Online Stores Using Payline

Explore 356 verified e-commerce stores with Payline detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 608 domains. 356 verified as active stores with physical delivery.

Verified stores
356
active stores with physical delivery
Top country
France
270 verified stores
Top carrier signal
Colissimo
174 detection occurrences
Top category
Home & Garden
42 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

356 verified active stores out of 608 detected · 58.6% verification rate

E-commerce Platforms Distribution

PrestaShop stores with 47.2% of stores with physical delivery (168 stores) , followed by WooCommerce (27.8%) and Custom (15.4%) .

Base: 356 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

168 stores

99 stores

Custom 15.4%

55 stores

7 stores

Sellvio 1.7%

6 stores

5 stores

3 stores

Shop Application 0.8%

3 stores

OpenCart, Smoolis 0.6%

2 stores

2 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Payline
Platform Stores with Physical Delivery Percentage
PrestaShop 168 47.19%
WooCommerce 99 27.81%
Custom 55 15.45%
42stores 7 1.97%
Sellvio 6 1.69%
Magento 5 1.40%
Shopify 3 0.84%
Shop Application 3 0.84%
OpenCart, Smoolis 2 0.56%
OpenCart 2 0.56%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

PrestaShop holds 30.3% share of detected Payline e-commerce signals (184) , with WooCommerce at 37.7% and Custom at 9.0% (June 2026) .

Base: 608 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

184 websites

229 websites

55 websites

7 websites

Sellvio 1.0%

6 websites

12 websites

6 websites

Shop Application 0.5%

3 websites

OpenCart, Smoolis 0.3%

2 websites

2 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Payline
Platform Websites with Signals Percentage
PrestaShop 184 30.26%
WooCommerce 229 37.66%
Custom 55 9.05%
42stores 7 1.15%
Sellvio 6 0.99%
Magento 12 1.97%
Shopify 6 0.99%
Shop Application 3 0.49%
OpenCart, Smoolis 2 0.33%
OpenCart 2 0.33%

Categories Distribution

Home & Garden stores with 11.8% of all stores (42 stores) , followed by Clothing & Accessories (11.8%) and Health & Beauty (10.4%) .

Base: 356 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Home & Garden 11.8%

42 stores

Clothing & Accessories 11.8%

42 stores

Health & Beauty 10.4%

37 stores

Food & Beverages 8.4%

30 stores

Sporting Goods & Outdoor Gear 7.9%

28 stores

Tools & Hardware 5.6%

20 stores

Jewelry & Watches 5.1%

18 stores

Electronics & Technology 5.1%

18 stores

Arts & Entertainment 5.1%

18 stores

Vehicles & Parts 4.5%

16 stores

Visual Distribution

Distribution of top 10 Payline store categories (June 2026)
Distribution of categories in Payline e-commerce stores
Category Number of Stores Percentage
Home & Garden 42 11.80%
Clothing & Accessories 42 11.80%
Health & Beauty 37 10.39%
Food & Beverages 30 8.43%
Sporting Goods & Outdoor Gear 28 7.87%
Tools & Hardware 20 5.62%
Jewelry & Watches 18 5.06%
Electronics & Technology 18 5.06%
Arts & Entertainment 18 5.06%
Vehicles & Parts 16 4.49%

Shipping Carriers Distribution

Colissimo accounts for 31.0% of displayed detection occurrences (174 occurrences) , followed by Chronopost (16.9%) and La Poste (15.3%) .

Base: 561 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

174 occurrences

95 occurrences

86 occurrences

52 occurrences

DPD 7.0%

39 occurrences

TNT 5.5%

31 occurrences

GLS 4.5%

25 occurrences

22 occurrences

UPS 3.9%

22 occurrences

DHL 2.7%

15 occurrences

Visual Distribution

Distribution of top 10 Payline shipping carriers (June 2026)
Distribution of shipping carriers in Payline e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Colissimo 174 31.02%
Chronopost 95 16.93%
La Poste 86 15.33%
Mondial Relay 52 9.27%
DPD 39 6.95%
TNT 31 5.53%
GLS 25 4.46%
Point Relais 22 3.92%
UPS 22 3.92%
DHL 15 2.67%

Store Launch Timeline

Over the past 12 months, 15 new stores were launched in Payline , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.7%

