OpenTiendas Market Share & Real Store Usage

Explore 445 verified e-commerce stores built on OpenTiendas. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 453 domains. 445 verified as active stores with physical delivery.

Verified stores
445
active stores with physical delivery
Top country
Spain
401 verified stores
Top payment signal
PayPal
287 detection occurrences
Top carrier signal
GLS
71 detection occurrences
Top category
Home & Garden
71 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

445 verified active stores out of 453 detected · 98.2% verification rate

Categories Distribution

Home & Garden stores with 16.0% of all stores (71 stores) , followed by Clothing & Accessories (15.3%) and Health & Beauty (9.2%) .

Base: 445 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Home & Garden 16.0%

71 stores

Clothing & Accessories 15.3%

68 stores

Health & Beauty 9.2%

41 stores

Vehicles & Parts 7.6%

34 stores

Tools & Hardware 7.6%

34 stores

Food & Beverages 6.7%

30 stores

Sporting Goods & Outdoor Gear 5.2%

23 stores

Furniture & Home Decor 5.2%

23 stores

Jewelry & Watches 5.2%

23 stores

Toys & Games 4.0%

18 stores

Visual Distribution

Distribution of top 10 OpenTiendas store categories (June 2026)
Distribution of categories in OpenTiendas e-commerce stores
Category Number of Stores Percentage
Home & Garden 71 15.96%
Clothing & Accessories 68 15.28%
Health & Beauty 41 9.21%
Vehicles & Parts 34 7.64%
Tools & Hardware 34 7.64%
Food & Beverages 30 6.74%
Sporting Goods & Outdoor Gear 23 5.17%
Furniture & Home Decor 23 5.17%
Jewelry & Watches 23 5.17%
Toys & Games 18 4.04%

Payment Providers Distribution

PayPal accounts for 50.3% of displayed detection occurrences (287 occurrences) , followed by VISA (22.2%) and JCB (7.7%) .

Base: 571 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

PayPal 50.3%

287 occurrences

VISA 22.2%

127 occurrences

JCB 7.7%

44 occurrences

28 occurrences

25 occurrences

Adyen 3.0%

17 occurrences

14 occurrences

12 occurrences

10 occurrences

7 occurrences

Visual Distribution

Distribution of top 10 OpenTiendas payment providers (June 2026)
Distribution of payment providers in OpenTiendas e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 287 50.26%
VISA 127 22.24%
JCB 44 7.71%
MasterCard 28 4.90%
American Express 25 4.38%
Adyen 17 2.98%
Amazon Pay 14 2.45%
Stripe Connect 12 2.10%
Klarna 10 1.75%
Google Pay 7 1.23%

Shipping Carriers Distribution

GLS accounts for 26.4% of displayed detection occurrences (71 occurrences) , followed by Estes (22.7%) and TIPSA (8.6%) .

Base: 269 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

GLS 26.4%

71 occurrences

Estes 22.7%

61 occurrences

TIPSA 8.6%

23 occurrences

20 occurrences

ASM 7.1%

19 occurrences

Seur 6.3%

17 occurrences

MRW 5.9%

16 occurrences

DPD 5.6%

15 occurrences

NACEX 5.6%

15 occurrences

12 occurrences

Visual Distribution

Distribution of top 10 OpenTiendas shipping carriers (June 2026)
Distribution of shipping carriers in OpenTiendas e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
GLS 71 26.39%
Estes 61 22.68%
TIPSA 23 8.55%
Correos 20 7.43%
ASM 19 7.06%
Seur 17 6.32%
MRW 16 5.95%
DPD 15 5.58%
NACEX 15 5.58%
Zeleris 12 4.46%

Store Launch Timeline

Over the past 12 months, 34 new stores were launched in OpenTiendas , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 2.9%

