VNPay Payment Provider Usage Database

Explore 732.0 verified e-commerce stores accepting VNPay. Analyze payment adoption, merchant insights, and market opportunities.

Detected across 975.0 domains. 732.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

732.0 verified active stores out of 975.0 detected · 75.1% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 48.6% of stores with physical delivery (356 stores) , followed by Custom (30.7%) and Shopify (16.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

356 stores

Custom 30.7%

225 stores

Shopify 16.4%

120 stores

7 stores

6 stores

6 stores

4 stores

2 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in VNPay
Platform Stores with Physical Delivery Percentage
WooCommerce 356 48.63%
Custom 225 30.74%
Shopify 120 16.39%
Shopify, Haravan 7 0.96%
Haravan, Shopify 6 0.82%
Magento 6 0.82%
Botble CMS 4 0.55%
OpenCart 2 0.27%
Haravan 1 0.14%
CS Cart 1 0.14%
Wix eCommerce 1 0.14%
PrestaShop 1 0.14%
Zozo 1 0.14%
Pimcore 1 0.14%
nopCommerce 0 0.00%

Categories Distribution

Health & Beauty leads with 21.6% of all stores (138 stores) , followed by Food & Beverages (18.0%) and Clothing & Accessories (15.8%) .

Base: 639 AI-verified stores with physical delivery and detected product categories (87.3% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 21.6%

138 stores

Food & Beverages 18.0%

115 stores

Clothing & Accessories 15.8%

101 stores

Electronics & Technology 14.7%

94 stores

Home & Garden 5.3%

34 stores

Jewelry & Watches 3.9%

25 stores

Sporting Goods & Outdoor Gear 3.0%

19 stores

Furniture & Home Decor 3.0%

19 stores

Vehicles & Parts 3.0%

19 stores

Gifts & Special Occasions 3.0%

19 stores

Visual Distribution

Distribution of top 10 VNPay store categories (March 2026)
Distribution of categories in VNPay e-commerce stores
Category Number of Stores Percentage
Health & Beauty 138 21.60%
Food & Beverages 115 18.00%
Clothing & Accessories 101 15.81%
Electronics & Technology 94 14.71%
Home & Garden 34 5.32%
Jewelry & Watches 25 3.91%
Sporting Goods & Outdoor Gear 19 2.97%
Furniture & Home Decor 19 2.97%
Vehicles & Parts 19 2.97%
Gifts & Special Occasions 19 2.97%
Business & Industrial 16 2.50%
Baby & Toddler 11 1.72%
Tools & Hardware 11 1.72%
Pets & Pet Supplies 10 1.56%
Office Supplies 8 1.25%

Shipping Carriers Distribution

Giaohangnhanh leads with 71.8% among AI-verified physical stores (214 stores) , followed by Shopee Express (4.7%) and UPS (3.7%) .

Base: 279 AI-verified physical stores with detectable shipping carriers (28.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

214 stores

14 stores

UPS 3.7%

11 stores

10 stores

DHL 3.0%

9 stores

7 stores

6 stores

FedEx 1.7%

5 stores

TNT 1.7%

5 stores

4 stores

Visual Distribution

Distribution of top 10 VNPay shipping carriers (March 2026)
Distribution of shipping carriers in VNPay e-commerce stores
Shipping Carrier Store Count Market Share
Giaohangnhanh 214 71.81%
Shopee Express 14 4.70%
UPS 11 3.69%
Lalamove 10 3.36%
DHL 9 3.02%
Ninja Van 7 2.35%
ViettelPost 6 2.01%
FedEx 5 1.68%
TNT 5 1.68%
Grab Express 4 1.34%
Best Express 3 1.01%
GLS 3 1.01%
Hermes 3 1.01%
Kerry Express 2 0.67%
Speedy 2 0.67%

Store Launch Timeline

Over the past 12 months, 206 new stores were launched in VNPay , with the highest activity in 2026-02 (6 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 2.9%

