Tamara Technology Adoption in E-commerce

Discover 1.3k verified e-commerce stores using Tamara. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.8k domains. 1.3k verified as active stores with physical delivery.

Verified stores
1.3k
active stores with physical delivery
Top country
Saudi Arabia
677 verified stores
Top payment signal
MasterCard
93 detection occurrences
Top carrier signal
DHL
40 detection occurrences
Top category
Health & Beauty
327 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

1.3k verified active stores out of 1.8k detected · 74.4% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 89.1% of stores with physical delivery (1,187 stores) , followed by Custom (6.2%) and Shopify (4.1%) .

Base: 1,332 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

1,187 stores

82 stores

55 stores

2 stores

Active IT Zone Core 0.1%

1 stores

1 stores

Opus Cart, Shopify 0.1%

1 stores

Shopify, Shopoe 0.1%

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Tamara
Platform Stores with Physical Delivery Percentage
WooCommerce 1187 89.11%
Custom 82 6.16%
Shopify 55 4.13%
PrestaShop 2 0.15%
Salesforce Commerce Cloud 2 0.15%
Active IT Zone Core 1 0.08%
OpenCart 1 0.08%
Opus Cart, Shopify 1 0.08%
Shopify, Shopoe 1 0.08%
Wix eCommerce 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 91.8% share of detected Tamara e-commerce signals (1,643) , with Custom at 4.6% and Shopify at 3.1% (June 2026) .

Base: 1,790 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

1,643 websites

82 websites

55 websites

2 websites

Active IT Zone Core 0.1%

1 websites

1 websites

Opus Cart, Shopify 0.1%

1 websites

Shopify, Shopoe 0.1%

1 websites

1 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Tamara
Platform Websites with Signals Percentage
WooCommerce 1643 91.79%
Custom 82 4.58%
Shopify 55 3.07%
PrestaShop 2 0.11%
Salesforce Commerce Cloud 2 0.11%
Active IT Zone Core 1 0.06%
OpenCart 1 0.06%
Opus Cart, Shopify 1 0.06%
Shopify, Shopoe 1 0.06%
Wix eCommerce 1 0.06%

Categories Distribution

Health & Beauty stores with 24.5% of all stores (327 stores) , followed by Clothing & Accessories (13.5%) and Home & Garden (12.6%) .

Base: 1,332 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 24.5%

327 stores

Clothing & Accessories 13.5%

180 stores

Home & Garden 12.6%

168 stores

Electronics & Technology 11.6%

155 stores

Furniture & Home Decor 5.6%

75 stores

Food & Beverages 4.4%

59 stores

Vehicles & Parts 4.0%

53 stores

Jewelry & Watches 3.5%

47 stores

Sporting Goods & Outdoor Gear 2.3%

31 stores

Gifts & Special Occasions 2.3%

30 stores

Visual Distribution

Distribution of top 10 Tamara store categories (June 2026)
Distribution of categories in Tamara e-commerce stores
Category Number of Stores Percentage
Health & Beauty 327 24.55%
Clothing & Accessories 180 13.51%
Home & Garden 168 12.61%
Electronics & Technology 155 11.64%
Furniture & Home Decor 75 5.63%
Food & Beverages 59 4.43%
Vehicles & Parts 53 3.98%
Jewelry & Watches 47 3.53%
Sporting Goods & Outdoor Gear 31 2.33%
Gifts & Special Occasions 30 2.25%

Payment Providers Distribution

MasterCard accounts for 24.6% of displayed detection occurrences (93 occurrences) , followed by Apple Pay (24.1%) and PayPal (11.6%) .

Base: 378 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

93 occurrences

91 occurrences

PayPal 11.6%

44 occurrences

36 occurrences

35 occurrences

Mada 6.3%

24 occurrences

24 occurrences

13 occurrences

Bolt 2.6%

10 occurrences

VISA 2.1%

8 occurrences

Visual Distribution

Distribution of top 10 Tamara payment providers (June 2026)
Distribution of payment providers in Tamara e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
MasterCard 93 24.60%
Apple Pay 91 24.07%
PayPal 44 11.64%
American Express 36 9.52%
Stripe Connect 35 9.26%
Mada 24 6.35%
Google Pay 24 6.35%
STC Pay 13 3.44%
Bolt 10 2.65%
VISA 8 2.12%

Shipping Carriers Distribution

DHL accounts for 30.8% of displayed detection occurrences (40 occurrences) , followed by Aramex (23.1%) and UPS (13.8%) .

