Payline Payment Provider Usage Database

Explore 365.0 verified e-commerce stores accepting Payline. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 875.0 domains. 365.0 verified as active stores with physical delivery.

· · Next full refresh: May 2026

365.0 verified active stores out of 875.0 detected · 41.7% verification rate

E-commerce Platforms Distribution

PrestaShop leads with 48.9% of stores with physical delivery (177 stores) , followed by WooCommerce (26.0%) and Custom (14.9%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

177 stores

94 stores

Custom 14.9%

54 stores

8 stores

7 stores

7 stores

4 stores

3 stores

2 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in Payline
Platform Stores with Physical Delivery Percentage
PrestaShop 177 48.90%
WooCommerce 94 25.97%
Custom 54 14.92%
Sellvio 8 2.21%
Shopify 7 1.93%
42stores 7 1.93%
Magento 4 1.10%
OpenCart 3 0.83%
Shop Application 2 0.55%
Wix eCommerce 1 0.28%
PrestaShop, MaxiCart 1 0.28%
nopCommerce 1 0.28%
Smoolis, OpenCart 1 0.28%
Thelia 1 0.28%
BigCommerce 1 0.28%

Categories Distribution

Clothing & Accessories leads with 14.7% of all stores (47 stores) , followed by Home & Garden (12.5%) and Food & Beverages (10.7%) .

Base: 319 AI-verified stores with physical delivery and detected product categories (87.4% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 14.7%

47 stores

Home & Garden 12.5%

40 stores

Food & Beverages 10.7%

34 stores

Health & Beauty 10.0%

32 stores

Sporting Goods & Outdoor Gear 9.7%

31 stores

Jewelry & Watches 6.6%

21 stores

Vehicles & Parts 6.3%

20 stores

Tools & Hardware 6.3%

20 stores

Electronics & Technology 5.6%

18 stores

Business & Industrial 4.7%

15 stores

Visual Distribution

Distribution of top 10 Payline store categories (April 2026)
Distribution of categories in Payline e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 47 14.73%
Home & Garden 40 12.54%
Food & Beverages 34 10.66%
Health & Beauty 32 10.03%
Sporting Goods & Outdoor Gear 31 9.72%
Jewelry & Watches 21 6.58%
Vehicles & Parts 20 6.27%
Tools & Hardware 20 6.27%
Electronics & Technology 18 5.64%
Business & Industrial 15 4.70%
Arts & Entertainment 12 3.76%
Toys & Games 8 2.51%
Baby & Toddler 8 2.51%
Furniture & Home Decor 7 2.19%
Gifts & Special Occasions 6 1.88%

Shipping Carriers Distribution

Colissimo leads with 28.7% among AI-verified physical stores (179 stores) , followed by La Poste (15.4%) and Chronopost (14.9%) .

Base: 389 AI-verified physical stores with detectable shipping carriers (44.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

179 stores

96 stores

93 stores

57 stores

DPD 6.7%

42 stores

TNT 4.6%

29 stores

GLS 4.3%

27 stores

25 stores

UPS 3.7%

23 stores

DHL 2.9%

18 stores

Visual Distribution

Distribution of top 10 Payline shipping carriers (April 2026)
Distribution of shipping carriers in Payline e-commerce stores
Shipping Carrier Store Count Market Share
Colissimo 179 28.69%
La Poste 96 15.38%
Chronopost 93 14.90%
Mondial Relay 57 9.13%
DPD 42 6.73%
TNT 29 4.65%
GLS 27 4.33%
Point Relais 25 4.01%
UPS 23 3.69%
DHL 18 2.88%
FedEx 13 2.08%
GEODIS 8 1.28%
Correos 5 0.80%
USPS 5 0.80%
Geodis 4 0.64%

Store Launch Timeline

Over the past 12 months, 11 new stores were launched in Payline , with the highest activity in 2025-11 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 18.2%

2 stores launched

2025-10 9.1%

1 stores launched

2025-09 9.1%

1 stores launched

2025-08 9.1%

1 stores launched

2025-07 9.1%

1 stores launched

2025-06 27.3%

3 stores launched

2025-05 9.1%

1 stores launched

2025-04 9.1%

1 stores launched

Monthly Trend

Monthly store launches in Payline (April 2026)
Monthly store launches in Payline over the past 12 months
Month Stores Launched Percentage
2025-11 2 18.18%
2025-10 1 9.09%
2025-09 1 9.09%
2025-08 1 9.09%
2025-07 1 9.09%
2025-06 3 27.27%
2025-05 1 9.09%
2025-04 1 9.09%

