Smartstore Market Share & Real Store Usage

Explore 838.0 verified e-commerce stores built on Smartstore. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 964.0 domains. 838.0 verified as active stores with physical delivery.

Verified stores
838.0
active stores with physical delivery
Top country
Germany
346 verified stores
Top payment signal
PayPal
283 stores detected
Top carrier signal
DHL
165 stores detected
Top category
Health & Beauty
99 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

838.0 verified active stores out of 964.0 detected · 86.9% verification rate

Categories Distribution

Health & Beauty stores with 13.6% of all stores (99 stores) , followed by Electronics & Technology (10.9%) and Food & Beverages (10.9%) .

Base: 728 AI-verified stores with physical delivery and detected product categories (86.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 13.6%

99 stores

Electronics & Technology 10.9%

79 stores

Food & Beverages 10.9%

79 stores

Business & Industrial 9.3%

68 stores

Home & Garden 9.1%

66 stores

Sporting Goods & Outdoor Gear 7.8%

57 stores

Vehicles & Parts 7.7%

56 stores

Tools & Hardware 6.5%

47 stores

Clothing & Accessories 6.3%

46 stores

Toys & Games 5.5%

40 stores

Visual Distribution

Distribution of top 10 Smartstore store categories (June 2026)
Distribution of categories in Smartstore e-commerce stores
Category Number of Stores Percentage
Health & Beauty 99 13.60%
Electronics & Technology 79 10.85%
Food & Beverages 79 10.85%
Business & Industrial 68 9.34%
Home & Garden 66 9.07%
Sporting Goods & Outdoor Gear 57 7.83%
Vehicles & Parts 56 7.69%
Tools & Hardware 47 6.46%
Clothing & Accessories 46 6.32%
Toys & Games 40 5.49%

Payment Providers Distribution

PayPal stores with 33.3% among AI-verified physical stores (283 stores) , followed by Amazon Pay (10.7%) and Klarna (9.8%) .

Base: 377 AI-verified physical stores with detectable payment providers (39.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 33.3%

283 stores

91 stores

83 stores

SEPA 9.2%

78 stores

42 stores

42 stores

35 stores

Bolt 3.9%

33 stores

33 stores

VISA 3.7%

31 stores

Visual Distribution

Distribution of top 10 Smartstore payment providers (June 2026)
Distribution of payment providers in Smartstore e-commerce stores
Payment Provider Store Count Market Share
PayPal 283 33.33%
Amazon Pay 91 10.72%
Klarna 83 9.78%
SEPA 78 9.19%
MasterCard 42 4.95%
Stripe Connect 42 4.95%
Amazon Payments 35 4.12%
Bolt 33 3.89%
American Express 33 3.89%
VISA 31 3.65%

Shipping Carriers Distribution

DHL stores with 31.3% among AI-verified physical stores (165 stores) , followed by DPD (13.7%) and UPS (11.6%) .

Base: 283 AI-verified physical stores with detectable shipping carriers (29.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 31.3%

165 stores

DPD 13.7%

72 stores

UPS 11.6%

61 stores

GLS 11.0%

58 stores

57 stores

29 stores

19 stores

FedEx 2.8%

15 stores

USPS 2.3%

12 stores

10 stores

Visual Distribution

Distribution of top 10 Smartstore shipping carriers (June 2026)
Distribution of shipping carriers in Smartstore e-commerce stores
Shipping Carrier Store Count Market Share
DHL 165 31.31%
DPD 72 13.66%
UPS 61 11.57%
GLS 58 11.01%
Deutsche Post 57 10.82%
Royal Mail 29 5.50%
Hermes 19 3.61%
FedEx 15 2.85%
USPS 12 2.28%
Ceska Posta 10 1.90%

Store Launch Timeline

Over the past 12 months, 81 new stores were launched in Smartstore , with the highest activity in 2026-05 (7 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.6%

