24nettbutikk Technology Adoption in E-commerce

Discover 629 verified e-commerce stores using 24nettbutikk. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 637 domains. 629 verified as active stores with physical delivery.

Verified stores
629
active stores with physical delivery
Top country
Norway
616 verified stores
Top payment signal
Klarna
344 detection occurrences
Top carrier signal
PostNord
21 detection occurrences
Top category
Sporting Goods & Outdoor Gear
81 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

629 verified active stores out of 637 detected · 98.7% verification rate

E-commerce Platforms Distribution

24nettbutikk stores with 100.0% of stores with physical delivery (629 stores) .

Base: 629 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

629 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in 24nettbutikk
Platform Stores with Physical Delivery Percentage
24nettbutikk 629 100.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

24nettbutikk holds 100.0% share of detected 24nettbutikk e-commerce signals (637) (June 2026) .

Base: 637 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

637 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in 24nettbutikk
Platform Websites with Signals Percentage
24nettbutikk 637 100.00%

Categories Distribution

Sporting Goods & Outdoor Gear stores with 12.9% of all stores (81 stores) , followed by Arts & Entertainment (10.0%) and Health & Beauty (9.5%) .

Base: 629 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Sporting Goods & Outdoor Gear 12.9%

81 stores

Arts & Entertainment 10.0%

63 stores

Health & Beauty 9.5%

60 stores

Home & Garden 8.3%

52 stores

Vehicles & Parts 5.7%

36 stores

Clothing & Accessories 5.1%

32 stores

Tools & Hardware 4.9%

31 stores

Toys & Games 4.8%

30 stores

Electronics & Technology 4.5%

28 stores

Business & Industrial 4.3%

27 stores

Visual Distribution

Distribution of top 10 24nettbutikk store categories (June 2026)
Distribution of categories in 24nettbutikk e-commerce stores
Category Number of Stores Percentage
Sporting Goods & Outdoor Gear 81 12.88%
Arts & Entertainment 63 10.02%
Health & Beauty 60 9.54%
Home & Garden 52 8.27%
Vehicles & Parts 36 5.72%
Clothing & Accessories 32 5.09%
Tools & Hardware 31 4.93%
Toys & Games 30 4.77%
Electronics & Technology 28 4.45%
Business & Industrial 27 4.29%

Payment Providers Distribution

Klarna accounts for 75.9% of displayed detection occurrences (344 occurrences) , followed by VISA (7.3%) and MasterCard (7.1%) .

Base: 453 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

Klarna 75.9%

344 occurrences

VISA 7.3%

33 occurrences

32 occurrences

16 occurrences

Svea 2.4%

11 occurrences

Bolt 2.0%

9 occurrences

5 occurrences

Mada 0.2%

1 occurrences

1 occurrences

JCB 0.2%

1 occurrences

Visual Distribution

Distribution of top 10 24nettbutikk payment providers (June 2026)
Distribution of payment providers in 24nettbutikk e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
Klarna 344 75.94%
VISA 33 7.28%
MasterCard 32 7.06%
PayPal 16 3.53%
Svea 11 2.43%
Bolt 9 1.99%
Stripe Connect 5 1.10%
Mada 1 0.22%
American Express 1 0.22%
JCB 1 0.22%

Shipping Carriers Distribution

PostNord accounts for 38.9% of displayed detection occurrences (21 occurrences) , followed by Posten Norge (20.4%) and DHL (9.3%) .

Base: 54 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

21 occurrences

11 occurrences

DHL 9.3%

5 occurrences

4 occurrences

UPS 7.4%

4 occurrences

3 occurrences

GLS 3.7%

2 occurrences

TNT 3.7%

2 occurrences

DPD 1.9%

1 occurrences

DSV 1.9%

1 occurrences

Visual Distribution

Distribution of top 10 24nettbutikk shipping carriers (June 2026)
Distribution of shipping carriers in 24nettbutikk e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
PostNord 21 38.89%
Posten Norge 11 20.37%
DHL 5 9.26%
Schenker 4 7.41%
UPS 4 7.41%
Hermes 3 5.56%
GLS 2 3.70%
TNT 2 3.70%
DPD 1 1.85%
DSV 1 1.85%

