xtCommerce Market Share & Real Store Usage

Explore 925.0 verified e-commerce stores built on xtCommerce. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 1.2k domains. 925.0 verified as active stores with physical delivery.

Verified stores
925.0
active stores with physical delivery
Top country
Germany
762 verified stores
Top payment signal
PayPal
435 stores detected
Top carrier signal
DHL
302 stores detected
Top category
Home & Garden
104 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

925.0 verified active stores out of 1.2k detected · 75.3% verification rate

Categories Distribution

Home & Garden stores with 12.4% of all stores (104 stores) , followed by Sporting Goods & Outdoor Gear (10.5%) and Tools & Hardware (10.1%) .

Base: 839 AI-verified stores with physical delivery and detected product categories (90.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Home & Garden 12.4%

104 stores

Sporting Goods & Outdoor Gear 10.5%

88 stores

Tools & Hardware 10.1%

85 stores

Health & Beauty 9.1%

76 stores

Food & Beverages 8.5%

71 stores

Clothing & Accessories 8.1%

68 stores

Business & Industrial 7.6%

64 stores

Vehicles & Parts 6.3%

53 stores

Toys & Games 6.0%

50 stores

Arts & Entertainment 5.8%

49 stores

Visual Distribution

Distribution of top 10 xtCommerce store categories (June 2026)
Distribution of categories in xtCommerce e-commerce stores
Category Number of Stores Percentage
Home & Garden 104 12.40%
Sporting Goods & Outdoor Gear 88 10.49%
Tools & Hardware 85 10.13%
Health & Beauty 76 9.06%
Food & Beverages 71 8.46%
Clothing & Accessories 68 8.10%
Business & Industrial 64 7.63%
Vehicles & Parts 53 6.32%
Toys & Games 50 5.96%
Arts & Entertainment 49 5.84%

Payment Providers Distribution

PayPal stores with 36.1% among AI-verified physical stores (435 stores) , followed by Klarna (22.8%) and SEPA (7.9%) .

Base: 569 AI-verified physical stores with detectable payment providers (46.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 36.1%

435 stores

Klarna 22.8%

275 stores

SEPA 7.9%

95 stores

81 stores

73 stores

47 stores

44 stores

39 stores

VISA 2.3%

28 stores

18 stores

Visual Distribution

Distribution of top 10 xtCommerce payment providers (June 2026)
Distribution of payment providers in xtCommerce e-commerce stores
Payment Provider Store Count Market Share
PayPal 435 36.07%
Klarna 275 22.80%
SEPA 95 7.88%
MasterCard 81 6.72%
Amazon Pay 73 6.05%
Apple Pay 47 3.90%
Google Pay 44 3.65%
Amazon Payments 39 3.23%
VISA 28 2.32%
Przelewy24 18 1.49%

Shipping Carriers Distribution

DHL stores with 41.5% among AI-verified physical stores (302 stores) , followed by DPD (17.9%) and UPS (12.0%) .

Base: 447 AI-verified physical stores with detectable shipping carriers (36.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 41.5%

302 stores

DPD 17.9%

130 stores

UPS 12.0%

87 stores

GLS 9.9%

72 stores

65 stores

32 stores

13 stores

FedEx 0.7%

5 stores

4 stores

4 stores

Visual Distribution

Distribution of top 10 xtCommerce shipping carriers (June 2026)
Distribution of shipping carriers in xtCommerce e-commerce stores
Shipping Carrier Store Count Market Share
DHL 302 41.54%
DPD 130 17.88%
UPS 87 11.97%
GLS 72 9.90%
Deutsche Post 65 8.94%
Hermes 32 4.40%
Osterreichische Post 13 1.79%
FedEx 5 0.69%
Swiss Post 4 0.55%
Speedy 4 0.55%

Store Launch Timeline

Over the past 12 months, 15 new stores were launched in xtCommerce , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 13.3%

