health & Beauty 1161 11.91%
Home & Garden 670 6.88%
Sporting Goods & Outdoor Gear 482 4.95%
Jewelry & Watches 452 4.64%
Arts & Entertainment 449 4.61%
Vehicles & Parts 414 4.25%
Electronics & Technology 394 4.04%
Toys & Games 375 3.85%

Payment Providers Distribution

PayPal accounts for 23.1% of displayed detection occurrences (8,511 occurrences) , followed by VISA (13.8%) and MasterCard (13.8%) .

Base: 36,880 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

PayPal 23.1%

8,511 occurrences

VISA 13.8%

5,101 occurrences

5,092 occurrences

3,616 occurrences

3,153 occurrences

Maestro 7.8%

2,860 occurrences

2,859 occurrences

2,008 occurrences

1,936 occurrences

1,744 occurrences

Visual Distribution

Distribution of top 10 Italy SDA payment providers (October 2026)
Distribution of payment providers in Italy SDA e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 8511 23.08%
VISA 5101 13.83%
MasterCard 5092 13.81%
American Express 3616 9.80%
Apple Pay 3153 8.55%
Maestro 2860 7.75%
Klarna 2859 7.75%
PostePay 2008 5.44%
Stripe 1936 5.25%
UnionPay 1744 4.73%

Store Launch Timeline

Over the past 12 months, 1,133 new stores were launched in Italy SDA , with the highest activity in 2026-09 (102 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 9.0%

102 stores launched

2026-08 6.2%

70 stores launched

2026-07 9.0%

102 stores launched

2026-06 10.2%

116 stores launched

2026-05 10.1%

114 stores launched

2026-04 7.1%

80 stores launched

2026-03 19.0%

215 stores launched

2026-02 7.8%

88 stores launched

2026-01 5.6%

63 stores launched

2025-12 6.7%

76 stores launched

2025-11 7.8%

88 stores launched

2025-10 1.7%

19 stores launched

Monthly Trend

Monthly store launches in Italy SDA (October 2026)
Monthly store launches in Italy SDA over the past 12 months
Month Stores Launched Percentage
2026-09 102 9.00%
2026-08 70 6.18%
2026-07 102 9.00%
2026-06 116 10.24%
2026-05 114 10.06%
2026-04 80 7.06%
2026-03 215 18.98%
2026-02 88 7.77%
2026-01 63 5.56%
2025-12 76 6.71%
2025-11 88 7.77%
2025-10 19 1.68%

Active Stores by Launch Year

Currently, 9,726 active stores in Italy SDA are tracked in our database , with the most stores launched in 2026 (988 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 10.2%

988 active stores

2025 8.6%

839 active stores

2024 5.6%

544 active stores

2023 5.2%

506 active stores

2022 4.9%

472 active stores

2021 6.7%

651 active stores

2020 8.3%

810 active stores

2019 4.7%

453 active stores

2018 5.3%

520 active stores

2017 5.2%

504 active stores

2016 3.5%

343 active stores

2015 3.3%

319 active stores

2014 3.1%

299 active stores

2013 3.8%

369 active stores

2012 2.6%

257 active stores

Distribution by Launch Year

Active stores in Italy SDA by original launch year (October 2026)
Active stores in Italy SDA by launch year
Launch Year Active Stores Percentage
2026 988 10.16%
2025 839 8.63%
2024 544 5.59%
2023 506 5.20%
2022 472 4.85%
2021 651 6.69%
2020 810 8.33%
2019 453 4.66%
2018 520 5.35%
2017 504 5.18%
2016 343 3.53%
2015 319 3.28%
2014 299 3.07%
2013 369 3.79%
2012 257 2.64%

Social Media Usage

Facebook accounts for 34.5% of displayed detection occurrences (6,514 occurrences) , followed by Instagram (32.7%) and YouTube (8.8%) .

Base: 18,902 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 34.5%

6,514 occurrences

Instagram 32.7%

6,174 occurrences

YouTube 8.8%

1,672 occurrences

TikTok 7.9%

1,498 occurrences

Twitter 4.4%

834 occurrences

WhatsApp 4.4%

834 occurrences

LinkedIn 3.0%

562 occurrences

Pinterest 3.0%

559 occurrences

X 1.2%

229 occurrences

Vimeo 0.1%

26 occurrences

Visual Distribution

Distribution of social media platforms in Italy SDA (October 2026)
Distribution of social media platforms in Italy SDA e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 6514 34.46%
Instagram 6174 32.66%
YouTube 1672 8.85%
TikTok 1498 7.93%
Twitter 834 4.41%
WhatsApp 834 4.41%
LinkedIn 562 2.97%
Pinterest 559 2.96%
X 229 1.21%
Vimeo 26 0.14%

Geographic Distribution

Italy stores with 93.8% (9,136 active verified stores) , followed by Germany (1.4%) and United States (1.2%) .

Base: 9,745 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Italy 93.8%

9,136 active verified stores

139 active verified stores

119 active verified stores

36 active verified stores

Spain 0.2%

20 active verified stores

18 active verified stores

17 active verified stores

12 active verified stores

11 active verified stores

10 active verified stores

Visual Distribution

Geographic distribution of stores using Italy SDA (October 2026)
Geographic distribution of stores using Italy SDA
Country AI-Verified Store Count Market Share
Italy 9136 93.75%
Germany 139 1.43%
United States 119 1.22%
France 36 0.37%
Spain 20 0.21%
Switzerland 18 0.18%
United Kingdom 17 0.17%
Netherlands 12 0.12%
Poland 11 0.11%
Austria 10 0.10%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 10.6k 100.00%
Emails 9.6k 90.23%
Phones 8k 75.67%
Ecommerce platform 10.2k 96.15%
Couriers 10.6k 100.00%
Payment Providers 9.8k 92.74%
Categories 9.2k 86.86%
Social Media 7.9k 74.54%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
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  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Italy SDA e-commerce landscape:

Analyze 9.7k verified e-commerce stores on Italy SDA - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that ships with each carrier in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Italy SDA e-commerce intelligence?

We track 9.7k verified Italy SDA e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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