1 stores launched

2026-04 11.8%

4 stores launched

2026-03 2.9%

1 stores launched

2026-02 8.8%

3 stores launched

2026-01 2.9%

1 stores launched

2025-12 8.8%

3 stores launched

2025-11 2.9%

1 stores launched

2025-10 26.5%

9 stores launched

2025-09 2.9%

1 stores launched

2025-08 14.7%

5 stores launched

2025-07 8.8%

3 stores launched

2025-06 5.9%

2 stores launched

Monthly Trend

Monthly store launches in OpenTiendas (June 2026)
Monthly store launches in OpenTiendas over the past 12 months
Month Stores Launched Percentage
2026-05 1 2.94%
2026-04 4 11.76%
2026-03 1 2.94%
2026-02 3 8.82%
2026-01 1 2.94%
2025-12 3 8.82%
2025-11 1 2.94%
2025-10 9 26.47%
2025-09 1 2.94%
2025-08 5 14.71%
2025-07 3 8.82%
2025-06 2 5.88%

Active Stores by Launch Year

Currently, 445 active stores in OpenTiendas are tracked in our database , with the most stores launched in 2026 (10 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.2%

10 active stores

2025 10.1%

45 active stores

2024 2.5%

11 active stores

2023 7.6%

34 active stores

2022 11.0%

49 active stores

2021 11.0%

49 active stores

2020 25.2%

112 active stores

2019 5.4%

24 active stores

2018 2.2%

10 active stores

2017 2.7%

12 active stores

2016 1.3%

6 active stores

2015 1.3%

6 active stores

2014 1.3%

6 active stores

2013 2.5%

11 active stores

2012 2.2%

10 active stores

Distribution by Launch Year

Active stores in OpenTiendas by original launch year (June 2026)
Active stores in OpenTiendas by launch year
Launch Year Active Stores Percentage
2026 10 2.25%
2025 45 10.11%
2024 11 2.47%
2023 34 7.64%
2022 49 11.01%
2021 49 11.01%
2020 112 25.17%
2019 24 5.39%
2018 10 2.25%
2017 12 2.70%
2016 6 1.35%
2015 6 1.35%
2014 6 1.35%
2013 11 2.47%
2012 10 2.25%

Social Media Usage

Instagram accounts for 39.0% of displayed detection occurrences (345 occurrences) , followed by Facebook (35.1%) and X (8.5%) .

Base: 884 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 39.0%

345 occurrences

Facebook 35.1%

310 occurrences

X 8.5%

75 occurrences

YouTube 7.9%

70 occurrences

TikTok 6.6%

58 occurrences

WhatsApp 1.9%

17 occurrences

Pinterest 0.7%

6 occurrences

LinkedIn 0.2%

2 occurrences

Twitter 0.1%

1 occurrences

Visual Distribution

Distribution of social media platforms in OpenTiendas (June 2026)
Distribution of social media platforms in OpenTiendas e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 345 39.03%
Facebook 310 35.07%
X 75 8.48%
YouTube 70 7.92%
TikTok 58 6.56%
WhatsApp 17 1.92%
Pinterest 6 0.68%
LinkedIn 2 0.23%
Twitter 1 0.11%

Geographic Distribution

Spain stores with 90.1% (401 active verified stores) , followed by Portugal (3.4%) and France (3.1%) .

Base: 445 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Spain 90.1%

401 active verified stores

15 active verified stores

14 active verified stores

Italy 1.3%

6 active verified stores

5 active verified stores

3 active verified stores

1 active verified stores

Visual Distribution

Geographic distribution of stores using OpenTiendas (June 2026)
Geographic distribution of stores using OpenTiendas
Country AI-Verified Store Count Market Share
Spain 401 90.11%
Portugal 15 3.37%
France 14 3.15%
Italy 6 1.35%
Germany 5 1.12%
United Kingdom 3 0.67%
Netherlands 1 0.22%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 453 100.00%
Emails 445 98.23%
Phones 362 79.91%
Ecommerce platform 453 100.00%
Couriers 204 45.03%
Payment Providers 359 79.25%
Categories 432 95.36%
Social Media 385 84.99%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

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Market Intelligence

Understand the OpenTiendas e-commerce landscape:

Analyze 445 verified e-commerce stores on OpenTiendas - technology adoption, market share, competitive positioning.

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Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

See which stores moved to or from each platform with platform migration data.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the OpenTiendas e-commerce intelligence?

We track 445 verified OpenTiendas e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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