2 stores launched

2026-04 6.7%

1 stores launched

2026-01 20.0%

3 stores launched

2025-12 6.7%

1 stores launched

2025-11 6.7%

1 stores launched

2025-10 13.3%

2 stores launched

2025-09 6.7%

1 stores launched

2025-08 26.7%

4 stores launched

Monthly Trend

Monthly store launches in xtCommerce (June 2026)
Monthly store launches in xtCommerce over the past 12 months
Month Stores Launched Percentage
2026-05 2 13.33%
2026-04 1 6.67%
2026-01 3 20.00%
2025-12 1 6.67%
2025-11 1 6.67%
2025-10 2 13.33%
2025-09 1 6.67%
2025-08 4 26.67%

Active Stores by Launch Year

Currently, 908 active stores in xtCommerce are tracked in our database , with the most stores launched in 2026 (6 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.7%

6 active stores

2025 2.0%

18 active stores

2024 1.4%

13 active stores

2023 2.4%

22 active stores

2022 1.3%

12 active stores

2021 3.1%

28 active stores

2020 4.3%

39 active stores

2019 4.1%

37 active stores

2018 4.8%

44 active stores

2017 4.6%

42 active stores

2016 2.6%

24 active stores

2015 3.9%

35 active stores

2014 3.7%

34 active stores

2013 8.6%

78 active stores

2012 4.6%

42 active stores

Distribution by Launch Year

Active stores in xtCommerce by original launch year (June 2026)
Active stores in xtCommerce by launch year
Launch Year Active Stores Percentage
2026 6 0.66%
2025 18 1.98%
2024 13 1.43%
2023 22 2.42%
2022 12 1.32%
2021 28 3.08%
2020 39 4.30%
2019 37 4.07%
2018 44 4.85%
2017 42 4.63%
2016 24 2.64%
2015 35 3.85%
2014 34 3.74%
2013 78 8.59%
2012 42 4.63%

Social Media Usage

Facebook stores with 39.0% among stores with at least one detectable social profile (187 stores) , followed by Instagram (26.0%) and YouTube (17.3%) .

Base: 259 stores with any detectable social profile (21.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 39.0%

187 stores

Instagram 26.0%

125 stores

YouTube 17.3%

83 stores

Twitter 6.7%

32 stores

LinkedIn 4.0%

19 stores

Pinterest 2.5%

12 stores

TikTok 2.1%

10 stores

X 1.5%

7 stores

WhatsApp 0.8%

4 stores

Vimeo 0.2%

1 stores

Visual Distribution

Distribution of social media platforms in xtCommerce (June 2026)
Distribution of social media platforms in xtCommerce e-commerce stores
Social Platform Store Count Market Share
Facebook 187 38.96%
Instagram 125 26.04%
YouTube 83 17.29%
Twitter 32 6.67%
LinkedIn 19 3.96%
Pinterest 12 2.50%
TikTok 10 2.08%
X 7 1.46%
WhatsApp 4 0.83%
Vimeo 1 0.21%

Geographic Distribution

Germany stores with 83.8% (762 AI-verified stores) , followed by Austria (7.2%) and Switzerland (4.0%) .

Base: 909 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 83.8%

762 AI-verified stores

65 AI-verified stores

36 AI-verified stores

15 AI-verified stores

5 AI-verified stores

4 AI-verified stores

3 AI-verified stores

3 AI-verified stores

India 0.3%

3 AI-verified stores

2 AI-verified stores

Visual Distribution

Geographic distribution of stores using xtCommerce (June 2026)
Geographic distribution of stores using xtCommerce
Country AI-Verified Store Count Market Share
Germany 762 83.83%
Austria 65 7.15%
Switzerland 36 3.96%
United States 15 1.65%
Ukraine 5 0.55%
Netherlands 4 0.44%
France 3 0.33%
Russia 3 0.33%
India 3 0.33%
United Arab Emirates 2 0.22%

Data Coverage

Field Rows count Coverage
Website 1.2k 100.00%
Emails 825.0 67.18%
Phones 973.0 79.23%
Ecommerce platform 1.2k 100.00%
Couriers 447.0 36.40%
Payment Providers 569.0 46.34%
Categories 875.0 71.25%
Social Media 259.0 21.09%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the xtCommerce e-commerce landscape:

Analyze 925.0 verified e-commerce stores on xtCommerce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across xtCommerce e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the xtCommerce e-commerce intelligence?

We track 925.0 verified xtCommerce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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