Active Stores by Launch Year

Currently, 365 active stores in Payline are tracked in our database , with the most stores launched in 2025 (15 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 4.1%

15 active stores

2024 3.3%

12 active stores

2023 6.3%

23 active stores

2022 4.9%

18 active stores

2021 6.8%

25 active stores

2020 6.3%

23 active stores

2019 5.2%

19 active stores

2018 7.7%

28 active stores

2017 7.7%

28 active stores

2016 4.4%

16 active stores

2015 2.2%

8 active stores

2014 4.9%

18 active stores

2013 3.6%

13 active stores

2012 7.1%

26 active stores

2011 2.5%

9 active stores

Distribution by Launch Year

Active stores in Payline by original launch year (April 2026)
Active stores in Payline by launch year
Launch Year Active Stores Percentage
2025 15 4.11%
2024 12 3.29%
2023 23 6.30%
2022 18 4.93%
2021 25 6.85%
2020 23 6.30%
2019 19 5.21%
2018 28 7.67%
2017 28 7.67%
2016 16 4.38%
2015 8 2.19%
2014 18 4.93%
2013 13 3.56%
2012 26 7.12%
2011 9 2.47%
2010 11 3.01%
2009 17 4.66%
2008 10 2.74%
2007 14 3.84%
2006 4 1.10%
2005 6 1.64%
2004 6 1.64%
2003 1 0.27%
2002 1 0.27%
2001 3 0.82%
2000 5 1.37%
1999 2 0.55%
1998 2 0.55%
1996 2 0.55%

Social Media Usage

Facebook leads with 32.5% among stores with at least one detectable social profile (226 stores) , followed by Instagram (27.1%) and YouTube (12.8%) .

Base: 576 stores with any detectable social profile (65.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.5%

226 stores

Instagram 27.1%

188 stores

YouTube 12.8%

89 stores

Twitter 8.9%

62 stores

LinkedIn 7.6%

53 stores

Pinterest 5.8%

40 stores

TikTok 2.9%

20 stores

X 1.3%

9 stores

WhatsApp 1.0%

7 stores

Reddit 0.1%

1 stores

Visual Distribution

Distribution of social media platforms in Payline (April 2026)
Distribution of social media platforms in Payline e-commerce stores
Social Platform Store Count Market Share
Facebook 226 32.52%
Instagram 188 27.05%
YouTube 89 12.81%
Twitter 62 8.92%
LinkedIn 53 7.63%
Pinterest 40 5.76%
TikTok 20 2.88%
X 9 1.29%
WhatsApp 7 1.01%
Reddit 1 0.14%

Geographic Distribution

France leads with 79.1% (276 AI-verified stores) , followed by United States (4.0%) and Italy (2.0%) .

Base: 349 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

France 79.1%

276 AI-verified stores

14 AI-verified stores

Italy 2.0%

7 AI-verified stores

Spain 2.0%

7 AI-verified stores

6 AI-verified stores

6 AI-verified stores

4 AI-verified stores

4 AI-verified stores

3 AI-verified stores

3 AI-verified stores

Visual Distribution

Geographic distribution of stores using Payline (April 2026)
Geographic distribution of stores using Payline
Country AI-Verified Store Count Market Share
France 276 79.08%
United States 14 4.01%
Italy 7 2.01%
Spain 7 2.01%
New Zealand 6 1.72%
Germany 6 1.72%
United Kingdom 4 1.15%
Russia 4 1.15%
Belgium 3 0.86%
Netherlands 3 0.86%
Pakistan 3 0.86%
Japan 3 0.86%
Taiwan 2 0.57%
Monaco 2 0.57%
Portugal 2 0.57%
India 2 0.57%
Switzerland 2 0.57%
Vietnam 1 0.29%
Australia 1 0.29%
Slovakia 1 0.29%

Data Coverage

Field Rows count Coverage
Website 875.0 100.00%
Emails 408.0 46.63%
Phones 259.0 29.60%
Ecommerce platform 802.0 91.66%
Couriers 389.0 44.46%
Payment Providers 875.0 100.00%
Categories 339.0 38.74%
Social Media 576.0 65.83%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • API integration for automated workflows
  • Monthly data refreshes
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Market Intelligence

Understand the Payline e-commerce landscape:

Analyze 365.0 verified e-commerce stores on Payline - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Payline e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Payline e-commerce intelligence?

We track 365.0 verified Payline e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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