7 stores launched

2026-04 3.7%

3 stores launched

2026-03 14.8%

12 stores launched

2026-02 6.2%

5 stores launched

2026-01 11.1%

9 stores launched

2025-12 7.4%

6 stores launched

2025-11 8.6%

7 stores launched

2025-10 9.9%

8 stores launched

2025-09 7.4%

6 stores launched

2025-08 9.9%

8 stores launched

2025-07 8.6%

7 stores launched

2025-06 3.7%

3 stores launched

Monthly Trend

Monthly store launches in Smartstore (June 2026)
Monthly store launches in Smartstore over the past 12 months
Month Stores Launched Percentage
2026-05 7 8.64%
2026-04 3 3.70%
2026-03 12 14.81%
2026-02 5 6.17%
2026-01 9 11.11%
2025-12 6 7.41%
2025-11 7 8.64%
2025-10 8 9.88%
2025-09 6 7.41%
2025-08 8 9.88%
2025-07 7 8.64%
2025-06 3 3.70%

Active Stores by Launch Year

Currently, 835 active stores in Smartstore are tracked in our database , with the most stores launched in 2026 (36 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.3%

36 active stores

2025 9.9%

83 active stores

2024 8.6%

72 active stores

2023 7.5%

63 active stores

2022 4.1%

34 active stores

2021 6.6%

55 active stores

2020 6.0%

50 active stores

2019 4.6%

38 active stores

2018 4.9%

41 active stores

2017 4.8%

40 active stores

2016 2.9%

24 active stores

2015 2.6%

22 active stores

2014 2.6%

22 active stores

2013 5.5%

46 active stores

2012 1.6%

13 active stores

Distribution by Launch Year

Active stores in Smartstore by original launch year (June 2026)
Active stores in Smartstore by launch year
Launch Year Active Stores Percentage
2026 36 4.31%
2025 83 9.94%
2024 72 8.62%
2023 63 7.54%
2022 34 4.07%
2021 55 6.59%
2020 50 5.99%
2019 38 4.55%
2018 41 4.91%
2017 40 4.79%
2016 24 2.87%
2015 22 2.63%
2014 22 2.63%
2013 46 5.51%
2012 13 1.56%

Social Media Usage

Facebook stores with 30.1% among stores with at least one detectable social profile (396 stores) , followed by Instagram (26.4%) and YouTube (13.0%) .

Base: 540 stores with any detectable social profile (56.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.1%

396 stores

Instagram 26.4%

347 stores

YouTube 13.0%

171 stores

Twitter 9.8%

129 stores

LinkedIn 8.2%

108 stores

TikTok 5.9%

78 stores

Pinterest 3.7%

48 stores

WhatsApp 1.4%

19 stores

X 1.3%

17 stores

Behance 0.2%

2 stores

Visual Distribution

Distribution of social media platforms in Smartstore (June 2026)
Distribution of social media platforms in Smartstore e-commerce stores
Social Platform Store Count Market Share
Facebook 396 30.11%
Instagram 347 26.39%
YouTube 171 13.00%
Twitter 129 9.81%
LinkedIn 108 8.21%
TikTok 78 5.93%
Pinterest 48 3.65%
WhatsApp 19 1.44%
X 17 1.29%
Behance 2 0.15%

Geographic Distribution

Germany stores with 47.3% (346 AI-verified stores) , followed by Turkey (11.9%) and Switzerland (6.4%) .

Base: 731 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 47.3%

346 AI-verified stores

Turkey 11.9%

87 AI-verified stores

47 AI-verified stores

43 AI-verified stores

36 AI-verified stores

25 AI-verified stores

24 AI-verified stores

24 AI-verified stores

21 AI-verified stores

14 AI-verified stores

Visual Distribution

Geographic distribution of stores using Smartstore (June 2026)
Geographic distribution of stores using Smartstore
Country AI-Verified Store Count Market Share
Germany 346 47.33%
Turkey 87 11.90%
Switzerland 47 6.43%
Austria 43 5.88%
Netherlands 36 4.92%
Czechia 25 3.42%
United Kingdom 24 3.28%
United States 24 3.28%
Vietnam 21 2.87%
United Arab Emirates 14 1.92%

Data Coverage

Field Rows count Coverage
Website 964.0 100.00%
Emails 533.0 55.29%
Phones 522.0 54.15%
Ecommerce platform 964.0 100.00%
Couriers 283.0 29.36%
Payment Providers 377.0 39.11%
Categories 759.0 78.73%
Social Media 540.0 56.02%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Smartstore e-commerce landscape:

Analyze 838.0 verified e-commerce stores on Smartstore - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Smartstore e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Smartstore e-commerce intelligence?

We track 838.0 verified Smartstore e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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