Online Stores Using MB WAY

Explore 106k verified e-commerce stores with MB WAY detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 170.5k domains. 106k verified as active stores with physical delivery.

Verified stores
106k
active stores with physical delivery
Top country
United States
28,174 verified stores
Top carrier signal
DHL
13,958 detection occurrences
Top category
Clothing & Accessories
21,902 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

106k verified active stores out of 170.5k detected · 62.1% verification rate

E-commerce Platforms Distribution

Shopify stores with 92.6% of stores with physical delivery (98,145 stores) , followed by WooCommerce (3.7%) and Custom (1.2%) .

Base: 105,971 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 92.6%

98,145 stores

3,911 stores

1,304 stores

760 stores

227 stores

222 stores

213 stores

191 stores

Shopify, StarApps 0.2%

171 stores

Shopify, Shopoe 0.1%

119 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (October 2026)
E-commerce platforms distribution for stores with physical delivery in MB WAY
Platform Stores with Physical Delivery Percentage
Shopify 98145 92.61%
WooCommerce 3911 3.69%
Custom 1304 1.23%
PrestaShop 760 0.72%
Wix eCommerce 227 0.21%
Jumpseller 222 0.21%
OpenCart 213 0.20%
Magento 191 0.18%
Shopify, StarApps 171 0.16%
Shopify, Shopoe 119 0.11%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 93.5% share of detected MB WAY e-commerce signals (159,491) , with WooCommerce at 3.4% and Custom at 0.8% (October 2026) .

Base: 170,547 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 93.5%

159,491 websites

5,756 websites

1,318 websites

808 websites

437 websites

240 websites

221 websites

203 websites

Shopify, StarApps 0.2%

379 websites

Shopify, Shopoe 0.1%

156 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (October 2026)
E-commerce platforms distribution for websites with signals in MB WAY
Platform Websites with Signals Percentage
Shopify 159491 93.52%
WooCommerce 5756 3.38%
Custom 1318 0.77%
PrestaShop 808 0.47%
Wix eCommerce 437 0.26%
Jumpseller 240 0.14%
OpenCart 221 0.13%
Magento 203 0.12%
Shopify, StarApps 379 0.22%
Shopify, Shopoe 156 0.09%

Categories Distribution

Clothing & Accessories stores with 20.7% of all stores (21,902 stores) , followed by Health & Beauty (16.8%) and Sporting Goods & Outdoor Gear (7.8%) .

Base: 105,971 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 20.7%

21,902 stores

Health & Beauty 16.8%

17,841 stores

Sporting Goods & Outdoor Gear 7.8%

8,289 stores

Toys & Games 6.3%

6,679 stores

Food & Beverages 5.8%

6,184 stores

Jewelry & Watches 4.7%

4,930 stores

Arts & Entertainment 4.2%

4,427 stores

Home & Garden 3.2%

3,363 stores

Gifts & Special Occasions 2.1%

2,259 stores

Electronics & Technology 2.1%

2,189 stores

Visual Distribution

Distribution of top 10 MB WAY store categories (October 2026)
Distribution of categories in MB WAY e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 21902 20.67%
Health & Beauty 17841 16.84%
Sporting Goods & Outdoor Gear 8289 7.82%
Toys & Games 6679 6.30%
Food & Beverages 6184 5.84%
Jewelry & Watches 4930 4.65%
Arts & Entertainment 4427 4.18%
Home & Garden 3363 3.17%
Gifts & Special Occasions 2259 2.13%
Electronics & Technology 2189 2.07%

Shipping Carriers Distribution

DHL accounts for 22.4% of displayed detection occurrences (13,958 occurrences) , followed by UPS (16.0%) and USPS (12.2%) .

Base: 62,227 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

DHL 22.4%

13,958 occurrences

UPS 16.0%

9,931 occurrences

USPS 12.2%

7,602 occurrences

FedEx 12.2%

7,581 occurrences

DPD 9.1%

5,639 occurrences

CTT 8.0%

4,967 occurrences

4,062 occurrences

GLS 5.9%

3,655 occurrences

2,752 occurrences

2,080 occurrences

Visual Distribution

Distribution of top 10 MB WAY shipping carriers (October 2026)
Distribution of shipping carriers in MB WAY e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 13958 22.43%
UPS 9931 15.96%
USPS 7602 12.22%
FedEx 7581 12.18%
DPD 5639 9.06%
CTT 4967 7.98%
Royal Mail 4062 6.53%
GLS 3655 5.87%
Colissimo 2752 4.42%
Mondial Relay 2080 3.34%

Store Launch Timeline

Over the past 12 months, 44,313 new stores were launched in MB WAY , with the highest activity in 2026-09 (6,687 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-09 15.1%

