Congo E-commerce Market
Explore 178 verified e-commerce stores in the Congo. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.
Scanned from 300M+ domains. 408 with e-commerce signals. 178 verified as active stores.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
E-commerce Platforms Distribution
WooCommerce stores with 38.2% of stores with physical delivery (68 stores) , followed by Custom (30.9%) and Shopify (21.9%) .
Base: 178 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
68 stores
55 stores
39 stores
5 stores
3 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
68 stores
55 stores
39 stores
5 stores
3 stores
1 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 68 | 38.20% |
| Custom | 55 | 30.90% |
| Shopify | 39 | 21.91% |
| PrestaShop | 5 | 2.81% |
| YouCan | 3 | 1.69% |
| Big Cartel | 1 | 0.56% |
| CS Cart | 1 | 0.56% |
| JouwWeb | 1 | 0.56% |
| Magento | 1 | 0.56% |
| Shopify, Tray | 1 | 0.56% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 56.9% share of detected Congo e-commerce signals (232) , with Custom at 14.5% and Shopify at 12.7% (October 2026) .
Base: 408 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
232 websites
59 websites
52 websites
6 websites
3 websites
1 websites
1 websites
1 websites
1 websites
1 websites
Visual Distribution
232 websites
59 websites
52 websites
6 websites
3 websites
1 websites
1 websites
1 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 232 | 56.86% |
| Custom | 59 | 14.46% |
| Shopify | 52 | 12.75% |
| PrestaShop | 6 | 1.47% |
| YouCan | 3 | 0.74% |
| Big Cartel | 1 | 0.25% |
| CS Cart | 1 | 0.25% |
| JouwWeb | 1 | 0.25% |
| Magento | 1 | 0.25% |
| Shopify, Tray | 1 | 0.25% |
Categories Distribution
Health & Beauty stores with 21.9% of all stores (39 stores) , followed by Electronics & Technology (15.7%) and Clothing & Accessories (11.8%) .
Base: 178 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
39 stores
28 stores
21 stores
11 stores
9 stores
7 stores
5 stores
5 stores
4 stores
4 stores
Visual Distribution
39 stores
28 stores
21 stores
11 stores
9 stores
7 stores
5 stores
5 stores
4 stores
4 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 39 | 21.91% |
| Electronics & Technology | 28 | 15.73% |
| Clothing & Accessories | 21 | 11.80% |
| Food & Beverages | 11 | 6.18% |
| Home & Garden | 9 | 5.06% |
| Jewelry & Watches | 7 | 3.93% |
| Business & Industrial | 5 | 2.81% |
| Toys & Games | 5 | 2.81% |
| Tools & Hardware | 4 | 2.25% |
| Vehicles & Parts | 4 | 2.25% |
Payment Providers Distribution
PayPal accounts for 23.9% of displayed detection occurrences (27 occurrences) , followed by Airtel Money (19.5%) and VISA (15.9%) .
Base: 113 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
27 occurrences
22 occurrences
18 occurrences
15 occurrences
13 occurrences
5 occurrences
4 occurrences
4 occurrences
3 occurrences
2 occurrences
Visual Distribution
27 occurrences
22 occurrences
18 occurrences
15 occurrences
13 occurrences
5 occurrences
4 occurrences
4 occurrences
3 occurrences
2 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 27 | 23.89% |
| Airtel Money | 22 | 19.47% |
| VISA | 18 | 15.93% |
| MasterCard | 15 | 13.27% |
| MTN Mobile Money | 13 | 11.50% |
| Stripe | 5 | 4.42% |
| Apple Pay | 4 | 3.54% |
| Orange Money | 4 | 3.54% |
| American Express | 3 | 2.65% |
| Discover | 2 | 1.77% |
Shipping Carriers Distribution
UPS accounts for 41.7% of displayed detection occurrences (5 occurrences) , followed by DHL (25.0%) and Colissimo (16.7%) .