6 stores launched

2026-01 7.3%

15 stores launched

2025-12 4.4%

9 stores launched

2025-11 8.3%

17 stores launched

2025-10 6.3%

13 stores launched

2025-09 9.7%

20 stores launched

2025-08 10.2%

21 stores launched

2025-07 10.7%

22 stores launched

2025-06 6.3%

13 stores launched

2025-05 9.2%

19 stores launched

2025-04 14.6%

30 stores launched

2025-03 10.2%

21 stores launched

Monthly Trend

Monthly store launches in VNPay (March 2026)
Monthly store launches in VNPay over the past 12 months
Month Stores Launched Percentage
2026-02 6 2.91%
2026-01 15 7.28%
2025-12 9 4.37%
2025-11 17 8.25%
2025-10 13 6.31%
2025-09 20 9.71%
2025-08 21 10.19%
2025-07 22 10.68%
2025-06 13 6.31%
2025-05 19 9.22%
2025-04 30 14.56%
2025-03 21 10.19%

Active Stores by Launch Year

Currently, 732 active stores in VNPay are tracked in our database , with the most stores launched in 2026 (23 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 3.1%

23 active stores

2025 27.7%

203 active stores

2024 13.9%

102 active stores

2023 7.8%

57 active stores

2022 5.3%

39 active stores

2021 5.2%

38 active stores

2020 6.4%

47 active stores

2019 4.6%

34 active stores

2018 5.5%

40 active stores

2017 4.4%

32 active stores

2016 1.9%

14 active stores

2015 1.5%

11 active stores

2014 1.0%

7 active stores

2013 3.3%

24 active stores

2012 2.5%

18 active stores

Distribution by Launch Year

Active stores in VNPay by original launch year (March 2026)
Active stores in VNPay by launch year
Launch Year Active Stores Percentage
2026 23 3.14%
2025 203 27.73%
2024 102 13.93%
2023 57 7.79%
2022 39 5.33%
2021 38 5.19%
2020 47 6.42%
2019 34 4.64%
2018 40 5.46%
2017 32 4.37%
2016 14 1.91%
2015 11 1.50%
2014 7 0.96%
2013 24 3.28%
2012 18 2.46%
2011 7 0.96%
2010 8 1.09%
2009 7 0.96%
2008 6 0.82%
2007 11 1.50%
2006 2 0.27%
2005 1 0.14%
2004 1 0.14%

Social Media Usage

Facebook leads with 36.4% among stores with at least one detectable social profile (512 stores) , followed by YouTube (18.1%) and Instagram (15.7%) .

Base: 703 stores with any detectable social profile (72.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 36.4%

512 stores

YouTube 18.1%

254 stores

Instagram 15.7%

221 stores

TikTok 15.6%

219 stores

Twitter 4.0%

56 stores

Pinterest 3.9%

55 stores

LinkedIn 3.3%

47 stores

X 1.8%

26 stores

Behance 0.7%

10 stores

Reddit 0.4%

6 stores

Visual Distribution

Distribution of social media platforms in VNPay (March 2026)
Distribution of social media platforms in VNPay e-commerce stores
Social Platform Store Count Market Share
Facebook 512 36.42%
YouTube 254 18.07%
Instagram 221 15.72%
TikTok 219 15.58%
Twitter 56 3.98%
Pinterest 55 3.91%
LinkedIn 47 3.34%
X 26 1.85%
Behance 10 0.71%
Reddit 6 0.43%

Geographic Distribution

Vietnam leads with 98.2% (719 AI-verified stores) , followed by United States (0.7%) and Singapore (0.3%) .

Base: 732 AI-verified stores across 9 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Vietnam 98.2%

719 AI-verified stores

5 AI-verified stores

2 AI-verified stores

China 0.3%

2 AI-verified stores

India 0.1%

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

1 AI-verified stores

0 AI-verified stores

Visual Distribution

Geographic distribution of stores using VNPay (March 2026)
Geographic distribution of stores using VNPay
Country AI-Verified Store Count Market Share
Vietnam 719 98.22%
United States 5 0.68%
Singapore 2 0.27%
China 2 0.27%
India 1 0.14%
Grenada 1 0.14%
Germany 1 0.14%
Australia 1 0.14%
Malaysia 0 0.00%

Data Coverage

Field Rows count Coverage
Website 975.0 100.00%
Emails 792.0 81.23%
Phones 202.0 20.72%
Ecommerce platform 961.0 98.56%
Couriers 279.0 28.62%
Payment Providers 975.0 100.00%
Categories 719.0 73.74%
Social Media 703.0 72.10%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Analyze Market →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the VNPay e-commerce landscape:

Analyze 732.0 verified e-commerce stores on VNPay - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across VNPay e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the VNPay e-commerce intelligence?

We track 732.0 verified VNPay e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy