Online Stores Using Venmo
Explore 20k verified e-commerce stores with Venmo detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 60.7k domains. 20k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
20k verified active stores out of 60.7k detected · 32.9% verification rate
E-commerce Platforms Distribution
Shopify stores with 38.0% of stores with physical delivery (7,603 stores) , followed by WooCommerce (22.9%) and Custom (13.3%) .
Base: 19,999 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
7,603 stores
4,578 stores
2,664 stores
2,101 stores
1,400 stores
389 stores
223 stores
138 stores
125 stores
112 stores
Visual Distribution
7,603 stores
4,578 stores
2,664 stores
2,101 stores
1,400 stores
389 stores
223 stores
138 stores
125 stores
112 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 7603 | 38.02% |
| WooCommerce | 4578 | 22.89% |
| Custom | 2664 | 13.32% |
| Wix eCommerce | 2101 | 10.51% |
| Squarespace Commerce | 1400 | 7.00% |
| GoDaddy Online Store | 389 | 1.95% |
| BigCommerce | 223 | 1.12% |
| Ecwid | 138 | 0.69% |
| Big Cartel | 125 | 0.63% |
| Magento | 112 | 0.56% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 14.3% share of detected Venmo e-commerce signals (8,693) , with WooCommerce at 20.8% and Custom at 4.5% (October 2026) .
Base: 60,701 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
8,693 websites
12,643 websites
2,715 websites
14,737 websites
15,203 websites
1,523 websites
247 websites
248 websites
153 websites
154 websites
Visual Distribution
8,693 websites
12,643 websites
2,715 websites
14,737 websites
15,203 websites
1,523 websites
247 websites
248 websites
153 websites
154 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 8693 | 14.32% |
| WooCommerce | 12643 | 20.83% |
| Custom | 2715 | 4.47% |
| Wix eCommerce | 14737 | 24.28% |
| Squarespace Commerce | 15203 | 25.05% |
| GoDaddy Online Store | 1523 | 2.51% |
| BigCommerce | 247 | 0.41% |
| Ecwid | 248 | 0.41% |
| Big Cartel | 153 | 0.25% |
| Magento | 154 | 0.25% |
Categories Distribution
Health & Beauty stores with 19.9% of all stores (3,986 stores) , followed by Clothing & Accessories (13.2%) and Sporting Goods & Outdoor Gear (9.2%) .
Base: 19,999 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
3,986 stores
2,648 stores
1,840 stores
1,735 stores
1,491 stores
1,464 stores
1,435 stores
894 stores
663 stores
597 stores
Visual Distribution
3,986 stores
2,648 stores
1,840 stores
1,735 stores
1,491 stores
1,464 stores
1,435 stores
894 stores
663 stores
597 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 3986 | 19.93% |
| Clothing & Accessories | 2648 | 13.24% |
| Sporting Goods & Outdoor Gear | 1840 | 9.20% |
| Food & Beverages | 1735 | 8.68% |
| Toys & Games | 1491 | 7.46% |
| Gifts & Special Occasions | 1464 | 7.32% |
| Arts & Entertainment | 1435 | 7.18% |
| Jewelry & Watches | 894 | 4.47% |
| Home & Garden | 663 | 3.32% |
| Business & Industrial | 597 | 2.99% |
Shipping Carriers Distribution
USPS accounts for 38.3% of displayed detection occurrences (7,325 occurrences) , followed by UPS (28.8%) and FedEx (20.6%) .
