Workstand Market Share & Real Store Usage

Explore 1.1k verified e-commerce stores built on Workstand. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 1.9k domains. 1.1k verified as active stores with physical delivery.

Verified stores
1.1k
active stores with physical delivery
Top country
United States
922 verified stores
Top payment signal
VISA
232 detection occurrences
Top carrier signal
UPS
529 detection occurrences
Top category
Sporting Goods & Outdoor Gear
1,070 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

1.1k verified active stores out of 1.9k detected · 55.1% verification rate

Categories Distribution

Sporting Goods & Outdoor Gear stores with 100.0% of all stores (1,070 stores) .

Base: 1,070 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Sporting Goods & Outdoor Gear 100.0%

1,070 stores

Visual Distribution

Distribution of top 10 Workstand store categories (October 2026)
Distribution of categories in Workstand e-commerce stores
Category Number of Stores Percentage
Sporting Goods & Outdoor Gear 1070 100.00%

Payment Providers Distribution

VISA accounts for 14.9% of displayed detection occurrences (232 occurrences) , followed by MasterCard (14.7%) and American Express (14.5%) .

Base: 1,556 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

VISA 14.9%

232 occurrences

228 occurrences

225 occurrences

Discover 14.1%

220 occurrences

PayPal 10.7%

166 occurrences

Synchrony 10.5%

164 occurrences

126 occurrences

88 occurrences

59 occurrences

48 occurrences

Visual Distribution

Distribution of top 10 Workstand payment providers (October 2026)
Distribution of payment providers in Workstand e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
VISA 232 14.91%
MasterCard 228 14.65%
American Express 225 14.46%
Discover 220 14.14%
PayPal 166 10.67%
Synchrony 164 10.54%
Google Pay 126 8.10%
Apple Pay 88 5.66%
Klarna 59 3.79%
Stripe 48 3.08%

Shipping Carriers Distribution

UPS accounts for 56.5% of displayed detection occurrences (529 occurrences) , followed by TCS (26.4%) and USPS (6.2%) .

Base: 937 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

UPS 56.5%

529 occurrences

TCS 26.4%

247 occurrences

USPS 6.2%

58 occurrences

FedEx 5.9%

55 occurrences

27 occurrences

8 occurrences

6 occurrences

DHL 0.3%

3 occurrences

CBL 0.2%

2 occurrences

GLS 0.2%

2 occurrences

Visual Distribution

Distribution of top 10 Workstand shipping carriers (October 2026)
Distribution of shipping carriers in Workstand e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 529 56.46%
TCS 247 26.36%
USPS 58 6.19%
FedEx 55 5.87%
Canada Post 27 2.88%
Canpar Courier 8 0.85%
Purolator 6 0.64%
DHL 3 0.32%
CBL 2 0.21%
GLS 2 0.21%

Store Launch Timeline

Over the past 12 months, 11 new stores were launched in Workstand , with the highest activity in 2026-09 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 9.1%

1 stores launched

2026-07 9.1%

1 stores launched

2026-05 9.1%

1 stores launched

2026-03 36.4%

4 stores launched

2026-02 27.3%

3 stores launched

2025-11 9.1%

1 stores launched

Monthly Trend

Monthly store launches in Workstand (October 2026)
Monthly store launches in Workstand over the past 12 months
Month Stores Launched Percentage
2026-09 1 9.09%
2026-07 1 9.09%
2026-05 1 9.09%
2026-03 4 36.36%
2026-02 3 27.27%
2025-11 1 9.09%

Active Stores by Launch Year

Currently, 1,070 active stores in Workstand are tracked in our database , with the most stores launched in 2026 (10 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.9%

10 active stores

2025 2.0%

21 active stores

2024 1.7%

18 active stores

2023 2.0%

21 active stores

2022 2.3%

25 active stores

2021 3.0%

32 active stores

2020 2.4%

26 active stores

2019 2.2%

24 active stores

2018 2.8%

30 active stores

2017 2.7%

29 active stores

2016 2.5%

27 active stores

2015 2.6%

28 active stores

2014 3.1%

33 active stores

2013 3.6%

39 active stores

2012 2.9%

31 active stores

Distribution by Launch Year

Active stores in Workstand by original launch year (October 2026)
Active stores in Workstand by launch year
Launch Year Active Stores Percentage
2026 10 0.93%
2025 21 1.96%
2024 18 1.68%
2023 21 1.96%
2022 25 2.34%
2021 32 2.99%
2020 26 2.43%
2019 24 2.24%
2018 30 2.80%
2017 29 2.71%
2016 27 2.52%
2015 28 2.62%
2014 33 3.08%
2013 39 3.64%
2012 31 2.90%

Social Media Usage

Facebook accounts for 43.8% of displayed detection occurrences (953 occurrences) , followed by Instagram (38.4%) and Twitter (9.3%) .

Base: 2,176 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 43.8%

953 occurrences

Instagram 38.4%

836 occurrences

Twitter 9.3%

202 occurrences

YouTube 6.3%

137 occurrences

TikTok 0.7%

15 occurrences

Pinterest 0.6%

14 occurrences

X 0.5%

10 occurrences

LinkedIn 0.3%

7 occurrences

Vimeo 0.1%

2 occurrences

Visual Distribution

Distribution of social media platforms in Workstand (October 2026)
Distribution of social media platforms in Workstand e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 953 43.80%
Instagram 836 38.42%
Twitter 202 9.28%
YouTube 137 6.30%
TikTok 15 0.69%
Pinterest 14 0.64%
X 10 0.46%
LinkedIn 7 0.32%
Vimeo 2 0.09%

Geographic Distribution

United States stores with 86.2% (922 active verified stores) , followed by Canada (11.4%) and Switzerland (1.2%) .

Base: 1,070 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

922 active verified stores

Canada 11.4%

122 active verified stores

13 active verified stores

6 active verified stores

3 active verified stores

India 0.2%

2 active verified stores

1 active verified stores

1 active verified stores

0 active verified stores

0 active verified stores

Visual Distribution

Geographic distribution of stores using Workstand (October 2026)
Geographic distribution of stores using Workstand
Country AI-Verified Store Count Market Share
United States 922 86.17%
Canada 122 11.40%
Switzerland 13 1.21%
Albania 6 0.56%
Puerto Rico 3 0.28%
India 2 0.19%
Croatia 1 0.09%
Ireland 1 0.09%
Argentina 0 0.00%
Brazil 0 0.00%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1.9k 100.00%
Emails 584 30.06%
Phones 1.1k 56.30%
Ecommerce platform 1.9k 100.00%
Couriers 714 36.75%
Payment Providers 454 23.37%
Categories 1.9k 96.76%
Social Media 1.8k 90.79%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Workstand e-commerce landscape:

Analyze 1.1k verified e-commerce stores on Workstand - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

See which stores moved to or from each platform with platform migration data.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Workstand e-commerce intelligence?

We track 1.1k verified Workstand e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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