Rupay Stores: E-commerce Sites Accepting Rupay
Explore 785.0 verified e-commerce stores accepting Rupay. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 1.1k domains. 785.0 verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
785.0 verified active stores out of 1.1k detected · 71.1% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 52.1% of stores with physical delivery (406 stores) , followed by Custom (29.3%) and Shopify (5.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
406 stores
228 stores
43 stores
40 stores
23 stores
12 stores
11 stores
3 stores
3 stores
3 stores
Visual Distribution
406 stores
228 stores
43 stores
40 stores
23 stores
12 stores
11 stores
3 stores
3 stores
3 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 406 | 52.12% |
| Custom | 228 | 29.27% |
| Shopify | 43 | 5.52% |
| Wix eCommerce | 40 | 5.13% |
| Active IT Zone Core | 23 | 2.95% |
| OpenCart | 12 | 1.54% |
| Magento | 11 | 1.41% |
| GetBazaar | 3 | 0.39% |
| Botble CMS | 3 | 0.39% |
| Stock Manager Advance (SMA) with Shop Module, WooCommerce | 3 | 0.39% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
WooCommerce holds 59.6% share of all Rupay e-commerce stores (591) , with Custom at 23.0% and Shopify at 4.3% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
591 stores
228 stores
43 stores
63 stores
23 stores
13 stores
13 stores
3 stores
3 stores
5 stores
Visual Distribution
591 stores
228 stores
43 stores
63 stores
23 stores
13 stores
13 stores
3 stores
3 stores
5 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 591 | 59.58% |
| Custom | 228 | 22.98% |
| Shopify | 43 | 4.33% |
| Wix eCommerce | 63 | 6.35% |
| Active IT Zone Core | 23 | 2.32% |
| OpenCart | 13 | 1.31% |
| Magento | 13 | 1.31% |
| GetBazaar | 3 | 0.30% |
| Botble CMS | 3 | 0.30% |
| Stock Manager Advance (SMA) with Shop Module, WooCommerce | 5 | 0.50% |
Categories Distribution
Health & Beauty stores with 21.6% of all stores (154 stores) , followed by Clothing & Accessories (20.6%) and Food & Beverages (11.8%) .
Base: 713 AI-verified stores with physical delivery and detected product categories (90.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
154 stores
147 stores
84 stores
68 stores
50 stores
45 stores
35 stores
23 stores
22 stores
19 stores
Visual Distribution
154 stores
147 stores
84 stores
68 stores
50 stores
45 stores
35 stores
23 stores
22 stores
19 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 154 | 21.60% |
| Clothing & Accessories | 147 | 20.62% |
| Food & Beverages | 84 | 11.78% |
| Electronics & Technology | 68 | 9.54% |
| Home & Garden | 50 | 7.01% |
| Jewelry & Watches | 45 | 6.31% |
| Gifts & Special Occasions | 35 | 4.91% |
| Furniture & Home Decor | 23 | 3.23% |
| Toys & Games | 22 | 3.09% |
| Arts & Entertainment | 19 | 2.66% |
Shipping Carriers Distribution
Delhivery stores with 18.0% among AI-verified physical stores (97 stores) , followed by DTDC (13.4%) and Bluedart (12.1%) .