Base: 130 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 30.8%

40 occurrences

Aramex 23.1%

30 occurrences

UPS 13.8%

18 occurrences

Hermes 13.1%

17 occurrences

8 occurrences

5 occurrences

FedEx 3.8%

5 occurrences

3 occurrences

USPS 2.3%

3 occurrences

GSO 0.8%

1 occurrences

Visual Distribution

Distribution of top 10 Tamara shipping carriers (June 2026)
Distribution of shipping carriers in Tamara e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 40 30.77%
Aramex 30 23.08%
UPS 18 13.85%
Hermes 17 13.08%
Speedy 8 6.15%
Emirates Post 5 3.85%
FedEx 5 3.85%
SMSA Express 3 2.31%
USPS 3 2.31%
GSO 1 0.77%

Store Launch Timeline

Over the past 12 months, 350 new stores were launched in Tamara , with the highest activity in 2026-05 (24 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.9%

24 stores launched

2026-04 7.7%

27 stores launched

2026-03 8.9%

31 stores launched

2026-02 8.6%

30 stores launched

2026-01 8.3%

29 stores launched

2025-12 12.0%

42 stores launched

2025-11 10.3%

36 stores launched

2025-10 7.4%

26 stores launched

2025-09 7.4%

26 stores launched

2025-08 8.6%

30 stores launched

2025-07 8.0%

28 stores launched

2025-06 6.0%

21 stores launched

Monthly Trend

Monthly store launches in Tamara (June 2026)
Monthly store launches in Tamara over the past 12 months
Month Stores Launched Percentage
2026-05 24 6.86%
2026-04 27 7.71%
2026-03 31 8.86%
2026-02 30 8.57%
2026-01 29 8.29%
2025-12 42 12.00%
2025-11 36 10.29%
2025-10 26 7.43%
2025-09 26 7.43%
2025-08 30 8.57%
2025-07 28 8.00%
2025-06 21 6.00%

Active Stores by Launch Year

Currently, 1,330 active stores in Tamara are tracked in our database , with the most stores launched in 2026 (141 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 10.6%

141 active stores

2025 23.8%

316 active stores

2024 16.4%

218 active stores

2023 11.0%

146 active stores

2022 7.1%

94 active stores

2021 5.9%

79 active stores

2020 6.3%

84 active stores

2019 3.2%

43 active stores

2018 2.5%

33 active stores

2017 2.3%

31 active stores

2016 0.8%

10 active stores

2015 1.1%

14 active stores

2014 1.6%

21 active stores

2013 1.8%

24 active stores

2012 0.2%

3 active stores

Distribution by Launch Year

Active stores in Tamara by original launch year (June 2026)
Active stores in Tamara by launch year
Launch Year Active Stores Percentage
2026 141 10.60%
2025 316 23.76%
2024 218 16.39%
2023 146 10.98%
2022 94 7.07%
2021 79 5.94%
2020 84 6.32%
2019 43 3.23%
2018 33 2.48%
2017 31 2.33%
2016 10 0.75%
2015 14 1.05%
2014 21 1.58%
2013 24 1.80%
2012 3 0.23%

Social Media Usage

Instagram accounts for 24.6% of displayed detection occurrences (974 occurrences) , followed by Facebook (19.2%) and TikTok (16.1%) .

Base: 3,959 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 24.6%

974 occurrences

Facebook 19.2%

762 occurrences

TikTok 16.1%

636 occurrences

X 8.5%

337 occurrences

YouTube 7.4%

294 occurrences

WhatsApp 6.8%

268 occurrences

LinkedIn 6.7%

264 occurrences

Twitter 5.8%

231 occurrences

Pinterest 4.8%

190 occurrences

Reddit 0.1%

3 occurrences

Visual Distribution

Distribution of social media platforms in Tamara (June 2026)
Distribution of social media platforms in Tamara e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 974 24.60%
Facebook 762 19.25%
TikTok 636 16.06%
X 337 8.51%
YouTube 294 7.43%
WhatsApp 268 6.77%
LinkedIn 264 6.67%
Twitter 231 5.83%
Pinterest 190 4.80%
Reddit 3 0.08%

Geographic Distribution

Saudi Arabia stores with 50.8% (677 active verified stores) , followed by United Arab Emirates (35.3%) and United States (1.9%) .

Base: 1,332 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

677 active verified stores

470 active verified stores

25 active verified stores

18 active verified stores

Egypt 0.5%

6 active verified stores

4 active verified stores

4 active verified stores

4 active verified stores

India 0.2%

3 active verified stores

Oman 0.2%

3 active verified stores

Visual Distribution

Geographic distribution of stores using Tamara (June 2026)
Geographic distribution of stores using Tamara
Country AI-Verified Store Count Market Share
Saudi Arabia 677 50.83%
United Arab Emirates 470 35.29%
United States 25 1.88%
Kuwait 18 1.35%
Egypt 6 0.45%
Canada 4 0.30%
Bahrain 4 0.30%
United Kingdom 4 0.30%
India 3 0.23%
Oman 3 0.23%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1.8k 100.00%
Emails 974 54.41%
Phones 890 49.72%
Ecommerce platform 1.8k 100.00%
Couriers 110 6.15%
Payment Providers 266 14.86%
Categories 1.2k 68.88%
Social Media 1.5k 84.75%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Tamara e-commerce landscape:

Analyze 1.3k verified e-commerce stores on Tamara - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Tamara e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Tamara e-commerce intelligence?

We track 1.3k verified Tamara e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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