Marketo Forms Technology Adoption in E-commerce

Discover 26 verified e-commerce stores using Marketo Forms. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 74 domains. 26 verified as active stores with physical delivery.

Verified stores
26
active stores with physical delivery
Top country
United States
11 verified stores
Top payment signal
VISA
2 detection occurrences
Top carrier signal
UPS
9 detection occurrences
Top category
Clothing & Accessories
11 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

26 verified active stores out of 74 detected · 35.1% verification rate

E-commerce Platforms Distribution

Custom stores with 46.2% of stores with physical delivery (12 stores) , followed by Magento (26.9%) and Shopify (11.5%) .

Base: 26 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 46.2%

12 stores

Magento 26.9%

7 stores

Shopify 11.5%

3 stores

2 stores

1 stores

1 stores

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Marketo Forms
Platform Stores with Physical Delivery Percentage
Custom 12 46.15%
Magento 7 26.92%
Shopify 3 11.54%
Intershop 2 7.69%
BigCommerce 1 3.85%
WooCommerce 1 3.85%
Pimcore 0 0.00%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 16.2% share of detected Marketo Forms e-commerce signals (12) , with Magento at 16.2% and Shopify at 8.1% (March 2026) .

Base: 74 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 16.2%

12 websites

Magento 16.2%

12 websites

6 websites

3 websites

6 websites

31 websites

2 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (March 2026)
E-commerce platforms distribution for websites with signals in Marketo Forms
Platform Websites with Signals Percentage
Custom 12 16.22%
Magento 12 16.22%
Shopify 6 8.11%
Intershop 3 4.05%
BigCommerce 6 8.11%
WooCommerce 31 41.89%
Pimcore 2 2.70%

Categories Distribution

Clothing & Accessories stores with 42.3% of all stores (11 stores) , followed by Business & Industrial (15.4%) and Furniture & Home Decor (11.5%) .

Base: 26 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 42.3%

11 stores

Business & Industrial 15.4%

4 stores

Furniture & Home Decor 11.5%

3 stores

Food & Beverages 3.8%

1 stores

Tools & Hardware 3.8%

1 stores

Vehicles & Parts 3.8%

1 stores

Visual Distribution

Distribution of top 10 Marketo Forms store categories (March 2026)
Distribution of categories in Marketo Forms e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 11 42.31%
Business & Industrial 4 15.38%
Furniture & Home Decor 3 11.54%
Food & Beverages 1 3.85%
Tools & Hardware 1 3.85%
Vehicles & Parts 1 3.85%

Payment Providers Distribution

VISA accounts for 40.0% of displayed detection occurrences (2 occurrences) , followed by American Express (40.0%) and PayPal (20.0%) .

Base: 5 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

VISA 40.0%

2 occurrences

2 occurrences

PayPal 20.0%

1 occurrences

Visual Distribution

Distribution of top 10 Marketo Forms payment providers (March 2026)
Distribution of payment providers in Marketo Forms e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
VISA 2 40.00%
American Express 2 40.00%
PayPal 1 20.00%

Shipping Carriers Distribution

UPS accounts for 64.3% of displayed detection occurrences (9 occurrences) , followed by FedEx (14.3%) and DHL (14.3%) .

Base: 14 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 64.3%

9 occurrences

FedEx 14.3%

2 occurrences

DHL 14.3%

2 occurrences

Estes 7.1%

1 occurrences

Visual Distribution

Distribution of top 10 Marketo Forms shipping carriers (March 2026)
Distribution of shipping carriers in Marketo Forms e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 9 64.29%
FedEx 2 14.29%
DHL 2 14.29%
Estes 1 7.14%

Active Stores by Launch Year

Currently, 25 active stores in Marketo Forms are tracked in our database , with the most stores launched in 2025 (1 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 4.0%

1 active stores

2023 4.0%

1 active stores

2020 4.0%

1 active stores

2019 8.0%

2 active stores

2018 4.0%

1 active stores

2017 8.0%

2 active stores

2016 12.0%

3 active stores

2015 16.0%

4 active stores

2013 12.0%

3 active stores

2009 4.0%

1 active stores

2007 12.0%

3 active stores

2004 4.0%

1 active stores

2001 4.0%

1 active stores

1999 4.0%

1 active stores

Distribution by Launch Year

Active stores in Marketo Forms by original launch year (March 2026)
Active stores in Marketo Forms by launch year
Launch Year Active Stores Percentage
2025 1 4.00%
2023 1 4.00%
2020 1 4.00%
2019 2 8.00%
2018 1 4.00%
2017 2 8.00%
2016 3 12.00%
2015 4 16.00%
2013 3 12.00%
2009 1 4.00%
2007 3 12.00%
2004 1 4.00%
2001 1 4.00%
1999 1 4.00%

Social Media Usage

Facebook accounts for 24.2% of displayed detection occurrences (15 occurrences) , followed by Instagram (17.7%) and YouTube (16.1%) .

Base: 62 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 24.2%

15 occurrences

Instagram 17.7%

11 occurrences

YouTube 16.1%

10 occurrences

Twitter 14.5%

9 occurrences

Pinterest 11.3%

7 occurrences

LinkedIn 9.7%

6 occurrences

Vimeo 3.2%

2 occurrences

X 1.6%

1 occurrences

TikTok 1.6%

1 occurrences

Visual Distribution

Distribution of social media platforms in Marketo Forms (March 2026)
Distribution of social media platforms in Marketo Forms e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 15 24.19%
Instagram 11 17.74%
YouTube 10 16.13%
Twitter 9 14.52%
Pinterest 7 11.29%
LinkedIn 6 9.68%
Vimeo 2 3.23%
X 1 1.61%
TikTok 1 1.61%

Geographic Distribution

United States stores with 42.3% (11 active verified stores) , followed by Canada (38.5%) and United Kingdom (7.7%) .

Base: 26 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

11 active verified stores

Canada 38.5%

10 active verified stores

2 active verified stores

1 active verified stores

1 active verified stores

Japan 3.8%

1 active verified stores

China 0.0%

0 active verified stores

0 active verified stores

0 active verified stores

0 active verified stores

Visual Distribution

Geographic distribution of stores using Marketo Forms (March 2026)
Geographic distribution of stores using Marketo Forms
Country AI-Verified Store Count Market Share
United States 11 42.31%
Canada 10 38.46%
United Kingdom 2 7.69%
New Zealand 1 3.85%
Norway 1 3.85%
Japan 1 3.85%
China 0 0.00%
Guatemala 0 0.00%
Costa Rica 0 0.00%
Sweden 0 0.00%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 74 100.00%
Emails 38 51.35%
Phones 17 22.97%
Ecommerce platform 72 97.30%
Couriers 11 14.86%
Payment Providers 8 10.81%
Categories 23 31.08%
Social Media 49 66.22%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Marketo Forms e-commerce landscape:

Analyze 26 verified e-commerce stores on Marketo Forms - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Marketo Forms e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Marketo Forms e-commerce intelligence?

We track 26 verified Marketo Forms e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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