Base: 334 AI-verified physical stores with detectable shipping carriers (30.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
97 stores
72 stores
65 stores
55 stores
50 stores
41 stores
31 stores
25 stores
25 stores
22 stores
Visual Distribution
97 stores
72 stores
65 stores
55 stores
50 stores
41 stores
31 stores
25 stores
25 stores
22 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Delhivery | 97 | 18.00% |
| DTDC | 72 | 13.36% |
| Bluedart | 65 | 12.06% |
| India Post | 55 | 10.20% |
| FedEx | 50 | 9.28% |
| DHL | 41 | 7.61% |
| UPS | 31 | 5.75% |
| Ekart | 25 | 4.64% |
| Ecom Express | 25 | 4.64% |
| XpressBees | 22 | 4.08% |
Store Launch Timeline
Over the past 12 months, 181 new stores were launched in Rupay , with the highest activity in 2026-04 (14 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
14 stores launched
13 stores launched
10 stores launched
14 stores launched
12 stores launched
17 stores launched
12 stores launched
16 stores launched
16 stores launched
23 stores launched
18 stores launched
16 stores launched
Monthly Trend
7.7% of last 12 months
7.2% of last 12 months
5.5% of last 12 months
7.7% of last 12 months
6.6% of last 12 months
9.4% of last 12 months
6.6% of last 12 months
8.8% of last 12 months
8.8% of last 12 months
12.7% of last 12 months
9.9% of last 12 months
8.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 14 | 7.73% |
| 2026-03 | 13 | 7.18% |
| 2026-02 | 10 | 5.52% |
| 2026-01 | 14 | 7.73% |
| 2025-12 | 12 | 6.63% |
| 2025-11 | 17 | 9.39% |
| 2025-10 | 12 | 6.63% |
| 2025-09 | 16 | 8.84% |
| 2025-08 | 16 | 8.84% |
| 2025-07 | 23 | 12.71% |
| 2025-06 | 18 | 9.94% |
| 2025-05 | 16 | 8.84% |
Active Stores by Launch Year
Currently, 781 active stores in Rupay are tracked in our database , with the most stores launched in 2026 (53 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
53 active stores
172 active stores
113 active stores
59 active stores
52 active stores
59 active stores
61 active stores
32 active stores
37 active stores
21 active stores
13 active stores
21 active stores
20 active stores
18 active stores
8 active stores
Distribution by Launch Year
6.8% of tracked active stores
22.0% of tracked active stores
14.5% of tracked active stores
7.6% of tracked active stores
6.7% of tracked active stores
7.6% of tracked active stores
7.8% of tracked active stores
4.1% of tracked active stores
4.7% of tracked active stores
2.7% of tracked active stores
1.7% of tracked active stores
2.7% of tracked active stores
2.6% of tracked active stores
2.3% of tracked active stores
1.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 53 | 6.79% |
| 2025 | 172 | 22.02% |
| 2024 | 113 | 14.47% |
| 2023 | 59 | 7.55% |
| 2022 | 52 | 6.66% |
| 2021 | 59 | 7.55% |
| 2020 | 61 | 7.81% |
| 2019 | 32 | 4.10% |
| 2018 | 37 | 4.74% |
| 2017 | 21 | 2.69% |
| 2016 | 13 | 1.66% |
| 2015 | 21 | 2.69% |
| 2014 | 20 | 2.56% |
| 2013 | 18 | 2.30% |
| 2012 | 8 | 1.02% |
Geographic Distribution
India stores with 95.4% (734 AI-verified stores) , followed by United States (1.8%) and United Kingdom (0.5%) .
Base: 769 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
734 AI-verified stores
14 AI-verified stores
4 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
Visual Distribution
734 AI-verified stores
14 AI-verified stores
4 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
1 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| India | 734 | 95.45% |
| United States | 14 | 1.82% |
| United Kingdom | 4 | 0.52% |
| Canada | 2 | 0.26% |
| Saudi Arabia | 2 | 0.26% |
| Russia | 2 | 0.26% |
| Pakistan | 1 | 0.13% |
| Greece | 1 | 0.13% |
| Bangladesh | 1 | 0.13% |
| China | 1 | 0.13% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
OpenCart - Electronics & Technology
Custom - Health & Beauty
Custom - Home & Garden
Magento - Home & Garden
Custom - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Active IT Zone Core - Health & Beauty
Custom - Health & Beauty
Shopify - Clothing & Accessories
Shopify - Electronics & Technology
WooCommerce - Books & Media
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.1k | 100.00% |
| Emails | 894.0 | 80.98% |
| Phones | 803.0 | 72.74% |
| Ecommerce platform | 1.0k | 92.66% |
| Couriers | 334.0 | 30.25% |
| Payment Providers | 1.1k | 100.00% |
| Categories | 739.0 | 66.94% |
| Social Media | 775.0 | 70.20% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Rupay e-commerce landscape:
Analyze 785.0 verified e-commerce stores on Rupay - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Rupay e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Rupay e-commerce intelligence?
-
We track 785.0 verified Rupay e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram stores with 25.2% among stores with at least one detectable social profile (492 stores) , followed by Facebook (24.3%) and YouTube (14.7%) .
Base: 775 stores with any detectable social profile (70.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
492 stores
476 stores
288 stores
178 stores
168 stores
137 stores
120 stores
89 stores
4 stores
3 stores
Visual Distribution
492 stores
476 stores
288 stores
178 stores
168 stores
137 stores
120 stores
89 stores
4 stores
3 stores