1 stores launched

2026-04 6.7%

1 stores launched

2025-12 6.7%

1 stores launched

2025-11 13.3%

2 stores launched

2025-10 20.0%

3 stores launched

2025-09 6.7%

1 stores launched

2025-08 13.3%

2 stores launched

2025-07 13.3%

2 stores launched

2025-06 13.3%

2 stores launched

Monthly Trend

Monthly store launches in Payline (June 2026)
Monthly store launches in Payline over the past 12 months
Month Stores Launched Percentage
2026-05 1 6.67%
2026-04 1 6.67%
2025-12 1 6.67%
2025-11 2 13.33%
2025-10 3 20.00%
2025-09 1 6.67%
2025-08 2 13.33%
2025-07 2 13.33%
2025-06 2 13.33%

Active Stores by Launch Year

Currently, 356 active stores in Payline are tracked in our database , with the most stores launched in 2026 (2 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.6%

2 active stores

2025 5.3%

19 active stores

2024 3.7%

13 active stores

2023 5.1%

18 active stores

2022 4.8%

17 active stores

2021 6.7%

24 active stores

2020 5.9%

21 active stores

2019 5.9%

21 active stores

2018 7.0%

25 active stores

2017 7.3%

26 active stores

2016 5.1%

18 active stores

2015 2.0%

7 active stores

2014 5.6%

20 active stores

2013 3.1%

11 active stores

2012 6.5%

23 active stores

Distribution by Launch Year

Active stores in Payline by original launch year (June 2026)
Active stores in Payline by launch year
Launch Year Active Stores Percentage
2026 2 0.56%
2025 19 5.34%
2024 13 3.65%
2023 18 5.06%
2022 17 4.78%
2021 24 6.74%
2020 21 5.90%
2019 21 5.90%
2018 25 7.02%
2017 26 7.30%
2016 18 5.06%
2015 7 1.97%
2014 20 5.62%
2013 11 3.09%
2012 23 6.46%

Social Media Usage

Facebook accounts for 31.5% of displayed detection occurrences (205 occurrences) , followed by Instagram (26.7%) and YouTube (13.5%) .

Base: 651 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.5%

205 occurrences

Instagram 26.7%

174 occurrences

YouTube 13.5%

88 occurrences

Twitter 9.2%

60 occurrences

LinkedIn 7.8%

51 occurrences

Pinterest 5.2%

34 occurrences

TikTok 2.9%

19 occurrences

X 1.4%

9 occurrences

WhatsApp 1.2%

8 occurrences

Reddit 0.5%

3 occurrences

Visual Distribution

Distribution of social media platforms in Payline (June 2026)
Distribution of social media platforms in Payline e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 205 31.49%
Instagram 174 26.73%
YouTube 88 13.52%
Twitter 60 9.22%
LinkedIn 51 7.83%
Pinterest 34 5.22%
TikTok 19 2.92%
X 9 1.38%
WhatsApp 8 1.23%
Reddit 3 0.46%

Geographic Distribution

France stores with 75.8% (270 active verified stores) , followed by Spain (2.2%) and United States (2.0%) .

Base: 356 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

France 75.8%

270 active verified stores

Spain 2.2%

8 active verified stores

7 active verified stores

India 1.7%

6 active verified stores

5 active verified stores

4 active verified stores

Italy 1.1%

4 active verified stores

4 active verified stores

3 active verified stores

Japan 0.8%

3 active verified stores

Visual Distribution

Geographic distribution of stores using Payline (June 2026)
Geographic distribution of stores using Payline
Country AI-Verified Store Count Market Share
France 270 75.84%
Spain 8 2.25%
United States 7 1.97%
India 6 1.69%
New Zealand 5 1.40%
Vietnam 4 1.12%
Italy 4 1.12%
Russia 4 1.12%
Belgium 3 0.84%
Japan 3 0.84%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 608 100.00%
Emails 403 66.28%
Phones 311 51.15%
Ecommerce platform 545 89.64%
Couriers 365 60.03%
Payment Providers 608 100.00%
Categories 333 54.77%
Social Media 367 60.36%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the Payline e-commerce landscape:

Analyze 356 verified e-commerce stores on Payline - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Payline e-commerce intelligence?

We track 356 verified Payline e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore merchant intelligence including:
  • Merchant size bands and scoring
  • PSP, carrier, and technology filters
  • Exports, saved lists, and API access
By login to our system you are accepting Terms & conditions and Privacy Policy