Base: 19,137 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
7,325 occurrences
5,510 occurrences
3,934 occurrences
1,576 occurrences
206 occurrences
195 occurrences
119 occurrences
106 occurrences
94 occurrences
72 occurrences
Visual Distribution
7,325 occurrences
5,510 occurrences
3,934 occurrences
1,576 occurrences
206 occurrences
195 occurrences
119 occurrences
106 occurrences
94 occurrences
72 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 7325 | 38.28% |
| UPS | 5510 | 28.79% |
| FedEx | 3934 | 20.56% |
| DHL | 1576 | 8.24% |
| Canada Post | 206 | 1.08% |
| Royal Mail | 195 | 1.02% |
| Australia Post | 119 | 0.62% |
| EMS | 106 | 0.55% |
| DPD | 94 | 0.49% |
| GLS | 72 | 0.38% |
Store Launch Timeline
Over the past 12 months, 3,499 new stores were launched in Venmo , with the highest activity in 2026-09 (465 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
465 stores launched
423 stores launched
419 stores launched
384 stores launched
312 stores launched
298 stores launched
305 stores launched
263 stores launched
219 stores launched
184 stores launched
187 stores launched
40 stores launched
Monthly Trend
13.3% of last 12 months
12.1% of last 12 months
12.0% of last 12 months
11.0% of last 12 months
8.9% of last 12 months
8.5% of last 12 months
8.7% of last 12 months
7.5% of last 12 months
6.3% of last 12 months
5.3% of last 12 months
5.3% of last 12 months
1.1% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 465 | 13.29% |
| 2026-08 | 423 | 12.09% |
| 2026-07 | 419 | 11.97% |
| 2026-06 | 384 | 10.97% |
| 2026-05 | 312 | 8.92% |
| 2026-04 | 298 | 8.52% |
| 2026-03 | 305 | 8.72% |
| 2026-02 | 263 | 7.52% |
| 2026-01 | 219 | 6.26% |
| 2025-12 | 184 | 5.26% |
| 2025-11 | 187 | 5.34% |
| 2025-10 | 40 | 1.14% |
Active Stores by Launch Year
Currently, 19,899 active stores in Venmo are tracked in our database , with the most stores launched in 2026 (3,189 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3,189 active stores
2,128 active stores
1,780 active stores
1,539 active stores
1,447 active stores
1,475 active stores
1,376 active stores
884 active stores
871 active stores
698 active stores
420 active stores
371 active stores
403 active stores
507 active stores
323 active stores
Distribution by Launch Year
16.0% of tracked active stores
10.7% of tracked active stores
8.9% of tracked active stores
7.7% of tracked active stores
7.3% of tracked active stores
7.4% of tracked active stores
6.9% of tracked active stores
4.4% of tracked active stores
4.4% of tracked active stores
3.5% of tracked active stores
2.1% of tracked active stores
1.9% of tracked active stores
2.0% of tracked active stores
2.5% of tracked active stores
1.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 3189 | 16.03% |
| 2025 | 2128 | 10.69% |
| 2024 | 1780 | 8.95% |
| 2023 | 1539 | 7.73% |
| 2022 | 1447 | 7.27% |
| 2021 | 1475 | 7.41% |
| 2020 | 1376 | 6.91% |
| 2019 | 884 | 4.44% |
| 2018 | 871 | 4.38% |
| 2017 | 698 | 3.51% |
| 2016 | 420 | 2.11% |
| 2015 | 371 | 1.86% |
| 2014 | 403 | 2.03% |
| 2013 | 507 | 2.55% |
| 2012 | 323 | 1.62% |
Geographic Distribution
United States stores with 85.5% (17,104 active verified stores) , followed by United Kingdom (1.3%) and Canada (0.9%) .
Base: 19,999 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
17,104 active verified stores
267 active verified stores
172 active verified stores
151 active verified stores
141 active verified stores
82 active verified stores
79 active verified stores
73 active verified stores
60 active verified stores
51 active verified stores
Visual Distribution
17,104 active verified stores
267 active verified stores
172 active verified stores
151 active verified stores
141 active verified stores
82 active verified stores
79 active verified stores
73 active verified stores
60 active verified stores
51 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 17104 | 85.52% |
| United Kingdom | 267 | 1.34% |
| Canada | 172 | 0.86% |
| Germany | 151 | 0.76% |
| China | 141 | 0.71% |
| Australia | 82 | 0.41% |
| Hong Kong | 79 | 0.40% |
| India | 73 | 0.37% |
| France | 60 | 0.30% |
| Spain | 51 | 0.26% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Toys & Games
Custom - Health & Beauty
Custom
Custom - Clothing & Accessories
Custom - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Vehicles & Parts
WooCommerce - Health & Beauty
Custom
Custom - Home & Garden
WooCommerce - Health & Beauty
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 60.7k | 100.00% |
| Emails | 49.8k | 82.07% |
| Phones | 35.2k | 58.01% |
| Ecommerce platform | 57.4k | 94.61% |
| Couriers | 14.4k | 23.77% |
| Payment Providers | 60.7k | 100.00% |
| Categories | 20.7k | 34.18% |
| Social Media | 46k | 75.76% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Venmo e-commerce landscape:
Analyze 20k verified e-commerce stores on Venmo - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Venmo e-commerce intelligence?
-
We track 20k verified Venmo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 30.5% of displayed detection occurrences (12,239 occurrences) , followed by Facebook (27.6%) and YouTube (11.0%) .
Base: 40,066 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
12,239 occurrences
11,043 occurrences
4,418 occurrences
3,960 occurrences
3,166 occurrences
2,525 occurrences
1,223 occurrences
1,181 occurrences
207 occurrences
104 occurrences
Visual Distribution
12,239 occurrences
11,043 occurrences
4,418 occurrences
3,960 occurrences
3,166 occurrences
2,525 occurrences
1,223 occurrences
1,181 occurrences
207 occurrences
104 occurrences