Store Launch Timeline

Over the past 12 months, 24 new stores were launched in 24nettbutikk , with the highest activity in 2026-04 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 8.3%

2 stores launched

2026-03 4.2%

1 stores launched

2026-02 8.3%

2 stores launched

2026-01 8.3%

2 stores launched

2025-12 4.2%

1 stores launched

2025-11 12.5%

3 stores launched

2025-10 4.2%

1 stores launched

2025-09 16.7%

4 stores launched

2025-08 4.2%

1 stores launched

2025-07 20.8%

5 stores launched

2025-06 8.3%

2 stores launched

Monthly Trend

Monthly store launches in 24nettbutikk (June 2026)
Monthly store launches in 24nettbutikk over the past 12 months
Month Stores Launched Percentage
2026-04 2 8.33%
2026-03 1 4.17%
2026-02 2 8.33%
2026-01 2 8.33%
2025-12 1 4.17%
2025-11 3 12.50%
2025-10 1 4.17%
2025-09 4 16.67%
2025-08 1 4.17%
2025-07 5 20.83%
2025-06 2 8.33%

Active Stores by Launch Year

Currently, 627 active stores in 24nettbutikk are tracked in our database , with the most stores launched in 2026 (8 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.3%

8 active stores

2025 5.9%

37 active stores

2024 9.3%

58 active stores

2023 7.2%

45 active stores

2022 6.1%

38 active stores

2021 7.8%

49 active stores

2020 9.6%

60 active stores

2019 5.6%

35 active stores

2018 6.2%

39 active stores

2017 9.9%

62 active stores

2016 4.1%

26 active stores

2015 3.2%

20 active stores

2014 3.2%

20 active stores

2013 1.6%

10 active stores

2012 4.3%

27 active stores

Distribution by Launch Year

Active stores in 24nettbutikk by original launch year (June 2026)
Active stores in 24nettbutikk by launch year
Launch Year Active Stores Percentage
2026 8 1.28%
2025 37 5.90%
2024 58 9.25%
2023 45 7.18%
2022 38 6.06%
2021 49 7.81%
2020 60 9.57%
2019 35 5.58%
2018 39 6.22%
2017 62 9.89%
2016 26 4.15%
2015 20 3.19%
2014 20 3.19%
2013 10 1.59%
2012 27 4.31%

Social Media Usage

Facebook accounts for 49.1% of displayed detection occurrences (549 occurrences) , followed by Instagram (26.6%) and Twitter (14.4%) .

Base: 1,118 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 49.1%

549 occurrences

Instagram 26.6%

297 occurrences

Twitter 14.4%

161 occurrences

YouTube 5.9%

66 occurrences

LinkedIn 2.1%

24 occurrences

Pinterest 1.2%

13 occurrences

TikTok 0.7%

8 occurrences

Visual Distribution

Distribution of social media platforms in 24nettbutikk (June 2026)
Distribution of social media platforms in 24nettbutikk e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 549 49.11%
Instagram 297 26.57%
Twitter 161 14.40%
YouTube 66 5.90%
LinkedIn 24 2.15%
Pinterest 13 1.16%
TikTok 8 0.72%

Geographic Distribution

Norway stores with 97.9% (616 active verified stores) , followed by Sweden (1.0%) and Denmark (0.5%) .

Base: 629 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Norway 97.9%

616 active verified stores

6 active verified stores

3 active verified stores

2 active verified stores

1 active verified stores

1 active verified stores

Visual Distribution

Geographic distribution of stores using 24nettbutikk (June 2026)
Geographic distribution of stores using 24nettbutikk
Country AI-Verified Store Count Market Share
Norway 616 97.93%
Sweden 6 0.95%
Denmark 3 0.48%
American Samoa 2 0.32%
Indonesia 1 0.16%
Finland 1 0.16%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 637 100.00%
Emails 362 56.83%
Phones 421 66.09%
Ecommerce platform 637 100.00%
Couriers 43 6.75%
Payment Providers 351 55.10%
Categories 530 83.20%
Social Media 583 91.52%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the 24nettbutikk e-commerce landscape:

Analyze 629 verified e-commerce stores on 24nettbutikk - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across 24nettbutikk e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the 24nettbutikk e-commerce intelligence?

We track 629 verified 24nettbutikk e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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