Base: 12 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
Visual Distribution
5 occurrences
3 occurrences
2 occurrences
1 occurrences
1 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 5 | 41.67% |
| DHL | 3 | 25.00% |
| Colissimo | 2 | 16.67% |
| CBL | 1 | 8.33% |
| TCS | 1 | 8.33% |
Store Launch Timeline
Over the past 12 months, 81 new stores were launched in Congo , with the highest activity in 2026-09 (12 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
12 stores launched
12 stores launched
5 stores launched
5 stores launched
7 stores launched
9 stores launched
4 stores launched
7 stores launched
9 stores launched
7 stores launched
4 stores launched
Monthly Trend
14.8% of last 12 months
14.8% of last 12 months
6.2% of last 12 months
6.2% of last 12 months
8.6% of last 12 months
11.1% of last 12 months
4.9% of last 12 months
8.6% of last 12 months
11.1% of last 12 months
8.6% of last 12 months
4.9% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 12 | 14.81% |
| 2026-08 | 12 | 14.81% |
| 2026-07 | 5 | 6.17% |
| 2026-06 | 5 | 6.17% |
| 2026-05 | 7 | 8.64% |
| 2026-04 | 9 | 11.11% |
| 2026-03 | 4 | 4.94% |
| 2026-02 | 7 | 8.64% |
| 2026-01 | 9 | 11.11% |
| 2025-12 | 7 | 8.64% |
| 2025-11 | 4 | 4.94% |
Active Stores by Launch Year
Currently, 177 active stores in Congo are tracked in our database , with the most stores launched in 2026 (71 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
71 active stores
41 active stores
14 active stores
12 active stores
7 active stores
11 active stores
5 active stores
6 active stores
2 active stores
1 active stores
1 active stores
2 active stores
1 active stores
2 active stores
1 active stores
Distribution by Launch Year
40.1% of tracked active stores
23.2% of tracked active stores
7.9% of tracked active stores
6.8% of tracked active stores
4.0% of tracked active stores
6.2% of tracked active stores
2.8% of tracked active stores
3.4% of tracked active stores
1.1% of tracked active stores
0.6% of tracked active stores
0.6% of tracked active stores
1.1% of tracked active stores
0.6% of tracked active stores
1.1% of tracked active stores
0.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 71 | 40.11% |
| 2025 | 41 | 23.16% |
| 2024 | 14 | 7.91% |
| 2023 | 12 | 6.78% |
| 2022 | 7 | 3.95% |
| 2021 | 11 | 6.21% |
| 2020 | 5 | 2.82% |
| 2019 | 6 | 3.39% |
| 2018 | 2 | 1.13% |
| 2017 | 1 | 0.56% |
| 2016 | 1 | 0.56% |
| 2014 | 2 | 1.13% |
| 2013 | 1 | 0.56% |
| 2009 | 2 | 1.13% |
| 2008 | 1 | 0.56% |
Featured Stores
A selection of notable and recently launched stores in this segment.
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Tools & Hardware
Custom - Clothing & Accessories
Custom
PrestaShop - Vehicles & Parts
Custom - Electronics & Technology
Data Coverage
Coverage among active verified stores in this country.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 178 | 100.00% |
| Emails | 133 | 74.72% |
| Phones | 110 | 61.80% |
| Ecommerce platform | 178 | 100.00% |
| Couriers | 9 | 5.06% |
| Payment Providers | 56 | 31.46% |
| Categories | 144 | 80.90% |
| Social Media | 78 | 43.82% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Congo e-commerce landscape:
Analyze 178 verified e-commerce stores in Congo - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store in this country with its payment providers, carriers and size tier as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Explore Other Markets
Frequently Asked Questions
- What data is included in the Congo e-commerce intelligence?
-
We track 178 verified Congo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
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We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
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Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
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Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 29.2% of displayed detection occurrences (64 occurrences) , followed by Instagram (24.7%) and TikTok (13.7%) .
Base: 219 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
64 occurrences
54 occurrences
30 occurrences
18 occurrences
12 occurrences
12 occurrences
10 occurrences
10 occurrences
8 occurrences
1 occurrences
Visual Distribution
64 occurrences
54 occurrences
30 occurrences
18 occurrences
12 occurrences
12 occurrences
10 occurrences
10 occurrences
8 occurrences
1 occurrences