6,687 stores launched

2026-08 13.2%

5,864 stores launched

2026-07 10.6%

4,679 stores launched

2026-06 9.3%

4,127 stores launched

2026-05 9.5%

4,194 stores launched

2026-04 8.6%

3,814 stores launched

2026-03 7.8%

3,457 stores launched

2026-02 6.6%

2,943 stores launched

2026-01 6.7%

2,968 stores launched

2025-12 5.4%

2,386 stores launched

2025-11 6.2%

2,743 stores launched

2025-10 1.0%

451 stores launched

Monthly Trend

Monthly store launches in MB WAY (October 2026)
Monthly store launches in MB WAY over the past 12 months
Month Stores Launched Percentage
2026-09 6687 15.09%
2026-08 5864 13.23%
2026-07 4679 10.56%
2026-06 4127 9.31%
2026-05 4194 9.46%
2026-04 3814 8.61%
2026-03 3457 7.80%
2026-02 2943 6.64%
2026-01 2968 6.70%
2025-12 2386 5.38%
2025-11 2743 6.19%
2025-10 451 1.02%

Active Stores by Launch Year

Currently, 105,889 active stores in MB WAY are tracked in our database , with the most stores launched in 2026 (40,894 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 38.6%

40,894 active stores

2025 17.4%

18,391 active stores

2024 8.0%

8,474 active stores

2023 5.4%

5,745 active stores

2022 4.1%

4,324 active stores

2021 4.4%

4,654 active stores

2020 3.9%

4,173 active stores

2019 2.7%

2,809 active stores

2018 2.6%

2,709 active stores

2017 2.1%

2,218 active stores

2016 1.1%

1,177 active stores

2015 1.0%

1,105 active stores

2014 1.1%

1,166 active stores

2013 1.4%

1,526 active stores

2012 0.8%

882 active stores

Distribution by Launch Year

Active stores in MB WAY by original launch year (October 2026)
Active stores in MB WAY by launch year
Launch Year Active Stores Percentage
2026 40894 38.62%
2025 18391 17.37%
2024 8474 8.00%
2023 5745 5.43%
2022 4324 4.08%
2021 4654 4.40%
2020 4173 3.94%
2019 2809 2.65%
2018 2709 2.56%
2017 2218 2.09%
2016 1177 1.11%
2015 1105 1.04%
2014 1166 1.10%
2013 1526 1.44%
2012 882 0.83%

Social Media Usage

Instagram accounts for 34.8% of displayed detection occurrences (60,058 occurrences) , followed by Facebook (24.6%) and TikTok (15.7%) .

Base: 172,822 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 34.8%

60,058 occurrences

Facebook 24.6%

42,596 occurrences

TikTok 15.7%

27,123 occurrences

YouTube 10.1%

17,515 occurrences

Pinterest 6.1%

10,598 occurrences

Twitter 2.6%

4,565 occurrences

LinkedIn 2.5%

4,393 occurrences

X 2.2%

3,754 occurrences

WhatsApp 1.1%

1,885 occurrences

Vimeo 0.2%

335 occurrences

Visual Distribution

Distribution of social media platforms in MB WAY (October 2026)
Distribution of social media platforms in MB WAY e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 60058 34.75%
Facebook 42596 24.65%
TikTok 27123 15.69%
YouTube 17515 10.13%
Pinterest 10598 6.13%
Twitter 4565 2.64%
LinkedIn 4393 2.54%
X 3754 2.17%
WhatsApp 1885 1.09%
Vimeo 335 0.19%

Geographic Distribution

United States stores with 26.6% (28,174 active verified stores) , followed by United Kingdom (10.4%) and Portugal (10.3%) .

Base: 105,971 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

28,174 active verified stores

11,062 active verified stores

10,903 active verified stores

7,802 active verified stores

6,768 active verified stores

Spain 5.9%

6,286 active verified stores

4,453 active verified stores

Italy 4.1%

4,397 active verified stores

3,936 active verified stores

3,569 active verified stores

Visual Distribution

Geographic distribution of stores using MB WAY (October 2026)
Geographic distribution of stores using MB WAY
Country AI-Verified Store Count Market Share
United States 28174 26.59%
United Kingdom 11062 10.44%
Portugal 10903 10.29%
France 7802 7.36%
Germany 6768 6.39%
Spain 6286 5.93%
Australia 4453 4.20%
Italy 4397 4.15%
Canada 3936 3.71%
Netherlands 3569 3.37%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 170.5k 100.00%
Emails 108.9k 63.88%
Phones 65.8k 38.57%
Ecommerce platform 170.2k 99.79%
Couriers 44.8k 26.29%
Payment Providers 170.5k 100.00%
Categories 141.7k 83.09%
Social Media 115.8k 67.89%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the MB WAY e-commerce landscape:

Analyze 106k verified e-commerce stores on MB WAY - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Compare Markets

See how payment providers, shipping carriers and platforms differ by country, category and store size.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • CSV/XLSX exports; full-market datasets by agreement

Use Cases

Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the MB WAY e-commerce intelligence?

We track 106k verified MB WAY e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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